Featured
John Rogers on delivering exceptional guest experiences at newly opened LUX* North Male Atoll

It’s been said that good things come to those who wait. The notion might be a fallacy for some, but it certainly is true in this case! After a wait that took longer than expected, LUX* North Male Atoll has finally begun welcoming guests to its shores. And with that, the resort’s oversized penthouse architecture and easygoing South Beach ambience have brought a new level of luxury to the Maldives hotel scene.
At the helm of this ground-breaking opening is seasoned hotelier John Rogers, who has held roles as general manager at several award-winning luxury resorts, including eight years at La Residencia in Mallorca. Before joining the pre-opening team at LUX* North Male Atoll in October 2018 as its general manager, John oversaw all operations of the Carlisle Bay resort in Antigua and Barbuda.
Drawing on more than 30 years of experience in managing award-winning properties around the world, British-born John brings an impressive background in pre-opening, planning as well as luxury resort operations to Mauritius-based LUX* Hotels & Resorts’ second resort in the Maldives. His wealth of knowledge in five-star resort hospitality is set to ensure the continued success of LUX* Hotels & Resorts and its dedicated commitment to ensure fresh, creative and exceptional experiences in different locales around the world, with LUX* North Male Atoll now out with the promise of next level ‘Lighter, Brighter’ and extraordinary stay.
Maldives Insider sits with John as he takes charge of the mould-breaking new resort.

John Rogers (L) holds a signed plaque with the Maldives tourism minister Ali Waheed (C) and LUX* Resorts & Hotels’ Chief Operating Officer Dominik Ruhl (R) at the opening event of LUX* North Male Atoll. PHOTO/ LUX*
Maldives Insider: What interested you to pursue a career in hospitality and tourism?
John Rogers: I have always dreamt of an international career. My father was in the navy, so when I was growing up, we moved every couple of years and I loved meeting new people and exploring new cultures. So, the hotel business was a natural fit for me.
MI: How would you describe your past experiences in the hospitality industry?
JR: I have worked in 17 different countries; from Hong Kong and Bali in Asia to Vancouver in North America, Zanzibar in Africa, and Antigua and Barbuda in the Caribbean. In the beginning it was mainly big cities, but after sometime I preferred resort environments and the tropical climate. I love looking after guests, motivating a team and the incredible buzz of the industry.
Those experiences were very enjoyable. I have always been very passionate about what I do, and I enjoyed working with diverse groups of people and learning from them. Looking back at my life, I can feel that I have had amazing experiences in everywhere I had worked at.

John Rogers speaks at the opening event of LUX* North Male Atoll. PHOTO/ LUX*
MI: Can you tell us your first impressions of the Maldives?
JR: When I was based in Colombo, I came to the Maldives on holiday in 1997. It was over 20 years ago, back when Male didn’t have tall buildings and the airport was very basic. I stayed in a resort in the southern part of the country. I could tell even then that it was a unique country. I absolutely fell in love with the incredible blues, the pure paradisiacal islands, and most importantly the people and their culture and heritage.
After 20 years, I’m back in the Maldives. Progress happens everywhere and the Maldives is no different. The airport is much more developed, and Male is crowded with taller and taller buildings. There are many new hotels opening up. But the people and their hospitality remains the same.

LUX* North Male Atoll. PHOTO/ LUX*
MI: How would you describe the experience of setting up and opening a brand-new resort in the Maldives? What are the challenges and the opportunities?
JR: Setting up a resort in a secluded is never easy, but LUX* being a well-established operator and my vast experience in opening hotels go a long way in making sure everything is as it should be. The biggest challenge in the Maldives is logistics. It’s not like you can run down to a shop and grab something you need urgently. There’s a lot of planning involved to make sure things get done on time and the right people are recruited trained well before the opening. Apart from that, it’s being good fun.
I think we are in a very good position. In fact, we have been very busy. Right after our opening in February, we had the Chinese New Year, so we had a lot of Chinese guests for the first two weeks. That was a good thing for the hotel and the staff as our team members were busy from day one and had the chance to fine tune the details. That has continued.

Aerial View of Glow restaurant at LUX* North Male Atoll. PHOTO/ LUX*

Beach Rouge restaurant and bar at LUX* North Male Atoll. PHOTO/ LUX*
MI: What sets LUX* North Male Atoll apart from the others in the same market segment?
JR: We are a smaller hotel, so there’s that boutique feel. We are also luxurious, with bigger rooms and more facilities and services. The architectural design aspects that you see here are very unique, even for the Maldives. Our over-sized penthouse residences come with a private rooftop terrace which sets us apart from the others by offering extra customisable space for our guests.
But the most important aspect of our USPs is our focus on creating unique experiences for our guests. We are incredibly lucky to be part of LUX*, which gives a strong emphasis on delivering unique experiences to the guests. At LUX* North Male Atoll, we offer several signature experiences such as Cinema Paradiso at your rooftop terrace and special snorkelling sessions our house reef which is a rare combination of reef and caves. The combination of long stretches of powder soft white sand beach and a house reef just off the island is unique too; not many resorts have that.

A water villa at LUX* North Male Atoll. PHOTO/ LUX*

The open air deck of a water villa at LUX* North Male Atoll. PHOTO/ LUX*
MI: What’s being done to build upon the successful launch of LUX* North Male Atoll?
JR: We had a very successful opening event, ‘First on the Island, where we invited travel partners, media and influencers from all around the world for a first-hand experience of our resort. The event helped put us on the map and build a strong social media presence for us, thanks to our active sales and marketing as well as PR team.
The next big chapter of LUX North Male Atoll is the completion and introduction of our three-bedroom Beach Retreat and Over Water Retreat. Each of the two residences is more than 970 sqm, including over 380 sqm of open plan indoor living. The opulence and attention to detail of the design are unparalleled, the interiors feature Grecian marble, stones from India and furniture from Bali. With the design and architecture subtly inspired by the free-spirit of the super yacht, you can dock your own private yacht at the Over Water Retreat.

The Over Water Residence at LUX* North Male Atoll. PHOTO/ LUX*

The Beach Residence at LUX* North Male Atoll. PHOTO/ LUX*
MI: What are your thoughts about the changing travel trends and the changes in the Maldives tourism industry?
JR: Every international hotel company wants to have their hotel in the Maldives which is a testament to the allure of this destination and its importance in the global travel and tourism industry. There are many new openings this year and the coming few years as well, so competition is obviously high. I believe competition itself if a great motivating factor in any business and hotel business is no exception. Maldives has over the years redefined luxury travel at a global scale, and the competition we have today has already helped us take it to next level. It’s leading to incredible innovations; astronomical towers, underwater restaurants and rooms, you name it!
A lot of travellers want to try out new hotels and new experiences. I think that’s why LUX* North Male Atoll is a fine example of how competition leads to innovation. We have developed a unique concept with our white-washed, double-storey penthouses which has brought fresh forward-thinking design for the Indian Ocean. Our bespoke experiences and unique offerings are the product of our innovative spirit and our effort to enhance guest experience. The creative culture built amongst our team helps us realise this goal.

Cafe LUX* at LUX* North Male Atoll. PHOTO/ LUX*

The ‘Floating Breakfast’ at experience offered by LUX* North Male Atoll. PHOTO/ LUX*
MI: How would you describe your experience in the Maldives so far?
JR: It’s been an enjoyable experience. I’m lucky to work with people from different countries and meet with guests from different corners of the world who share amazing stories. The natural beauty of the island and the magical LUX* moments we are creating everyday to help our guests make their dreams come true make it a rewarding experience as well.
Entertainment
Ultimate experience of music and magic at Reethi Faru Resort

The stage is set for a one-of-a-kind celebration of artistry, wonder, and sustainable luxury as the Festival of Magic and Melodies arrives at Reethi Faru Resort. Taking place from April 26 to April 30, 2025, the festival promises an immersive journey through the realms of music and magic, all within the serene beauty of one of the Maldives’ most intimate island resorts.
Located on the tranquil island of Raa Atoll, Reethi Faru Resort is known for combining opulence with ecological responsibility. Surrounded by turquoise lagoons, white sand beaches, and lush tropical vegetation, the resort provides an idyllic backdrop for this exclusive event. With a strong dedication to preserving the island’s natural ecosystems, Reethi Faru offers guests a unique experience of sustainable luxury.
Headlining the festival are two internationally acclaimed performers who each bring a powerful and transformative artistic vision to the stage.
Swiss violinist and composer Nurdana Ernst will present her celebrated concert Soul Therapy. A graduate of the Haute École de Musique in Lausanne and certified in Music Therapy from Berklee College of Music, Ernst is recognised for blending classical mastery with contemporary expression. Her performances invite audiences to explore inner emotions through the healing qualities of music, creating an atmosphere of deep reflection and emotional connection. With a background as a soloist with prestigious orchestras and a growing international fanbase for her debut singles Tomiris and The Voice of the Heart, Ernst is poised to deliver an unforgettable musical journey.
Sharing the spotlight is French magician and mentalist Nicolas Subra, also known as The Dream Guider. With over 15 years of experience and performances in more than 20 countries, Subra is renowned for his mesmerising stage presence and the philosophical depth behind his illusions. His shows are not just spectacles, but immersive experiences that blur the boundaries between reality and fantasy, offering audiences moments of wonder, inspiration, and introspection.
Together, these two exceptional artists will transform Reethi Faru into a realm where music and magic converge. The Festival of Magic and Melodies is designed to captivate the senses while honouring the natural beauty and sustainable ethos of its island setting.
Guests at the festival will not only enjoy world-class performances but also the chance to connect with nature, art, and themselves in a setting that celebrates mindful luxury.
The Festival of Magic and Melodies offers a rare and enriching escape—an opportunity to indulge in elegance, creativity, and ecological harmony.
Featured
ELE|NA teams up with Fit Bodies, Inc. and Muhdo Health for personalised wellness in Maldives

ELE|NA, a trailblazer in transformative wellness experiences, has announced a strategic partnership with Fit Bodies, Inc. and Muhdo Health. This collaboration brings together world-class wellness programs and advanced DNA-based health insights to ELE|NA at OZEN RESERVE BOLIFUSHI, reinforcing the brand’s dedication to holistic well-being. Guests can now enjoy an integrated approach to fitness, mindfulness, and personalised health optimisation in a luxurious island setting.
Through this partnership, ELE|NA now offers expert-led wellness experiences curated by Fit Bodies, Inc., the world’s largest provider of fitness, yoga, and sports instructors for luxury resorts. At OZEN RESERVE BOLIFUSHI, guests have access to:
- Two daily group fitness sessions, including Paddle Yoga, Aqua Fitness, Water Pilates, Latin Dance, and Tai Chi.
- One private session per week with a visiting instructor, offering personalised attention and skill development.
- Two weekly workshops covering diverse topics such as self-care rituals, breath work, sound healing, and mindful movement.
Guests are also invited to participate in immersive experiences such as Luxury Sleep Recovery techniques, Sunrise & Sunset Rituals, and Art Therapy. These offerings provide a comprehensive approach that nurtures the body, mind, and soul. Additionally, year-round wellness experiences like Reiki, Spiritual Guidance, and Nutritional Counselling are available to support deeper transformation.
Throughout April, special wellness workshops featuring live music are available, creating a serene yet energising environment that enhances each practice.
ELE|NA’s partnership with Muhdo Health adds a new dimension of personalisation to the wellness journey through DNA-based insights. Guests can access Muhdo’s exclusive DNA Kits—available only in the Maldives—to receive customised recommendations in the areas of:
- Nutrition and fitness, based on individual genetic profiles.
- Sleep optimisation strategies for improved recovery.
- Cognitive and stress resilience methods to enhance mental clarity and overall well-being.
To ensure a seamless experience, DNA Kits must be pre-booked prior to arrival, allowing each guest to begin their wellness journey with a fully prepared health report.
By blending scientific innovation with expert-guided wellness programming, ELE|NA continues to redefine luxury wellness travel, offering unique experiences that empower guests to pursue optimal health both during their stay and beyond.
ELE|NA offers a vibrant year-round schedule featuring practices such as Power Yoga Vinyasa, Deep Slow Flow, Yin Classes, Sweat & Surrender, and Restorative Yoga. These are complemented by holistic services like Reiki, Spiritual Guidance, and Nutritional Counselling. During April, guests can also enjoy enhanced sessions with live music, amplifying the tranquil yet invigorating ambiance.
This innovative collaboration signals a new era in customised wellness travel. By combining leading-edge health insights with transformative lifestyle experiences, ELE|NA at OZEN RESERVE BOLIFUSHI invites guests to embark on a journey of self-discovery, movement, and renewal—guided by some of the most respected wellness experts in the world.
Awards
Angsana Velavaru wins 2024 British Airways Holidays Customer Excellence Award

Angsana Velavaru has been honoured with the esteemed British Airways Holidays Customer Excellence Award for 2024, a recognition that underscores the resort’s steadfast dedication to delivering outstanding service and unforgettable guest experiences. With an impressive overall rating of 4.8 out of 5, the resort has secured its position among the highest-rated hotels worldwide, as determined by unbiased reviews from its guests.
In a hospitality landscape where perfection is often pursued but seldom attained, Angsana Velavaru shines as a symbol of excellence. Its strong reputation is rooted in flawless service, breathtaking natural surroundings, and a deep connection to the untouched beauty of the Maldives. Guests are welcomed into a serene escape, featuring spacious InOcean villas and beachfront villas designed to provide not only comfort but a sense of home. The resort offers a wide range of experiences, from private dining to extraordinary marine excursions, ensuring that every stay becomes a lasting memory.
Ahmed Zahir, General Manager of Angsana Velavaru, expressed pride in the achievement, stating that the award reflects the team’s dedication to delivering more than just a stay – but an experience that lingers with guests long after they depart. He emphasised that this recognition from British Airways Holidays further reinforces the resort’s commitment to excellence.
British Airways Holidays, a prominent name in the UK travel industry, bases its Customer Excellence Awards on over 72,000 independent guest reviews collected in 2024. These awards are determined through comprehensive evaluations focused on location, service, cleanliness, and sleep quality.
Andrew Flintham, Managing Director at British Airways Holidays, shared his appreciation for Angsana Velavaru’s performance, noting that the awards celebrate hotels that mirror the company’s mission to provide unforgettable travel experiences. He highlighted that the recognition helps travellers make informed choices and ensures their holidays are truly memorable.
This award serves not only as validation of Angsana Velavaru’s outstanding offerings but also as a reaffirmation of its reputation as one of the Maldives’ most desirable destinations. With its unwavering focus on customer satisfaction, the resort continues to redefine what it means to experience paradise.
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