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Alitalia begins scheduled direct flights to Maldives

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Italy’s flagship carrier Alitalia on Wednesday began its first ever scheduled direct operations to the Maldives.

A special ceremony was held at the Maldives main Velana International Airport Wednesday afternoon to inaugurate the scheduled service. Officials from state-owned airport operator Maldives Airports Company Limited (MACL) and Alitalia’s local agent Voyages Maldives attended the ceremony.

Voyages Maldives Managing Director Solah Shihab told the attendees that the scheduled service by Alitalia would give a much needed boost to tourist arrivals from Europe.

“Italian market is recovering well. Alitalia’s operations will help increase arrivals from Italy as well as from the whole of Europe,” he said.

Italy ranks fourth amongst the source markets for Maldives tourism, after China, Germany and the UK, and ahead of much more populated countries such as India, Russia and the US. The average stay for Italians, who were the first to spot the potential of tourism in the pristine atolls over four decades ago, in the Maldives is between four and 11 nights.

Since 1985, Alitalia has operated chartered flights to the Maldives. However, the latest flight was in 2014.

The new three weekly Rome-Male service will operate for the whole winter season until March 24, 2018.

The Rome-Male flight will depart from Rome every Tuesday, Friday and Saturday at 9.45pm (local time) and will land in Male at 11.05am (local time) on the following day. The return flight from the Maldives will depart every Wednesday, Saturday and Sunday at 1.10pm (local time) and will land in Rome at 7.30pm (local time).

The route will be served using a 250-seater Airbus A330 jet, configured in three classes of service: business, premium economy and economy.

Alitalia is the latest European airline to begin direct flight operations to the Maldives.

Air France is set to begin operating direct flights to the Maldives on Thursday, with two weekly flights to the Velana International Airport on departure from Paris-Charles de Gaulle.

Alitalia and Air France are amongst the few airlines operating direct flights between Europe and the Maldives. Majority of travellers from Europe are now required to take transit routes on airlines such as Emirates and SriLankan Airlines.

Scheduled operations by Italy’s flagship airline come amidst announcements by several international airlines to increase flight frequency to the island nation ahead of the upcoming peak tourist season.

Qatar Airways has become the first airline to deploy an A350 jet to a South Asian country, as the advanced jetliner’s maiden flight to the Maldives, piloted by a veteran Maldivian captain, landed in the island nation’s main airport on Tuesday.

Hainan Airlines, which flies to the Maldives from the Chinese Shenzhen city, will from December 27 begin operating two flights a week, while Beijing Capital Airlines will from October 29 shift to a daily service from four times a week service.

From October 29, Emirates has also increased its fight frequency from four to five a day.

Dubai-based Emirates began its service to the Maldives in May 1987 using a single Boeing 727 aircraft. It now operates four times daily service to the Maldives from Dubai, with transit routes, including neighbouring Sri Lanka, and uses Boeing 777-300s for its Male operations.

Emirates has become a major airline operating to the Maldives and has been serving for years as a preferred airline of tourists visiting the island nation from far corners of the world, especially Europe.

From October 30, Malaysia-based low-cost airline AirAsia has also added four flights per week to its existing daily service. It will be followed by an increase in January 2018 to nine flights per week from a four times weekly service by SilkAir, the regional wing of Singapore Airlines.

Meanwhile, Chinese low-cost carrier Lucky Air is set to begin flight operations to the Maldives in January 2018.

December to April is considered the peak tourist season, as these months constitute summers in Maldives. Between December and April, the islands boast of dry weather, making it ideal for tourists to travel and enjoy the tropical environment.

Resorts across the archipelago organise special activities for the festive season, which falls during the peak tourist season. Popular resorts such as Baros MaldivesAmilla Fushi and Finolhu MaldivesSoneva FushiThe St. Regis Maldives Vommuli Resort and Mirihi Island Resort have already announced their festive programmes for this year.

After years of double-digit growth in tourism, the Maldives has over the recent years observed a slowdown in growth. Tourist arrivals have crossed the one million milestone and is on course to reach 1.5 million by the end of this year, but the country has been struggling to create demand amidst a significant increase in bed capacity.

Photo: Ahmed Shurau/Avas Online

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Etienne Ng, Regional Director for Southeast Asia at Weixin Pay (WeChat Pay), to speak at Hotelier Maldives GM Forum 2024

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Hotelier Maldives has announced that Etienne Ng, Regional Director for Southeast Asia at Weixin Pay (WeChat Pay), will be a featured speaker at the Hotelier Maldives GM Forum 2024. The GM Forum, the largest gathering of hospitality professionals in Maldives, will take place on September 19 at CROSSROADS Maldives.

Etienne Ng leads Weixin Pay’s operations across Southeast Asia, where the platform has seen substantial growth. His session at the forum will primarily focus on Chinese travel trends and their spending behaviour. He will also highlight the role of digital payments in enhancing guest experiences and operational efficiency within the hospitality industry.

Ali Naafiz, Editor of Hotelier Maldives, commented on the announcement: “Etienne Ng’s participation at the Hotelier Maldives GM Forum 2024 will offer attendees valuable insights into the growing impact of digital payments in the tourism and hospitality sectors. His experience in managing Weixin Pay’s expansion in Southeast Asia makes him a key voice in discussions about the future of payment solutions in the industry.”

This year’s GM Forum, now in its eighth edition, will focus on ‘The Evolving Luxury Landscape’ in the Maldives. Industry leaders will discuss the future of luxury travel, including the new luxury traveller’s psyche, digital marketing, and sustainable practices. Topics will cover private islands, underwater experiences, and the opportunities and challenges faced by hoteliers in the country. The forum will feature diverse panels and interactive sessions, emphasising personalised guest experiences and local cultural integration. It aims to foster active participation and share innovative case studies from the luxury travel industry.

Sponsors and partners of GM Forum 2024 include:

  • Ooredoo Maldives: Digital Partner (Title Sponsor)
  • Bestbuy Maldives (BBM): Silver Sponsor
  • Dhivehi Insurance: Silver Sponsor
  • Fuel Supplies Maldives: Silver Sponsor
  • Manta Air: Aviation Partner
  • Male’ Aerated Water Company: Beverage Partner
  • Atmosphere Wellness: Wellness Partner
  • Souvenir Marine: Transport Partner
  • Printlab: Printing Partner
  • CROSSROADS Maldives: Venue Partner
  • Lights Out: Coverage Partner
  • Associate Sponsors: Alia Investments, Villa Hakatha, GAGE, Wyntronix, Uniforms Unlimited and Spa Ceylon Maldives

With Etienne Ng joining the lineup of speakers, the Hotelier Maldives GM Forum 2024 will offer attendees insights into the latest developments in digital payment technologies and their applications in the Maldivian hospitality sector.

John Bevan, CEO of dnata Travel Group, will be the keynote speaker at the event. Hotelier Maldives will soon announce additional speakers, presenters, and panel discussions, further shaping the forum’s agenda.

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John Bevan, CEO of dnata Travel Group, announced as Keynote Speaker for Hotelier Maldives GM Forum 2024

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The Hotelier Maldives GM Forum 2024 is set to welcome John Bevan, CEO of dnata Travel Group, as the keynote speaker. The GM Forum, the largest gathering of hospitality professionals in Maldives, will take place on September 19 at CROSSROADS Maldives.

John oversees 30 travel brands in various sectors across 20+ countries. He joined dnata in November 2017 as CEO B2B Europe after serving as COO of Spafinder Wellness in Miami. In May 2018, his role at dnata expanded to include all B2B and B2C trading brands within the UK.

John, who has held several non-executive director posts in travel, as well as served on the board of both the UK’s Institute of Travel & Tourism and Association of British Travel Agents, will share his insights on the evolving landscape of global travel and its implications for the Maldives’ hospitality sector. His keynote address is highly anticipated, given his leadership role at dnata Travel Group, a global powerhouse in travel services.

“We are thrilled to have John Bevan as our keynote speaker this year. His vast experience and forward-thinking approach will provide invaluable perspectives to our attendees. The GM Forum is a platform for knowledge exchange and innovation, and having a leader of John’s caliber underscores our commitment to excellence,” Ali Naafiz, Editor of Hotelier Maldives, said.

This year’s GM Forum, now in its eighth edition, will focus on ‘The Evolving Luxury Landscape’ in the Maldives. Industry leaders will discuss the future of luxury travel, including the new luxury traveller’s psyche, digital marketing, and sustainable practices. Topics will cover private islands, underwater experiences, and the opportunities and challenges faced by hoteliers in the country. The forum will feature diverse panels and interactive sessions, emphasising personalised guest experiences and local cultural integration. It aims to foster active participation and share innovative case studies from the luxury travel industry.

Sponsors and partners of GM Forum 2024 include:

  • Ooredoo Maldives: Digital Partner (Title Sponsor)
  • Bestbuy Maldives (BBM): Silver Sponsor
  • Dhivehi Insurance: Silver Sponsor
  • Fuel Supplies Maldives: Silver Sponsor
  • Manta Air: Aviation Partner
  • Male’ Aerated Water Company: Beverage Partner
  • Atmosphere Wellness: Wellness Partner
  • Souvenir Marine: Transport Partner
  • Printlab: Printing Partner
  • CROSSROADS Maldives: Venue Partner
  • Lights Out: Coverage Partner
  • Associate Sponsors: Alia Investments, Villa Hakatha, GAGE, Wyntronix, Uniforms Unlimited and Spa Ceylon Maldives
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Noku Maldives to rebrand under IHG’s Vignette Collection in December 2024

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IHG Hotels & Resorts has announced a partnership with Roxy-Pacific Holdings Pte Ltd – a real estate and hospitality leader in Asia Pacific – to introduce its Vignette Collection brand to the Maldives.

The conversion deal will see Noku Maldives, Vignette Collection, a 50-key private villa resort on the idyllic island of Kudafunafaru, join IHG’s Luxury & Lifestyle portfolio, one of the world’s largest, in December 2024 after refurbishment under the Vignette Collection brand – a family of one-of-a-kind properties unique in their identities, yet united by the vision to offer a more authentic way to travel and backed by the reassurance of IHG’s trusted reputation and leading loyalty offer.

Chris Anklin, Senior Director, Development, South East Asia and Korea, IHG Hotels & Resorts said: “We’re proud that our first collaboration with Roxy-Pacific brings the Vignette Collection brand to the Maldives in beautiful Noonu Atoll – a destination renowned for its abundant sea life and more than 30 outstanding dive spots. It will be a fantastic boutique resort, delivering unforgettable stays and offering the brand’s promise of weaving responsibility, community and locality together to make a positive impact on its surroundings.

“This adds to the record conversion activities IHG enjoyed in the first half of this year – representing 41% of openings and 55% of signings globally across most of our brand portfolio. Throughout this region, more than half of our signings are now conversions, which is a testament to the attractiveness of our brands, the strength of IHG’s enterprise platform and our ability to convert and rebrand in short time frames. As we gear up to our December launch, we look forward to welcoming guests to Noku Maldives, Vignette Collection – our fifth IHG property in the Maldives – as the Vignette Collection brand joins Six Senses, InterContinental and Holiday Inn in a broad portfolio of experiences with a stay for every guest and every occasion.”

Chris Teo, Deputy CEO & Executive Director, Roxy-Pacific Holdings Pte Ltd: “Maldives is a bucket list travel destination with enduring appeal, which is enjoying strong and consistent demand. It has set its sights on a two million arrival target this year – a 10% increase on 2023 – as it positions itself as a leading sustainable tourism location, and we’re providing an idyllic getaway from which travellers can explore its many wonders.”

“We know our guests seek meaningful and authentic stay experiences as they embed themselves in local cultures and connect with the communities around them. As part of a quickly growing brand family, Noku Maldives, Vignette Collection will retain its distinctive identity, supported by IHG’s scale and IHG One Rewards loyalty programme. Together with IHG, we look forward to providing guests with an elevated resort experience that will inspire them to stay longer and discover the natural wonders around them.”

Noku Maldives, Vignette Collection is a 45-minute seaplane ride from Velana International Airport or a 40-minute flight to Maafaru Domestic Airport, followed by a 15-minute speed boat ride to the island.

With a land area of almost 90,000 square metres, it features 30 overwater villas and 20 beachfront villas, most of which have a private pool. With the smallest villa at 175 square metres, the property boasts some of the largest villas in the Maldives – perfect for couples, friends and families to enjoy unforgettable stays.

Facilities include two restaurants and bars, outdoor swimming pool, fitness centre, spa, retail outlet and a diving and watersports centre offering access to a rich diversity of marine life, including grey reef sharks, stingrays and sea turtles.

IHG launched Vignette Collection in August 2021 to offer a different price point to the upscale conversion brand voco and complement its existing Luxury & Lifestyle portfolio. The brand has grown globally to 18 open hotels, including Convent Square Lisbon, Vignette Collection in Portugal, The Halyard Liverpool, Vignette Collection in the UK, Sindhorn Midtown Hotel Bangkok, Vignette Collection and Dinso Resort & Villas Phuket, Vignette Collection in Thailand, Th8 Palm Dubai Beach Resort in UAE and Hotel X Brisbane Fortitude Valley in Australia.

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