Visit Maldives successfully concludes WTM London 2021 with 58 industry partners.
WTM London 2021 was held from 1st to 3rd November.
The World Travel Market London (WTM London) is one of the leading global events for the travel industry to meet industry professionals and conduct business deals.
Through its industry networks and unrivalled global reach, WTM London creates personal and business opportunities, providing customers with quality contacts, content and communities.
This year for the first time in history WTM is being held as a hybrid event and the physical fair is taking place after a year’s break due to the covid-19 situation in the UK.
A total of 102 representatives from 58 companies participated in the event along with Visit Maldives.
The purpose of participating in this event was to connect and network with industry stakeholders, travel trade partners from the UK market and around the globe. Industry partners were expected to meet up to 150 industry stakeholders during the event.
Maldives was exhibited in a 609sqm stand space, one of the biggest stand spaces to be exhibited in recent times. This event assisted Maldives in maintaining the destination presence as one of the safest destinations to travel, due to the unique geographical formation of the islands, allowing natural social distance for travellers.
WTM is also a great platform to market our resorts, hotels, guesthouses and liveaboards, and inform travel trade and travellers of the strict measures in place at these facilities, established to ensure the safety of travellers.
Through the event we informed travel agencies and tour operators of the latest destination information and travel guidelines.
During the event Visit Maldives and industry partners conducted one-on-one meetings in person and virtually. It provided a platform to the stakeholders to promote individual products and properties.
A press conference was also held by Managing Director and CEO of MMPRC, Thoyyib Mohamed, the Minister of Tourism, Dr Abdullah Mausoom and Zuley Manik Executive Director of Sun Siyam Resorts on the second day of WTM.
A special VIP event was held on the last day of the WTM London 2021 which was attended by his excellency, President Ibrahim Mohamed Solih.
Visit Maldives also held a Roadshow in the UK to promote MICE opportunities available in the destination after the conclusion of WTM London 2021.
In 2019 WTM was held with over 5,000 exhibitors and reached more than 51,000 visitors. A total of 935,129 business meetings were held during the WTM 2019. 3,000 members of the international media attend the event each year to report on the latest stories relating to the global travel trade industry.
UK is the 8th top source market to the Maldives as per the most recent statistics. So far this year Maldives had welcomed over 1 million tourists to the country, out of which 2.6 percent, or 29,224 were from the UK.
So far this year, we have held media interview, beachcombers destination training, global campaign with Skyscanner, joint marketing campaign with TripAdvisor, Turquoise Holiday, multi media campaign with ABTA Magazine, digital marketing campaign with Expedia, participated in the The National Wedding Show held in the UK.
Upcoming activities for the UK market includes joint marketing campaigns with British Airways, TV advertising and outdoor advertising campaigns.
Visit Maldives continues to hold several activities, including webinars, familiarisation trips, joint marketing campaigns with local and international stakeholders, while also participation in major and minor fairs and exhibitions in order to increase arrivals and maintain destination presence across the globe. These activities are targeted towards top, new and emerging markets as per our strategies.
A night of celestial wonders, luxury, and cosmic inspiration at Anantara Kihavah SKY Observatory by British astronaut Tim Peake
Anantara Kihavah Maldives Villas celebrated a historic milestone with the exclusive visit of the renowned British astronaut, Tim Peake. On the evening of November 2, Astronaut Peake hosted an exclusive space talk at SKY Observatory, the finest overwater observatory in the Indian Ocean, housing the most powerful telescope in the Maldives.
Perched gracefully over the pristine Maldivian waters, SKY Observatory provided an idyllic setting for this extraordinary event, complemented by a stunning sunset. The exclusive gathering attracted a full house of eager guests to a delightful evening that seamlessly blended science, luxury, and natural beauty.
The evening commenced with a lovely cocktail reception, where guests were serenaded by the soulful tunes of a live saxophone band. Attendees savoured exquisite cocktails and canapés as they eagerly awaited Tim Peake’s presentation.
Tim Peake’s talk unveiled his personal journey, where he shared his path to becoming an astronaut and narrated the rigorous training that astronauts undergo. He provided insights into life in space, the daily challenges faced by astronauts, and the awe-inspiring experiences he encountered during his
historic mission. He also offered a glimpse into his exciting future projects, leaving the audience both inspired and spellbound.
Following Tim’s presentation, an interactive Q&A session allowed guests to engage directly with the British astronaut. The audience posed thoughtful questions, deepening their understanding of astronauts’ unique experiences and the intricacies of space exploration.
The event was further enriched by the presence of the resort’s three SKY gurus, Hammadh Rasheed, Zunnoon Ahmed, and Ali Arushal, who conducted a stargazing session for the guests afterward.
The success of the event was evident in the overwhelmingly positive feedback from attendees, who left with a deeper appreciation for space exploration and a memorable evening to cherish.
The evening marked a significant moment in Anantara Kihavah’s history, showcasing the resort’s commitment to offering unique and memorable experiences for its guests. The presence of Tim Peake, a celebrated astronaut and highly accomplished author, added an extraordinary dimension to the resort’s already spectacular offerings.
Tim Peake is a renowned British astronaut who made history as the first official British astronaut to visit the International Space Station (ISS) and conduct a spacewalk during his six-month mission. He also achieved the remarkable feat of running the London Marathon from space. Beyond his extraordinary space endeavours, Tim is also a bestselling author with his most recent book Space: A thrilling human history published earlier this month.
An astronomer’s paradise, Baa Atoll in the Maldives, is one of the best places on earth to enjoy stargazing due to its proximity to the equator. Anantara Kihavah Maldives Villas promises a voyage of discovery on a private Indian Ocean Island, with Sky—an overwater observatory and luxury cocktail bar—providing guests a chance to sip champagne under the stars and explore the Universe.
Visit Maldives website adds atolls segment to showcase diverse regions
Maldives Marketing and Public Relations Corporation’s (MMPRC/ Visit Maldives) has added a new segment to the official Visit Maldives Website specified for atolls showcasing the diversity of the Maldives.
The segment, now live at atolls.visitmaldives.com provides in depth information regarding the different regions of the Maldives, divided by atolls, to refine the traveller’s experience, commencing with an in-depth exploration of Addu Atoll and Fuvahmulah Atoll.
With 26 atolls, the Maldives offers a wide array of unique accommodations and awe-inspiring travel experiences, and this informative section of our website will serve as a gateway to discover the hidden treasures unique to each area. This falls under MMPRC’s initiatives to encourage tourism growth in all regions of the Maldives, broadening exposure to the diverse tourism products available in the Maldives.
The goal is to elevate Visit Maldives’ digital marketing landscape by showcasing the Maldives as more than just a honeymoon destination with various accommodation options. This initiative is driven by a desire to increase awareness about the distinctive offerings within each of the Maldives’ atolls. It aims to positively shape their perception of the Sunny Side of Life brand by curating engaging content that highlights the unique features of the atolls and diverse experiences available in the islands.
Additionally, the initiative will target the affordable luxury market to promote the Maldives as the most appealing option for short holidays and weekend getaways under a unified Maldives brand umbrella.
MMPRC aims to continue exploring other atolls in the Maldives as well, encouraging growth and tourism development in all regions of the Maldives, building on the foundation we have created to promote the destination beyond the traditional paradigms of sun, sand, and sea.
Delco Mart opens at Crossroads Maldives
Crossroads Maldives, the leading integrated leisure destination in the Maldives, has announced the opening of Delco Mini Mart, a mini supermarket that will transform the visitor experience by offering a one-stop shop for their shopping needs.
Crossroads Maldives has always been dedicated to enhancing the visitor experience, and Delco Mini Mart is the latest addition to their commitment to convenience and customer satisfaction. Delco Mart will be open daily from 11:00 am to 11:00 pm, providing visitors with a convenient and hassle-free shopping experience.
Crossroads Maldives is already known for its diverse range of leisure and dining options, including an eloquent beach club at SAii Lagoon Maldives, the iconic Hard Rock Cafe, the signature Lén Be Well Spa, and the star studded line up of restaurants ranging from the Ministry of Crab, Carne Diem Grill, Nihonbashi Blue, Kebab & Curry, Jiao Wu, Kinkao, Kalhu Odi to One Waan. Well-known international brands such as Rip Curl are popular crowd choices and the destination is also complete with, jewelry stores, a photography studio, indoor and outdoor event spaces, a fully-fledged yacht marina and ATM facilities. In addition, visitors can enjoy the services of Best Dives Maldives for diving and watersports excursions and the Maldives Discovery Center for interactive cultural immersion.
Delco Mart’s introduction at Crossroads Maldives underscores the commitment to providing a seamless and enjoyable experience for all guests. Whether you need groceries, snacks, beverages, or any other convenience items, Delco Mini Mart is here to cater to your needs, making sure you have everything you require.
“We are thrilled to introduce Delco Mini Mart to Crossroads Maldives, adding a touch of convenience and variety to our visitors. Our aim is to ensure that every guest’s stay is as comfortable and enjoyable as possible, and Delco Mini Mart is another step toward achieving that goal,” said Yashfa Hassaan — Director of Retail – The Marina at Crossroads Maldives.
Crossroads Maldives continues to bring luxury and leisure experiences closer to the local guests as well as the guests staying at SAii Lagoon Maldives, and Hard Rock Hotel Maldives. Delco Mart is the latest milestone in the ongoing journey to exceed the expectations of their guests. The doors of Delco Mart are now open, so come and experience the convenience and ease it brings to your stay at Crossroads Maldives.
One of the key advantages of Crossroads Maldives is its daily scheduled ferry services from Male and Hulhumale, which operate several times a day. This makes it easy for visitors to access this remarkable destination, with ferry bookings available online or through the concierge service.
For more information on Crossroads Maldives, please visit the website at crossroadsmaldives.com.
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