News
S Hotels & Resorts opens SO/ Maldives, its third iconic resort at CROSSROADS Maldives
S Hotels and Resorts PCL, the global hospitality company from Singha Estate PCL, has announced the opening of SO/ Maldives, which becomes the third iconic resort at CROSSROADS Maldives, on November 1.
This luxury lifestyle resort complements the two popular five-star retreats and world-class facilities at the Indian Ocean’s first and only multi-brand, fully integrated leisure destination, ushering in an exciting new era of hospitality to the Maldives.
SO/ Maldives is a USD 60 million joint venture project developed in partnership with Wai Eco World Developer (WEWD), the leading business and real estate conglomerate. The resort is operated by Ennismore, a creative hospitality company with a global collective of entrepreneurial and founder-built brands with purpose at their heart.
SO/ Maldives joins two existing resorts at CROSSROADS Maldives: SAii Lagoon Maldives, Curio Collection by Hilton and Hard Rock Hotel Maldives.
Nestled in the Kaafu Atoll and Emboodhoo Lagoon, this diverse trio of retreats is seamlessly connected to a wealth of world-class facilities at The Marina @ CROSSROADS, an 800-metre lifestyle area and beach walk lined with restaurants, bars, retail boutiques, wellness centres, water sports, diving and snorkelling, kids’ clubs, and a 30-berth yacht marina, plus the Maldives Discovery Centre cultural hub and Marine Discovery Centre, which is dedicated to underwater conservation and education.
With three iconic branded resorts all connected with world-class facilities, this fully integrated luxury destination is truly unique in the Maldives, and the broader Indian Ocean region. CROSSROADS Maldives has already won multiple major awards and has achieved Green Globe Certification.
The development’s focus on environmental preservation and sustainability is also reflected at SO/ Maldives, where the roofs of the over-water villas and restaurants are topped with solar panels, allowing the resort to generate its own green energy. Recycled water, electric vehicles, eco-friendly bathroom amenities, and locally-sourced products are used throughout the property, and the resort has eliminated all single-use plastics.
“We are delighted to announce the opening of our third world-class lifestyle resort at CROSSROADS Maldives. With its focus on art, design and fashion, SO/ Maldives will perfectly complement our two internationally branded resorts and extensive facilities at The Marina @ CROSSROADS and enable us to attract a new generation of global explorers. We would like to thank our esteemed partners for their vision and skill in creating this stunning resort,” Dirk De Cuyper, CEO, S Hotels & Resorts, said.
“It is a wonderful moment to see this beautiful project come to life. SO/ Maldives is a trend-setting luxury resort that will attract a new generation of lifestyle-conscious guests, enhancing the Maldives’ tourism sector. We are delighted to collaborate with our esteemed partners at S Hotels & Resorts to create a lasting legacy for the entire country,” Zaw Win Maung, Managing Director, WEWD, commented.
“SO/ Hotels are located in some of the world’s most sought-after destinations, and we are thrilled to put down roots on this paradisiacal private island in the Maldives. In keeping with the SO/ DNA, we’re eager to welcome global travellers looking for a different island experience where art and fashion meet luxury hospitality,” Jesper Sorensen, General Manager, SO/ Maldives, said.
Part of the ultra-fashionable SO/ Hotels & Resorts brand, which is making its debut the Maldives, SO/ Maldives is set to become one of the world’s most sought-after places to stay, play and party. With opening rates starting from USD 950+++ per night, this opening is expected to drive more revenue to CROSSROADS Maldives during the upcoming high season.
Nestled on a pristine private island, surrounded by the turquoise Emboodhoo Lagoon, SO/ Maldives is a sartorially-rooted retreat “Where Castaway Meets Runway.” Discerning travellers are welcomed into a glistening glass pavilion with 360-degree views and will be invited to take a walk across the Runway, a conceptualised open-to-sky catwalk which immerses every visitor in their own fashion show. A collection of beachfront and over-water pool villas, ranging from 120 to 330 square metres, are crafted by renowned designers and envelop guests in style and sophistication. The Dream Family Beach Villas feature private capsules for kids and the stunning two-level, three-bedroom Ocean Water Pool Villa Atelier sets the stage for life’s most memorable moments.
To learn more about SO/ Maldives, please visit so-maldives.com and to discover how CROSSROADS Maldives is elevating hospitality in the Indian Ocean, please visit crossroadsmaldives.com.
Love
Romance in nature: Valentine’s week at Eri Maldives
Newly-launched Eri Maldives introduces its first Valentine’s programme A Love Set in Nature (10–16 February 2026), offering a nature-rooted, pared-back celebration of love designed for couples seeking presence, simplicity and meaningful time together.
Love, Shared at the Table
At the heart of Valentine’s at Eri is an intimate dining experience centred on an exquisite six-course Aphrodisiac Menu, paired with a chilled glass of Rosé Champagne at Soul Kitchen’s beach area or The Jetty, with live music and ocean sounds. Couples can also sample a Jumbo Valentine Cocktail designed for two at Sip & Dip, or opt for private dining at a secluded corner on the beach or in-villa with the Under the Canopy of Stars experience.
Adventures for Two
For couples who connect through discovery, Eri’s Valentine’s programme invites love to unfold through shared adventure, where guests can cement their love and Dive into Forever with a private Discover Scuba Diving session, welcoming learners of all levels. For a more elaborate adventure between sky and ocean, travellers can also sign up for the Tides & Togetherness combo excursion, which combines a 30-minute jet ski ride with a 45-minute guided snorkelling among Eri’s world-class house reef.

Slowing Down Time
As day gives way to dusk, the Golden Hour Serenades offers a gentle sunset cruise across the lagoon, with sparkling wine in hand and live guitar drifting as a prelude to the evening. Slipping into wellness, Between Sea & Stars offers another balanced alternative for guests to treat loved ones to a calming 60-minute aromatherapy massage and a private dinner at sunset with Champagne, giving travellers a reason to linger.
Curated for those wanting stillness to stay, Maldivian Ocean Dream offers an extended moment of rest, with a couples’ ritual lasting for an hour and half, using flowing palm stroke techniques inspired by the sea with aromatherapy to release tension.
A Love Story – Extended
Catering to couples who want it all, Eri’s full-day An Eternal Love Story itinerary offers a complete romantic journey that removes the need for choice. Thoughtfully curated, the experience flows from a Champagne breakfast and an afternoon of spa serenity into an evening of sunset cruising and dinner accompanied by Dom Pérignon Champagne, with a private photographer on hand to quietly capture the moments.
To top it all off, guests booking a minimum of two body massages during Valentine’s Week are invited to enjoy a complimentary 30-minute Foot Massage.
Sky Studios start from £313 per night on a Full Board basis, with 40% off applied when booking directly with Eri Maldives.
Action
Bestbuy Maldives supports health, wellness as Main Sponsor of MNU Marathon 2026
Bestbuy Maldives (BBM), one of the Maldives’ leading and most trusted distribution partners to the hospitality and retail sectors, served as the Main Sponsor of the MNU Marathon 2026, organised by Maldives National University (MNU) and held in Hulhumalé on 13 February. The event drew over 1,500 runners and focused on promoting fitness, health and wellness, active lifestyles, and community unity, as part of a long-term sponsorship arrangement.
As Main Sponsor, BBM maintained a strong on-ground presence throughout the marathon, with high brand visibility and activations designed to engage participants and spectators.

A key highlight was BBM’s collaboration with Unilever – Vaseline, with free product samples distributed to all marathon participants, reinforcing messages around skincare. Additional brand activations included a dedicated Cornitos stall offering free nacho samples, and a Godrej Aer booth focused on product sampling and brand awareness. BBM also distributed Cavin’s milkshake samples to runners at the finish line.

BBM’s participation extended beyond sponsorship, with more than 50 BBM employees taking part in the marathon as runners. Representatives from Unilever International also joined the run, underscoring a shared commitment to wellbeing and community engagement.
“Supporting the MNU Marathon aligns closely with BBM’s commitment to healthier communities and meaningful national partnerships,” said Ali Afrah Hassan, Head – Human Resources, Administration & Corporate Affairs at Bestbuy Maldives. “It was especially rewarding to see our colleagues participate as runners alongside the wider public, demonstrating that wellbeing is part of our culture, not just our sponsorship. We are proud to work with MNU to create a positive platform that brings people together around health, wellness and unity.”

Through its portfolio of internationally recognised FMCG and consumer lifestyle brands—spanning food and beverage, personal care, and home care—BBM continues to support initiatives that create shared value for communities, partners and customers across the Maldives. The company’s involvement in events such as the MNU Marathon reflects BBM’s broader commitment to championing positive lifestyles, strengthening local partnerships, and backing platforms that bring people together with purpose.

BBM noted that the event strengthened its partnership with Maldives National University and provided an opportunity to connect directly with the Maldivian community in an uplifting setting, reinforcing BBM’s role as a responsible corporate partner supporting national initiatives.
Cooking
Maagiri Hotel invites guests to celebrate Ramadan with daily Iftar
Maagiri Hotel has announced the availability of a daily Iftar experience throughout the holy month of Ramadan, inviting families, friends and corporate groups to gather and break their fast in a welcoming setting.
The Iftar buffet will be available every day during Ramadan and will feature a selection of traditional Ramadan dishes alongside international cuisine. Prepared by the hotel’s culinary team, the buffet will include local specialities, Middle Eastern favourites and a range of global offerings designed to cater to diverse preferences.
In addition to its daily Iftar service, Maagiri Hotel has introduced early booking benefits for corporate groups. Groups of 1 to 49 guests will be eligible for a 10 per cent discount, while groups of 50 guests and above will receive a 15 per cent discount. These corporate rates are available for bookings confirmed on or before 18 February.
The Ramadan Iftar programme reflects Maagiri Hotel’s focus on providing shared dining experiences centred on tradition, hospitality and togetherness during the holy month.
Guests and corporate organisers may make reservations or seek further information by calling 331 8484 or 722 8484, contacting the hotel via Viber on 722 8484, or emailing events@maagirihotel.com.
-
Culture1 week agoKuda Villingili presents family-focused Eid al-Fitr experience in Maldives
-
Cooking1 week agoMichelin-starred Chef Jaume collaborates with One&Only Reethi Rah’s TAPASAKE for four-hands dinner
-
Entertainment1 week agoStrong demand sees Kandooma Maldives 2026 concert series selling out early
-
Featured1 week agoSun Siyam Resorts marks Valentine’s season with multi-resort celebrations
-
Love1 week agoCOMO Cocoa Island, COMO Maalifushi unveil Lunar New Year, Valentine’s Day celebrations
-
Featured7 days agoCoco Bodu Hithi and Coco Palm Dhuni Kolhu curate distinct Valentine’s escapes
-
News5 days agoJW Marriott Maldives Resort & Spa invites families to celebrate Eid Al-Fitr in island luxury
-
Action5 days agoInterContinental Maldives Maamunagau Resort launches ‘Swim with Nurse Sharks’ experience


