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Amit Majumder: leading Jumeirah Vittaveli’s constant evolution

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In India, the early 2000’s were marked by an expansive growth in sectors such as banking and insurance. Several brilliant young minds shifted their careers to those fields, leaving behind traditional service industries such as tourism and hospitality.

It was true for Amit Majumder and his fellow students, too. Most of his colleagues that had started out in the hospitality industry with him left to pursue careers in banking and insurance. But Amit stayed and his resolve has been highly rewarded; with a career spanning more than 16 years, Amit has climbed up the ranks to become the General Manager at Jumeirah Vittaveli in the Maldives, one of the most renowned luxury resorts in this world famous island paradise.

Maldives Insider sits with Amit to speak about his career, Jumeirah Vittaveli’s evolution and his perception of the Maldives tourism industry.

It might seem like a short journey, but it has been a fantastic journey filled with lots of learning, experience and joy!

Maldives Insider: What made you join the tourism industry?

Amit Majumder: For my graduate studies, I enrolled in economics. But I thought I should do something more vocational for my post-graduate studies. That is why I chose to enrol in Hotel Management. I have always had a neck for cooking and had dreamed of becoming a chef. But being young, I lacked the kind of discipline needed to head a professional kitchen. So I moved to something close to that — food and beverage service.

I started right out of Hotel Management School in India when I was just 19 years old, joining Oberoi Hotels and Resorts. It was a fantastic experience. I learned more in my first job than what I had learned during my studies, and that influenced me so much that I never had the desire to change my career path after my first job in the industry, unlike many of my friends who left the hotel industry and chose different paths like banking, insurance and call centre postings, which were booming at the time in India.

MI: What was your career progress like after joining Oberoi?

AM: After two years with Oberoi, I joined Jumeirah for the first time in 2002 at Burj Al Arab Jumeirah and later moved on to Madinat Jumeirah as part of its opening team. I spent five years in Dubai before coming to the Maldives in 2007 as the Front Office Manager at Kanuhura Maldives (then known as One&Only Kanuhura). I then left the Maldives for Singapore to serve as the Front Office Manager and Rooms Division Manager at Mandarin Oriental.

After about four years in Singapore, it was like the stars just aligned, and I was back in the Maldives, this time rejoining the Jumeirah Group as the Resident Manager at Jumeirah Vittaveli. From there, I moved up the ranks, finally assuming the role of General Manager in August 2016.

It might seem like a short journey, but it has been a fantastic journey filled with lots of learning, experience and joy!

MI: How different is the Maldives from other places that you have worked at?

AM: It is absolutely different — even in the basics. In the Maldives we are not managing a hotel; rather, we are running a small city. We are ultimately responsible for not just the utilities like power and water, but essentially for the well-being of each and every guest that stays with us as well as of all our colleagues. We need to ensure that the staff are motivated and that they have good facilities in terms of accommodation, work environment and welfare. In other places, you do not really have to care about living conditions and leisure facilities of your team after they leave work. But here we have to be very conscious of that all the time.

On the other hand, although people say that things like procurement are especially difficult in a remote island location such as the Maldives, I find this part of the business actually quite easy because you can either get your goods from the local communities or import them through one of the many shipping companies with branch offices located in Male. The key here is to plan ahead and be aware of longer lead times when receiving goods by cargo ship.

The fact that I have spent most of my career in the Maldives speaks volumes. I have done city hotels and resorts in other countries, but the Maldives, and in particular this island, is very special to me.

A two-bedroom beach villa at Jumeirah Vittaveli. PHOTO/ JUMEIRAH

MI: What is your main focus area at Jumeirah Vittaveli?

AM: If you have access to enough capital, anyone can build beautiful properties anywhere in the world. But the core of any establishment remains the colleagues. Here at Jumeirah Vittaveli, we continuously focus on improving facilities and implementing engaging activities to keep our colleagues motivated, so that when they serve the guests they put in their best to provide a genuine hospitality experience. I often hear from our guests that one of the major differences between our resort and other hotels they have visited is the genuine warmth expressed by our colleagues – service does not appear as staged, but is felt like an experience with the right attitude and aptitude.

At the same time, there are many beautiful properties coming up around the world and in the Maldives as well. So we should always keep ours fresh through innovation and creativity while keeping true to our core values.

MI: What is being done to keep Jumeirah Vittaveli fresh?

AM: It is a never-ending process. We started fully operating in 2012 and here we are sitting in 2017, and every year we have added something or done something new. From 2014 onwards, we have been on a path of very vigorous and fantastic changes all around the resort. We have added an airport lounge, the Family Beach Villas, our new restaurant Swarna, and renovated our main restaurant.

This year, we finally unveiled something we have been working on for a while; the all-new five bedroom Royal Residence. I have studied all the large villa categories in the Maldives, and I can safely say that ours is quite unique.

MI: What’s the idea behind the Royal Residence?

AM: The idea behind the Royal Residence is to create a private space which is unique and opulent. I think we have achieved that. The best part was that everybody came together with ideas of what we could do. We have taken inspiration from not just our colleagues, but also from our guests. We constantly listened to our guests and understood what their expectations would be if they were staying in a place like that. This led to the inclusion of a dedicated restaurant, a separate professional kitchen, air-conditioned living and dining pavilion, and not only 1 but 2 private swimming pools, to name only a few of the many unique highlights of our Royal Residence.

The reception has been fantastic. I cannot reveal the revenue figures, but I can say that we have already made quite a big fraction of the amount we spent on construction and interior décor.

The Royal Residence at Jumeirah Vittaveli. PHOTO/ JUMEIRAH

MI: Can you highlight the CSR programmes and eco-friendly initiatives undertaken by the resort?

AM: For the third year in a row, we have achieved the Green Globe certification this year. A team from the Oceanographic Museum in Germany also constantly help us assess the quality of our house reef and advise us on what can be done to protect the corals.

We are trying to reduce plastic in every way possible. In 2013, we established a bottling plant on the island to decrease the amount of plastic bottles given to guests. But we realised that we still had to purchase a lot of plastic bottles for colleague consumption. So we have now expanded that initiative and distributed free reusable water bottles especially for our colleagues. New water dispensers have been installed so that colleagues have easy access to the fresh island made bottled water throughout the back of house area.

We have also replaced items like sugar sachets with cubes kept in enclosed jars. All our drinking straws will soon be replaced with stainless steel ones.

In terms of our CSR programme, we are working on bringing all of our CSR projects together under one umbrella in order to have a more focused approach. We have been working with the center for people with special needs in Maafushi and the orphanage in Villingili for a number of years. I have personally been there on several occasions. Just recently, we also visited the Autism Centre in Hulhumale and established a permanent collaboration with them.

We are also a partner of UNDP Maldives, and keep our doors open for any kind of vocational training programmes for students from local communities.

The Swarna restaurant at Jumeirah Vittaveli. PHOTO/ JUMEIRAH

MI: How do you see the growth and changes in the Maldives tourism industry?

AM: Maldives still is a huge attraction for people all around the world. It is on many people’s bucket list — they want to visit the Maldives at least once in their lifetime. However, those that come here with the intention of visiting just once often keep coming back. Very few places in the world can compare with what the Maldives has to offer from a nature’s perspective — the breathtaking views, the vibrant underwater world and the all-year round pleasant climate.

It is good for the economy that money is being pumped into the country through the tourism industry. We have not yet realised the full potential of tourism, and I think there is still a great potential for expansion in the industry, especially in terms of more airlifts resulting in more tourist influx into the country. More international flights are now coming in to the main airport as well as other domestic airports that are slowly being converted into international arrival and departure points. Additionally, the main airport is being expanded to offer more facilities and services for a larger number of travellers. This is all going to help.

I do not see the number of new hotels coming up as a threat – with increased entry points and facilities, there will be space for a large enough market to sustain the existing and any upcoming hotels. I believe that the whole infrastructure of the country that supports this industry will also move towards where the Maldives should be.

MI: What should be done to attract more tourists?

AM: Not just the government, but the whole industry should focus on new markets with the support of airlines, so that we can bring in more flights. Despite China being one of the most important source markets, there are very few direct flights from China. Another example; India, being very close to the Maldives and having an increased level of outbound travel over the past few years, can be another market to look at to increase air connectivity.

MI: How is Jumeirah Vittaveli being positioned to adapt to the new trends in the industry?

AM: Jumeirah itself is a relatively new, modern company. We have a set brand identity and brand vision, but we are not bound by age-old traditions. So we are always trying new and innovative things.

In terms of Jumeirah Vittaveli, we are constantly upgrading our property and refining our service. We do things differently while still keeping our core culturally connected. We will keep on developing our surroundings and coming up with creative ideas to maintain our position as a market leader.

We are already developing a new category of villas, and constantly adding new F&B venues. We are looking into setting up a new restaurant, which will be based completely on organic food. We are also building a wedding chapel for those who want to renew their vows or who just want to take excellent photographs. We have a very exciting project too, which started as joke; an ice skating ring. Whoever we talk to about it tells us, ‘Oh! You must be joking!’ But we are not joking. We are already building it.

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Cinnamon Hotels & Resorts earns top honours at 2025 Traveller Review Awards

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Delivering unforgettable travel experiences remains at the heart of hospitality, and Cinnamon Hotels & Resorts in the Maldives has once again been recognised for its commitment to excellence at the Booking.com Traveller Review Awards 2025. Now in its 13th year, the awards are based on over 360 million verified guest reviews, reflecting traveler experiences. As a homegrown brand from Sri Lanka, Cinnamon Hotels & Resorts continues to redefine hospitality in the Maldives with its collection of tropical sanctuaries.

With a rating of 9.3, Cinnamon Hakuraa Huraa Maldives continues to captivate travellers seeking an idyllic island retreat in the Meemu Atoll. This island serves as the perfect getaway for couples seeking ultimate relaxation and escape, while the exclusive 18+ Platinum Island provides an adults-only haven. The Platinum Beach Bungalows offer undisturbed tranquility for those desiring a true escape from the world. The resort’s chic overwater bungalows, complete with glass floors revealing the wonders beneath and private terraces with hammocks, provide an intimate and serene retreat, ideal for honeymooners.

Also earning a rating of 9.3, Cinnamon Velifushi Maldives stands out for its contemporary design, resembling the shape of a manta ray. Vaavu Atoll, the least commercialised atoll in the Maldives, offers quiet beaches and empty dive sites, giving guests the opportunity to experience untouched beauty. The shipwreck at Vaavu Atoll is a popular diving destination, home to a variety of marine life, including fish, corals, and other invertebrates. With a combination of thrilling water sports and laid-back island vibes, Cinnamon Velifushi Maldives serves as a perfect choice for travellers seeking both excitement and relaxation.

Receiving a rating of 9.0, Cinnamon Dhonveli Maldives remains one of the most sought-after destinations in the Maldives, particularly among surfers and ocean lovers. Located just a 20-minute speedboat ride from Malé, the resort is home to the world-renowned Pasta Point, one of the most consistent surf breaks in the region. The island’s lively atmosphere, diverse recreational offerings, and welcoming hospitality make it ideal for families, featuring a dedicated children’s play area that provides a safe and engaging space for fun-filled activities. Whether traveling as a couple, a family, or a group of friends, the resort offers a perfect balance of adventure, relaxation, and unforgettable memories.

With a rating of 8.9, Ellaidhoo Maldives by Cinnamon is recognised as a diver’s paradise, celebrated for its legendary house reef and year-round diving opportunities. Located in the North Ari Atoll, the resort offers one of the best house reefs in the Maldives, attracting diving enthusiasts eager to explore its rich marine biodiversity. The rustic charm of Ellaidhoo, combined with its commitment to marine conservation, provides an authentic island experience where guests can disconnect from the world and reconnect with nature. Whether diving with reef sharks, enjoying beachside dining, or simply soaking in the island’s natural beauty, Ellaidhoo offers a distinctive retreat for underwater adventurers.

Marking the launch of an exciting summer offer, guests planning a Maldivian getaway for a minimum of four nights between May 1, 2025, and October 31, 2026, will receive complimentary speedboat transfers. Additionally, for an elevated travel experience, GHA Discovery membership offers even greater rewards and exclusive benefits. From the moment guests sign up, they can earn and redeem Discovery Dollars (D$), access member-only rates, and enjoy carefully curated local experiences. With privileges available at every membership level, GHA Discovery enhances each stay by offering recognition and unique opportunities to explore the destination in an immersive way.

Combining the warmth of Sri Lankan hospitality with the natural beauty of the Maldives, Cinnamon Hotels & Resorts in the Maldives continues to offer the perfect blend of relaxation and discovery.

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OZEN LIFE MAADHOO earns Green Globe Gold Certification

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THE OZEN COLLECTION has announced that OZEN LIFE MAADHOO has been awarded the Green Globe Gold Certification after maintaining certification for five consecutive years. This prestigious recognition highlights the resort’s unwavering commitment to environmental stewardship, seamlessly integrating world-class luxury with innovative sustainability practices to protect the delicate ecosystems of the Maldives.

At the heart of OZEN LIFE MAADHOO’s achievements lies a comprehensive approach to conservation. The resort’s team of in-house marine biologists leads a coral restoration project aimed at revitalising a 300-meter section of the house reef. This initiative employs 80 coral frames supporting over 2,000 coral fragments. Collaborations with organisations such as Manta Trust, Olive Ridley Project, and Parley, along with an upcoming partnership with Miyaru NGO, strengthen marine protection efforts while guest education programs enhance awareness of ocean conservation.

According to Nuria Camps Suarez, Head Marine Biologist at OZEN LIFE MAADHOO, the coral restoration project represents more than just conservation—it symbolises a commitment to future generations. By restoring the house reef, the resort is actively rebuilding a thriving ecosystem. Partnerships with organisations such as Manta Trust and Parley further amplify the impact, ensuring the preservation of the Maldives’ marine heritage.

The resort also integrates renewable energy solutions, featuring one of the Maldives’ largest floating solar panel systems. This system comprises twelve platforms with 720 panels, supplemented by 1,095 rooftop solar units, collectively generating 30% of the island’s energy requirements and significantly reducing dependence on fossil fuels.

OZEN LIFE MAADHOO’s dedication to a zero-waste philosophy is reflected in its advanced waste management systems. A fully automated organic composter processes three tons of green waste weekly, converting it into nutrient-rich fertiliser, while in-vessel shredders transform garden clippings into compost. Additionally, glass bottles are crushed and repurposed for minor construction projects.

Sustainable dining is also a cornerstone of the resort’s eco-conscious approach. The hydroponic farm enhances gastronomy by growing lettuce and herbs in a soilless system, reducing water consumption from 250 litres to just 50 litres per kilogram. This method meets 70% of the island’s lettuce demand while providing fresh, organic ingredients to its award-winning restaurants.

These sustainability initiatives are seamlessly incorporated into the guest experience, allowing visitors to enjoy bespoke activities such as snorkelling among regenerated reefs and savouring produce from the hydroponic farm—ensuring luxury and environmental responsibility go hand in hand. As OZEN LIFE MAADHOO continues to lead in eco-conscious hospitality, it reinforces THE OZEN COLLECTION’s ethos of ‘Refined Elegance,’ where each stay contributes positively to the planet.

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Experience elegance and serenity at Coco Bodu Hithi’s exclusive Coco Residences

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Coco Bodu Hithi, a hospitality resort owned by Maldivians, is renowned for its sleek design and comfort. The resort features expansive 184-square-metre residences, each equipped with a private pool, offering elevated privileges to guests across 24 exclusive Coco Residences.

Suspended above the crystal-clear lagoon, these overwater villas provide a private sanctuary, surrounded by endless shades of blue and uninterrupted views of the Indian Ocean. Recognised for its outstanding hospitality, Coco Bodu Hithi was awarded the title of Best Service Resort at the Condé Nast Johansens Awards for Excellence 2025. From the moment guests arrive, they are welcomed with a refreshing Kurumba and a basket of tropical fruits, while the resort ensures seamless and attentive service throughout their stay.

Guests staying in Coco Residences benefit from a range of exclusive privileges, including the dedicated service of a Mithuru, who ensures a smooth and personalised Maldivian experience. These privileges include an Executive Champagne Sunset Cruise, a Cocktail Party, and a Guided Wine Tasting with the Resident Sommelier, along with other unforgettable experiences that showcase the breathtaking turquoise waters and endless horizon.

For environmentally conscious and culturally curious travellers, the resort offers a variety of enriching activities. Visitors can participate in Coral Planting and other tailored initiatives with the resident Marine Biologist or experience the excitement of a Boduberu performance on the island.

To further enhance the guest experience, the package includes complimentary breakfast options, ranging from a dine-around breakfast to an in-villa Floating Breakfast, complete with a photographer for a keepsake. Guests also receive a daily replenished minibar stocked with beers and soft drinks, along with special residence bar benefits.

Wellness plays an integral role in the resort’s offerings, allowing guests to embark on a journey of balance, rejuvenation, and inner harmony through daily sunrise or sunset yoga sessions. Additionally, visitors can indulge in relaxation with the resort’s signature Coco Fusion Massage or a soothing Balinese Massage, both designed for deep rejuvenation.

Coco Bodu Hithi seamlessly combines adventure and exclusivity, offering captivating dive sessions, exhilarating water sports, and thoughtfully curated signature experiences. The resort has also welcomed high-profile celebrities, ensuring unforgettable stays in the Maldives.

For those looking to experience the ultimate getaway, the Coco Summer Escape offer provides a 40% discount along with a complimentary meal plan upgrade, allowing for an even more indulgent stay at Coco Bodu Hithi.

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