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OV Traveller Club unveils new era of regenerative luxury

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On November 18, 2024, Patina Maldives hosted a memorable evening as OV Holidays unveiled its new identity as OV Traveller Club. The rebranding marked a significant evolution, reflecting a commitment to sustainability, luxury, and meaningful connections, encapsulated in the new motto: “Discover Yourself.”

The evening commenced with opening remarks from Emma, Strategic Partnership Manager, who welcomed guests and introduced the themes of transformation, sustainability, and the vision behind OV Traveller Club. Her speech offered insight into the journey that led to the rebranding.

Ellice, the Chief Operating Officer, elaborated on this transformation during her keynote address. She highlighted how the brand, initially focused on bespoke luxury travel, became a preferred choice for global celebrities, royal families, and discerning travellers from regions such as the Middle East. However, challenges in the evolving travel industry, including market saturation and compromised service quality in the Maldives, prompted OV Traveller Club to chart a new course. This transformation focused on exclusivity, sustainability, and exceptional service. Ellice also acknowledged the pivotal role of Shafraz Fazley, Founder and Managing Director, whose vision and leadership laid the groundwork for this evolution. Fazley’s dedication to innovation and excellence was instrumental in shaping the strategic direction of OV Traveller Club.

Dr. Nisha Abu Bakar, Director of OV Traveller Club, delivered an impactful address on the growing trend of conscious travel and the importance of integrating luxury with sustainability. She underscored the brand’s mission to combine ecological preservation, cultural sustainability, and luxury experiences. This vision aligns with the Maldives Fifth Tourism Master Plan 2023–2027 and the UN Sustainable Development Goals.

Dr. Nisha pointed to the pandemic as a transformative moment for the travel industry, shifting travellers’ perspectives and emphasising the need for “conscious paradise” destinations. OV Traveller Club embraces this shift by offering purpose-driven journeys that balance nature, culture, and sustainability. She described the brand as a custodian and architect of tomorrow’s paradise, dedicated to delivering transformative travel experiences without compromising luxury.

The evening also featured the introduction of initiatives such as “Gentle Footprints,” showcasing OV Traveller Club’s dedication to regenerative tourism—leaving destinations in better condition than they were found. Dr. Nisha detailed key strategies such as reducing carbon footprints, wildlife conservation, supporting local communities, and promoting cultural sustainability. These efforts align with global sustainability standards, including GSTC indicators, and support local initiatives to enhance sustainable tourism practices.

The brand’s commitment to education and inclusivity was also emphasised. Initiatives include customer education programs, staff development, and Diversity, Equity, and Inclusion (DEI) commitments. OV Traveller Club aims to leave a positive legacy by fostering meaningful engagement, mentorship workshops, local employment, women’s empowerment in tourism, and cultural preservation.

Dr. Nisha concluded by emphasising the brand’s goal of achieving not just sustainability but regenerative sustainability, aiming to create improved environments for communities and travellers while promoting slow, authentic travel experiences as a cornerstone of modern tourism.

Guests participated in a coral planting session led by Patina’s marine biologists, reflecting OV Traveller Club’s dedication to marine conservation. The evening concluded with a beachside BBQ, vibrant cultural performances, and reflections on the partnerships that have been instrumental in the brand’s success.

The launch of OV Traveller Club marks a bold new chapter in luxury travel, prioritising meaningful connections, sustainability, and excellence. By aligning with both national and global goals, OV Traveller Club is setting new standards for luxury tourism in the Maldives and beyond.

Awards

Lily Beach secures 7 nominations across leading travel award platforms

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Lily Beach Resort & Spa has received a series of prestigious nominations across the World Travel Awards 2026, South Asian Travel Awards 2026, and TTM Awards 2026, recognising the resort’s continued excellence in all-inclusive luxury, family hospitality, and culinary experiences. Together, these nominations reaffirm Lily Beach’s position as one of the Maldives’ leading luxury resorts, distinguished by its exceptional guest experience, acclaimed dining, and enduring appeal for families and multi-generational travellers.

The resort has been nominated for Indian Ocean’s Leading Family Resort, Maldives’ Leading Family Resort, and Maldives’ Leading All-Inclusive Resort at the World Travel Awards 2026; Leading All-Inclusive Hotel/Resort, Leading F&B Hotel/Resort, and Leading Family Hotel/Resort at the South Asian Travel Awards 2026; and Best All-Inclusive Resort at the TTM Awards 2026. This broad recognition reflects the strength of Lily Beach’s proposition: an elevated Platinum All-Inclusive Plan, a vibrant and sophisticated culinary offering, and a family experience that balances thoughtful service with effortless island freedom.

At the heart of this recognition is Lily Beach’s award-winning Platinum All-Inclusive Plan, widely regarded as one of the Maldives’ most generous and comprehensive premium holiday offerings. Guests enjoy exceptional dining, unlimited premium beverages including more than 80 wines and French Champagne, curated excursions, daily entertainment, a well-balanced mix of recreational and wellness activities, and replenished in-villa minibars, all coming together to create a seamless island escape defined by abundance, ease, and refined Maldivian hospitality.

Culinary excellence remains a defining pillar of the Lily Beach experience. From international buffets at Lily Maa and beachfront dining at Vibes to specialty cuisine at Tamarind and vibrant moments at AQVA and Spirit Bar, the resort offers diverse gastronomic journeys for every palate. Exclusive collaborations with Michelin-starred chefs, renowned mixologists, and internationally acclaimed bartenders further elevate the dining and beverage experience throughout the year. At the same time, Lily Beach continues to stand out as one of the Maldives’ leading family destinations, with the Turtle Kids Club, Kids Dining Corner at Lily Maa, family-friendly pools, the Lagoon Aqua Park, and a variety of island excursions creating memorable experiences for guests of all ages.

“We are honoured to be recognised across three of the industry’s most respected award platforms,” said Laurent Driole, General Manager of Lily Beach Resort & Spa. “These nominations are a meaningful endorsement of our team’s dedication to delivering a truly distinctive Maldivian experience – one that combines elevated all-inclusive hospitality, memorable gastronomy and exceptional family travel in a setting of natural beauty.”

These nominations reinforce Lily Beach Resort & Spa’s position as a leader in luxury all-inclusive hospitality, exceptional gastronomy, and multi-generational travel, while highlighting the resort’s dedication to creating unforgettable experiences for every guest. They also serve as a strong endorsement for partners, advisors, and travellers seeking a resort with proven excellence across the areas that matter most: product quality, culinary distinction, family appeal, and warm, impeccable service.

To vote for Lily Beach, please click here. For reservations and further information, please visit the resort’s website.

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Barceló Nasandhura unveils Wellness by Mandara membership programme

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Wellness by Mandara has introduced the launch of its exclusive Membership Programme at Barceló Nasandhura, Maldives. Created for modern wellness seekers, frequent spa guests, and city residents alike, the programme introduces a curated approach to ongoing self-care through a combination of signature spa experiences, exclusive privileges, and long-term wellness value.

Available exclusively at Barceló Nasandhura, the membership programme further strengthens the hotel’s positioning as a contemporary lifestyle and wellness destination within the Maldives capital. Combining the trusted wellness expertise of Mandara Spa with the elevated hospitality experience of Barceló Nasandhura, the programme has been thoughtfully designed to make premium wellness experiences more accessible as part of everyday lifestyle routines.

As wellness increasingly evolves from occasional indulgence into an essential part of modern living, the Wellness by Mandara Membership Programme responds to a growing demand for consistent, high-quality spa experiences within urban environments. Located in the centre of Malé, Barceló Nasandhura offers an ideal setting for guests seeking moments of restoration, balance, and relaxation amidst the pace of city life.

Priced at USD 199, the membership programme provides a carefully curated collection of introductory spa privileges designed to deliver both immediate value and continued wellness access throughout the membership period.

Membership package includes:

  • Two complimentary Balinese Massage vouchers
  • One complimentary Refresher Facial voucher
  • One 50% discount voucher for any spa treatment
  • One USD 25 redemption voucher for any spa treatment
  • One complimentary retail gift

In addition to these introductory benefits, all members will receive a dedicated Wellness by Mandara Membership Card, granting ongoing access to exclusive savings across spa services and retail offerings.

Wellness by Mandara membership card privileges:

  • 20% discount on all spa packages
  • 10% discount on retail purchases

Rooted in the signature wellness philosophy of Mandara Spa, the programme reflects a commitment to delivering authentic and restorative spa experiences inspired by Balinese wellness traditions. Through a combination of personalised treatments, attentive hospitality, and carefully curated wellness offerings, Wellness by Mandara continues to create meaningful spa journeys tailored to the evolving lifestyles of today’s guests.

The launch of the membership programme at Barceló Nasandhura also highlights the continued evolution of wellness experiences within the Maldives hospitality landscape, where guests increasingly seek integrated lifestyle offerings that extend beyond traditional hotel stays. By introducing a dedicated spa membership concept within Malé, Wellness by Mandara further expands access to premium wellness experiences for both international travellers and the local community.

Located within Barceló Nasandhura, the Wellness by Mandara spa provides a tranquil sanctuary that combines contemporary comfort with the calming essence of traditional wellness practices. From signature massages to revitalising facials and body treatments, the spa experience has been thoughtfully crafted to support relaxation, renewal, and overall wellbeing.

The Wellness by Mandara Membership Programme is now available exclusively at Barceló Nasandhura, Maldives.

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Awards

Hideaway Beach Resort secures six major resort nominations and TTM sports award recognition

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Hideaway Beach Resort & Spa has received a series of prestigious nominations across the World Travel Awards (WTA) 2026, South Asian Travel Awards (SATA) 2026, and Travel Trade Maldives (TTM) Awards 2026, recognising the resort’s excellence in luxury hospitality, romance, wellness, sports, and family travel.

This year, Hideaway has been shortlisted for Maldives’ Leading Beach Resort, Maldives’ Leading Honeymoon Resort, and Maldives’ Leading Luxury Island Resort at the World Travel Awards; Leading Beach Resort, Leading Family Resort, and Leading Wellness & Spa Resort at the South Asian Travel Awards; and Best Resort for Sports & Fitness at the TTM Awards.

Nestled on the naturally lush island of Dhonakulhi in Haa Alifu Atoll, Hideaway is renowned for its expansive white-sand beaches, including the iconic North Beach, spacious villas and luxury residences, and exceptional levels of privacy served impeccably by the resort’s Butlers. Set amidst tropical vegetation and crystal-clear waters, the resort offers a distinctive blend of natural beauty, personalised service, and authentic island experiences that continue to resonate with discerning travellers and industry partners alike.

These nominations reflect the breadth of the Hideaway experience: secluded villa concepts and bespoke romantic moments for couples; warm, intuitive hospitality and space for multi-generational family travel; restorative spa and wellness journeys; and a dynamic sports and fitness offering that includes tennis, Padel, badminton, pickleball, golf, cycling, jogging and running trails, football, beach volleyball, basketball, foosball, billiards, snorkelling, diving, water sports, and a fully equipped fitness centre. The resort has also introduced special sporting experiences, including the first-ever Maldives Hideaway Resort Run, a luxury running event launched last year in the Maldives amidst World Wellness Weekend.

“We are incredibly proud to see Hideaway Beach Resort & Spa recognised across such a diverse and prestigious set of awards in 2026. These nominations reflect the passion of our team and the strength of the experience we have built at Hideaway – one that brings together privacy, natural beauty, heartfelt service and a rich lifestyle offering for today’s active luxury traveller. It is a wonderful honour for us, and we are deeply grateful for the continued support of our guests, partners and industry community,” said Desislav Gospodinov, Group Director of Sales & Marketing at Lily Hotels.

Together, these nominations highlight Hideaway Beach Resort & Spa’s defining strengths – privacy, space, natural beauty, wellness, recreation, and personalised luxury, reinforcing its standing as one of the Maldives’ most distinctive private island destinations.

Guests, partners, and supporters are invited to cast their vote for Hideaway Beach Resort & Spa here. For reservations and further information, please visit the resort’s website

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