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Sun Siyam Resorts launches new creative department; introduces key roles to elevate brand

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Maldivian-owned Sun Siyam Resorts has introduced new key management roles as well as a recently developed Creative Department to its corporation with Sara Siyam as new Creative Director, Claudia Klingbeil as Director of PR & Communications, and Shammun Mohamed as Director of Digital Communications.

The new Creative Department will overlook the brand growth, all aspects of branding and visual content, implement new communications and PR initiatives, develop unique experiences as well as resort-based events.

The creators behind Sun Siyam Resorts strongly believe in local capabilities and have made it their mission to develop Maldivian talent in the hospitality industry, hence with Sara and Shammun joining the creative department, the company brings highly talented young and experienced locals to elevate the brand.

Sara Siyam, Creative Director.

Sara has worked in Sun Siyam Resorts since 2017, starting her journey on a group-level PR Executive role and quickly developed into the Assistant Manager of PR and Marketing. In November 2020, she started her new role at Siyam World Maldives as the PR and Marketing Manager where she played an essential role in developing the branding, content, PR, and communications aspects of the resort. She worked with her team in launching the brand-new property on October 28th 2021.

In her new position as the Creative Director at Sun Siyam Resorts, she will determine the creative vision of the group and enhance brand awareness through public relations, advertising campaigns, brand stories as well as unique experiences and events for each of the Sun Siyam properties. Sara will lead the creative department in implementing new strategies and creative goals to boost the Sun Siyam brand globally. She will also be working closely with the Sun Siyam PR and Marketing teams to implement new strategies.

Sara has a Masters Degree in International Tourism and Hospitality, from James Cook University in Singapore and has a passion for creating new innovative ideas and events. Coming from a family with strong tourism and hospitality background and seeing and experiencing the company from within, Sara has an ambitious goal to make Sun Siyam a one-of-a-kind and unique local brand that emphasises on creating and delivering unique experiences.

Sara said: “Creating limitless and unique experiences has always been a passion of mine, with this dynamic age, there is constant need for innovation, in terms of branding, and experiences we offer, the messages that we convey through different digital platforms and what makes us unique or stand out from the rest. With five different properties in the Maldives, each unique with their offerings and experiences, Sun Siyam Resorts offers something for everyone and by enhancing our creative side and coming up with new ideas for guests’ experiences and events, we will surely be able to take this company to new heights!”

Claudia Klingbeil, Director of PR & Communications.

Originally from Germany, well-travelled, and having lived and worked in Australia, United Arab Emirates, the Maldives, and Europe, Claudia will serve Sun Siyam Resorts as a trusted brand and pr advisor in her new role as Director of PR & Communications and will do so from her base in Spain, Europe. She will develop and implement pr and communications strategies as well as spearhead all global Sun Siyam Resorts PR Agencies to boost brand awareness, cultivate relationships with media, press and journalists, as well as effectively drive global PR activities and editorial opportunities.

Being a versatile and accomplished public relations and communications specialist, Claudia comes with more than a decade of hands-on experience within the global tourism, travel, and luxury hospitality industries. She most recently served Sun Siyam Resorts as a Consulting Director of PR & Marketing during the opening of its newest game-changing Maldives island property Siyam World.

Claudia also played an integral part of the two luxury island openings of Amilla Fushi & Finolhu Maldives, as well as rebranding Huvafen Fushi Maldives while she held the Cluster Director of Communications role at The Small Maldives Island Co.

Having also worked and lived in the United Arab Emirates, with several PR & Marketing Manager roles at public, private, and corporate sector companies such Radisson Blu or The Abu Dhabi Country Club and Al Maya Resorts, Claudia also comes with film production project management know-how as an added value before she started working as a freelancer and consultant for several start-up and global travel, lifestyle, and hospitality brands to help them excel in their public relations, communications, and branding endeavours.

“Claudia’s expertise and in-depth knowledge of communications and PR will be a major asset in implementing our communications strategy, enhance brand exposure, and take the company to the next level. We are extremely excited to have Claudia on the team, leading our public relations and communications division,” said Deepak Booneady, VP of Commercial at Sun Siyam Group.

Shammun Mohamed, Director of Digital Communications.

Shammun Mohamed brings with him a new level of innovation and creativity. Shammun has a Degree in Mass Communication from NICC in Bangalore, started his creative journey at Ahmed Fahud Studio, a local advertising firm, and has worked at Sun Siyam Resorts as a PR Executive and as the Cluster PR Manager for Sun Siyam Vilu Reef and Sun Siyam Iru Veli, His true calling and passion lies in the creation of content and storytelling. As the Director of Digital Communications, Shammun will be responsible for developing, managing, and executing communications strategies through all digital platforms and ensure that Sun Siyam digital experiences align with and support its mission, vision, values, brand, reputation, and strategic goals.

Shammun said: “I am really excited to take on this new challenge, with an amazing team and bright and new ideas we will really be able to create something unique and beautiful here at Sun Siyam Resorts and we want to make sure the World knows it! Working at the cutting edge of technology and innovation across multiple platforms by connecting creative approach to the business strategy has always been my calling.”

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Summer escape starts here: discover Centara’s dream destinations in Maldives

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The warmer season has officially arrived in the GCC, and for those still planning a summer getaway, Centara Hotels & Resorts’ Maldivian destinations offer the perfect escape. With something to delight every traveller, guests can book a stay at Centara Grand Lagoon Maldives or Centara Mirage Lagoon Maldives, both located within The Atollia by Centara Hotels & Resorts, where endless adventure awaits. For an adults-only retreat, Centara Ras Fushi Resort & Spa Maldives provides a serene paradise, while Machchafushi Island Resort & Spa Maldives, The Centara Collection, invites travellers to explore a world of underwater wonders and rejuvenating wellness experiences.

The Atollia by Centara Hotels & Resorts

Surrounded by a shimmering lagoon, The Atollia by Centara Hotels & Resorts is a multi-island, world-class destination that hosts two distinct resorts. Centara Mirage Lagoon Maldives is a popular choice for families, featuring a lazy river, water playground, a vibrant kids’ club, and a selection of oceanfront or overwater villas along with diverse dining options. In contrast, Centara Grand Lagoon Maldives offers an idyllic island escape with elegant overwater and beach villas and residences, exceptional culinary experiences, tranquil pools, and the acclaimed SPA Cenvaree Retreat.

Regardless of the chosen property, guests enjoy access to both resorts, ensuring a unique and flexible holiday experience. To further enhance their stay, visitors can select The Atollia Destination Full Board Plus package—ideal for sampling the island’s culinary offerings—or opt for the All-Inclusive package, which includes a daily replenished minibar.

Centara Grand Lagoon Maldives

Centara Grand Lagoon Maldives invites guests to secure their next escape with its Grand Island Indulgence: Exclusive Introductory Offer. Available for bookings made until 30th June 2025 for stays through 15th October 2025, guests can enjoy a relaxing four-night getaway while paying for only three nights, or extend their escape with the Stay 7, Pay 5 offer. Adding to the appeal, this exceptional promotion includes meal plan upgrades, complimentary sparkling wine and couples’ massages, exclusive access to The Club, a choice of an ocean excursion, and additional benefits for CentaraThe1 members, among other perks

Booking dates: From now until June 30th

Stay dates: From now until October 15th, 2025

Offer: Pay for 3 nights and stay for 4 OR pay for 5 and stay for 7

*For bookings and more information, please click here.

Centara Mirage Lagoon Maldives

Centara Mirage Lagoon Maldives invites families to enjoy an unforgettable summer escape with a special introductory offer. Guests can take advantage of exclusive rates, with up to two children aged 11 and under staying, playing, and dining for free. To ensure a smooth and stress-free holiday from arrival to departure, the offer also includes complimentary airport transfers and triple CentaraThe1 points for members.

Guests can settle into one of 145 stylish, beach-inspired rooms, each featuring a dining table and a private outdoor bathtub, jacuzzi, or pool. The resort offers endless excitement with thrilling activities, a vibrant kids’ club, a tropical lazy river, and rejuvenating treatments at the world-class SPA Cenvaree—along with playful mini treatments for children at the colorful Candy Spa. With fun and adventure for all ages, Centara Mirage Lagoon Maldives is the perfect place to escape the summer heat, Maldivian style.

Booking dates: From now until June 30th

Stay dates: From now until October 31st, 2025

*For bookings and more information, please click here.

Centara Ras Fushi Resort & Spa Maldives

Centara Ras Fushi Resort & Spa Maldives presents an exclusive adults-only retreat, where indulgence and tranquillity harmoniously come together. Guests can unwind in a private beachfront villa, enjoy a romantic candlelit dinner on the beach, or relax beside the shimmering lagoon under the summer sun. The resort also offers vibrant marine exploration through snorkelling, along with a variety of resort-wide activities, beach games, and water sports.

This summer, travellers are invited to refresh and rejuvenate with a distinctive escape to this private island paradise, where all villas are available at 30% off and CentaraThe1 Members receive an elevated discount of 45%. To begin the getaway in style, guests staying 2 to 4 nights can enjoy 50% off transfers, while those booking an Overwater Villa will be welcomed with a bottle of sparkling grape and a fruit basket.

Enhancing the experience even further, guests can delight in world-class cuisine with 20% off food and beverages throughout their stay, or indulge in a three-course poolside dinner, available for guests on Half Board plans and above. Additional perks include 10% off water sports and excursions, as well as complimentary access to snorkelling, pedalo, and kayaking activities—perfect for creating lasting memories. No visit is complete without a relaxing session at SPA Cenvaree, where guests can enjoy a buy-one-get-one offer on select treatments.

Booking dates: From now until January 10th, 2026

Stay dates: From now until January 10th, 2026

Offer:

  • 45% off on all villas for CentaraThe1 Members
  • 30% off for non-members
  • 50% off on transfers with a minimum 2 nights to a maximum 4 nights
  • Sparkling grape & fruit basket upon arrival in Overwater villas
  • One 3-course poolside dinner under the stars for Half Board Plus and above
  • Buy one and get one on select spa treatments
  • Special evening turndown service with bed decoration on arrival night
  • 20% discount on Food & Beverage from all outlets’ a la carte menu
  • 10% discount on water sports and excursions
  • Complimentary use of Snorkelling gear, pedalo, and kayak

*For bookings and more information, please click here.

Machchafushi Island Resort & Spa Maldives, The Centara Collection

Situated in the South Ari Atoll, Machchafushi Island Resort & Spa Maldives, The Centara Collection, is more than just a destination—it is a living expression of the Maldivian way of life, where nature and culture exist in perfect harmony. With a strong commitment to environmental stewardship, the resort encourages guests to disconnect from the outside world and embrace a life in sync with their surroundings. Guests can choose from 112 elegantly designed beachfront and overwater villas, each offering sweeping views of the Indian Ocean and the nearby UNESCO-protected marine reserve.

During their stay, visitors are invited to explore vibrant coral reefs and marine life through activities such as snorkelling, semi-submarine tours, kayaking, and paddleboarding. A highlight of the reef is a shipwreck located just 30 metres from the harbour channel, teeming with glassfish, resting nurse sharks beneath the hull, and stonefish camouflaged along the deck. For those seeking a deeper connection, the resort also offers the Blessing Ritual—a reflective tradition held beneath a 200-year-old sacred tree, where guests can tie personal wishes to its branches in a symbolic act of clarity, intention, and connection.

Machchafushi Island Resort & Spa Maldives offers an extraordinary escape, with CentaraThe1 members enjoying 45% off flexible rates on meal plans, and non-members receiving 30% off, along with an additional 30% discount on seaplane transfers. From the moment of arrival—greeted by handmade chocolates and fresh tropical fruit in the villa—guests are immersed in the magic of island life. Days can be spent snorkelling vibrant reefs, paddling through turquoise waters, or exploring the lush landscapes, followed by relaxing spa treatments with a buy-one-get-one offer, or cocktails at 20% off across all à la carte dining venues.

Families can enjoy a complimentary picnic lunch, while couples are treated to a romantic three-course dinner under the stars. Additional enhancements include floating breakfasts served in private pools, beautifully decorated beds upon arrival, and generous savings on water sports. With complimentary stays and meals for children aged six and under, as well as free use of snorkelling gear, kayaks, and pedalos, this island sanctuary delivers the perfect setting for an unforgettable Maldivian escape.

Booking dates: From now until January 10th, 2026

Stay dates: From now until January 10th, 2026

Offer:

  • 45% off Flexible Rates on Meal Plans for CentaraThe1 Members
  • 30% off Flexible Rates on Meal Plans non-members
  • 30% discount on seaplane transfers for all guests with a minimum stay of 2 to 6 nights
  • Homemade chocolates & fruit basket upon arrival in Overwater and Club Pool Villas
  • One free picnic lunch – for the whole family (Half Board Plus and above) or one 3-course private beach dinner under the stars for couples (Half Board Plus and above)
  • Buy one and get one on select spa treatments
  • Kids 6 years and below Stay & Eat for Free as per the meal plan booked by parents
  • 20% special discount on indulging floating breakfast (Only in Club pool villas)
  • Special evening turn-down service with bed decoration on arrival night
  • 20% discount on Food & Beverages in all outlets on the à la carte menu
  • 10% discount on Water Sports and Excursions
  • Complimentary use of snorkelling gear, pedalo and Kayak

*For bookings and more information, please click here.

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Drink

Sommeliers and hospitality leaders to gather at Ifuru Island for exclusive Liquid Tasting Event

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Ifuru Island Maldives has announced the upcoming Raa Atoll Liquid Tasting, an exclusive gathering of sommeliers, F&B professionals, and hospitality leaders scheduled for 26 June 2025. This distinguished event is being presented in collaboration with The Liquid Concept, a premium beverage platform celebrated for its concept-driven approach to wine and spirits curation across the Indian Ocean region.

Established in 2021, The Liquid Concept delivers a comprehensive 360-degree beverage experience. Its portfolio includes fine wines, artisanal spirits, grower and grand marque Champagnes, vermouths, low- and no-alcohol alternatives, and innovative beverage solutions designed for hospitality and lifestyle destinations. The platform’s mission is to transform the beverage experience through purposeful curation, sustainable innovation, and immersive storytelling.

Set against the breathtaking backdrop of Ifuru Island, the tasting event will feature over 40 exceptional wine labels sourced from around the world. These selections, drawn from The Liquid Concept’s intentionally curated portfolio, invite attendees on a sensory exploration of diverse terroirs, winemaking philosophies, and compelling narratives.

Enhancing the tasting experience, guests will be treated to a specially crafted three-course menu, thoughtfully designed to complement and elevate the wine pairings. This harmonious fusion of food and beverage aims to showcase the artistry of hospitality and refined palate engagement.

As part of a shared commitment to innovation and sustainability, Ifuru Island and The Liquid Concept will also introduce the Bermar Wine & Champagne Preservation System during the event. This advanced technology enables the preservation of opened wines and champagnes, offering resorts a smart, eco-conscious solution to minimise waste and improve wine-by-the-glass service.

The Raa Atoll Liquid Tasting is an invitation-only event, poised to become a signature occasion that reflects Ifuru Island’s dedication to elevating the culinary and beverage scene in the Maldives.

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Excursions

Underwater adventure awaits at Pullman Maldives Maamutaa’s Aqua Week 2025

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Pullman Maldives Maamutaa is inviting travellers to experience the extraordinary with the unveiling of its vibrant Maamutaa House Reef — a thriving underwater ecosystem situated just 100 meters from the resort’s shoreline. Boasting rich marine biodiversity and easy access, this reef presents a rare opportunity to explore the aquatic wonders of the Maldives without venturing far from shore.

The reef is home to an impressive array of marine life, including graceful green and hawksbill turtles, blacktip and whitetip reef sharks, schools of colourful parrotfish and angelfish, as well as occasional sightings of eagle rays and octopuses. According to the resort’s in-house marine biologist, the reef is not only highly accessible but also remarkably active, offering guests the chance to engage directly with a thriving marine ecosystem.

Visitors begin their journey with a swim through a flourishing seagrass bed — a crucial habitat in its own right — before reaching the reef drop-off, where the underwater spectacle unfolds. The reef’s hard and soft coral formations remain in excellent condition, protected by the atoll’s geography and sustained by strong ocean currents.

From July 13 to 20, 2025, Pullman Maldives Maamutaa will host Aqua Week 2025, an immersive celebration of underwater discovery, innovation, and environmental responsibility. This event marks the official launch of Phase 1 of the resort’s Seagrass Mapping & Awareness Project, offering guests the opportunity to participate in guided snorkeling tours, collect visual data, and learn about the importance of seagrass meadows in supporting marine biodiversity and mitigating climate change.

Aqua Week will also feature several high-profile collaborations. Insta360 will lead underwater content creation workshops, enabling guests to capture their marine adventures in 360-degree detail. Edge K5 will provide smart drive underwater scooters for a more dynamic exploration of the reef. Additionally, certified mermaid Gloria Xue will offer mermaid classes, host underwater photoshoots, and perform captivating mermaid shows in the resort’s Aqua Villa.

Bringing together sustainability, technology, and immersive storytelling, Aqua Week 2025 promises to be a memorable celebration beneath the waves.

As part of its broader commitment to environmental sustainability and in line with Green Globe’s certification standards, Pullman Maldives Maamutaa has launched a comprehensive three-phase Seagrass Mapping & Awareness Project. The initiative aims to highlight the ecological significance of seagrass meadows, which serve as nurseries for marine life and play a key role in carbon sequestration.

The project includes:

  • Phase 1 (July): Seagrass identification and mapping in collaboration with resort staff and guests.
  • Phase 2 (August–September): Guided snorkeling tours to collect visual data and raise awareness, continuing during Aqua Week.
  • Phase 3 (October): The premiere of a short documentary film that captures the project’s progress and outcomes.
  • This initiative not only contributes to the protection of a vital marine habitat but also encourages guest participation in meaningful conservation efforts.

The reef at Pullman Maldives Maamutaa serves as the foundation for a range of signature guest experiences designed to educate, inspire, and engage:

  • Expert-led guided snorkeling tours
  • Discover Scuba Diving (DSD) sessions directly from the beach
  • Night snorkeling under UV light to reveal biofluorescence
  • Citizen science programs focused on seasonal seagrass research
  • Kids’ Ocean Explorers — a playful educational program tailored for young marine enthusiasts

Whether seasoned divers, casual snorkellers, or curious beginners, guests at Pullman Maldives Maamutaa can enjoy direct access to the wonders of the Indian Ocean with ease and unforgettable reward.

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