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Starwood debuts the ultimate new travel app on iOS7

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SPG AppMaldives.net.mv – Starwood Preferred Guest (SPG®), the award-winning loyalty program from Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today introduced an innovative and inspiring new app for iPad as well as an exciting new design to support iOS 7. The SPG App for iPad joins the SPG App for iPhone, extending SPG’s digital suite of products and gives today’s connected traveler a visually rich, personalized experience on every step of their journey from imaginative destination exploration to the details of their trip before, during and after a visit.  Each new, native iOS 7 app builds on the operating system’s latest features and designs and provides guests with the beautiful, immersive travel experience Starwood is known to deliver.

 “Travel is inherently mobile and the rapid advancements in technology enable us to extend the personalized experience guests receive in our hotels to their most personal devices,” said Chris Holdren, Senior Vice President, Starwood Preferred Guest & Digital. “Following our success with the SPG App for iPhone, we built the SPG App for iPad using insights we have gained from our members. The relationships we’ve built with our guests put us in a unique position to lead and win with digital by delivering the experiences they seek.”

 Today’s travelers are increasingly using mobile devices to search for and explore destinations, as well as book rooms and other travel services.  Industry wide, 40% of travel searches occur on mobile devices up from 25% in 2012. Starwood’s mobile bookings are growing at an annual rate of 1000% –five times greater than the annual growth rate of the web channel 10 years ago. The new Starwood apps deliver both the convenience and speed mobile travelers desire while highlighting the SPG lifestyle.

 SPG App for iPad:

The new SPG App for iPad app pushes the boundaries of current hospitality apps by uniting Starwood’s unique focus on design and photography, as well as both curated and real-time social content into one mobile experience.  Alongside SPG’s iPhone and Android apps, the new SPG App for iPad provides a seamless guest experience, simplifying and enriching both business and leisure travel.

Starwood’s digital design team leveraged iPad’s capacity for high resolution, immersive photography to create an editorial-like experience akin to content one might expect from  high-end travel or shelter magazines.

“When we developed our iPhone App, we were focused on ease and speed, envisioning travelers engaging with the App with ‘one eye and one thumb’ in transit,” said Clay Cowan, Vice President, Global Digital for Starwood Hotels & Resorts. “We created our iPad App with a deeper, more leisurely experience in mind.  We’re literally inviting people to ‘lean back’ and get lost in our destinations and hotels through fantastic photography showcasing great design, amazing locations and the unique experiences one can expect across our portfolio of nine lifestyle brands and 1,100 hotels in 100 countries.”

 App Highlights:

  • Explore: The “explore” section inspires travelers to dream of more vacation time with a rich mix of curated content including the more than 100 Member Favorite Resorts awarded by fellow SPG members and dynamic content generated through social interactions
    • Using our guest interactions through social media, the SPG app highlights the hottest venues, as reviewed by previous guests, around the hotel right on the map embedded in the app. So when you are far from home, you can eat, drink, and travel like a local.
  • SPG life: This section of the app is a hub for learning about Starwood Preferred Guest’s many benefits. Here, members can access up-to-date account information including point balance, upcoming stay information and elite benefits. Members can also take a peek at all the exclusive benefits SPG offers its members like a virtual backstage tour at one of SPG’s Hear the Music, See the World performances, soar with trapeze lessons with Cirque du Soleil or take a seat in the SPG Luxury Suite at the US Open. Users can bid on SPG Moments like these and see Instagram photos from events and live the #spglife within the app.
  • Fast and easy personalized booking: A secure area stores credit card  information streamlining booking to just three taps. All of Starwood’s more than 1100 properties in 100 countries are represented with full detail with ratings and reviews from verified members who have stayed at the hotel.  Perfect for researching your next escape.
  • Brand sections: Each of SPG’s nine brands have stunning visual content, designed to highlight each lifestyle brand’s unique attributes and social activities as well as give travelers a realistic representation of what each destination provides.   

“We strive to offer our guests a great experience that is unique to them both inside our hotels and at every touch point,” said Holdren. “The experience we created with our iPad and iPhone apps combine the insights of our guests with the magic of our design-led brands.  We build our apps on the newest tech in order to exceed the needs of our digitally connected guests.”

Starwood’s mobile team partnered with Bottle Rocket to design and develop the SPG apps—resulting in smart, intuitive navigation that seamlessly integrates SPG and hotel-specific branding into the iPad’s famously user-friendly interface. The SPG App for iPad will launch in both English and Chinese and will be updated with additional versions and multiple languages. The app, currently available for free from the App Store on iPhone, iPod Touch and iPad or at www.spg.com/mobileapps, is the latest development in SPG’s evolution into a hyper-personalized guest services platform.

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Celebrate Eid Al-Adha with bold beats, barefoot dining, revitalising escape at W Maldives

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This Eid Al-Adha, W Maldives—The Original Wavemaker—invites guests to trade tradition for transformation, with a curated celebration that blends bold flavors, soulful rhythms, and serene moments in true island style. Nestled in the heart of the Maldives’ North Ari Atoll, the luxury playground is making the occasion with two exclusive offerings designed to awaken the senses and honor the spirit of the season—one for those who crave slow, mindful reconnection and another for those ready to revel under the stars.

On 6 June, the resort’s signature beachside smokehouse restaurant, FIRE, becomes the backdrop for Eid Revelry, a one-night-only dinner experience that puts Maldivian flavors and music in the spotlight. Set beneath swaying palms and candlelit skies, the open-air feast features a spread of elevated island cuisine, designed for sharing and celebrating. The vibe? Laid-back yet unmistakably electric., thank to live performances from two of the Maldives’ musical talents: Miraa, whose vocals bring a soulful edge to island storytelling, and DJ Hambe, whose dynamic beats effortlessly bridge traditional roots and modern rhythm. As homegrown talents championing the local creative scene, their presence adds heart and authenticity to the night—proof that Eid on an island can be both grounded and gloriously unexpected.

For those seeking a more introspective take on the holiday, AWAY Spa offers the Calm Celebration ritual from 4 to 11 June—a 60-minute escape designed to bring clarity to the body and calm to the mind. The experience begins with a 30-minute back, neck, and shoulder massage to melt away tension, followed by a 30-minute facial for a radiant refresh. Hosted in one of W Maldives’ iconic overwater treatment rooms—where waves become natural soundtrack—the treatment honors the quiet side of Eid, offering guests a moment to breathe, reset and emerge renewed.

The best part? Guests don’t have to shoose between tranquility and thrill—they can do both! W Maldives makes it easy to craft a holiday that hits every note, from spa serenity by day to barefoot beats by night.

And with the resort’s Stay, Dine & Fly offer—which includes daily half board, shared return seaplane transfers, and full access to all signature happenings—the only thing guests need to worry about is whether they’ll start with a stretch or a spritz.

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Ifuru Island Maldives launches ‘Blend’ private yacht experience

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Ifuru Island Maldives has unveiled Blend, a beautiful Princess 62 luxury yacht, now available for private charters, curated cruises, and exclusive overnight stays. This new experience offers guests the opportunity to explore the Indian Ocean in style, blending barefoot luxury with personalised service and curated culinary moments.

Whether sailing into the sunset with a bottle of sparkling wine, enjoying a champagne breakfast surrounded by endless blue, or spending the night aboard under the stars, Blend is designed for romance, celebration, and once-in-a-lifetime memories. The yacht comfortably hosts up to 14 guests for day cruises and offers overnight accommodation for four in two elegant cabins.

Guests can choose from a variety of experiences—from short scenic voyages and gourmet lunch cruises to full-day ocean adventures and overnight escapes on the water. Each journey is supported by a dedicated crew and includes tailored amenities, premium dining, and seamless access to the Maldives’ breathtaking surroundings.

“We wanted to create an experience that feels intimate yet elevated—something that takes the Ifuru lifestyle and extends it onto the sea,” said Marcel Sawyer, General Manager of Ifuru Island Maldives. “Blend allows our guests to celebrate special moments, escape the ordinary, and explore the beauty of the Maldives with privacy and personalisation.”

The new offering also includes combo and split-stay packages, allowing guests to pair their villa stay at Ifuru Island with one or more nights onboard the yacht, enjoying the best of both land and sea. Add-on experiences such as sandbank dining, floating breakfasts, onboard spa treatments, and cinematic evenings under the stars are available by advance booking.

Blend is now available for private bookings. For enquiries and reservations, please contact: bookingmagic@ifuruisland.com

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Kuda Villingili Maldives to host aqua fitness icon Rajni Maker for Global Wellness Day

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This Global Wellness Day, Kuda Villingili Resort Maldives invites guests to embrace the transformative power of water with an exclusive wellness program led by India’s pioneering aqua fitness expert, Rajni Maker. Taking place from June 14 to 18, 2025, the resort’s immersive wellness celebration is inspired by the global theme #ReconnectMagenta, encouraging guests to slow down, recharge, and rediscover a sense of connection—with self, with nature, and with community.

Located a scenic 30-minute speedboat journey from Malé, Kuda Villingili is an island sanctuary where time and space are redefined. A curated collection of villas and residences evoke a deep sense of space, comfort, and privacy. Whether nestled over water or tucked within lush foliage, every accommodation invites moments of stillness, reflection, and reconnection.

Kuda Villingili is already a haven for wellness seekers, offering a wealth of experiences that celebrate balance, vitality, and inner peace. The resort’s private island spa is home to eight treatment villas where guests can indulge in holistic therapies using organic, island-inspired ingredients. For those seeking movement, the resort boasts the Maldives’ largest pool, a state-of-the-art gym with ocean views, and a scenic jungle yoga pavilion designed for sunrise and sunset practices.

With decades of experience in crafting inclusive, water-based wellness journeys, Rajni Maker brings her signature blend of intentionality, flow, and vitality to the Maldives. Her sessions are tailored to support all fitness levels, creating an energising and welcoming space for everyone—from first-time movers to seasoned wellness seekers. Set against the striking backdrop of the Maldives’ largest pool, Rajni’s unique approach to aquatic fitness makes each workout a joyful and transformative experience.

“I am thrilled to bring my expertise to Kuda Villingili. The resort’s serene setting and expansive aquatic spaces offer the ideal canvas for meaningful, water-based wellness experiences,” says Rajni Maker. “My goal is to help every participant reconnect with their body and mind, while also leaving them with simple, sustainable practices they can continue at home—whether they are just beginning their wellness journey or are seasoned fitness enthusiasts.”

The wellness weekend opens with sessions designed to foster a deeper bond with the natural surroundings, including a guided nature walk through the island’s lush landscape, ending with a mindful beachside body scrub using traditional Maldivian ingredients. As the days unfold, guests are invited to explore inner strength and stability through a sunrise Pilates session with the Magic Circle and energise themselves with high-intensity aqua kickboxing—a spirited yet joint-friendly cardio workout led by Rajni herself.

Wellness is celebrated not only as a personal journey but as a shared experience. Guests can join their loved ones in an invigorating family beach HIIT session, or enjoy friendly competition during a padel tennis match, complete with thoughtful wellness prizes. The sense of connection continues with creative expressions such as a nature-inspired painting session, and deeper reflection is encouraged through one-on-one wellness consultations with the resort’s dedicated experts.

Whether guests are seeking a new way to move, or simply a new space to pause, Global Wellness Day at Kuda Villingili promises an unforgettable journey of renewal. With Rajni Maker leading the way, and the resort’s immersive wellness offerings as the foundation, the island becomes a sanctuary of motion, mindfulness, and meaningful reconnection.

View Kuda Villingili’s Global Wellness Day programme, in collaboration with Rajni Maker here.

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