News
Starwood debuts the ultimate new travel app on iOS7
Maldives.net.mv – Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today introduced an innovative and inspiring new app for iPad as well as an exciting new design to support iOS 7. The SPG App for iPad joins the SPG App for iPhone, extending SPG’s digital suite of products and gives today’s connected traveler a visually rich, personalized experience on every step of their journey from imaginative destination exploration to the details of their trip before, during and after a visit. Each new, native iOS 7 app builds on the operating system’s latest features and designs and provides guests with the beautiful, immersive travel experience Starwood is known to deliver.
“Travel is inherently mobile and the rapid advancements in technology enable us to extend the personalized experience guests receive in our hotels to their most personal devices,” said Chris Holdren, Senior Vice President, Starwood Preferred Guest & Digital. “Following our success with the SPG App for iPhone, we built the SPG App for iPad using insights we have gained from our members. The relationships we’ve built with our guests put us in a unique position to lead and win with digital by delivering the experiences they seek.”
Today’s travelers are increasingly using mobile devices to search for and explore destinations, as well as book rooms and other travel services. Industry wide, 40% of travel searches occur on mobile devices up from 25% in 2012. Starwood’s mobile bookings are growing at an annual rate of 1000% –five times greater than the annual growth rate of the web channel 10 years ago. The new Starwood apps deliver both the convenience and speed mobile travelers desire while highlighting the SPG lifestyle.
SPG App for iPad:
The new SPG App for iPad app pushes the boundaries of current hospitality apps by uniting Starwood’s unique focus on design and photography, as well as both curated and real-time social content into one mobile experience. Alongside SPG’s iPhone and Android apps, the new SPG App for iPad provides a seamless guest experience, simplifying and enriching both business and leisure travel.
Starwood’s digital design team leveraged iPad’s capacity for high resolution, immersive photography to create an editorial-like experience akin to content one might expect from high-end travel or shelter magazines.
“When we developed our iPhone App, we were focused on ease and speed, envisioning travelers engaging with the App with ‘one eye and one thumb’ in transit,” said Clay Cowan, Vice President, Global Digital for Starwood Hotels & Resorts. “We created our iPad App with a deeper, more leisurely experience in mind. We’re literally inviting people to ‘lean back’ and get lost in our destinations and hotels through fantastic photography showcasing great design, amazing locations and the unique experiences one can expect across our portfolio of nine lifestyle brands and 1,100 hotels in 100 countries.”
App Highlights:
- Explore: The “explore” section inspires travelers to dream of more vacation time with a rich mix of curated content including the more than 100 Member Favorite Resorts awarded by fellow SPG members and dynamic content generated through social interactions
- Using our guest interactions through social media, the SPG app highlights the hottest venues, as reviewed by previous guests, around the hotel right on the map embedded in the app. So when you are far from home, you can eat, drink, and travel like a local.
- SPG life: This section of the app is a hub for learning about Starwood Preferred Guest’s many benefits. Here, members can access up-to-date account information including point balance, upcoming stay information and elite benefits. Members can also take a peek at all the exclusive benefits SPG offers its members like a virtual backstage tour at one of SPG’s Hear the Music, See the World performances, soar with trapeze lessons with Cirque du Soleil or take a seat in the SPG Luxury Suite at the US Open. Users can bid on SPG Moments like these and see Instagram photos from events and live the #spglife within the app.
- Fast and easy personalized booking: A secure area stores credit card information streamlining booking to just three taps. All of Starwood’s more than 1100 properties in 100 countries are represented with full detail with ratings and reviews from verified members who have stayed at the hotel. Perfect for researching your next escape.
- Brand sections: Each of SPG’s nine brands have stunning visual content, designed to highlight each lifestyle brand’s unique attributes and social activities as well as give travelers a realistic representation of what each destination provides.
“We strive to offer our guests a great experience that is unique to them both inside our hotels and at every touch point,” said Holdren. “The experience we created with our iPad and iPhone apps combine the insights of our guests with the magic of our design-led brands. We build our apps on the newest tech in order to exceed the needs of our digitally connected guests.”
Starwood’s mobile team partnered with Bottle Rocket to design and develop the SPG apps—resulting in smart, intuitive navigation that seamlessly integrates SPG and hotel-specific branding into the iPad’s famously user-friendly interface. The SPG App for iPad will launch in both English and Chinese and will be updated with additional versions and multiple languages. The app, currently available for free from the App Store on iPhone, iPod Touch and iPad or at www.spg.com/mobileapps, is the latest development in SPG’s evolution into a hyper-personalized guest services platform.
Featured
Cinnamon Hotels & Resorts Maldives launches March flash offer with savings of up to 80%
Cinnamon Hotels & Resorts Maldives has announced a limited-time flash offer inviting travellers to experience the Maldives in March, one of the destination’s most favourable months, with savings of up to 80 per cent when booking direct. The promotion is available across all four Cinnamon resorts in the Maldives and combines discounted rates with added island experiences, allowing guests to enjoy the destination during a period of ideal weather conditions.
The offer is open for bookings from 23 January to 2 February 2026, for stays between 1 March and 31 March 2026, using the promotional code MARCH26.
Guests booking under the offer can look forward to a range of experiences, including diving and snorkelling excursions with opportunities to encounter manta rays, reef sharks and sea turtles. On land, activities include island hopping, sunset fishing trips, Balinese spa treatments and four-course beachfront dinners. Guests staying a minimum of three nights are also eligible to receive resort credits of up to USD 150, providing additional value during their stay.
At Cinnamon Dhonveli Maldives, guests booking direct may select any two island experiences, or enjoy up to all available benefits once per stay depending on their GHA DISCOVERY membership tier, along with USD 100 in resort credits for stays of three nights or more. Available experiences include a beach dinner, a Balinese massage, a swim and snorkel excursion, and a local island visit.
At Cinnamon Velifushi Maldives, guests may select any two island experiences, or enjoy up to all benefits once per stay depending on their GHA DISCOVERY membership tier, together with USD 150 in resort credits for qualifying stays. Available options include a beach dinner, a spa treatment, island hopping and dolphin watching.
At Cinnamon Hakuraa Huraa Maldives, guests may select any two island experiences, or enjoy up to all benefits once per stay depending on their GHA DISCOVERY membership tier, along with USD 100 in resort credits for stays of three nights or more. Experiences include sunset fishing, island hopping, a bottle of sparkling wine and a kayaking experience.
At Ellaidhoo Maldives by Cinnamon, guests booking direct may select any two island experiences, or enjoy up to all benefits once per stay depending on their GHA DISCOVERY membership tier, together with USD 100 in resort credits for qualifying stays. Available experiences include a beach dinner, a Balinese massage, sunset fishing and a dolphin safari.
Under the GHA DISCOVERY membership programme, Silver tier members may select two benefits, Gold tier members may select three benefits, and Platinum tier members are entitled to all listed benefits once per stay.
In addition, GHA DISCOVERY members who book direct are eligible for further privileges, including the ability to earn and redeem DISCOVERY Dollars, potential room upgrades up to suite category, and early check-in and late check-out, subject to availability and membership tier.
Available for a limited time, the flash offer is designed to encourage travellers to visit the Maldives in March, when weather conditions are favourable and island experiences are at their most appealing.
Featured
Romantic island experiences await couples at Sun Siyam Vilu Reef
At Sun Siyam Vilu Reef, romance forms an integral part of the island’s atmosphere, unfolding from the first light of sunrise to the calm of moonlit evenings. This Valentine’s season, the boutique resort is inviting couples to rediscover connection through a curated collection of experiences designed specifically for two. From early morning moments by the lagoon to evenings beneath the stars, each experience is created to celebrate intimacy, encourage togetherness and transform simple moments into lasting memories.
One of the signature experiences offered is the Sunrise Lagoon Breakfast, designed as a gentle beginning to the day in a tranquil setting. Breakfast is served directly over the water, allowing couples to enjoy the warmth of the early sun and the sound of the waves in a private and visually striking environment. The experience is intended for guests who wish to begin the day in a quiet and intimate way.
As evening approaches, couples may retreat to the Tranquillity Package, created for those seeking relaxation and renewal together. The experience takes place in one of the resort’s outdoor cabanas during the golden hour and begins with a traditional foot bath ritual. Guests may then choose between a Balinese massage or an Asian blend massage, followed by a relaxing foot treatment. The ritual concludes with a toast using a chilled bottle of sparkling wine, reflecting the resort’s focus on personalised service and romantic detail.
Nightfall introduces an exclusive date night through the resort’s Cinema by the Moonlight experience. Couples may choose from a floating cinema aboard a dhoni, a sunset cruise with a film, or a private dinner accompanied by champagne in a tailored setting. These experiences combine cinema with the natural beauty of the Maldivian night sky, offering personalised menus and locations designed for an intimate evening.
Throughout February, Sun Siyam Vilu Reef presents its Valentine’s Collection under the theme of Coastal Blush and Champagne Bubbles. The programme includes experiences such as a floating breakfast, signature cocktails, dedicated Valentine’s spa rituals, private lagoon dining and starlit movie nights. Each element is designed to encourage connection and create a relaxed and romantic atmosphere.
Together, these experiences form a season of calm, harmony and reflection for couples, with every detail intended to deepen the sense of escape and support meaningful reconnection at Sun Siyam Vilu Reef.
Awards
Ifuru Island Maldives secures repeat honour in Luxury Lifestyle Awards’ Top 100
Ifuru Island Maldives is celebrating an extraordinary achievement, earning recognition among the TOP 100 Hotels & Resorts of the World 2025 by the Luxury Lifestyle Awards for the second year in a row, marking another milestone in the resort’s journey of excellence.
Ifuru Island Maldives has been honoured for the second consecutive year in the TOP 100 Hotels & Resorts of the World 2025, a prestigious accolade by the Luxury Lifestyle Awards that celebrates the “Best of the Best” in global hospitality. This recognition affirms the resort’s position as one of the world’s most distinguished properties, with a reputation for exceptional service and vibrant lifestyle offerings that bring the island experience to life.
Adding to this remarkable achievement, General Manager Marcel Sawyer has been recognised globally among the Top 100 General Managers of the World, highlighting his exceptional leadership and vision that have shaped Ifuru Island Maldives into a celebrated lifestyle destination. Under his guidance, every guest experience reflects the resort’s vibrant spirit and commitment to excellence.
Offering the perfect escape in the heart of Raa Atoll, Ifuru Island Maldives is a secluded paradise with a full kilometre of pristine white sand and stunning Maldivian sunsets, featuring a seamless blend of vibrant shared areas and peaceful private retreats. With 147 well-appointed accommodations including private pools and direct beach access, the resort has earned global recognition for its outstanding hospitality and remains a preferred destination for families, couples, friends, or solo travellers seeking unforgettable island experiences.
“Being recognised among the Top 100 Hotels & Resorts of the World for the second consecutive year is a true honour for both our team and myself. This achievement reflects the passion, dedication, and teamwork behind every experience we create, and our continued commitment to delivering exceptional service, memorable moments, and vibrant experiences for every guest,” shared General Manager, Marcel Sawyer.
With this honour, Ifuru Island Maldives continues to reinforce its position as a leading lifestyle destination, offering guests unforgettable experiences, vibrant moments, and the authentic warmth of Maldivian culture.
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