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A blue ocean shift for Villa Resorts

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Leading Maldivian hotel brand Villa Hotels & Resorts has announced its transformation to Villa Resorts, debuting the refreshed brand at ILTM Cannes ahead of its official relaunch in April 2023.

Beyond a simplified name and new visual identity for the parent brand, each resort has been repositioned behind a unique Resort Concept, encompassing improved products, elevated service, innovative programming and brilliant communication to create real value for guests.

Since 1986, Villa Resorts has developed and successfully run more than 1,100 rooms distributed across its five private island resorts: 5* Sun Island, 5* Paradise Island, 5* Royal Island, 4* Holiday Island, and 3* Fun Island. Two brand new islands are also in development, expanding the group’s portfolio to seven properties.

Now, as the next generation of the family-owned and locally-run business takes the helm, Villa Resorts is making itself ready for the next generation of travellers.

Working in partnership with Luxury Branding, the leading luxury hospitality consultancy, Villa Resorts has undertaken a brand-led transformation of its entire company.

At the heart of the organisation, a new Vision, Purpose and Values serve as its guiding lights, ensuring that progress is rooted in a shared ideology.

As one of only a few brands in the Maldives that is owned, operated and wholly run by locals, Villa Resorts is driven by the personal vocation of returning its guests to a stronger place in their lives. This important purpose is accomplished through the natural beauty of the destination combined with the native warmth of its people.

The Villa Hotels & Resorts name has been simplified to Villa Resorts, with the new visual identity paying homage to the history and wonder of the islands.

At resort level, the ‘Villa’ prefix plays the role of parent brand and the suffix (e.g. Park, Nautica, Haven etc.) that follows represents the resort concept. The combined word marks provide a recognisable yet flexible framework for a growing a family of sub-brands.

Each of the resort sub-brands is invested with its own unique personality, reflected in bespoke typography, imagery, colour palettes and styles of communication. This approach allows each property to make the most of its distinct character and strengths while clearly belonging to the Villa family.

In April 2023, the Villa Resorts master brand will relaunch with a new website, designed and built by Journey, and the rebrand of two of its existing resorts. Paradise Island will transform into Villa Nautica, a maritime celebration of Quayside Life. Expressing refinement and exclusivity of taste, Villa Nautica’s polished environment brings to life a chic nautical experience through its modern, urban-style interiors. Complemented by exceptional scuba diving and other water sports, the resort embraces the seafarer lifestyle with a glamorous twist.

Simultaneously, Sun Island will transform into Villa Park, a lush and never-ending Lagoon Pleasureground teeming with experiences. Its refreshed design is anchored in bold colours that embrace the island’s vibrant jungle and azure lagoons. Recently named Maldives’ Leading Green Resort 2022 at the World Travel Awards, the team continues to spearhead sustainability efforts with new concepts such as ZERO – Villa Park’s hidden gem of a restaurant set amidst the palms, serving fresh produce grown in the island’s gardens.

Rooms, restaurants and public areas have been upgraded and refurbished with stunning interiors by London-based design studio, House Nine. Led by Jojo Barr, her team of trusted and skilled crafts and tradesmen have translated the new Resort Concepts for each island into beautiful and functioning physical environments.

F&B concepts have undergone comprehensive modernisation under the guidance and training of Food Concepts 360, led by Michelin-starred Irish chef Conrad Gallagher, who has collaborated with the Executive Chefs on each island to conceptualise and deliver refreshed dining experiences.

Sandstone, a label of award-winning South African wines and MCC exclusive to Villa Resorts, has been curated by world-renowned sommelier Kent Scheermeyer. The name, Sandstone, celebrates the merging of two countries and two landscapes, from the stone mountains of the Cape’s vineyards to the sandy shores of the Maldives. The Sandstone collection comprises two whites, a sauvignon blanc and chardonnay; two reds, a pinot noir and merlot; as well as a rosé. The collection also includes a Méthode Cap Classique and a rosé sparkling wine.

In collaboration with Cape Town coffee roastery, Deluxe Coffeeworks, Villa Resorts has developed its own coffee brand: Press & Pot. Villa Resorts ethically sources and imports its own green beans and roasts them on-site at Villa Nautica for distribution across all of the brand’s islands. On-site, Press & Pot coffee is served by expertly trained baristas, and sold through various retail channels for guests to enjoy at home.

In Q4 2023, Holiday Island will reopen as the group’s luxury flagship, Villa Haven, following a complete remodelling. Anchored in nature, this Humble Heaven transcends the boundaries between indoors and outdoors, with 68 sea-facing villas – all with private pools – creating an intimate and secluded island experience. The design is raw, resourceful and reserved, celebrating nature’s beautiful basics with extensive use of sustainable materials that showcase native Maldivian creativity.

At each resort, original and fresh local programming takes the form of exciting new signature experiences; distinct to each island and designed to activate the new Resort Concepts.

Service too has been an important focus, a process that commenced with a renewal of the brand’s vision, purpose and values. Villa Resorts is partnering with Forbes Travel Guide to translate this genuine ideology and service philosophy into world-class brand standards and quality assessments.

In late 2025, Royal Island will transform into Villa Village, a resort that celebrates authentic Maldivian culture.

Fun Island is scheduled to reopen in 2027, debuting a new luxury concept following a full renovation, and Villa Eden, a luxury eco resort, is being developed on the island of Maanenfushi.

Ibrahim Siyad Qasim, Group Managing Director, Villa Shipping and Trading Company, commented on the rebrand: “Today, we open a new chapter in the history of our proudly Maldivian resort company; a company that was founded by my father almost four decades ago. In 2019, with the guidance and support of our partner, Luxury Branding, we embarked on Project Blue Ocean, an ambitious top to bottom, inside to out transformation of our business. It represents a shift from competing towards creating, and signals my aspiration to lead our company to new levels of guest satisfaction and growth. I am honoured to be stewarding Villa Resorts through its next chapter of development and, together with my siblings, proud to introduce our company and welcome you into our family.”

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W Maldives launches Escape Remix for a two-sided island getaway

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W Maldives has unveiled Escape Remix, a new stay experience designed for guests seeking to experience different sides of island life, from the tranquillity of overwater living to the laidback glamour of a beachfront escape.

Available from June 2026 onwards as a permanent offering, Escape Remix allows guests to move between the Superior Overwater One-Bedroom Villa and the Escape Beach One-Bedroom Villa within one curated island getaway.

Created for travellers seeking variety without compromise, the experience includes a four-night stay split between two nights in the overwater villa and two nights in the beach villa. It also includes daily buffet breakfast for two adults and a selection of signature island benefits, giving guests distinct perspectives of the destination while maintaining comfort and luxury throughout their stay.

At the centre of the experience is the opportunity to discover the Maldives from two different settings. Suspended above clear lagoon waters, the Superior Overwater One-Bedroom Villa offers ocean views, direct access to the sea, a private pool, and a W Maldives signature overwater hammock designed for leisurely afternoons above the Indian Ocean. Guests can also access the resort’s award-winning house reef directly from the villa deck, where marine life can be explored just moments from their accommodation.

On shore, the Escape Beach One-Bedroom Villa offers a more barefoot island rhythm. Surrounded by tropical greenery and direct beach access, the villa features a private pool and an elevated upper deck with a swinging daybed for golden-hour lounging. Guests staying beachside can also access the same award-winning house reef directly from the shoreline, creating a connection between island living and underwater discovery.

“Luxury travel today is about having the freedom to experience a destination in different ways, all within one journey,” said Amila Handunwala, General Manager of W Maldives. “Escape Remix was created for guests who want to fully immerse themselves in the Maldives while experiencing contrasting yet complementary experiences, from the serenity of overwater living to the lively energy of a beachfront escape, all infused with the bold spirit of W Maldives.”

Beyond the villas, Escape Remix includes a series of additions designed to enhance the stay. Guests receive complimentary soda refreshments from the in-room MixBar, complimentary use of snorkelling gear, access to non-motorised water sports, and a one-time 30-minute photoshoot with the resort’s in-house photographer, including one printed photograph.

Following its recent transformation, W Maldives continues to position itself within the contemporary luxury segment through design, immersive experiences, and a social island atmosphere. Guests can dine across the resort’s five restaurants and bars, unwind with treatments at the overwater AWAY Spa, or take part in a castaway experience at Gaathafushi, the resort’s private island.

As a five-star resort in the Maldives known for its distinctive personality and approach to luxury, W Maldives continues to expand its guest experiences beyond the conventional island stay.

Blending overwater tranquillity with beachfront freedom, Escape Remix introduces a new way to experience W Maldives, offering guests a more dynamic and personalised stay. Travellers looking to extend their visit can also book the Original Wavemaker package, which includes shared seaplane transfers and a half-board meal plan for two adults.

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Excursions

Holiday Inn Resort Kandooma Maldives reports rare whale shark encounter

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Divers from Holiday Inn Resort Kandooma Maldives recorded a whale shark sighting last month during a dive at Kandooma Thila in South Malé Atoll.

The encounter took place on 13 April during a guided dive led by Dive Centre Manager Ibrahim Shaan. The whale shark, estimated to be approximately six metres in length, is believed to be a juvenile aged between eight and 15 years. The animal remained in the vicinity of the divers for more than 30 minutes before leaving the area.

Shaan said the whale shark entered the dive site calmly, circled alongside the group and remained present for an extended period. He described the encounter as one of the most notable experiences observed at the site.

Whale shark sightings are considered uncommon in South Malé Atoll, where the species is not typically resident. They are more frequently associated with the South Ari Atoll Marine Protected Area, one of the primary aggregation areas for whale sharks in the country.

The Maldives is regarded as a key destination for whale shark encounters due to environmental conditions including warm waters, nutrient-rich currents and seasonal plankton blooms. Whale sharks are filter feeders and migrate across large distances, often following food sources.

The sighting at Kandooma Thila is understood to be linked to broader migratory movement through the atoll system, with the animal potentially following plankton concentrations or feeding opportunities created by ocean currents.

Kandooma Thila is known for its coral-covered structure, current-driven conditions and marine biodiversity, factors which may attract larger pelagic species on a temporary basis.

Following the sighting, the resort has submitted photographs and video footage to the Maldives Whale Shark Research Programme (MWSRP) for potential identification through its national database. Whale sharks can be identified through unique spot patterns located behind the gills and along their flanks.

The MWSRP’s Big Fish Network database has recorded more than 800 individual whale sharks in the Maldives, contributing to long-term research on migration patterns, population dynamics and species health.

Sharon Garrett, Director of Marketing and Sustainability at the resort, said the data collected would support ongoing research and conservation efforts. She noted that such information contributes to understanding seasonal movement patterns, assessing environmental conditions and informing marine protection measures.

The resort has also reiterated the importance of responsible interaction with marine wildlife. Recommended practices include maintaining distance, avoiding physical contact, refraining from flash photography and ensuring appropriate buoyancy control.

Boat strike incidents remain a recognised threat to whale sharks in Maldivian waters, highlighting the need for careful vessel operation in areas where marine life is present.

Holiday Inn Resort Kandooma Maldives is located approximately 45 minutes by speedboat from Velana International Airport and provides access to multiple dive sites in South Malé Atoll. The resort also operates a Dive Free programme, offering up to two complimentary dives per day for certified divers staying a minimum of three nights.

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Celebration

Sirru Fen Fushi to host Eid al-Adha celebration from 27–29 May

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Sirru Fen Fushi – Private Lagoon Resort has announced its “Eid in Harmony” programme for Eid al-Adha, scheduled from 27 to 29 May 2026, offering guests a series of curated experiences centred on dining, cultural elements and leisure activities.

The programme is designed to provide a structured yet relaxed approach to the celebration, with a focus on shared experiences and engagement with the island environment. According to the resort, the initiative aims to bring together cultural traditions and hospitality offerings within a resort setting.

A central feature of the programme will be the Eid al-Adha Feast, a dining experience presenting a selection of dishes prepared for the occasion. The event will be set in a themed environment reflecting elements associated with Eid.

The resort will also introduce an “Eid Gift with Purpose” initiative, positioned as a gesture aligned with the values of giving and reflection associated with the occasion.

In addition, guests will have the option to participate in a Guest Archery Competition, offering a recreational activity designed to complement the island setting and provide an alternative form of engagement during the celebration period.

Alongside the programme, the resort has launched an “Eid Island Escape” offer, which includes a range of inclusions for guests staying during the period. These include a 30-minute jet lag recovery massage, daily breakfast at Raha Market, dinner on a dine-around basis across selected restaurants, and a one-time floating breakfast experience.

In a statement, the resort’s management said the programme is intended to reflect the values of togetherness and reflection associated with Eid al-Adha, while offering guests opportunities to spend time with family and participate in shared experiences.

Through the three-day programme, Sirru Fen Fushi – Private Lagoon Resort is presenting Eid al-Adha as a combination of dining, leisure and cultural activities within a resort environment.

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