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Honeymoon isn’t over: Kuoni says Maldives top destination for newlyweds to holiday in 2021
Maldives is number one honeymoon destination for 2021, travel firm Kuoni revealed Monday.
Wedding and honeymoon plans have been thrown into disarray over the past six months as a result of the Covid-19 crisis, yet couples are more determined than ever to make their first trip after tying the knot a trip they will never forget.
In a new honeymoon report, worldwide travel specialist Kuoni says it has seen a steady stream of bookings for 2021 which includes both re-bookings for cancelled honeymoons this year and new bookings from couples planning ahead.
Saving up and upgrading is a trend as couples pull out all the stops to make their honeymoon extra special with the average spend per honeymoon rising by £530 ($680) from £7,709 ($9,899) in 2019 to £8,247 ($10,590) for 2021, based on advance bookings so far.
There has been a double digit increase in couples taking two honeymoons, one short trip to places in in England, Scotland, Ireland, Italy or Greece immediately after their wedding ceremony with plans to take a bigger long-haul trip next year or the year after.
Honeymoons in UK and Ireland have also increased as travel restrictions this year continue, and Kuoni has even helped a couple due to honeymoon in the Maldives this year change their trip for a luxury two-week road trip in Scotland.
The report reveals that with an extra year to save, couples are taking the opportunity to make their plans more special upgrading the flights or arranging a helicopter transfer rather than a car so they arrive in style, upgrading their accommodation to overwater pool villas or adding extra experiences such as hot air balloon flights.
Remote retreats away from the crowds, private pool villas and tented camps in Africa are all in demand.
The Maldives tops the dream honeymoon destination list for 2021 followed by Sri Lanka, Mauritius, Kenya and Tanzania, South Africa, Italy, Bali, Thailand, Greece and the Seychelles. Despite travel restrictions for immediate travel, couples are continuing to plan ahead.
“I’ve worked really closely with couples since the coronavirus crisis started to impact so many honeymoon plans over the summer. It’s been rewarding to help couples reshape such a special trip at an emotional time for them. They’ve had the huge disappointment that their wedding plans aren’t going ahead and at times we’ve all been in tears,” Stacey Owens, one of Kuoni’s honeymoon experts, said.
“We’ve pulled out all the stops to help couples with their plans. The human touch has been welcomed.”
The changing travel advice alongside the pandemic also means that couples are turning to trusted brands who promise flexibility in case anything needs to be changed before they go.
Video appointments for honeymoon planning are also in demand. Since introducing honeymoon appointments by Zoom in July, Kuoni has arranged hundreds of virtual meetings with couples who want to see and “meet” a travel expert and talk about their plans.
“This has been an emotional time for a lot of couples and behind the scenes our team have moved mountains to help couples change their plans, recreating complex itineraries for new dates next year or even the year after. We’ve helped change honeymoon plans for doctors, nurses and key workers and our flexible approach has been welcomed at a really stressful time,” Derek Jones, CEO of Kuoni, said.
A honeymoon is still the most important holiday of a couple’s life and the signs are that despite the turmoil in travel, people are still determined to adapt their wedding and honeymoon plans within the guidelines so we’ve booked all sorts of last minute trips closer to home. But there’s no doubt that the romance of travel is alive and well and the lure of the wonders of the world is still as strong as it ever was.”
What’s trending:
- Private pool villas
- Secluded luxury away from the crowds
- Private in-villa dining
- Multi-destinations including adventure and beach
- Saving and upgrading
- The double honeymoon
- Spa and health retreats
- Luxury UK and Ireland honeymoons
- African safaris with tended camps
Kuoni’s best-selling honeymoon destinations for 2021:
- The Maldives
- Sri Lanka
- Mauritius
- Kenya and Tanzania
- South Africa
- Italy
- Bali
- Thailand
- Greece
- Seychelles
Kuoni’s best-selling mini-moons based on bookings for 2020 and advance bookings for 2021:
- Italy
- Greece
- Spain
- England and Scotland
- Ireland
In June, Kuoni said bookings for the Maldives were outperforming every other destination in its collection, accounting for 56 per cent of bookings for 2021.
Recent Google search data has also shown the Maldives as the second most searched holiday destination among global travellers.
These positive developments come as the Maldives reopened its borders to visitors on July 15.
With the border reopening, 30-day free on-arrival visa is issued to all tourists with a confirmed booking for a stay at any registered tourist facility in the country.
There is no mandatory quarantine or testing on arrival, but tourists have to complete an online health declaration form and provide a negative PCR test result taken at least 72 hours prior to their departure.
Visitors with symptoms of the Covid-19 respiratory disease caused by the novel coronavirus or those travelling with someone who has similar symptoms are also tested at their own expense.
The coronavirus outbreak has hit the Maldivian economy hard, as travel restrictions and other preventive measures affect the country’s lucrative tourism industry, which contributes the bulk of the island nation’s state revenue and foreign reserves.
Before the pandemic, the government had been bullish about tourism prospects, targeting two million, high-spending holidaymakers this year after last year’s record 1.7 million.
However, only 382,760 tourists visited the Maldives before the country closed its borders on March 27. It was a 40.8 per cent decline over the 646,092 that visited the Maldives from January to March last year.
Meanwhile, the government’s best case scenario now puts total tourist arrivals for 2020 just above 800,000.
Tourism has been the bedrock of the Maldives’ economic success. The $5 billion-dollar economy grew by 6.7 per cent in 2018 with tourism generating 60 per cent of foreign income.
However, the government is at present projecting a possible 13 per cent economic contraction this year — an estimated $778 million hit.
On March 8, Maldives reported its first cases of the novel coronavirus, as two hotel employees tested positive for Covid-19 at a luxury resort in the archipelago.
Eighteen more cases — all foreigners working or staying resorts and liveaboard vessels except five Maldivians who had returned from abroad — were later identified.
A six-case cluster of locals, detected in capital Male on April 15, confirmed community transmission of the coronavirus. Several more clusters have since been identified, bringing the total number of confirmed case in the Maldives to 9,243.
Thirty-three deaths have been reported, while 7,536 have made full recoveries.
The Maldives announced a state of public health emergency on March 12, the first such declaration under a recent public health protection law.
The public health emergency declaration allowed the government to introduce a series of unprecedented restrictive and social distancing measures, including stay-at-home orders in capital Male and its suburbs, a ban on inter-island transport and public gatherings across the country, and a nationwide closing of government offices, schools, colleges and universities.
Non-essential services and public places in the capital such as gyms, cinemas and parks were also shut.
Restaurants and cafes in the capital were asked to stop dine-in service and switch to takeaway and delivery.
A nationwide shutdown of all guesthouses, city hotels and spa facilities located on inhabited islands was also ordered.
The restrictions are now being eased in phases, with the third phase measures now active.
Photo: The St. Regis Maldives Vommuli Resort
Action
Kandooma Maldives adds pickleball to recreational offerings
Kandooma Maldives has introduced a new pickleball court, expanding its recreational facilities as the paddle sport continues to gain popularity worldwide.
Combining elements of tennis, badminton and table tennis, pickleball is a sport that is relatively easy to learn and suitable for players of different ages and abilities. The new facility allows guests to participate in singles or doubles matches, offering an additional recreational activity for families, couples and groups staying at the resort.
The pickleball court is open daily from 6am to 6pm, with paddles and balls available for guests to borrow from Reception.
Court reservations can be made through the resort’s Recreation or Front Office team. Each villa is entitled to one complimentary hour of court use per day.
The introduction of pickleball forms part of Kandooma Maldives’ efforts to expand its recreational offerings and provide guests with more opportunities to participate in sports and group activities during their stay.
Awards
Heritance Aarah wins Gold in Leading All-Inclusive Resort category at SATA 2026
Heritance Aarah has won Gold in the Leading All-Inclusive Hotel/Resort category at the South Asian Travel Awards (SATA) 2026, recognising its Premium All-Inclusive offering in the Maldives.
Located in Raa Atoll, Heritance Aarah offers beach and overwater accommodation alongside dining, wellness, marine activities and cultural experiences. The resort’s Premium All-Inclusive concept focuses on providing guests with a range of experiences and personalised services throughout their stay.
Stasshani Jayawardena, Chairperson of Aitken Spence Hotel Holdings PLC, attributed the achievement to the resort’s team.
“This award is a tribute to our team, whose commitment to creating exceptional guest experiences brings together the very best of Heritance Aarah while celebrating the beauty and character of the Maldives,” Jayawardena said.
Susith Jayawickrama, Managing Director of Aitken Spence Hotel Holdings PLC, said the award recognised the resort’s approach to hospitality and the efforts of its employees.
“This recognition is a proud moment for everyone at Heritance Aarah. Our Premium All-Inclusive experience has always been about going beyond the expected, delivering thoughtful service, exceptional dining, and moments that profoundly connect our guests with the Maldives. This award is a reflection of the passion, commitment and consistency of our team, who continue to raise the bar every day,” Jayawickrama said.
Dining forms a central part of the resort’s offering, with seven restaurants and five bars serving international and Mediterranean cuisine, seafood and overwater dining experiences.
Among its dining venues is Ambula, which combines Sri Lankan and Maldivian culinary traditions through a specially developed menu. Ralu Lounge features one of the largest rum collections in the Maldives.
The resort has also introduced new dining concepts, including Fehi Raha, a garden-to-table experience set within its organic garden. The concept incorporates seasonal produce grown on the island into its menus.
For families, the Ufa Ghadhiya ice cream truck offers ice cream, sundaes and tropical popsicles.
Beyond dining, Heritance Aarah provides a range of recreational and wellness activities, including snorkelling, diving and ocean excursions in Raa Atoll. Guests can also access treatments at IASO Medi Spa and explore Maldivian traditions, craftsmanship and cultural heritage through the resort’s Maldivian Village.
The resort’s adults-only Ocean Suite Wing caters to couples seeking greater privacy, offering overwater accommodation, butler service, private leisure spaces and exclusive dining options. The main island accommodates couples, families and multigenerational travellers.
According to the resort, the SATA 2026 recognition reflects the contribution of its employees across culinary operations, wellness, guest services and recreational activities, as well as its continued focus on developing its Premium All-Inclusive offering.
Awards
Alila Kothaifaru Maldives secures Best Resort of the Year title at AHA Asia Hotel Awards
Alila Kothaifaru Maldives has been named Best Resort of the Year at the 2026 AHA Asia Hotel Awards, held at Capella Bangkok in Thailand. The recognition places the resort among leading hospitality properties across Asia, acknowledging its approach to luxury hospitality, guest experiences, design and service.
The award was presented during the 15th edition of the ceremony, which marked a milestone in the programme’s history. Established in 2010 by LIFESTYLE Magazine as the CHA China Hotel Awards, the programme expanded in 2026 to become the AHA Asia Hotel Awards, bringing together hotels and resorts from across the region.
The decision to host the gala in Bangkok for the first time reflected the programme’s broader ambition to recognise achievements in hospitality beyond China. The ceremony brought together hospitality leaders and industry representatives to celebrate achievements in luxury accommodation, resort experiences, design, wellness and service.
Alila Kothaifaru Maldives received the Best Resort of the Year award in recognition of its approach to providing guest experiences that combine contemporary design, personalised service and a connection to the island’s natural surroundings.
“To receive this recognition alongside some of Asia’s most respected hospitality names is a proud moment for all of us at Alila Kothaifaru Maldives,” said Thomas Weber, General Manager.
“Our island has its own character, and we have always believed that the most meaningful experiences come from allowing guests to discover it at their own pace. This award belongs to our team, whose care, dedication and genuine warmth bring that philosophy to life every day. We are equally grateful to our guests for choosing to share their time and special moments with us.”
Located in Raa Atoll, Alila Kothaifaru Maldives features 41 beachfront villas, 36 overwater villas, three two-bedroom beach villas and the Boduge Residence. Each accommodation category includes a private pool, with designs intended to offer privacy while maintaining a connection to the island’s landscape and surrounding Indian Ocean.
The resort offers a range of experiences centred on its location, including guided house reef exploration with marine experts, underwater activities and opportunities to learn about Maldivian traditions through cultural programmes.
Its dining experiences include seafood and international cuisine, as well as private dining arrangements on The Shack, a secluded sand cay. Spa Alila offers treatments and wellness programmes designed around relaxation and wellbeing.
“An award such as this reflects the dedication of many people working together, often through the smallest details that guests may never see,” said Jamal Ahmed, Resort Manager.
“We take great pride in creating an atmosphere where service feels personal and unforced, and where every guest feels genuinely welcomed. It is especially rewarding to see the efforts of our colleagues recognised on a regional stage.”
The latest recognition follows another achievement for Alila Kothaifaru Maldives in 2026, when the resort received the Tripadvisor Travellers’ Choice Award. The accolade places the property among the top 10 per cent of hotels worldwide based on traveller reviews and ratings.
The two awards recognise the resort’s performance from both industry and guest perspectives, reflecting its focus on service standards, guest satisfaction and experiences connected to the Maldivian environment.
Alila Kothaifaru Maldives continues to focus on delivering personalised hospitality, maintaining service standards and developing experiences that allow guests to explore the natural and cultural attractions of the Maldives.
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