News
Starwood debuts the ultimate new travel app on iOS7
Maldives.net.mv – Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today introduced an innovative and inspiring new app for iPad as well as an exciting new design to support iOS 7. The SPG App for iPad joins the SPG App for iPhone, extending SPG’s digital suite of products and gives today’s connected traveler a visually rich, personalized experience on every step of their journey from imaginative destination exploration to the details of their trip before, during and after a visit. Each new, native iOS 7 app builds on the operating system’s latest features and designs and provides guests with the beautiful, immersive travel experience Starwood is known to deliver.
“Travel is inherently mobile and the rapid advancements in technology enable us to extend the personalized experience guests receive in our hotels to their most personal devices,” said Chris Holdren, Senior Vice President, Starwood Preferred Guest & Digital. “Following our success with the SPG App for iPhone, we built the SPG App for iPad using insights we have gained from our members. The relationships we’ve built with our guests put us in a unique position to lead and win with digital by delivering the experiences they seek.”
Today’s travelers are increasingly using mobile devices to search for and explore destinations, as well as book rooms and other travel services. Industry wide, 40% of travel searches occur on mobile devices up from 25% in 2012. Starwood’s mobile bookings are growing at an annual rate of 1000% –five times greater than the annual growth rate of the web channel 10 years ago. The new Starwood apps deliver both the convenience and speed mobile travelers desire while highlighting the SPG lifestyle.
SPG App for iPad:
The new SPG App for iPad app pushes the boundaries of current hospitality apps by uniting Starwood’s unique focus on design and photography, as well as both curated and real-time social content into one mobile experience. Alongside SPG’s iPhone and Android apps, the new SPG App for iPad provides a seamless guest experience, simplifying and enriching both business and leisure travel.
Starwood’s digital design team leveraged iPad’s capacity for high resolution, immersive photography to create an editorial-like experience akin to content one might expect from high-end travel or shelter magazines.
“When we developed our iPhone App, we were focused on ease and speed, envisioning travelers engaging with the App with ‘one eye and one thumb’ in transit,” said Clay Cowan, Vice President, Global Digital for Starwood Hotels & Resorts. “We created our iPad App with a deeper, more leisurely experience in mind. We’re literally inviting people to ‘lean back’ and get lost in our destinations and hotels through fantastic photography showcasing great design, amazing locations and the unique experiences one can expect across our portfolio of nine lifestyle brands and 1,100 hotels in 100 countries.”
App Highlights:
- Explore: The “explore” section inspires travelers to dream of more vacation time with a rich mix of curated content including the more than 100 Member Favorite Resorts awarded by fellow SPG members and dynamic content generated through social interactions
- Using our guest interactions through social media, the SPG app highlights the hottest venues, as reviewed by previous guests, around the hotel right on the map embedded in the app. So when you are far from home, you can eat, drink, and travel like a local.
- SPG life: This section of the app is a hub for learning about Starwood Preferred Guest’s many benefits. Here, members can access up-to-date account information including point balance, upcoming stay information and elite benefits. Members can also take a peek at all the exclusive benefits SPG offers its members like a virtual backstage tour at one of SPG’s Hear the Music, See the World performances, soar with trapeze lessons with Cirque du Soleil or take a seat in the SPG Luxury Suite at the US Open. Users can bid on SPG Moments like these and see Instagram photos from events and live the #spglife within the app.
- Fast and easy personalized booking: A secure area stores credit card information streamlining booking to just three taps. All of Starwood’s more than 1100 properties in 100 countries are represented with full detail with ratings and reviews from verified members who have stayed at the hotel. Perfect for researching your next escape.
- Brand sections: Each of SPG’s nine brands have stunning visual content, designed to highlight each lifestyle brand’s unique attributes and social activities as well as give travelers a realistic representation of what each destination provides.
“We strive to offer our guests a great experience that is unique to them both inside our hotels and at every touch point,” said Holdren. “The experience we created with our iPad and iPhone apps combine the insights of our guests with the magic of our design-led brands. We build our apps on the newest tech in order to exceed the needs of our digitally connected guests.”
Starwood’s mobile team partnered with Bottle Rocket to design and develop the SPG apps—resulting in smart, intuitive navigation that seamlessly integrates SPG and hotel-specific branding into the iPad’s famously user-friendly interface. The SPG App for iPad will launch in both English and Chinese and will be updated with additional versions and multiple languages. The app, currently available for free from the App Store on iPhone, iPod Touch and iPad or at www.spg.com/mobileapps, is the latest development in SPG’s evolution into a hyper-personalized guest services platform.
News
Sun Siyam Iru Fushi introduces immersive wellness programme with Regina Gimranova
Sun Siyam Iru Fushi, part of Sun Siyam’s Luxury Collection, has introduced a transformative Wellness Reset Programme from June 15–21 in celebration of Global Wellness Week, in partnership with health coach and biohacker Regina Gimranova. Focused on functional longevity and sustainable energy, the programme blends advanced health optimisation with the island’s restorative power, offering guests a refined and immersive wellness experience in the Maldives.
From “Exhale to Expansion”: A Masterclass in Human Potential
The programme transitions guests from high velocity “city mode” into a state of “Expansion.” Guests return home not just rejuvenated but deeply integrated and empowered. The curriculum is fully inclusive, with Regina providing variations tailored to every level of experience. Participation is open to guests aged 18 and above.
The Architecture of the Reset
Each morning features a specific yoga style, from restorative Yin to Power flows, tailored to the day’s biological theme. These sessions are held amidst nature from 08:00 to 09:00. In the late afternoon, between 17:00 and 18:30, science-based workshops at serene beachside locations provide practical tools to regulate the nervous system.
The curriculum progresses from the biology of cortisol and emotional intelligence to advanced sessions on neuroplasticity and the architecture of perception. Participants engage in transformative somatic practices, including lying-down breathwork and the “Ocean of Calm” immersion, all designed to shift the body from chronic stress to lasting stillness.
The programme culminates in an integration session, equipping guests with “carry-on” techniques—such as five-minute morning resets—ensuring the vitality found in the Maldives translates into a sustainable lifestyle back home.
A Holistic Environment
Beyond the exclusive Wellness Reset Programme, the resort itself serves as a sanctuary for renewal. The Spa by Thalgo, its nature-infused spa, is one of the largest in the Maldives. It features 20 specialised treatments rooms and an extensive menu of over 160 treatments, ranging from marine- based therapies, traditional Maldivian rituals to high-tech hydro-massage. Furthermore, guests can access deep-rooted healing through resident experts, including a Doctor of Ayurveda, a Yoga and Meditation Master, and Traditional Chinese Medicine therapists. This holistic wellness ethos extends to the resort’s dining, where 30% of every menu is dedicated to plant-based and vegan cuisine as part of the signature Plant-Based Bliss experience.
“Guests increasingly seek self-care, personal growth, and a deep connection with nature. As conscious hoteliers, and in line with our promise to Champion Extraordinary Experiences, our mission has evolved to be more constructive and human; we design experiential moments to ensure that no guest leaves the same way they arrived, fostering a lasting positive shift and a renewed sense of purpose,” – highlighted Abdulla Atham, Resort Manager.
Action
COMO Maalifushi highlights uncrowded surf access across southern atolls
COMO Maalifushi presents a considered approach to surfing in the Maldives—one shaped by access, expertise, and the quiet privilege of space.
Located in the remote Thaa Atoll, the resort offers entry to a network of lesser-travelled breaks across the southern atolls, where consistent Indian Ocean swells meet uncrowded line-ups. Here, surfing unfolds without urgency—guided by natural rhythm rather than routine.
At the core of the experience is COMO Maalifushi’s long-standing partnership with Tropicsurf, daily sessions are shaped by real-time ocean conditions, with coaching that adapts intuitively to each guest—whether taking to the water for the first time or refining technique across more complex reef formations.
Guests are given access to a curated selection of breaks across Thaa Atoll, Laamu Atoll and Dhaalu Atoll—each offering a distinct character. From the long, forgiving rides of Farms to the more technical, fast-moving rights of ‘Machine’, the programme is designed to evolve with both conditions and capability.
“Surfing at COMO Maalifushi is defined by its sense of space and possibility,” says Peter Nilsson, Managing Director, COMO Maldives. “Our location allows access to some of the Maldives’ most consistent yet uncrowded waves, and through our partnership with Tropicsurf, we’re able to offer an experience that is both highly personalised and quietly exceptional—true to COMO’s way of doing things.”
The season, which runs from April through October, brings steady swells from the southern Indian Ocean. Yet beyond seasonality, it is the absence of crowds that defines the experience—allowing guests to engage with the ocean on their own terms.
Surfing at COMO Maalifushi sits naturally within the wider rhythm of the island. Time in the water is balanced with restorative treatments at the COMO Shambhala Retreat, unhurried dining, and the simplicity of island life—creating a sense of flow between activity and stillness.
Here, surfing is guided with care, framed by nature, and experienced without excess.
For more information, please visit the resort’s website.
Family
NH Collection Reethi Resort unveils new family club in Maldives
In the heart of the UNESCO Biosphere Reserve, the newly opened NH Collection Maldives Reethi Resort enriches its already expansive leisure offering with the debut of The Maxies Family Club.
The new tech-light sanctuary invites young explorers and their families to connect, create and celebrate the wonders of the natural world together across 165 square metres of bright, breezy interiors that open onto generous outdoor play spaces.

Anchored in the resort’s philosophy of indoor–outdoor living, The Maxies Family Club’s design draws from the kaleidoscopic colours of the house reef, creating the setting that feels both spirited and soothing. Inside, children explore a supervised two-storey playground built to international safety standards; outside, a toddler-friendly family pool with a water slide keeps the laughter going, often ending in that cherished holiday rite of passage, a stop at the ice‑cream truck for frozen treats made with seasonal ingredients.
Programming at the club is designed for children aged 5 to 12, blending movement, creativity and imagination through dance classes, musical games, face painting and paper art. A key part of the club’s philosophy is Dodo4Kids, an educational initiative developed in collaboration with SUNx Malta that introduces young guests to the concept of Climate Friendly Travel. Through environmental storytelling, interactive learning and activities that connect them with nature, culture and Maldivian communities, the programme aims to inspire environmental awareness from an early age and help shape a new generation of conscious travellers.

“The Maxies Family Club is where childhood wonder meets the soul of the Maldives,” says Valentin Osolos, the General Manager of the resort. “We wanted to create a space where families don’t just holiday together but grow together. Where memories take root as naturally as the coral beneath our waters.”
The Maxies Family Club forms part of a broader family‑centric vision at NH Collection Reethi Maldives Resort. A selection of family‑designated beach villas sits centrally along the island’s longest beach, offering easy access for guests travelling with children, along with multi-generational amenities and tailored culinary touches upon arrival. In particular, The Reethi Suite, the resort’s largest two-bedroom villa, is ideal for families looking for spacious accommodations with unparalleled privacy along a secluded stretch of beach.

All villa categories are designed to welcome at least one child, while the club’s direct access to the dedicated Family Zone within the Activity Centre means parents can enjoy the gym, tennis, badminton, table tennis or refreshments at the Splash Bar with their children safely supervised nearby.
Dining is equally inclusive, with a Kids’ Corner at the Jumla main buffet serving comforting, nutritious favourites. Parents seeking added flexibility can enjoy complimentary babysitting for two hours daily, allowing them to enjoy simple moments by themselves while knowing their children are cared for in a safe and engaging environment.

Ensuring a smooth journey from the moment families arrive in the Maldives, the resort is accessible via both seaplane and domestic flight transfers, each tailored to be child‑friendly. To explore the property’s diverse stay packages and dining experiences, please visit the offers hub.
For more information, please visit the resort’s website.
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