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Maldives in a new light at LUX* South Ari Atoll

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World-renowned luxury resort and hotel operator LUX* Resorts & Hotels is known for a different style of holidaying – a lighter, brighter way of celebrating life – and its newest resort LUX* South Ari Atoll opened last week in the Maldives.

The brand’s latest five-star resort has been entirely reimagined, with a chic beach-house style. Innovative and trendsetting, it features a contemporary atmosphere while protecting the cocooned tropical-island atmosphere. LUX* South Ari Atoll is not just about luxury and aesthetics: it’s a resort with a soul. Playful, fun, modern this is paradise for travellers looking for a distinctive experience in the Maldives.

Dotted at the water’s edge along two miles of pure white sand beach and perched on stilts above a crystal-clear lagoon, are 193 super-spacious pavilions and villas designed by P49 Deesign. The seductive flood-lit over-water villas promise freedom, privacy and intimacy. 46 Romantic Pool Villas each have private 7m suspended infinity pools, and three Temptation Pool Water Villas boast a 14m pool and this forms the resort’s adults-only sanctuary. These villas enjoy twin showers, private terraces incorporating a unique couples’ love nest, and a deck with steps down into the sea, perfect for enjoying the turquoise blue waters of the Indian Ocean.

LUX* South Ari Atoll

The spectacular range of eight restaurants and five bars includes a sophisticated take on a bustling night market; guests can head to East Market where they can enjoy flavours from Vietnam, Thailand and Sichuan among others. Umami promises fine dining from the open sushi kitchen, teppanyaki and robata counters as well as the Maldives’ largest selection of sakés and Japanese whiskies. Allegria, Senses and MIXE satisfy international palates with Mediterranean to Maldivian specialities and the new Beach Rouge introduces fresh beach-club dining experience to the island. Visit www.luxresorts.com/en/hotel-maldives/luxsouthariatoll for more information.

The LUX* Me spa and its overwater treatment villas set the tone for a Zen-inspired reboot of its own. The facility incorporates a traditional Chinese teahouse, a dedicated zone for brand new skin and body care experiences and an extended lagoon-view relaxation area. For those in search of the ultimate personalised spa experience, try the once-in-a-lifetime 10 hands massage. A Zen wellness pavilion accommodate a wide range of alternative wellbeing activities including yoga, meditation, pilates, tai chi and qigong, all of which are overseen by an expert wellness concierge. LUX* Me is all about a tailored approach to your wellbeing, whether it be spa, fitness, yoga, meditation, nutrition or a unique combination tailored especially to your needs.

LUX* South Ari Atoll

Graced by one of Maldives’ most spectacular lagoon of crystal-clear waters, LUX* South Ari Atoll offers the finest choice of water sports of any Maldives’ five-star resort. LUX* was the first to offer flyboarding and hoverboarding and once again introduced the Maldives’ first: jet-surfboarding. No wonder the resort is referenced as #ThePlacetoBeMaldives.

LUX* South Ari Atoll promises a lighter, brighter, more enlightening holiday experience. Stay tuned for events worth travelling around the world for as Beach Rouge, the East Market, and even a sandbank hosting music and culinary celebrations. Where else can guests dance to a DJ with their toes dipped in the warm ocean or taste the best of South-East Asia in a suspended over-the-water night market?

Paul Jones, CEO of LUX* Resorts & Hotels confides: “The focus around the creation of a newLUX* South Ari Atoll has been as much about the transformation of the property as it has been about the enhancement of the guests’ experiences. For this, our team has worked effortlessly on enriching the moments that matters, and we have created new and exciting Reasons To GoLUX*. I am convinced that places you remember are the ones that inspire you; those that have a soul and caring people. LUX* South Ari Atoll has this magical mix.”

LUX* South Ari Atoll will of course include all of LUX*’s popular features and Reasons To GoLUX* including a LUX* Me Spa, a dive centre with a property marine biologist, a Café LUX*, ICI ice-creams, a gym, a kids’ club, organic gardens, a Tree of Wishes and an outdoor Cinema Paradiso to name a few.

LUX* South Ari Atoll

On top of that, the opening of this new resort was the perfect opportunity for the brand to present a series of more Reasons To Go LUX*. Stay at a conventional resort, and before long you know where everything is. That doesn’t happen at LUX*. Spontaneity and surprises are in our DNA with the new Reasons To Go LUX* making a debut at LUX* South Ari AtollM this month.

  • LUX* Photo FanaticsLUX* means light, and so it is also in spirit, so it should come as little surprise that LUX* is a brand that loves the art of photography. Introducing Photo Fanatics, a unique image-capturing experience that will help guests seeking to create and capture the moments that matter, using a smartphone or a traditional camera or SLR.
  • Junkart Studio & Gallery — Many regret the lack of time during their everyday lives to learn a new skill or revive a forgotten hobby. LUX* believes that a vacation can be the perfect time to explore something new or revisit old skills and passions. Guests at LUX* are invited to have fun making one-off artworks and sustainable souvenirs from upcycled materials.
  • Wanderlust Library — Make up for that last-minute pre-holiday book buy at the airport or magazine selection limited by how much your hand luggage can take. LUX*understands the desire to try new things, especially on holiday. To encourage thisLUX* has curated the ultimate collection of books and magazines, to be enjoyed in a cocooned air-conditioned place which will stimulate your travel senses and expand your horizons.
  • Master Chef — The joy of cooking and the fun of the whole family getting involved is unrivalled. Cook with a professional chef and take home some new tricks.

The remodelling of LUX* South Ari Atoll doesn’t just mean a contemporary, characterful new look; guests can also expect a remarkable and insightful cultural calendar. Entirely new for the Maldives, LUX* South Ari Atoll hosts short expert-led workshops throughout the year, with leading practitioners from diverse, creative and inspiring walks of life. It’s always a privilege to spend time with inspiring individuals who are happy to share their unique wisdom and skills.

The brand vision is to offer our guests different luxury hospitality experience; helping people celebrate life, by making each moment matter. In this context, guests will have the opportunity to enjoy themselves with a series of workshops which could reveal innate talents, hidden talents.

The workshops are as varied as they are numerous. There are painting lessons with Jeannine Platz, a motivation workshop with Ron Kaufman, food art with Samantha Lee and photography with world-renowned travel photographer Michel Freeman. For the ones looking for some healthy and fitness options, this has also been taken care of with masterclasses from fitness guru Anna Victoria, and also the opportunity to explore underwater with the freediving world record holder William Winram. For more information, visit www.luxresorts.com/en/hotel-maldives/luxsouthariatoll

What makes LUX* South Ari Atoll so special is its spirit, team members, and entirely different approach to helping you have the best-ever holiday. LUX* promises a journey for the senses, where – in true LUX* style – you can expect the unexpected.

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Enlightenment Meets Escapism: Nova Maldives Welcomes Dr Amit Kumar for Soul Renewal Holistic Wellness Retreat this June

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Nova Maldives, the soulful island resort in the Maldives’ South Ari Atoll, is thrilled to announce an exclusive  wellness retreat with the celebrated Dr. Amit Kumar ‘Eknath’, from 12th to 17th June, 2024. Renowned for his  holistic approach to health and wellness, Dr. Eknath will lead guests on a transformative journey with an impressive selection of signature treatments, personalised wellness experiences and a series of complimentary  group classes. 

About Dr. Amit Kumar ‘Eknath’: 

With a career spanning nearly 24 years, Dr. Eknath is a venerated figure in the realm of health and wellness. A  certified practitioner of chakra and pranic healing, yoga, Ayurveda, and naturopathy, his expertise in detox,  cleansing, and holistic therapies has garnered an international following. Dr. Eknath’s mission to foster health  and happiness across the globe aligns perfectly with Nova’s commitment to guest wellbeing. 

A Journey of Rejuvenation and Enlightenment: 

Dr. Eknath will introduce guests to a variety of signature treatments, including Advanced Sound Healing,  Advanced Facial Therapy, Kundalini Awakening Meditation, and more. These sessions are designed to harmonise  the body and mind, offering deep relaxation and rejuvenation. 

Exclusive Treatments and Therapies: 

Guests will also have the chance to explore unique treatments such as Tantra Meditation, Signature and  Numerology Therapy, Marma Mamatva Facial Treatment, and Yogic Detox, among others. Each therapy aims to  unlock new pathways to wellness, guided by Dr. Eknath’s profound knowledge and compassionate approach. 

Additionally, Nova guests will have the opportunity to start their day with invigorating daily yoga sessions from  7am to 8:30am, embracing Asana and Pranayama with relaxation techniques. Afternoons will offer a peaceful  retreat into meditation from 4pm to 5pm, promising a sanctuary for the mind amidst the breathtaking  surroundings of Nova’s remote island paradise. These sessions are offered on a complimentary basis toguests. 

Spiritual Night, A Fire Ceremony: 

During Dr. Eknath’s visit to Nova, guests will also be able to join in a special Fire Ceremony, an ancient ritual to  purify the atmosphere and release negative energy, marking a highlight of this spiritual journey. 

Nova Maldives invites those seeking escape to to immerse themselves in a harmonic blend of luxury, nature, and  wellness, at the first of a series of exclusive, themed wellness retreats this year.  

For more information and bookings, visit https://nova-maldives.com/soul-renewal-retreat/ and https://nova maldives.com/

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‘All-inclusive’ stays most popular at Kandooma Maldives

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While global cost of living pinches, ‘all-inclusive’ stays grow.

Award-winning Holiday Inn Resort Kandooma Maldives has crunched the numbers and ‘All-inclusive’ stays are now at their most popular. The 15-hectare private island paradise in South Male Atoll, just a 40-minute boat ride from Velana International Airport has established itself with families, couples, and groups over several years.  In Quarter 1 2024, the Resort says 32.19% of total stays booked an All-inclusive experience. At Kandooma guests can choose between a soft or alcohol All-inclusive stay, with the latter showing a whopping 40.9% growth since 1 January.

Regarding the growth of All-inclusive stays and customer preferences, Sharon Garrett, Director of Marketing shares, “Our guests are looking for value and our All-inclusive dining plan delivers in spades.”

So are we all drinking more, or is it just the comfort of knowing it’s all included?

“We are not necessarily drinking more, but I certainly do think many people like to enjoy a sundowner or a cocktail while on holiday, and a fancy coffee.  In a remote location, those costs add up quickly and if there is a great drinks list and a mixologist on the bar with a bit of sparkle, you are more likely to indulge in more than just one on holiday.”

She adds that the All-inclusive offering has recently been upgraded.

“I think it’s fair to say that all of the resorts in the Maldives recognise that we can be perceived as a little pricey with everything being transported into the individual islands, most often from abroad. With that in mind and that people in many of our feeder markets are feeling the pinch with greater costs of living at the moment, travellers are becoming more savvy and want to budget their getaways. They are not necessarily cancelling a trip because of tighter budgets or reducing the number of nights, but rather, pricing it up and seeking greater value.”

“As a resort that sits in the mid-market, just beneath the five-star ranking, we are conscious now, as much as ever, that guests use all the digital tools at their disposal to compare the different offerings, and we work hard to remain competitive.”

Kandooma has just refreshed its All-inclusive offering.  Though it seems like more of an overhaul than just a simple refresh, it includes everything from more discount privileges at the Spa and specialty dining to afternoon tea snacks, ice cream hours, and much more.

The refreshed All-inclusive plan at Holiday Inn Resort Kandooma Maldives includes:

  • Breakfast, lunch and dinner buffets at Kandooma Cafe the resort’s all-day dining restaurant which showcases international favourites as well as Maldivian flavours
    Option to enjoy an a la carte option for lunch or dinner at Bokkuraa Coffee Club on the pool deck
    Afternoon tea snacks
    Ice Cream hour
    Unlimited Drinks including wines, beers, mixed drinks, cocktails and special coffees from 11am to 11pm daily (using quality brands); the soft option includes mocktails, smoothies, milkshakes and more.
    20% discount privilege at Kandooma Spa by COMO Shambhala
    50% discount privilege on Mini Bar
    Welcome drink on Check-in
    Complimentary non-motorised activities (excl Catamaran)

Coming second in the meal plan preference stakes (by less than a percentage point) is the Half Board option which includes buffet Breakfast and Dinner at the resort’s all-day dining international restaurant, Kandooma Cafe. With 31.42% of all stays opting for Half Board.

“The numbers revealed some interesting trends, even for us, with less than a quarter of all guests, 22.83% choosing bed and breakfast,”

2023 Winner of Leading Family Resort Maldives and Best Dive Resort Maldives, Kandooma is a private and natural island. White sandy beaches, swaying coconut palms and turquoise waters form the backdrop for a wide variety of leisure pursuits and some of the best diving in the Maldives. Guests can choose from Garden and Beach Villas, two-storey Beach Houses and the popular Overwater Villas for their stay. Families are well catered for with the Kandoo Kids’ Club and a full activities programme supported by the IHG Kids’ Stay & Eat Free initiative. Six food and beverage outlets ensure you’ll eat like a King and have the opportunity to not only indulge in your favourites from around the world but sample the flavours of the Maldives too.  You might just be inspired to book one of the resort’s terrific cooking classes.  For those guests who desire the ultimate in relaxation, sun loungers and hammocks are located around the island and the Kandooma Spa by COMO Shambhala offers the ultimate in tranquillity and escape for body and mind.  Visit www.maldives.holidayinnresorts.com

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SO/ Maldives celebrates Orthodox Easter with celebrity chef Mirko Zago

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SO/ Maldives is gearing up for Orthodox Easter with a special event featuring renowned celebrity Chef Mirko Zago. From May 5th to May 8th, guests can embark on an exceptional culinary journey curated by the acclaimed chef.

Chef Mirko, known for his impressive background and Michelin-recognized dishes, will present a series of exclusive dining experiences with a Mediterranean flair. The highlight is the “Via Con Me” (Follow Me) 6-course signature menu on May 5th and 8th, taking guests on a delectable exploration of Chef Mirko’s iconic flavors.

On May 6th, guests can participate in a unique culinary masterclass led by Chef Mirko himself. Learn the art of crafting homemade pasta while enjoying stunning panoramic views of the Indian Ocean.

Beyond the culinary delights, SO/ Maldives offers fun-filled activities for children at The Nest kids club, ensuring a memorable family experience. Guests seeking wellness can also avail themselves of services from Dr. A. Aradhana, a renowned holistic healer available at the resort until May 15th.

Treat your family to a luxurious Easter escape at SO/ Maldives. For more information and bookings, visit SO/ Hotels & Resorts: https://so-hotels.com/en/offers/the-ultimate-family-escape/ 

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