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CMA concludes first Maldives Hotel Revenue and Tech Summit



Corporate Maldives Academy (CMA) on Saturday concluded the first Maldives Hotel Revenue and Tech Summit with over 150 participants.

MNU Business School auditorium was filled with enthusiastic participants who were taken on an amazing journey through several aspects of revenue generation in the hospitality industry.

The event commenced with the speech of CMA CEO Ilyas Haneef, who mentioned CMA’s commitment in bringing international speakers to the Maldives to uplift the knowledge and skills of Maldivians.

Afterwards, Vice President of AxisRooms Dr Zak Ali briefed the audience on revenue management principals and components that the industry should focus on to reach better revenue objectives. Importance of data, variable pricing and finding the right value proposition were few of the key focused areas in Dr Zak’s keynote.

Karthikeyan Chellappa, CPO of AxisRooms, talked about a hotelier’s journey with a revenue management system, while Sales and Business Development Manager of AxisRooms Abishek Sawant further enlightened on simplifying hotel operations and distribution. Head of Marketing and Partnerships at RepUp Nirmal Singh Rathod reiterated the importance of shaping the guest experience in increasing revenue.

To provide insight on the prevailing market trends, Digital Marketing Specialist Aminath Zaady explained how to implement a data-driven marketing strategy within organisations. She also emphasised how digital marketing can focus on winning customers and gearing up to generate revenue from a technical perspective.

Sherman D’souza, General Manager of KaptureCRM Technologies, unveiled the tools available for hospitality institutions to automate many components in the hotel management and to provide real-time solutions to customers. The final speaker Anuja Bhosle from briefed on strategies and techniques that will improve the chances of making more sales via the site. She also briefed on suggestions to improve the listing properties in the

To conclude the summit, Anil Kumar Prasanna, CEO of AxisRooms, launched, an online travel agency based in the Maldives. In support of the development of local tourism entities, it was announced that the Channel Manager Software would be installed free of charge on registration.

CMA, a division of Laniakea Education, was registered with the aim of addressing a serious problem for the corporate sector of Maldives — the absence of a reliable platform for providing continuous training and growth to employees. Options for employers to provide training to employees locally are quite minimal, making provision of training to employees in a sustainable manner a costly affair as they have to resort to overseas training providers.

CMA has amassed an extensive network of global training providers, experts and local trainers who are confident of delivering CMA standard of services as per client’s requirements.

The academy has successfully concluded a marketing forum, and is planning to host a Chief Financial Officers (CFO) Forum and HR Forum this year.


Maldives celebrates arrival of 2024’s 1 millionth tourist



Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives



Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience



CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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