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Visit Maldives hosts high tea for Indian media, influencers

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Visit Maldives hosts high tea for media and influencers from the Indian market, following the conclusion of the MILT Congress, held in Grand Hyatt Mumbai Hotel and Residences.

The high tea was held on 6th October as part of the effort to strengthen the relationship between Visit Maldives and the Indian media and influencers.

Speaking during the event, Managing Director of Visit Maldives, Thoyyib Mohamed acknowledged the support received from Indian media/influencers for promoting Maldives and marketing the destination as a safe haven for Indian travellers.

He spoke on the growing segments of tourism available in the Maldives, especially the opportunities available in the MICE segment for corporate and business clients.

He added that Maldives is expanding to cater to different segments of tourists from India, including those traveling during festive seasons, long weekends and families traveling for small intimate celebrations.

Over 15 journalists, bloggers and influencers attended this high tea and held discussion with Visit Maldives regarding ways to boost collaborations to increase Maldives’ brand presence in India. This was a great opportunity for Visit Maldives to meet the Indian media and influencers in a casual setting, to thank them for their continued support in promoting Maldives, while discussing future partnerships.

During this meeting Visit Maldives provided the latest information on our newly launched Redefining MICE campaign, which aims to promote Maldives as an upcoming MICE destination. During the high tea we also held small target groups which facilitated one to one discussion and information sessions.

The purpose of the event was to promote the Maldives as an emerging top destination to conduct meetings, incentives, conferences, and exhibitions. Furthermore, it aimed to provide the latest destination information, travel guidelines and promote the Maldives as a safe haven.

So far this year, Visit Maldives has conducted a group media, celebrity and travel agents familiarisation trip targeting the Indian market. Considering the success of these activities, Visit Maldives has plans to hold other similar trips in the coming days.

Other activities held to further promote the destination in the Indian market include roadshow, webinars, joint social and digital media campaigns with Indian stakeholders, and participation in fairs and exhibitions. Many such activities are planned ahead for this market for the remainder of the year as well.

Currently India is the top source market to the Maldives, with arrival figures growing exponentially throughout 2021. By 23rd September Maldives had welcomed a total of 843,552 tourists out of which 191,824 or 22.7% were from India.

The growing number of arrivals from India to Maldives has enabled them to lead in the top 10 source market list for several years.

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Maldives celebrates arrival of 2024’s 1 millionth tourist

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Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives

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Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience

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CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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