The Hotelier Maldives GM Forum 2024, scheduled to take place on September 19 at CROSSROADS Maldives, will include a panel discussion, titled ‘Leveraging the Maldives’ Unique Selling Points.’ This session at the GM Forum, the largest gathering of hospitality professionals in Maldives, will focus on how the Maldives can maintain its position in the competitive luxury travel market by capitalising on its unique attributes.

The panel will be moderated by Aishath Ihuma, Director of Business Development at Reollo Investments. The discussion will feature a diverse group of experienced professionals from the hospitality industry, including:

• Rajesh Mehta, Chief Business Officer of Ooredoo Maldives
• Ibrahim Inad, Director of Sales & Marketing, Oaga Resorts
• Alexander Treager, General Manager of SAii Lagoon
• Andrew Jansson, Cluster General Manager of Centara Mirage Lagoon Maldives and Centara Grand Lagoon Maldives

The session aims to address several key questions surrounding the Maldives’ position as a luxury destination. Panelists will discuss what they believe are the top three unique selling points (USPs) of the Maldives, and how the country can differentiate itself from other luxury destinations within the Indian Ocean and beyond.

The discussion will cover marketing strategies for resorts to effectively showcase their unique offerings to attract high-end travellers, including the role of digital marketing. The panelists will share insights into the unique experiences and services that set their respective resorts apart and how they align with the luxury expectations of their clientele.

The session will also explore the challenges faced by resorts in maintaining and promoting their USPs and how the Maldives can overcome these challenges to continue attracting luxury travellers. Looking ahead, the panelists will discuss emerging trends in luxury travel and how the Maldives can adapt to stay ahead of the competition.

The discussion will conclude with closing remarks from the panelists, followed by an interactive Q&A session with the audience. This panel promises to provide valuable insights into how the Maldives can continue to thrive as a premier luxury destination.

This year’s GM Forum, now in its eighth edition, will focus on ‘The Evolving Luxury Landscape’ in the Maldives. Industry leaders will discuss the future of luxury travel, including the new luxury traveller’s psyche, digital marketing, and sustainable practices. Topics will cover private islands, underwater experiences, and the opportunities and challenges faced by hoteliers in the country. The forum will feature diverse panels and interactive sessions, emphasising personalised guest experiences and local cultural integration. It aims to foster active participation and share innovative case studies from the luxury travel industry.

Sponsors and partners of GM Forum 2024 include:

• Ooredoo Maldives: Digital Partner (Title Sponsor)
• Bestbuy Maldives (BBM): Silver Sponsor
• Dhivehi Insurance: Silver Sponsor
• Fuel Supplies Maldives: Silver Sponsor
• Maldives Airports Company Limited (MACL): Silver Sponsor
• Manta Air: Aviation Partner
• Male’ Aerated Water Company: Beverage Partner
• Atmosphere Wellness: Wellness Partner
• Souvenir Marine: Transport Partner
• Printlab: Printing Partner
• CROSSROADS Maldives: Venue Partner
• Lights Out: Coverage Partner
• Associate Sponsors: Alia Investments, Villa Hakatha, GAGE, Wyntronix, Uniforms Unlimited and Spa Ceylon Maldives

John Bevan, CEO of dnata Travel Group, will be the keynote speaker at the event.

Etienne Ng, Regional Director for Southeast Asia at Weixin Pay; Malik Mohamed, Director of Business Intelligence at Pulse Hotels & Resorts; Mohamed Jailam, CEO and Managing Director of technology company Javaabu and Co-Founder of DhivehiGPT; and, Mohamed Mihad, Chief Commercial Officer at Maldives Airport Company Limited (MACL) will also be featured speakers.

This festive season, SO/ Maldives invites guests to the front row to experience ‘Festive Glam,’ an elegant celebration of fashion, style, and avant-garde flair set amidst the pristine beauty of the Maldives’ tropical paradise. With luxurious events and unforgettable performances, it is the perfect destination for a glamorous escape to end 2024 and welcome the new year with sophistication.

The festivities commence on December 20 with a dazzling Tree Lighting Ceremony. As the sun sets, the island’s runway will come alive with twinkling lights and elegant festive fashion statements, setting the tone for a glamorous holiday season.

On December 24, guests are invited to a stunning Christmas Eve Celebration at the iconic Citronelle Beach. The beach will transform into a chic runway, perfect for an evening filled with festivities, fashion, and fun.

SO/ Maldives adds a stylish twist to tradition as Santa Claus makes a grand entrance in true SO/ Maldives fashion. A chic and spectacular arrival will enchant guests of all ages, bringing the holiday spirit to life.

The ultimate New Year’s Eve Celebration will take place on December 31 at the Lazuli Beach Club. The evening begins with a sunset reception, where guests can toast to the final moments of 2024 with a stunning view. As night falls, the ‘Last Feast of 2024’ will be held on the beach, featuring gourmet delights in a breathtaking setting. A dazzling lineup of live performances, including a saxophonist, violinist, DJ, magician, fire dancer, and live band, will build excitement leading up to a grand fireworks display and countdown. The celebration will continue with an unforgettable After Party, where guests can dance the night away and begin 2025 with a touch of glamour.

On January 1, 2025, SO/ Maldives will welcome the new year with a lavish New Year’s Day Brunch, offering a decadent spread of culinary creations, setting the tone for a fashionable and indulgent start to the year.

The celebrations will extend into the new year with a stylish and sophisticated Orthodox Dinner on January 6 and 7. Guests will enjoy a gourmet dining experience, designed for those who celebrate Orthodox traditions, adding another layer of elegance to their stay. An exclusive Orthodox dinner, curated in collaboration with a Michelin-starred restaurant, will feature a fusion of traditional Russian flavours with contemporary gastronomy.

SO/ Maldives offers a festive escape for everyone, whether seeking a fun-filled family holiday, a romantic getaway, or a glamorous retreat with friends. From adventurous island activities to luxurious relaxation, ‘Festive Glam’ promises an unforgettable experience, celebrating the season in high style and creating memories to last a lifetime.

Beer enthusiasts and experience seekers are being invited to a unique celebration at Oaga Art Resort – Oktoberfest in Paradise. From October 3rd to 5th, guests can look forward to a tropical twist on the classic Oktoberfest event, featuring a blend of German and Maldivian flavours, vibrant art installations, and immersive experiences.

Located amidst the pristine beaches and turquoise waters of the Maldives, Oaga Art Resort offers a luxurious escape. Guests can enjoy lounging by the infinity pool with a cool stein of beer, while taking in the vibrant atmosphere and breathtaking ocean views. As the sun sets, attendees can mingle under a star-filled sky, sharing stories and laughter with fellow revellers.

Oaga Art Resort has curated a weekend filled with activities to delight the senses and entertain guests. The schedule includes:

Performances:

• Day 1: DJ performance by The Flag Twins, a dynamic British DJ duo known for their energetic and innovative sound.
• Day 2: Live music from Project Groove, a Maldivian band known for its eclectic blend of genres and high-energy performances.
• Day 3: Raa Baa Rave featuring DJ Afruh, a renowned Maldivian DJ and multi-instrumentalist recognised for his soulful and eclectic style.

Culinary Delights:

• A fusion of German and Maldivian flavours will be served throughout the weekend.
• Interactive cooking classes will allow participants to explore German cuisine, including beer-based recipes and pretzel-making.
• Refreshing beer-themed cocktails will also be available.

Creative and Educational Activities

Guests can unleash their creativity by participating in art sessions such as Beer Bottle Sculpture, Can Craft (Beer Edition), and Beer Can Planter. For those interested in learning more, there will be beer tastings and a German culture and beer trivia quiz.

Weekend Getaway Offer: A Tropical Paradise Awaits

Oaga Art Resort is offering a special Oktoberfest weekend package, which includes:

• Overnight stay in a choice of luxurious villa
• Roundtrip airport transfers for a seamless journey
• All-inclusive meals and drinks, featuring local and German cuisine
• Special rates for bookings with the code “OAGAFEST”: USD 400 per night for the Veyoge Gallery Pool Villa and USD 450 per night for the Haruge Beach Villa with a private pool.

Guests are encouraged to book early to take advantage of this exclusive offer and enjoy a unique blend of tropical paradise and German cheer.