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Visit Maldives participates in exclusive webinar on Maldives tourism recovery

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Visit Maldives along with tourism ministry and the Guesthouse Association of Maldives has taken part in an exclusive webinar on Maldives tourism in post-Covid recovery.

Hosted by the Maldives embassy in Japan and the Maldivian foreign ministry on June 22, the webinar also saw the attendance of several other industry stakeholders.

The webinar was held on the virtual event management platform of Visit Maldives ‘My Virtual Maldives’. This platform is designed to amplify audience engagement and networking by connecting attendees from across the globe through virtual exhibitions, roadshows, webinars to training and live marketing events targeting the travel trade and consumers alike.

During this event, Visit Maldives aimed to increase brand awareness, destination visibility as well as reassure Japanese travellers that Maldives will remain as one of the safest destinations to travel when the border reopens for international leisure travel in the Japan Market.

“It is my deepest wish for Japanese travellers to visit Maldives once again and experience the sunny side of life,” Thoyyib Mohamed, the Managing Director of Visit Maldives, said.

“With vaccination campaigns being conducted across both our nations and with ease of travel restrictions, I am confident that we will once again welcome Japanese travellers to our sandy white beaches and crystal clear turquoise waters.”

During the webinar, Visit Maldives presented a destination video in Japanese language showcasing the breathtaking beauty of the Maldives, the four tourism products (resorts, guesthouse, liveaboards, hotels) and the unique experiences offered in Maldives.

In addition, the safety provided by the natural socially-distanced unique geography of the Maldives was also highlighted in the video to promote Maldives as a safe haven for travellers in the Japanese market.

In addition to the video presentation, Visit Maldives distributed a travel guidelines brochure in Japanese language providing comprehensive information on the products and experiences in Maldives and the latest travel guidelines.

The travel guidelines consist of information required before departure to Maldives, on arrival to Maldives and departure from Maldives with a highlight on Maldives Border Miles, Allied Inbound Maldives Covid-19 insurance plan, the recently launched ‘I’m Vaccinated’ campaign as well as the latest fight connectivity details.

In 2019, a total of 44,251 travellers arrived from the Japanese market ranking Japan as the 9th top source market for Maldivian tourism.

The Japanese border is currently closed for international leisure travel and therefore the Maldives have witnessed an incremental drop in the number of travellers arriving from Japan.

Visit Maldives aims to maintain destination presence and place Maldives as the top choice destination to travel to as soon as the Japanese borders open for international travel.

Activities in the pipeline for the Japanese market include media and celebrity familiarisation trips, Social media campaigns, Joint promotion with Tabi Muse and taking part in Tourism Expo Japan (JATA).

Maldives reopened its borders for tourists of all nationalities on July 15, 2020, with rigorous procedures in place to ensure the safety of tourists and tourism workers. Tourists are required to fill an online health declaration form within 24 hours prior to their departure, as well as have a negative PCR test result, conducted 96 hours prior to their departure

The administration of the Covid-19 vaccine was initiated on February 1 with the government of Maldives set to provide free Covid-19 vaccines to all citizens and residents of the country in the upcoming months.

Visit Maldives together with the tourism ministry launched the “I’m Vaccinated” campaign in order to share a positive message regarding the vaccination of staff working in the tourism sector as well as promoting the initiatives undertaken to ensure the Maldives remains one of the safest destinations in the world for travellers.

The ultimate target is to make Maldives the destination with the first fully vaccinated tourism sector in the world.

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Maldives celebrates arrival of 2024’s 1 millionth tourist

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Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives

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Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience

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CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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