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Visit Maldives hosts destination session with Questex Travel



Visit Maldives has participated in a session conducted by Questex Travel, US to focus back on travel and share destination information to the travel trade in the US.

The dedicated session themed, “Pivoting back to travel”, was held on December 15.

“The objective of this virtual event was to connect with industry experts and peers to share knowledge, interact with them and to gain exposure among the high-qualified travel audience, and to establish Maldives brand and generate leads in the USA market,” a statement issued by Visit Maldives read.

The event was attended by key pioneers of travel and trade professionals including travel operators and travel agents.

Latest information about the destination and insight on the destination products were shared through a video presentation.

The Maldives dedicated session also included speaking opportunities and a live Q&A session to interact with the audience. This session was attended by an experienced cast of trade professionals.

“This campaign will aid in marketing the destination as a safe haven for travellers and promoting Maldives as the most preferred holiday destination for US travellers,” the statement read.

“Furthermore, the unique geographical formation of the destination and the safety measures that have been put in place for the safety of travellers were shared during the session.”

Visit Maldives Managing Director Thoyyib Mohamed interacted with the audience through a video message.

In his message, he highlighted the safety measures put in place across the country for the safety of tourists and staff, to ensure that tourists have an enjoyable vacation in the Maldives.

He stressed on the opening of Maldives border for all international tourists with 30-days on-arrival free visa and the introduction of split-stay to encourage tourists to stay for a longer period of time.

Over the years, Maldives has become a preferred long-haul destination by US travellers. After the border reopening on July 15, a total of 16,754 tourists from the US have so far arrived from the US, making it the fourth largest source market.

Visit Maldives is carrying out several activities in key markets to promote the destination.

Over 412 different types of marketing activities have been carried out in 22 global markets. Among these, 314 activities were carried out during the lockdown period as part of a crisis recovery plan.

Some of the activities include a Facebook live event, the Rediscover Maldives Webinar series, and global campaigns with CNN and Skyscanner.

Introduction of the Maldives Border Miles and Allied Inbound Travel Insurance programme has also boosted the destination’s appeal.


Maldives celebrates arrival of 2024’s 1 millionth tourist



Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives



Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience



CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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