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S Hotels to bring Accor’s avant-garde lifestyle brand SO/ to Maldives

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S Hotels and Resorts Public Company Limited, the flagship hospitality arm of Thailand’s Singha Estate PCL, continues to expand its footprint in the Maldives and redefine the tourism and hospitality industry in this idyllic Indian Ocean archipelago with the signing of a hotel management agreement to introduce SO/ Hotels & Resorts, Accor’s rebellious luxury lifestyle brand.

“We are so excited to unveil SO/ Maldives as the latest jewel in CROSSROADS Maldives’ crown, as we continue to transform the tourism landscape in this highly-desirable destination,” Dirk De Cuyper, Chief Executive Officer at S Hotels & Resorts, said.

“With its signature sense of style and commitment to creating unique guest journeys, SO/ is the ideal fit for our third island. It will stand out from the crowd, complement our two other industry-leading brands and complete our collection of luxury and lifestyle resorts, further raising the bar for hospitality in the Maldives.”

The project will be owned by an equal joint venture with Wai Eco World Developer Pte Ltd (WEWD), a leading business and real estate conglomerate.

“The Maldives is a truly special place, and we are delighted to enter the market with such a prestigious project,” Zaw Win Maung, Managing Director of WEWD, said.

“S Hotels & Resorts has a proven track record of developing exceptional lifestyle resorts, including CROSSROADS Maldives, and the edgy style of SO/ always strikes a chord with its trend-setting guests. With such strong partners, we are confident of creating a one-of-a-kind resort experience at SO/ Maldives.”

SO/ Maldives will showcase a selection of 80 spectacular villas, including beachfront and over-water options, all adorned with designer interiors and an audacious twist.

Nestled on its own exclusive island overlooking the azure Emboodhoo Lagoon, just 15 minutes by speedboat from Male’s Velana International Airport, this eclectic resort will bring a fresh sense of avant-garde style and sophistication to the Maldives, while also reflecting the local spirit of this captivating country.

Opening in 2023, the new resort will take centre stage on the third island of CROSSROADS Maldives, the first extraordinary integrated leisure destination in the exotic South Male Atoll, connecting it to a wealth of world-class attractions and facilities.

Vivid, vivacious and full of personality, SO/ Hotels & Resorts are only found in socially vibrant destinations such as Berlin, Bangkok, St Petersburg and Singapore.

One of the fastest-growing brands in Accor’s lifestyle portfolio, it is designed for savvy travellers who have a passion for fashion and like to keep their finger on the pulse.

Every stay is underpinned by the brand’s signature ‘Just Say SO’ service, to craft truly unforgettable experiences.

This makes SO/ the perfect fit for CROSSROADS Maldives, which was recognised as the “Best Leisure Development Maldives (Five-Star)” in the Asia Pacific Property Awards 2021-2022.

“It gives me great pleasure to announce the arrival of SO/ Hotels & Resorts in the Maldives. This playful and distinctive lifestyle brand can only be found in the world’s most iconic destinations, so it is the perfect fit for this renowned island paradise,” Garth Simmons, Chief Executive Officer – Accor Southeast Asia, Japan & South Korea, said.

“The resort’s location within CROSSROADS Maldives will allow guests to experience a truly vibrant lifestyle offering with plenty of options for both relaxation and adventure. SO/ Maldives will be a place to see and be seen for bold and stylish socialisers and we look forward to working with S Hotels & Resorts and WEWD to bring this project to life.”

The presence of such a dynamic player on the global hotel scene will play a key role in helping CROSSROADS Maldives to expand and reach new markets worldwide, thanks to Accor’s global distribution and loyalty network offering access to a wide variety of rewards, services, and experiences to over 68 million members.

Guests will be able to unwind on SO/ Maldives’ private island or take advantage of fantastic facilities at The Marina @ CROSSROADS, an 800-metre lifestyle area and beach walk where visitors can discover cool cafés, refined restaurants, a chic beach club, upmarket boutiques, a spa, the Marine Discovery Centre and a 30-berth yacht marina.

Unforgettable events can be hosted at the oceanfront wedding venue and meeting space.

SO/ Maldives will become the third resort at CROSSROADS Maldives, joining SAii Lagoon Maldives, an original and inspiring retreat for millennially-minded travellers, and Hard Rock Hotel Maldives, the iconic music-themed brand’s first Maldivian property.

SO/’s clientele are outgoing fashionistas and international party-goers who will be drawn to the designer villas, live DJ scene and Balearic vibe. Together, these three outstanding retreats will cater for all types of travellers, from adventure-seeking couples and honeymooners to free-spirited families and groups of friends.

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The Westin Maldives Miriandhoo marks global wellness initiative with three-day celebration

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The Westin Maldives Miriandhoo Resort has announced a series of complimentary and signature wellness experiences to mark World Wellness Weekend, scheduled for the third week of September 2025. The programme is designed around Westin’s five Pillars of Well-Being — Feel Well, Eat Well, Sleep Well, Move Well, and Play Well — encouraging guests to restore, move, and connect in the natural surroundings of the Maldives.

The activities commence on Friday, 19 September, with a game of water volleyball, combining light-hearted competition with physical activity under the Maldivian sun. As evening falls, the practice of Yoga Nidra will be held, guiding participants into a state of conscious rest and restoration.

On Saturday, 20 September, the agenda features Craft Your Glow, a workshop where guests create body scrubs using natural ingredients and tropical botanicals. The day continues with runWestin, an invigorating sunset beach run that highlights the benefits of movement and outdoor exercise.

The programme concludes on Sunday, 21 September, with Sunrise Yoga at the resort’s Yoga Pavilion. This gentle morning practice harmonises breath and movement, offering a balanced start to the day. Later, a Massage Workshop will provide guided techniques for easing tension in the head, neck, and shoulders, offering couples and individuals alike skills they can apply beyond their stay.

Situated in Baa Atoll, the Maldives’ first UNESCO Biosphere Reserve, The Westin Maldives Miriandhoo Resort integrates its well-being philosophy across the guest experience. The resort positions World Wellness Weekend as more than a schedule of events, presenting it instead as an opportunity to embrace mindful living, movement, and rest.

Guests considering a stay may also opt for the ‘Earn, Eat, Enjoy; package, which includes breakfast for two adults and two children, a resort credit of USD 70, and a range of complimentary wellness activities to enhance their island experience.

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SO/ Maldives to host three-day wellness retreat with Anna Kanyuk

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This September, SO/ Maldives will host SCULPT. STRETCH. SHINE., a three-day wellness retreat in collaboration with international wellness figure and founder of Top Stretching, Anna Kanyuk. The programme will take place in the setting of Emboodhoo Lagoon and aims to combine movement, mindfulness, and contemporary lifestyle elements within a luxury resort environment.

The retreat will span three days on the resort’s private island, offering participants a structured experience designed to support physical fitness, skincare, and overall wellbeing. Activities will include sunrise sessions on floating decks, evening programmes on the beach, and a series of workshops and classes delivered by Kanyuk and other experts.

Mornings will begin with workouts on the ocean-facing yoga deck, ranging from full-body flows and posture-focused core exercises to high-intensity cardio sessions. These will be followed by small-group workshops at the Pavilion at Hadaba, where participants can join sessions such as Kanyuk’s Facebuilding 101, skincare practices, and talks on nutrition, motivation, and lifestyle balance. In the evenings, activities will move to Lazuli Beach, where stretching, breathwork, and reflection will take place as the sun sets.

The retreat is designed not as a detox programme but as a curated approach to rebalancing and rejuvenation. Each session is intended to help participants enhance physical strength, improve skin health, and adopt practices to support mental clarity.

SO/ Maldives describes itself as a private-island fashion resort that combines avant-garde design with natural surroundings. Villas are located either overwater or within the island’s vegetation, with minimalist interiors, private pools, and wide lagoon or jungle views. Social and dining venues include Lazuli Beach Club, which offers a Mediterranean-inspired experience, and Hadaba, the resort’s signature Middle Eastern dining concept.

With its design-driven identity and wellness-focused philosophy, SO/ Maldives is positioning the retreat as an opportunity for guests to pursue wellbeing within a high-end leisure setting. SCULPT. STRETCH. SHINE. will be held as an intimate programme with limited participation available.

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Summer Island Maldives rewards guests with 10th anniversary holiday giveaway

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Summer Island Maldives is celebrating a decade of barefoot charm and Maldivian hospitality with the launch of a special 10th Anniversary Giveaway. The award-winning resort is offering one winner and a companion the opportunity to enjoy 10 nights in paradise, entirely complimentary.

The Grand Prize Includes:

  • Ten nights for two in a Water Villa
  • All-inclusive meals and beverages
  • Roundtrip speedboat transfers from Velana International Airport
  • A Serenity full-body massage for two at Firuma Spa by Serena
  • A 10-dive package per guest with Diverland Maldives, or an Open Water certification course for beginners
  • Curated experiences including a Beach BBQ Dinner, Sandbank Picnic, Sunset Cruise, and non-motorised water sports

“This anniversary marks a decade of incredible memories and meaningful connections with guests from around the world,” said Mohamed Thaufeeq, Resort Manager at Summer Island Maldives. “As a way of saying thank you, we are inviting our guests to join the celebration and have the chance to experience everything that makes Summer Island so special.”

To enter, participants are required to:

  • Follow @summer.island.maldives on Instagram
  • Like the giveaway post
  • Tag two friends in the comments (the tagged friends must also follow the page)
  • Share the post on their Instagram story and tag the resort (private account holders must send a screenshot of the tagged story)

Key Details:

  • Open to all nationalities aged 18 and above
  • Travel period: 1 September 2025 to 31 August 2026 (blackout dates apply and bookings are subject to availability)
  • International flights are not included
  • Winner will be announced on 1 October 2025 via Instagram
  • Prize is non-transferable and cannot be redeemed for cash

The giveaway reflects the resort’s ongoing commitment to offering authentic, joyful, and eco-conscious holiday experiences.

Located just 45 minutes by speedboat from Malé, Summer Island Maldives is managed by Kaimoo Resorts and Hotels. The resort is recognised for its relaxed barefoot philosophy, sustainability initiatives, and warm hospitality. Its accolades include the Tripadvisor Travellers’ Choice Award 2024 and the TUI Global Hotel Quality Awards in both 2024 and 2025.

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