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JA Resorts & Hotels welcomes Khumar Askerova as Director of Sales and Marketing for the Indian Ocean

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JA Resorts & Hotels has announced the appointment of Khumar Askerova as the new Director of Sales and Marketing for the Indian Ocean region. Khumar brings with her an impressive 25 years of experience in sales and marketing within the hospitality industry, and a key appointment to the regional team.

The appointment will see Khumar overseeing sales for the company’s Indian Ocean flagship property JA Manafaru in the Maldives and two properties in the Seychelles, the boutique JA Enchanted Island and luxury villa residencies at JA Enchanted Waterfront.

Khumar is a seasoned sales specialist with a diverse background in the hospitality sector. Fluent in English, native in Russian and Azerbaijani, with a good command of Portuguese and Turkish, Khumar’s multilingual skills underscore her ability to connect with a global audience.

Khumar’s most recent role as the Regional Director of Sales & Marketing at COMO Hotels saw her successfully manage a portfolio of key partners, and her expertise extends to new hotel openings, where she has played pivotal roles in the launch and success of four upper-scale Marriott hotels.

Additional Maldivian experience was gained whilst Khumar was Group Director of Sales & Marketing at Lily Beach Hotels also in the Maldives, where she led a cluster team, overseeing sales, reservations, marketing, and revenue for two islands in the Maldives.

Robert El Khoury, Vice President of Sales and Marketing at JA Resorts & Hotels comments, “We are confident that Khumar’s wealth of experience, strategic vision, and leadership qualities will contribute to the ongoing success and growth of our unique properties in the Indian Ocean. We warmly welcome her to our team and look forward to further developing our international presence with Khumar’s global expertise.”

Khumar holds a Bachelor’s Degree in Business Administration and Management from Baku State University. She has also obtained certificates in Executive Revenue Management & Strategic Pricing from the Institute of Hotel Management and eCornell Hotel Revenue Management Certificate.

Awards

Crown & Champa Resorts earns multiple Tripadvisor awards

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Crown & Champa Resorts (CCR) has announced that numerous properties within its portfolio have been recognised in the Tripadvisor® Travellers’ Choice Awards 2026, reinforcing the resort collection’s reputation for delivering exceptional holiday experiences in the Maldives.

Based on genuine guest reviews and ratings collected over a 12-month period, Tripadvisor’s Travellers’ Choice Awards recognise hospitality businesses that consistently receive outstanding feedback from travellers worldwide. The awards recognise the resorts among the highest-rated accommodations.

Jawakara Islands Maldives Earns ‘Best of the Best’ Recognition

Among CCR’s award-winning resorts, Jawakara Islands Maldives received Tripadvisor’s prestigious ‘Best of the Best’ distinction for 2026, placing it among the top 1% of hotels worldwide. The resort was also ranked #21 among Asia’s top hotels.

Featuring two islands connected by a bridge across a turquoise lagoon, Jawakara Islands Maldives combines contemporary luxury with authentic Maldivian charm, offering guests a unique island experience.

The ‘Best of the Best’ accolade is Tripadvisor’s highest recognition, awarded to a select group of properties that consistently receive exceptional guest feedback and maintain outstanding traveller satisfaction throughout the year.

Travellers’ Choice Awards 2026 – Top 10% Worldwide

The following CCR resorts were recognised among the top 10% of hotels globally in the Tripadvisor Travellers’ Choice Awards 2026:

  • Kudadoo Maldives Private Island – An exclusive fully solar-powered private island featuring 15 overwater residences and its signature fully inclusive “Anything. Anywhere. Anytime.” luxury concept.
  • Hurawalhi Island Resort – Home to the iconic all-glass 5.8 Undersea Restaurant and offering an adults-only retreat with exceptional dining and ocean experiences.
  • Kagi Maldives Resort & Spa – A wellness-focused resort featuring all-pool villas, holistic spa experiences, and a vibrant house reef.
  • Veligandu Maldives Resort Island – Renowned for its iconic sandbank, natural beauty, diverse culinary offerings, and memorable marine adventures.
  • Komandoo Island Resort & Spa – Truly adults-only (aged +18) island retreat known for its romantic atmosphere, vibrant house reef, and exceptional diving experiences.
  • Meeru Maldives Resort Island – One of the Maldives’ most popular resorts, offering a blend of family-friendly and adults-focused experiences, extensive dining options, and expansive beaches.
  • Vilamendhoo Island Resort & Spa – A top diving and snorkelling destination located within a whale shark hotspot and offering both adults-only and family-friendly accommodation options.

“These recognitions reflect the dedication and passion of our champions across the resorts. Every day, they work tirelessly to create memorable experiences for our guests, and these awards are a testament to their commitment to genuine Maldivian hospitality. We are grateful to our guests for their trust and valuable feedback, which continues to inspire us to deliver exceptional holiday experiences,” said Mohamed Solah, CEO, Crown & Champa Resorts.

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Awards

Fashion Travel Awards name Madifushi Maldives’ best elegant private island

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Madifushi Private Island has been internationally recognised as the Best Elegant Private Island in the Maldives at the prestigious Fashion Travel Awards 2026, organised by Fashion TV Russia, one of the world’s leading media platforms dedicated to fashion, luxury, and lifestyle.

The second edition of the Fashion Travel Awards took place on May 2026 in Moscow, aboard the luxurious Radisson Royal Flotilla. The exclusive gala welcomed over 150 distinguished guests, including tourism leaders, celebrities, influencers, media representatives, and renowned international travellers. The event celebrated excellence across the global travel and hospitality industry, recognising outstanding hotels, resorts, destinations, and tourism professionals.

As an official partner of the event, Madifushi Private Island was proudly presented on stage to an international audience before being announced as the recipient of the Best Elegant Private Island in the Maldives award. The recognition reflects the resort’s commitment to delivering refined luxury, personalised service, and unforgettable guest experiences in one of the world’s most sought-after island destinations.

Speaking on the achievement, Mohamed Hilmy, General Manager of Madifushi Private Island, said: “Receiving this recognition from the Fashion Travel Awards is particularly meaningful as it celebrates not only hospitality, but also elegance, sophistication, and the overall guest experience. Being named the Best Elegant Private Island in the Maldives is a wonderful reflection of the refined character we have carefully built at Madifushi Private Island. It inspires us to continue pushing boundaries, creating distinctive experiences, and introducing even more unique concepts that surprise and delight our guests.”

During the event, representatives of Madifushi Private Island also participated in an exclusive interview with Fashion TV, providing an opportunity to showcase the resort and the Maldives to a global audience. The interview will be broadcast throughout the year across the Fashion TV network and displayed at its partner venues, including luxury restaurants, fitness clubs, yacht clubs, and concert halls. The event will also receive continued coverage through international magazines and online media platforms.

This latest accolade further strengthens Madifushi Private Island’s growing international reputation as a destination that seamlessly combines elegance, privacy, authentic Maldivian hospitality, and bespoke luxury experiences.

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InterContinental Maldives elevates active luxury with new padel court

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InterContinental Maldives Maamunagau Resort has unveiled its new padel court, adding a fresh dimension to island wellness and offering guests a dynamic new way to stay active in paradise.

Now with over 30 million players worldwide, padel is one of the fastest growing sports, offering a fun and inclusive activity for beginners and experts alike. The brand new court is framed by Maldivian palm trees and white sand, creating a striking backdrop for both leisurely matches and spirited competition.

Complimentary for all guests, the court includes the use of premium rackets and balls, allowing guests to discover a new skill in a tropical island setting. Families are invited to enjoy dedicated on-court sessions designed for all ages to create memorable, shared experiences. Benches line the court, creating a comfortable space for spectators to watch and support friends and family.

Located beside InterContinental Maldives’ fitness centre with its state-of-the-art gym, personal training programmes, and aerobic workout sessions, the new padel court aims to enhance the resort’s distinctive approach to luxury, wellbeing and curated guest experiences.

Overwater Pool Villa starting from $1,290++ per night with a variety of inclusions. The padel court is complimentary
for guests.

For more information, please visit www.maldives.intercontinental.com or email reservations.icmaldives@ihg.com.

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