MATATO takes part at the largest travel industry event in the Northern Europe, MATKA Nordic 2017

Maldives Association of Travel Agents and Tour Operators, MATATO, will be taking part at the largest travel industry event in the northern Europe, MATKA Nordic Travel Fair 2017, between 19th and 22nd January 2017, in Messukeskus Helsinki, Finland.

MATKA Nordic Travel Fair is an excellent arena to learn about new products, network, look for information and connect with new suppliers. MATKA follows the constantly evolving travel business to provide the best possible platform for the travel trade to grow. MATKA offers a unique opportunity to meet the decision makers of the travel trade industry and consumers with purchase power in an inspiring environment.

As part of the efforts by this organization, to provide affordable and productive marketing opportunities for Maldivian travel business in the international market, MATKA fair as the leading travel event in the region gives us the accessibility to world’s third largest outbound travel market.

Although the Nordic countries are sparsely populated, with only 25 million inhabitants, the Nordic region is a highly important market for out- bound travel, making it the third largest outbound market in Europe. They are big spenders Nordic travelers spend more than USD 20 billion on travelling each year. Currently, travel spending per capita in the Nordic countries is among the highest in the world, far surpassing spending in Germany and England. They are frequent travelers. The high spending power facilitates frequent travel, and almost nowhere in the world do people travel abroad as often as the Nordic tourists. They journey outside Europe More and more Nordic travelers (currently more than 18 %) head beyond the borders of Europe each year in search for leisure and culture.

MATATO invites interested hoteliers and travel agents to exhibit with us at MATKA 2017, to have a significant presence of destination Maldives at exhibition. Registration deadline is 10th December 2016.

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