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Emirates redesigns signature onboard experience

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Emirates is rolling out a redesigned onboard experience.

The celebrated A380 Onboard Lounge and Shower Spa have resumed operations with the introduction of additional health and safety measures.

The airline has also enhanced its offering, introducing a nutrient-rich welcome drink for the winter season.

The A380 Onboard Lounge, which serves First and Business Class customers, will transform into a take-away bar with limited seating capacity and social distancing protocols in place.

The bar continues to serve wines, spirits, soft drinks and pre-packaged lounge bites for customers to take and enjoy in the comfort of their own seats. Customers can also make their orders from their seats if they prefer.

The social areas in Business Class on select Boeing 777 aircraft and in First Class also reopened with pre-packed snacks for customers to grab and go.

First Class customers can once again have a shower at 40,000 feet. Luxury spa products will be provided in individual amenity bags to each customer. The sets include pamper essentials from award-winning, organic and sustainable Irish brand VOYA, a disposable bath towel and a menu to choose additional amenities.

From November 1, Emirates’ onboard dining experience will return to its signature service while observing strict hygiene protocols.

Customers in all classes will enjoy multi-course meals and choose from a complimentary selection of beverages including wine and beer, as well as juices and soft drinks. Cocktails will also be served in premium classes.

In Economy Class, customers can choose from two wines. In Business Class, customers can choose from six wines including port and champagne, while in First Class, customers will have a selection of 11 wines including a dessert wine, port and Dom Perignon champagne.

The Emirates app has also been enhanced to allow customers on board to browse the menus on their personal devices both online and offline with the latest app update.

Emirates will soon launch a welcome drink in premium classes called Vitality Boost in First and Business Class.

The airline’s chefs and nutritionists have created a refreshing blend of apple, ginger and hibiscus to give customers a health kick on their journey. The vegan, nutrient-rich drink is packed with antioxidants, and free from gluten and added sugar. The health drink will be a staple on board and continually refreshed to offer different flavours.

Customers can also choose from a range of welcome drinks including champagne and other juices.

Emirates’ award-winning inflight entertainment, ice, continues to add new content every month.

In October, 25 new Hollywood blockbusters, 197 hours of new of TV as well as a selection from the MasterClass series were added to the entertainment catalogue boasting over 4,500 channels. Emirates is the first airline to show the MasterClass series, allowing customers to learn from the world’s best including Thomas Keller, RL Stein and Penn & Teller.

Emirates is also screening “My Story”, a TV series based on the book of the same name by Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and ruler of Dubai.

Health and safety

Emirates has implemented a comprehensive set of measures at every step of the customer journey to ensure the safety of its customers and employees on the ground and in the air, including the distribution of complimentary hygiene kits containing masks, gloves, hand sanitiser and antibacterial wipes to all customers.

Free, global Covid-19 cover

Customers can now travel with confidence, as Emirates has committed to cover Covid-19 related medical expenses, free of cost, should they be diagnosed with Covid-19 during their travel while they are away from home.

The cover is immediately effective for customers flying on Emirates until December 31, and is valid for 31 days from the moment they fly the first sector of their journey. This means Emirates customers can continue to benefit from the added assurance of this cover, even if they travel onwards to another city after arriving at their Emirates destination.

Daily service to Maldives

Emirates has increased its service to Maldives, in a bid to boost access to the popular Indian Ocean holiday destination in the upcoming winter season.

The Dubai-based airline now offers a daily service between Dubai and Male, using a B777ER aircraft.

Emirates, which runs the world’s biggest airline by international traffic, resumed services to the Maldives on July 16 after a three-month hiatus in the wake of border closures by the Maldivian authorities to control the coronavirus outbreak.

The Maldives reopened its borders on July 15.

Resorts and hotels on uninhabited islands as well as liveaboard vessels were allowed to host tourists (please see a rolling list of resort reopenings here).

Guesthouses and hotels located in outer atolls are also now allowed to reopen, but a ban in still in effect for guesthouses in Male region due to a limited community transmission in the capital city and its suburbs.

With the border reopening, 30-day free on-arrival visa is issued to all tourists with a confirmed booking for a stay at any registered tourist facility in the country.

There is no mandatory quarantine or testing on arrival, but tourists have to complete an online health declaration form and provide a negative PCR test result taken at least 96 hours prior to their departure.

Visitors with symptoms of the Covid-19 respiratory disease caused by the novel coronavirus or those travelling with someone who has similar symptoms are also tested at their own expense.

Featured

Alila Kothaifaru Maldives aligns festive events with World of Care commitments

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Alila Kothaifaru Maldives will mark the festive season with a programme that combines charitable initiatives with its sustainability commitments. Guests will be invited to donate, run, paddle and plant in support of local community and environmental projects, alongside dining experiences that highlight Maldivian produce.

Under its World of Care commitments, the resort has adopted initiatives to improve the school experience for children at R. Maduvvari School on the neighbouring island and to protect the surrounding marine ecosystem. Participation in the season’s activities will contribute directly to these programmes.

From 25 December 2025 to 7 January 2026, guests may purchase wrapped gifts from a Christmas Charity Surprise Tree, with all proceeds directed to the resort’s charitable causes.

On 27 December 2025, Euro Divers will lead a coral-planting session within the house reef. The activity forms part of an ongoing conservation effort to strengthen reef resilience by increasing coral diversity through the careful planting of hardy coral fragments.

Seasalt restaurant will host a “Boat to Table” beachfront barbecue on 28 December 2025 and 4 January 2026. The buffet will feature seafood such as giant tuna sashimi, ceviche and grilled fish prepared from the day’s catch supplied by local fishermen, reflecting the resort’s focus on local sourcing and support for the Raa Atoll community.

A Charity Kayak Race will take place on 30 December 2025 and 5 January 2026. Entry will be by voluntary donation, with funds supporting enhancements at the R. Maduvvari pre-school.

On 2 January 2026, the programme will conclude with a Charity Island Fun Run around the island. Branded t-shirts will be available for purchase, with proceeds benefiting the resort’s community initiatives.

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Awards

Mercure Maldives Kooddoo wins triple honours at World Luxury Awards 2025

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Mercure Maldives Kooddoo Resort has received three titles at the 2025 World Luxury Awards, named Luxury Adults Only Resort, Luxury Island Resort, and Luxury Cultural Resort in the Indian Ocean.

The awards highlight the brand’s focus on locally rooted hospitality, with stays shaped by place, service and community. The resort presents Maldivian culture through curated experiences, pairing contemporary comforts with island traditions.

Positioned as an adults-only retreat, Mercure Maldives Kooddoo integrates culinary influences and cultural programming to offer guests a stay informed by the rhythm of local life and delivered with consistent service standards.

“These awards are a true reflection of our team’s passion for creating experiences that feel both local and memorable. Every detail, from the design to the service, is guided by the authenticity that defines Mercure. We are grateful to our guests for being part of this journey,” said Riaan Drever, Cluster General Manager.

The World Luxury Awards recognise excellence in global hospitality, honouring properties that consistently deliver strong guest experiences and celebrate diversity across the travel sector.

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Awards

Hat-trick for Pullman Maldives Maamutaa at 2025 World Luxury Awards

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Pullman Maldives Maamutaa has received three honours at the 2025 World Luxury Awards, securing titles for Best Luxury All-Inclusive Hotel, Best Luxury Wellness Hotel, and Best Luxury Family Hotel in the Indian Ocean.

The awards underscore the resort’s approach to experience-led hospitality, combining design, wellbeing and guest engagement. The recognition also reflects Pullman’s commitment to innovation, inclusivity and sustainability, which sit at the centre of the brand’s strategy.

Since opening, Pullman Maldives Maamutaa has developed an all-inclusive offering that brings together adventure, wellness and a close connection to the natural environment. Its portfolio includes an underwater villa, wellness concepts and family-oriented experiences.

“We are honoured to receive this recognition at the 2025 World Luxury Awards. These awards celebrate the heart of what we do—creating inspiring moments for every guest, whether they come to reconnect, recharge, or simply play. This achievement belongs to our incredible team, whose passion and dedication make Pullman Maldives Maamutaa what it is today,” said Riaan Drever, Cluster General Manager.

The World Luxury Awards recognise excellence in global hospitality, highlighting hotels that consistently deliver strong guest experiences and demonstrate innovation in service and design.

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