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Maldives represented at the world’s largest fair, Expo 2020 Dubai

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Maldives pavilion is now open for visitors at Expo 2020 Dubai. Maldives is represented at the pavilion by the Ministry of Economic Development, Ministry of Tourism and Visit Maldives.

Expo 2020, dubbed as World Expo, is held in Dubai, United Arab Emirates for a duration of six month from 1st October 2021 till 31st March 2022. This year’s Expo theme is “Connecting Minds, Creating the Future”.

It provides a great platform to showcase destinations, latest innovations, and investment opportunities from around the world under three major themes; Sustainability, Mobility and Opportunity. The event will see exhibitors from over 192 countries. An estimated 25 million visitors are expected to visit the Expo during its duration.

The Maldives’ pavilion is promoting the country under the Sustainability theme at the Expo 2020. The country’s pavilion will showcase the unique beauty of the destination, enhance brand visibility, and share investment opportunities available in the Maldives.

Throughout the duration of the six months of the expo, Visit Maldives will also give away exciting raffes to lucky winners every week. These raffes are conducted under the title “Win 100 days of Free Holidays in the Maldives”. The raffes provide 100 lucky winners free holidays in the Maldives.

Coinciding with the Expo 2020, Visit Maldives, is also carrying out a visibility campaign at Dubai Mall. This month-long campaign, launched on 1st October, will showcase the destination on 384 screens in the mall. The video aims to attract visitors to the Maldives pavilion at the Expo, advertise the “Win 100 days of Free Holidays in the Maldives” raffle to be taken during each week of the event for six months, and promote the destination.

Through the participation in Expo 2020, affluent residents from the Middle East and delegates visiting the Expo from other countries are targeted, to promote the destination.

During the six month, we aim to promote different aspects of the destination, conduct trade and business which can result in increased foreign direct investment.

Through our pavilion at Expo 2020 we aim to showcase our unique natural environment and our country’s unmatched natural beauty that is enjoyed by both locals and visitors. This activity is conducted as part of Visit Maldives’ strategies for the Middle Eastern market.

By 15th September 2021, Maldives welcomed a total of 843,552 visitors to the Maldives out of which 11,192 arrivals were from the UAE, which is a growth of 47.8% compared to 2019. Meanwhile, during this period, we received 27,380 arrivals from Saudi Arabia, which is a growth of 37.7% when compared to 2019.

Visit Maldives has been holding and participating in several events to promote the destination in top source, emerging and new markets. This includes webinars, fam trips, roadshows, fairs, and exhibitions.

Activities planned for the Middle East for the year include joint marketing campaigns with Qatar Airways, Qatar Travel Mart 2021, Maldives Roadshow in Doha, a media influencer FAM trip and GCC region/ KSA (Kingdom of Saudi Arabia) focused digital campaigns.

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Maldives celebrates arrival of 2024’s 1 millionth tourist

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Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives

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Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience

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CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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