Wellness
Global Spa & Wellness Trends Forecast for 2016 by Spafinder Wellness 365
Spafinder Wellness 365™ today released its 13th annual Global Spa & Wellness Trends Forecast, the definitive guide to the top ten trends poised to shape the wellness, hospitality, travel and spa industries and chart new territory in wellness for consumers in the new year. The 2016 Forecast is unique for taking a detailed look at not just what, but why, where, and how, new directions in wellness will evolve in the year ahead.
This year’s Trends show wellness stepping in to meet the challenges of major societal crises, including a rising generation of children who are stressed, anxious and overwhelmed at unprecedented and alarming levels (“Parenting Well: Serious Spa & Wellness for Kids”), and adults who are suffering the effects of a hyper-connected workplace, demanding hours, and sedentary habits (“Workplace Wellness Wakes Up”). Another emerging issue? Healthy sexuality, as providers eschew the extremes of sensationalism and shame to shape new models for exploring and developing individual sexual wellness and happiness (“Sexual Wellbeing: Taboo No More”).
The Trends also reflect people’s ongoing desire to bring more health and wellness into their current forms of escape, including new hybrid sectors of wellness travel (“Surf’s Up! New Waves in Wellness”; “The Adrenaline and Zen Cocktail: Resetting the Mind & Body”; “Well-Fests: Festivals Shift from Wasted to Wellness”; and “Healthy Cruising: The Ship of Excess Has Set Sail”). And with travelers’ unquenchable thirst for ancient, authentic experiences, Mexico will see renewed attention for its Mayan temazcal rituals (“Temazcal [temas’kal]”).
“The 2016 Trends reveal innovation in and enthusiasm for wellness travel, and how wellness is an integral part of the most fundamental aspects of people’s daily lives: work, family, and love.” said Research Director Beth McGroarty, who steered the research team, along with Susie Ellis, president of Spafinder Wellness, Inc.® “Rather than focus on how “X is the new Y,” we strive to make sense of the sea of forecasts and identify mega-trends that are having, and will continue to have, the most meaningful impact on people’s lives, and on the industry, for years to come.”
The 2016 Spa & Wellness Top 10 Trends:
- Surf’s Up! New Waves in Wellness
Surfing (and spinoffs like standup paddle boarding) is fast becoming a new wellness travel genre. It’s rapidly expanding (to women, families, the wealthy—and in 160 countries from the North Shore to the North Sea) and we’re seeing a wide range of offerings: the cool surf + wellness property (blending spa and wellness offerings with surfing/surf classes, at every price point), an explosion of welcoming all-female surf retreats, and a new wave of surf-simulating fitness classes and wave-simulating surfing parks. Leading the trend: Hotel Komune Bali, which marries “destination spa” levels of wellness with surfing and paddle boarding lessons at a famed wave break, and SurfSet Fitness, which has expanded to 250 studios in 20 countries.

- Sexual Wellbeing: Taboo No More
Every kind of wellness is now promoted, but sexual wellbeing, in a culture where sex is often about sensationalism and shame, has been left out of the equation. Change is underway: more sophisticated sexual wellbeing and literacy programming at wellness retreats, spas, hospitals and fitness studios, and everything from new high-tech sex fitness trackers and “toys,” to some out there touch therapies, to sex-forward hotels. Leading the trend: The new WOMANOLOGY + RESTORE HIM® clinics at Southern California’s Hoag Memorial Hospitals and Shh Retreats, held in an European estate house, where women take a no-holds-barred dive into every aspect of sexual happiness.
- Temazcal (temas’kal)
After thousands of years healing indigenous peoples, the ancient Mexican practice of temazcal (an elaborate ritual in which a trained shaman uses heat, steam, aromatic herbs, and ancient prayers and chants to connect guests with forces of the physical and spiritual world) is the latest manifestation of travelers seeking out native, authentic wellness offerings. Leading the trend: El Dorado Royale, the Rosewood Mayakoba, and The Viceroy—just a few of the luxury resorts dotting the coast of the Maya Riviera that offer authentic temazcal sessions.
- Parenting Well: Serious Spa & Wellness for Kids
Poor diets, constant stress, and hours hunched over glowing screens are taking their toll on kids. This year look for more mindfulness and meditation in schools, kid-focused yoga classes, massage for toddlers, wellness-centric family vacations, or just an emphasis on local, organic eating, as parents reveal themselves willing to dedicate considerable time, attention, and, yes, money toward this niche that promises to be one of the industry’s most significant areas of growth. Leading the trend: The David Lynch Foundation’s Quiet Time meditation program and family-friendly and wellness-centric Six Senses resort in Laamu Atoll of the Maldives.
- The Adrenaline and Zen Cocktail: Resetting the Mind & Body
More extreme adventure travel is the zeitgeist, and we’re seeing a dizzying proliferation of high-octane adventure topped off with “après-adrenaline” relaxation at spas, resorts and wellness retreats. The medical science reveals why this seemingly paradoxical contrast therapy is addictive: adrenaline rushes followed by “Zen” relaxation uniquely reset and quiet the brain, and result in the most blissed-out relaxation. The new adrenaline + relaxation combos are less a paradox than a destination…and more destinations are serving up this mind-body cocktail. Leading the trend: Costa Rica’s Rio Perdido, with a balance of extreme adventure and spa/hot springs relaxation, or the new CREACTIVE By Cirque du Soleil program at spa resort Club Med Punta Cana, Dominican Republic.
- Well-Fests: Festivals Shift from Wasted to Wellness
Move over Burners, ravers, and party animals—the latest festival trend is wellness. Wellness festivals are cropping up all over the globe, celebrating health and wellbeing while still embracing the spirit that makes music festivals so popular (many of which are also adding wellness components to their own lineup). Leading the trend: Wanderlust, which has a roster of festivals spread across a half-dozen countries, or the UK’s Innocent Unplugged, which bans technology and offers only pedal bikes and a giant people-powered hamster wheel to provide power.
- On Demand: Uber-izing Spa & Wellness
Apps and on-demand services are revolutionizing dozens of industries, including beauty and wellness. These new on-demand options provide an unprecedented level of flexibility, immediacy, and convenience, and many established industry leaders are also adding or partnering with on-demand services. Leading the trend: Zeel in the U.S. or Urban Massage in the UK, both on-demand massage industry leaders, and manicure service Manicube, recently acquired by famed Elizabeth Arden Red Door Spa.
- Skin Care Gets Seoul-ful: The Korean Beauty Explosion 2.0
South Korean beauty was an emerging trend in 2015, but that was just the beginning. Whether it’s full-service spas, a seemingly limitless variety of facemasks, or 10-step skin-care routines, Korean beauty, for women and men, is much more than just a fad. Look for South Korea to become the global leader of affordable, innovative, and well-marketed products and more Korean-inspired spas, which combine spa and beauty with fun for the whole family. Leading the trend: Peach & Lilly, a South Korean beauty product distributor, and Korean mega-spa chain, Spa Castle, U.S.
- Healthy Cruising: The Ship of Excess Has Set Sail
Wellness is boarding ship, allowing travelers to de-stress and keep healthy while onboard and even once they dock. In 2016, think less cruise ship and more floating retreat as some of the most impressive spa and wellness programming and facilities in the world take to the high seas. Look for everything from yoga sessions on deck to medical beauty treatments to indigenous wellness and adventure activities while docked. Leading the trend: Raison d’Etre’s LivNordic; Canyon Ranch SpaClub aboard the Seven Seas Explorer, set to sail its maiden voyage July 2016; and Carnival Corp.’s Fathom brand, which fuses travel with social responsibility.
- Workplace Wellness Wakes Up
The idea of wellness in the workplace has been around since the ‘70s, but it remains a luxury for most global workers. Forward-thinking companies understand that a culture of wellness has a positive impact upon productivity, and narrowly focused programs are metastasizing into an all-encompassing environment that fuses company welfare to employee wellness. In the next five years, expect to see more spa and wellness integrated into the workplace in unique ways. (Think free yoga and meditation classes, financial counseling and mandatory vacations.) Leading the trend: Workplace wellness at Google, Apple and Virgin Group Ltd.
The 2016 Forecast is the result of research by the company’s team of analysts, editors and industry experts, and based on ongoing surveys of, interviews with, and visits to the 25,000-plus spa, wellness and beauty providers in the Spafinder Wellness 365 network. To read the complete version of The 2016 Spa & Wellness Trends Forecast, visit http://www.spafinder.com/trends2016.
Spafinder Wellness, Inc. is the world’s largest marketing, gifting, incentives and rewards company for the wellness industry and the leading consumer resource for feeling good and living well all year round. With now over 25,000 wellness partners worldwide, including wellness travel destinations, fitness, yoga and Pilates studios, spas and salons, plus access to 4,500 massage therapists through Zeel’s on-demand massage services, millions of people find the resources and inspiration to keep well every day via the Spafinder Wellness 365™ brand. The company’s widely distributed gift/wellness cards are available online and at 40,000-plus retailers worldwide, as well as through corporate incentive/rewards programs. Learn more at spafinder.com, spafinder.co.uk and spafinder.ca.
Meditation
JW Marriott Maldives Kaafu Atoll Island Resort, Soulful Feasts by Stephanie Zubiri announce Thanksgiving wellness retreat
JW Marriott Maldives Kaafu Atoll Island Resort announces a transformative new collaboration with Soulful Feasts by Stephanie Zubiri, presenting Soulful Journeys: The Inner Odyssey — a five-day Thanksgiving wellness retreat designed to guide guests through renewal, gratitude, and alignment of body, mind, and spirit.
Running from November 25–29, 2025, the residency will feature a curated series of Soulful Embodiment group practices and one-on-one private sessions, offering a rare integration of psychology, energy work, and embodied storytelling. Rooted in Zubiri’s signature method that blends Jungian depth psychology, archetypal mapping, imaginal practices, and intuitive energy alignment, the program invites guests to journey inward, shed old narratives, and rediscover the fullness of their being.
Throughout the week, guests are invited to embark on a deeply restorative journey that celebrates gratitude and mindful living amid the gentle rhythm of the Indian Ocean. They will experience sessions such as Renew: Shedding & Clearing, Calm: Centering & Grounding, Gratitude & Abundance, Invigorate: Awakening Vitality, and Integrate & Close: A Gratitude Circle & Intention Setting—each one a step in the alchemical process of transformation.
“At Soulful Feasts, my mission has always been to help people reclaim the authorship of their own stories,” shares Stephanie Zubiri, founder of Soulful Feasts. “The work goes far beyond yoga or meditation—it’s about alignment, energy, and sovereignty. By weaving together body, mind, and spirit, we awaken a deeper sense of presence and purpose. The Inner Odyssey is an invitation to realign with gratitude and remember that we are already whole.”
A celebrated author, journalist, and wellness facilitator, Zubiri has led transformative retreats and workshops across Hong Kong, Singapore, Vietnam, and Guam, and collaborated with luxury partners including La Mer, L’Occitane, and Namia River Retreat. Her approach—where psychology, wellness, and energy work converge—has resonated deeply with modern seekers and corporate leaders alike through her Soft Power and Embodied Leadership programs.
At JW Marriott Maldives Kaafu Atoll Island Resort, guests will have the opportunity to book exclusive one-on-one sessions such as Oracle Card Readings, Soul Conversations, Energy Alchemy, and Archetypal Mapping, alongside the group Soulful Embodiment practices that bring reflection into embodied experience.
“Our vision is to create experiences that nurture both the inner and outer journey,” said Srikanth Devarapalli, General Manager of JW Marriott Maldives Kaafu Atoll Island Resort. “Through this collaboration with Stephanie Zubiri, we’re offering our guests a meaningful space to pause, reflect, and realign with what truly matters, blending the natural serenity of the Maldives with the mindful spirit of the JW Marriott brand.”
Soulful Journeys: The Inner Odyssey continues JW Marriott’s commitment to holistic wellbeing experiences that nurture connection, mindfulness, and transformation. Every experience at JW Marriott Maldives Kaafu Atoll Island Resort is thoughtfully crafted to help guests slow down, reconnect with themselves and others, and rediscover a deeper sense of balance.
For guests looking to book their stay and experience this transformative retreat, please contact jw.mlejm.reservations@marriott.com or visit jwmarriottkaafuatoll.com.
News
Kandooma Spa expands with treatments to detox, de-stress, surf stronger
Kandooma Spa by COMO Shambhala at Holiday Inn Resort Kandooma Maldives has unveiled a refreshed treatment menu, designed to revitalise the body and mind while supporting the island’s surf lifestyle.
Building on its wellness philosophy, Kandooma Spa now offers dedicated detoxifying and recovery-focused treatments, ideal for guests looking to restore balance or recover from active days in the water. Among the new offerings is the Surfer’s Massage, a specialised therapy tailored to address tension in the neck and shoulders, helping surfers recover post-session and boost mobility for their next ride.
The newly introduced Skin Detoxifying Treatment is another highlight, promoting healthy circulation and skin tone through exfoliation, hydration, and lymphatic stimulation. This treatment is ideal for guests looking to reset and revitalise their bodies from within.
“The new treatments are designed to meet the needs of our guests, many of whom come to Kandooma to surf, dive, or simply reset,” said Ni Putu Eka Yuniari, Assistant Wellness Manager of COMO Shambhala. “We’ve curated each experience to promote better circulation, deeper relaxation, and holistic wellbeing.”
Guests can also enjoy the recently enhanced steam room and plunge pool, ideal for preparing the body before a massage or unwinding afterwards. These amenities are now available for individual bookings.
Whether you’re catching waves or simply recharging under the sun, the enhanced offerings at Kandooma Spa complement the resort’s commitment to wellness, restoration, and active living.
Located in the South Malé Atoll, just 40-45 minutes by speedboat from Velana International Airport, Holiday Inn Resort Kandooma Maldives is a natural island paradise of white sand beaches, turquoise waters and lush coconut palms.
The resort offers a wide choice of Garden and Beach Villas, two-storey Beach Houses, and the popular Overwater Villas, making it ideal for couples, families, and groups. With six dining outlets, a Kandoo Kids’ Club, world-class diving and surfing, and the tranquil Kandooma Spa by COMO Shambhala, it’s the perfect blend of adventure, relaxation, and barefoot luxury.
To explore the full spa menu or make a booking, please visit the resort’s website.
Featured
Holistic journeys at One&Only Reethi Rah: Year of global wellness expertise
One&Only Reethi Rah invites guests to continue their wellness journey at the renowned One&Only Spa, which has recently received a prestigious five-star rating from the Forbes Travel Guide — the first and only spa in the Maldives to earn this recognition. Surrounded by tropical greenery, the spa offers a tranquil retreat where ancient healing practices meet modern techniques, providing tailored treatments that promote lasting wellbeing.
Throughout the year, One&Only Reethi Rah has hosted leading international wellness practitioners, and the remainder of 2025 will feature an inspiring series of experiences guided by acclaimed experts. From holistic therapies and Ayurveda to Pilates, yoga, Barre, and CrossFit, each visiting specialist brings unique expertise and methodology to the island, delivering highly personalised sessions designed around each guest’s individual needs.
Beginning in October, Ayurveda specialist Dr Shreejit Ghadigaonkar will offer personalised consultations and treatments based on one of the world’s oldest healing systems, using herbal remedies, massage, and holistic therapies to restore balance. During the same period, Shannon Fenton, a Pilates and yoga instructor, will lead mindful movement sessions to enhance posture, body awareness, and overall wellbeing.
In November, bespoke fitness coach Nicky Holender will introduce tailored programmes focused on strength, endurance, and motivation, while holistic therapist Darya Gudkova will offer deeply restorative treatments combining Eastern traditions with a contemporary understanding of anatomy and psychology.
The season will continue into December and January with Sanam Heravi, a STOTT-certified Barre specialist, whose sessions use intelligent movement to support rehabilitation and life transitions. Guests seeking high-intensity training will be able to train with Zubaid Toefy, a CrossFit coach with a background in Muay Thai and Olympic weightlifting, known for his dynamic and disciplined approach.
Each visiting practitioner contributes distinct expertise to the spa’s offerings, enabling guests to explore individual paths towards vitality, clarity, and inner balance
Whether guests are beginning a new wellness journey or deepening established rituals, the One&Only Spa provides a setting for intentional transformation. From sunrise yoga sessions to deeply restorative treatments, every moment is designed to strengthen the connection between mind, body, and nature within the serene environment of the Maldives.
For guests seeking advanced skincare, the spa also presents a curated selection of facial treatments that combine cutting-edge technology with high-performance formulations. Through partnerships with globally renowned brands such as Augustinus Bader, the spa offers rejuvenating therapies that leave the skin feeling nourished, firm, and radiant.
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