News
OV Traveller Club unveils new era of regenerative luxury
On November 18, 2024, Patina Maldives hosted a memorable evening as OV Holidays unveiled its new identity as OV Traveller Club. The rebranding marked a significant evolution, reflecting a commitment to sustainability, luxury, and meaningful connections, encapsulated in the new motto: “Discover Yourself.”
The evening commenced with opening remarks from Emma, Strategic Partnership Manager, who welcomed guests and introduced the themes of transformation, sustainability, and the vision behind OV Traveller Club. Her speech offered insight into the journey that led to the rebranding.
Ellice, the Chief Operating Officer, elaborated on this transformation during her keynote address. She highlighted how the brand, initially focused on bespoke luxury travel, became a preferred choice for global celebrities, royal families, and discerning travellers from regions such as the Middle East. However, challenges in the evolving travel industry, including market saturation and compromised service quality in the Maldives, prompted OV Traveller Club to chart a new course. This transformation focused on exclusivity, sustainability, and exceptional service. Ellice also acknowledged the pivotal role of Shafraz Fazley, Founder and Managing Director, whose vision and leadership laid the groundwork for this evolution. Fazley’s dedication to innovation and excellence was instrumental in shaping the strategic direction of OV Traveller Club.
Dr. Nisha Abu Bakar, Director of OV Traveller Club, delivered an impactful address on the growing trend of conscious travel and the importance of integrating luxury with sustainability. She underscored the brand’s mission to combine ecological preservation, cultural sustainability, and luxury experiences. This vision aligns with the Maldives Fifth Tourism Master Plan 2023–2027 and the UN Sustainable Development Goals.
Dr. Nisha pointed to the pandemic as a transformative moment for the travel industry, shifting travellers’ perspectives and emphasising the need for “conscious paradise” destinations. OV Traveller Club embraces this shift by offering purpose-driven journeys that balance nature, culture, and sustainability. She described the brand as a custodian and architect of tomorrow’s paradise, dedicated to delivering transformative travel experiences without compromising luxury.
The evening also featured the introduction of initiatives such as “Gentle Footprints,” showcasing OV Traveller Club’s dedication to regenerative tourism—leaving destinations in better condition than they were found. Dr. Nisha detailed key strategies such as reducing carbon footprints, wildlife conservation, supporting local communities, and promoting cultural sustainability. These efforts align with global sustainability standards, including GSTC indicators, and support local initiatives to enhance sustainable tourism practices.
The brand’s commitment to education and inclusivity was also emphasised. Initiatives include customer education programs, staff development, and Diversity, Equity, and Inclusion (DEI) commitments. OV Traveller Club aims to leave a positive legacy by fostering meaningful engagement, mentorship workshops, local employment, women’s empowerment in tourism, and cultural preservation.
Dr. Nisha concluded by emphasising the brand’s goal of achieving not just sustainability but regenerative sustainability, aiming to create improved environments for communities and travellers while promoting slow, authentic travel experiences as a cornerstone of modern tourism.
Guests participated in a coral planting session led by Patina’s marine biologists, reflecting OV Traveller Club’s dedication to marine conservation. The evening concluded with a beachside BBQ, vibrant cultural performances, and reflections on the partnerships that have been instrumental in the brand’s success.
The launch of OV Traveller Club marks a bold new chapter in luxury travel, prioritising meaningful connections, sustainability, and excellence. By aligning with both national and global goals, OV Traveller Club is setting new standards for luxury tourism in the Maldives and beyond.
News
The Standard, Maldives secures dual recognition from Condé Nast Traveller
2026 stands as a milestone year for The Standard, Maldives, as the resort receives international recognition from both the UK and US editions of Condé Nast Traveller Readers’ Choice Awards, reaffirming its position as one of the Maldives’ most distinctive natural island destinations. Voted for by discerning global travellers, these accolades reflect the resort’s strong performance across key areas valued by readers—ranging from location and design to dining, wellness, and the overall quality of the guest experience.
Set on a 100% natural island with direct access to a vibrant house reef, The Standard, Maldives continues to stand out for its rare balance of unspoiled surroundings and personality‑driven hospitality. Guests are drawn to an environment where barefoot island living, intuitive service, and expressive design come together, elements that consistently resonate with Condé Nast Traveller readers seeking destinations that feel both authentic and memorable.
Adding to this momentum is the opening of Onda, the resort’s signature overwater Mediterranean restaurant. Set above the living lagoon, Onda introduces a new culinary rhythm to the island, celebrating fresh ingredients, expressive flavours, and a relaxed, social approach to dining. As dining remains a key consideration for Readers’Choice voters, Onda strengthens the resort’s culinary profile while complementing its existing portfolio of island-inspired, beachfront, and all-day dining experiences.
Wellness also plays a central role in the recognition, with The Standard Spa offering experiences that go beyond the expected. Personalised wellness programmes are tailored to individual needs, incorporating restorative treatments such as Kansa Wand Massage, Reiki Pranic Healing, Shirodhara, and The Standard’s signature Turkish Hammam and Steam experience: stylish, playful, and refreshingly unforced. This flexible, guest‑led approach to well‑being aligns with the growing emphasis placed by Condé Nast Traveller audiences on meaningful, restorative travel.
The resort’s Premium All‑Inclusive offering further enhances its appeal, providing seamless access to the full range of dining and lifestyle experiences across the island. From authentic Maldivian cuisine at Guduguda and Mediterranean specialities at Onda to smoky beachfront barbecue at BBQ Shak and themed all‑day dining that changes daily at Kula, guests enjoy variety, quality, and ease, an increasingly important factor for travellers evaluating overall value and experience.
With global accolades from Condé Nast Traveller UK and US, the opening of Onda, a strong wellness identity, and consistently positive guest feedback, The Standard, Maldives enters 2026 with confidence and clarity. These recognitions underscore the resort’s ability to deliver not just a place to stay, but an island experience defined by character, creativity, and a genuine connection to its surroundings—shaping a new standard for contemporary island living in the Maldives.
News
Grand Park Kodhipparu introduces Maldives’ first resort membership concept
Grand Park Kodhipparu, Maldives has launched the Kodhipparu Club, marking the introduction of the Maldives’ first private island membership concept, designed to bring together the local community, expatriates, and frequent visitors in a shared social and lifestyle setting.
Located just 20 minutes by speedboat from Malé, the award-winning resort is evolving its offering beyond traditional stays and day visits, introducing a structured membership model that enables regular access to resort facilities, curated events, and experiences without the need for overnight accommodation.
A Global Shift Towards Membership-Led Lifestyle Experiences
The launch comes at a time when private membership clubs are experiencing renewed global growth, particularly across major cities such as London, New York, Dubai, and Singapore. Once associated primarily with exclusive venues, membership models are now expanding into hospitality, wellness, and travel spaces, reflecting a shift from transactional visits to ongoing lifestyle engagement.
This evolution mirrors broader behavioural trends identified in Grand Park Kodhipparu’s 2026 strategy, where travellers and local residents increasingly prioritise purpose, connection, and regular access to meaningful experiences over one-off stays.
The initiative reflects a broader shift in how people engage with hospitality spaces, moving from occasional visits to ongoing lifestyle integration.
“Kodhipparu Club was created in response to how our guests and the Malé community increasingly want to experience the Maldives—not just as a destination, but as part of their lifestyle,” said Raffaele Solferino, General Manager of Grand Park Kodhipparu, Maldives. “This is about opening the island in a more meaningful way—creating a space where connection, wellbeing, and community come together. It enables the local community to experience and contribute to the resort’s continued success.
Hospitality today is no longer just about welcoming guests, but about building genuine connections between people, places, and communities—a shared space where relationships can grow. As Kahlil Gibran so beautifully expressed, ‘let there be spaces in your togetherness.’”
A New Model for Resort Access
Traditionally, resort islands in the Maldives have been experienced primarily through overnight stays or day visits. Kodhipparu Club introduces a different approach—structured as a seasonal membership from May to September, allowing members to access the island regularly as part of their routine.
The club is intended to bring together a diverse mix of Malé-based professionals, entrepreneurs, creatives, and international residents, positioning the island as a social extension of the city, rather than a standalone escape.
Community, Wellness and Connection at the Core
At its core, Kodhipparu Club focuses on creating a sense of belonging through shared experiences. Members will have access to:
- A curated calendar of social events, wellness sessions, and sunset gatherings
- Dining privileges across the resort’s restaurants, including its signature overwater venue, FireDoor
- Access to the lagoon, beach, and non-motorised watersports
- Live streaming of sports events, including World Cup Football∞ Blue Horizon Board Meeting Room
- Preferential access to spa, fitness, and wellbeing facilities
- The option to host guests, extending the experience to friends, family, and colleagues
The concept aligns with evolving travel and lifestyle trends, where individuals are increasingly seeking spaces that combine relaxation, social interaction, and personal wellbeing.
An Award-Winning Resort Opening Its Doors Further
Grand Park Kodhipparu has established itself as a recognised name in the Maldives’ luxury hospitality landscape, with multiple industry accolades and continued international recognition.
In 2026, the resort has been nominated for several prestigious honours, including the Travel & Leisure Southeast Asia Luxury Awards, the World Travel Awards, Luxury Hotel of the World Awards, and the Travel Trade Maldives Awards—reflecting its strong reputation for guest experience, design, and service excellence.
Kodhipparu Club represents a natural evolution of this success, extending the resort’s offering beyond international travellers to create a deeper connection with the local and resident community.
Supporting Local Engagement in Tourism
The launch also signals a broader step toward strengthening the relationship between the resort sector and the Maldivian community. By creating a structured and accessible way for residents and long- term visitors to engage with resort environments, the initiative supports a more inclusive and integrated tourism model.
Membership will be limited to ensure a curated and personalised experience. Members of Kodhipparu Club will also be connected to Park Hotel Group’s loyalty programme, Park Rewards, offering benefits across the group’s properties in Asia and the Maldives.
To find out more visit the resort’s website or contact rsvn.gpkd@parkhotelgroup.com.
News
JW Marriott Maldives Kaafu Atoll Island Resort introduces new luxury all-inclusive offering
JW Marriott Maldives Kaafu Atoll Island Resort has introduced a new Luxury All-Inclusive experience, inviting guests to embrace elevated living, exceptional dining, and a seamless island escape. Set within the tranquil Emboodhoo Lagoon and just 15 minutes by speedboat from Velana International Airport, the private island resort offers a luxury Maldives all-inclusive stay defined by effortless access and a sense of calm. Rooted in JW Marriott’s philosophy of mindful living, the experience is designed to encourage presence, balance, and meaningful connection.
Crafted for ease and intention, the Luxury All-Inclusive experience allows guests to fully unwind, with every detail thoughtfully considered from sunrise to starlight. Days begin with a leisurely breakfast at Veyo, the resort’s all-day dining venue, followed by a three-course lunch with the option to dine poolside at Wahoo bar. For dinner, guests can explore a world of flavours, from international favorites to South American grill, and Indian Ocean inspired cuisine. Each venue presents a distinct culinary perspective, drawing on seasonal ingredients and locally sourced produce.
The experience is complemented by a curated beverage program featuring premium Champagne, a selection of wines from renowned regions, and crafted cocktails. Guests may also enjoy a range of premium spirits, selected beers, and non- alcoholic beverages, from fresh juices and smoothies to specialty teas and handcrafted mocktails.
“True luxury is the ability to be present and experience each moment with ease,” said Srikanth Devarapalli, General Manager, JW Marriott Maldives Kaafu Atoll Island Resort. “Our Luxury All-Inclusive offering invites guests to fully immerse themselves in the destination while creating meaningful memories with those who matter most.”
Beyond the table, the experience extends into moments of discovery. Guests can explore the vibrant marine life of the Maldives through guided snorkelling excursions, or enjoy the use of paddle boats, stand-up paddleboards and kayaks. A state-of-the-art fitness centre open 24 hours supports wellness at every pace.
For children, Family byJW™offers a vibrant kids club experience designed with young explorers in mind. Through an enticing program of daily activities, children are whisked into adventure, discovering the magic of the underwater world and the rhythms of island life in an engaging environment.
At the overwater SPA by JW, guests are invited into a tranquil sanctuary featuring BABOR precision skincare products. Each treatment is tailored to individual needs, creating space for restoration and renewal.
Available for stays from March 10 to December 20, 2026, The Luxury All-Inclusive offering at JW Marriott Maldives Kaafu Atoll Island Resort redefines island living, where every experience is seamlessly woven together–allowing guests to focus on what truly matters.
Click here to book the Luxury All-Inclusive package or contact reservations.maldives@jwmarriott.com. For more information, please visit jwmarriottkaafuatoll.com.
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