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Maldives’ tourist arrivals post record half-yearly growth

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The first half of this year recorded the highest growth in tourist arrivals in the first half-yearly period in the past five years, the Maldives’ tourism promotion body announced Thursday.

Thoyyib Mohamed, Managing Director of Maldives Marketing and Public Relations Corporation (MMPRC), told journalists that tourist arrivals to the Maldives in the first half of the year observed year-over-year growth of 19 per cent.

“This is the best January-June period for tourist arrivals since 2013,” he said.

Thoyyib attributed the success to new and existing efforts by his corporation and the industry to promote the Maldives’ tourism. The activities carried out by MMPRC include:

  • 15 trade fairs in 12 markets
  • Five roadshows in 13 markets
  • 13 media fam trips
  • 11 promotional activities carried out via worldwide PR agents
  • 12 joint promotional activities
  • a training programme for guesthouses

“We’ve more promotional activities, including fairs and roadshows, lined up for the rest of the year. We’re also in the process of drafting our destination marketing plan for the coming year. We’ll evaluate the effectiveness of the activities carried out this year and make any necessary revisions,” Thoyyib said.

The MMPRC chief highlighted the strong growth observed in key traditional source markets such as Italy, Germany and the United Kingdom. Arrivals from emerging markets such as the United States, Australia and India have also recorded significant growth, he added.

“We will work on maintaining the strong growth observed in markets like India, whilst focusing on emerging markets such as the US and Australia,” Thoyyib said.

Maldives has welcomed over a million tourists this year, as the destination attempts to reach an ambitious target of 1.5 million visitors over the next three months.

The one millionth visitor of the year arrived in the Maldives on August 2 — a month ahead of last year. In 2018, the one millionth mark was reached on September 9, whilst it was celebrated in October the previous year.

Official figures for the month of July released by the tourism ministry early this month show that a total of 132,144 tourists visited the Maldives during the month — an eight per cent increase over July 2018.

According to the July statistics, total arrivals for the past seven months of the year increased by 17.2 per cent to reach 994,733 compared to the same period last year.

All the top five source markets posted positive growth in arrivals by the end of July.

China maintained its position as the top contributor to Maldives tourism with a marketshare of 17.4 per cent, as arrivals from China increased by 7.6 per cent during the January-July period to reach 172,834.

India, which had overtaken traditional European markets to claim the second spot, maintained its position, as the Maldives’ closest neighbour retained a marketshare of 9.4 per cent with a 99.2 per cent growth in tourist arrivals during the past seven months of the year.

Italy, which had in May lost the second place to India, maintained its position as the third biggest source market with a market share of 8.1 per cent. Arrivals from Italy increased by 32.3 per cent to reach 80,713 in the January-July period.

Germany and the UK, which slid to fourth and fifth position in May, exchanged places, as the UK claimed the fourth position with a marketshare of 7.4 per cent, whilst Germany’s market share dropped to 7.2 per cent by the end of July. Arrivals from Germany grew by 10.4 per cent to reach 71,479 during the past seven months of the year, whilst visitor numbers from the UK saw an increase of 11.1 per cent to reach 73,262 during the period.

Maldives welcomed a record 1.4 million tourists in 2018. It was a 6.8 per cent increase from the 1,389,542 tourists that chose to holiday in the Maldives in 2017.

Meanwhile, government has revised its forecast for the number of tourists visiting the island nation this year, increasing the estimate to a record 1.6 million from 1.5 million.

This positive growth in the tourism industry comes amidst concerns by private organisations representing industry stakeholders such as the Maldives Association of Travel Agents and Tour Operators (MATATO) over the lack of effort and budget to promote the Maldives as a destination.

These concerns come as the world-famous holiday destination struggles to match an increased bed capacity.

Over the past few years, dozens of uninhabited islands have been leased to local and foreign resort developers. Several international brands have entered into the market, increasing the number of resorts to more than 130. That number is set to increase as another 20 resorts are expected to open over the next two years.

Along with the new resort openings come the challenge of increasing demand from budget travellers who choose guesthouses over luxury resorts that the Maldives is known for. The guesthouse sector has rapidly expanded with over 500 guesthouses in operation today.

The previous government announced steps to maintain a structured growth in tourism, including a slowdown in leasing islands for resort development and increased marketing efforts in key markets such as China and the Middle East in order to reach an ambitious target of a record 1.5 million tourist arrivals this year.

Meanwhile, the new government has pledged to ramp up tourism promotion.

Reflecting the new government’s pledge, the state budget for 2019 includes MVR 104,200,000 (USD 6.7 million) for tourism promotion, up from MVR 34,733,333 (USD 2.2 million) this year and the previous year.

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Unwind, dine and play: multi-island summer at CROSSROADS Maldives

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This summer, CROSSROADS Maldives is extending an invitation to travellers to explore its unique multi-island destination. Situated just 20 minutes by speedboat from Malé, the destination encompasses a collection of resorts, dining venues, and leisure activities suited to a wide range of guests.

A special summer offer is now available until 31 August 2025 at SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. Tailored for residents and expatriates, the package features room rates from just USD 249 nett per night, inclusive of daily breakfast, return speedboat transfers for two, and access to the facilities of both resorts. Guests may also enhance their stay with a dining plan, which unlocks access to 14 distinctive restaurants across the destination. Additionally, Hard Rock Cafe Maldives is currently showcasing its limited-time World Burger Tour, featuring highlights such as the Island Spiced Coconut & Curry Burger.

For those with limited time, the SAii Beach Club provides convenient day packages that include use of the pool, beachside relaxation, refreshing cocktails, and house-made gelato. As the sun sets, guests can choose from a variety of dining options, including globally inspired dishes at Terra & Mar or Thai-Italian fusion at Mr. Tomyam, with live DJ entertainment to complete the evening.

Sports enthusiasts can enjoy the two GZ19 padel tennis courts available on-site, catering to players of all levels and offering a lively way to stay active.

Meanwhile, the SAii Spa – one of the few double-storey spas in the Maldives – offers rejuvenating treatments crafted to nourish mind, body, and soul, with therapies incorporating locally sourced organic ingredients.

Whether travelling as a couple, family, or group of friends, CROSSROADS Maldives promises an unforgettable summer escape.

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Four Seasons Resort Maldives at Kuda Huraa unveils stylish new Beach Villas with Pool

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With twice the outdoor space, an extended pool, a reimagined layout, and a fresh, airy design palette, the new Beach Villas with Pool at Four Seasons Resort Maldives at Kuda Huraa represent a remarkable transformation from their former Beach Bungalow form. The rich, dark wood tones and enclosed garden settings have been replaced with lighter, brighter, more spacious and refined options tailored for couples, honeymooners, and young families alike.

Set just steps from the shoreline and offering picturesque views of the ocean, lagoon, and sunrise, each Beach Villa accommodates up to three adults or two adults and two children under the age of 12. The interior living space now spans 70 square metres (753.5 sq. ft.), while outdoor areas have been extended to 285 square metres (3,068 sq. ft.).

Commenting on the culmination of the resort’s ongoing regeneration project, General Manager Didier Jardin remarked, “Kuda Huraa has long served as a sanctuary for those in search of a cosy Maldivian home-away-from-home. However, we recognised that our former bungalows posed limitations in layout, natural light and space. Our new Beach Villas encapsulate the soul of the island, blending comfort, care and the timeless magic of the Maldives into one seamless experience.”

Key highlights of the new Beach Villas with Pool include:

  • A Fresh and Inviting Aesthetic: The former darker colour scheme has been replaced with a lighter, more vibrant palette, featuring subtle sea- and sun-inspired tones of teal, turquoise, and tangerine.
  • Redesigned Interior Layout: A more functional layout begins with a bright porch leading into a light-filled en suite bedroom, complete with a study and dining area. A window-side daybed now offers serene ocean views, while a reconfigured walk-in wardrobe allows direct access to the bathroom. All villas include an outdoor shower garden, and select units feature additional family rooms.
  • Enhanced Outdoor Living: The previous plunge pool has been expanded to a 36-square-metre (388 sq. ft.) swimming pool, optimally positioned to showcase the ocean vistas. A new pergola fitted with a custom-designed round swing adds an Instagram-ready spot for lounging, dining, or simply basking in the sun.
  • Stylish Architecture and Interiors: Contemporary furnishings, including iconic pieces such as the B&B Italia armchair, elevate the visual appeal. A sophisticated mix of contrasting materials and textures, soft organic lines, and elegant architectural curves blend each villa harmoniously into its natural surroundings.

Each Beach Villa includes a host of complimentary features, such as daily fresh fruit, Kuda Spring bottled water, tea and coffee, twice-daily housekeeping with evening turndown, and beach essentials for children aged 12 and under.

For guests seeking a seamless and indulgent island retreat, the Bed & Breakfast package is available, offering a lavish buffet breakfast each morning at Café Huraa. This is included for two guests per bedroom (or four in a family villa or bungalow, and for all guests in suites). The package is available for stays up to 20 December 2026, subject to availability.

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Barceló Nasandhura celebrates World Chocolate Day with sweet surprises in Malé

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This July, Barceló Nasandhura is offering guests a taste of the sweeter side of life through a series of limited-time dessert experiences in the heart of Malé.

In celebration of World Chocolate Day, the hotel hosted a Chocolate Indulgence Station in the Nasandhura Lobby on 7th July. Held from 4:00 PM to 8:00 PM, the event featured handcrafted chocolate desserts and tastings led by Head Pastry Chef Mohammed, a certified Continental Judge in Pastry Arts. The occasion attracted a delightful mix of in-house guests and walk-in visitors, who also enjoyed a specially curated photo setup and the opportunity to purchase exclusive, limited-edition treats.

Additionally, from 4th to 7th July, a dedicated Chocolate Dessert Station was presented at the Oivaru dinner buffet, located on the hotel’s third floor, offering a decadent addition to the evening dining experience.

To conclude the month’s celebrations, guests will be able to enjoy a 10% discount on all ice creams at Alimas Coffee Lounge from 20th to 26th July. Featuring house-made flavours, this offering provides the ideal way to cool off and indulge during the warm island afternoons.

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