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Hard Rock rolls out global Safe + Sound programme, Maldives resort to welcome guests from July 15
Hard Rock International has announced the implementation of a new health and safety plan for Hard Rock Hotels, as locations begin to reopen worldwide in compliance with global, national and local health officials.
Hard Rock Hotels globally have implemented SAFE + SOUND, a new programme developed by a team of hospitality experts in collaboration with worldwide health and sanitisation specialists, including Ecolab and NSF International, formerly known as the National Sanitation Foundation, to help keep guests and team members safe and healthy.
Under the new SAFE + SOUND standards established by Hard Rock, each hotel is independently assessed by NSF International and required to pass a rigorous 262-point inspection.
“Throughout Hard Rock’s nearly 50-year-history, the safety and security of our guests and team members has always been the hallmark of our service, and we continue to deliver on that promise with SAFE + SOUND, a best-in-class programme focused on enhanced cleaning practices, social interaction guidelines and workplace protocols,” Jon Lucas, Chief Operating Officer at Hard Rock International, was quoted in a statement, as saying.
“We’ve worked hand-in-hand with industry-leading experts to strike the right balance, ensuring each and every property exceeds cleanliness standards set by leading public health agencies, while still providing guests with unforgettable experiences.”
The SAFE + SOUND programme implements the highest level of safety, sanitisation, and employee training.
From the initial welcome at check-in down to each detail inside guest rooms and common areas throughout the property, there is a heightened focus on cleanliness.
Additionally, Hard Rock team members have been trained by Ecolab cleaning experts on proper disinfection procedures.
The plan will also incorporate elements of each properties’ local, government-mandated policies. While individual property protocols may vary based on local guidelines, SAFE + SOUND protocols include, but are not limited to:
- Temperature checks for every team member, guest and vendor upon arrival
- Social distancing markers placed six feet (two metres) apart where lines can form
- Mandatory masks for all team members
- Masks required for guests in designated areas, such as check-in, elevators and public areas such as casino floors
- Seal of SAFE + SOUND on every guest room door upon arrival
- Increased cleaning and disinfecting frequency for high-touch surfaces across public areas, meeting rooms, dining areas and public restrooms
- Hand sanitiser in every public space area and all restrooms
- Team member hand washing every 60 minutes
- Plexiglass separators at front desks, check-in areas, table games, poker games and additional customer service areas
- High level infection control procedures to collect laundry
- Touchless, in-room dining service at guest room door
- Sanitisation of guest luggage before it enters the lobby
- Self-service buffets have been suspended
- At pools and beaches, groups of guests are spaced six feet (two metres) apart
- Alternating slot machines are unavailable to help ensure social distancing on the casino floors
- Signs posted throughout the property to encourage social distancing and help ensure adherence to SAFE + SOUND program guidelines
- An overall reduction in guest capacity throughout casino complexes
Hard Rock Hotels is internationally recognised as a leader in the hospitality industry – offering world-class entertainment, contemporary designs, incomparable service and one-of-a-kind brand amenities, catering to modern travellers who seek a reprieve from traditional, predictable properties.
Driven by integrity, philanthropy and unparalleled guest experiences, the brand adorns 33 distinctive hotels and 12 casinos in the world’s most enviable destinations.
Hard Rock Hotels will continue to provide amazing live music, dining options that make guests’ taste buds sing, head-to-toe wellness services and many more amenities, all while practising social distance guidelines and adhering to SAFE+ SOUND protocols.
The brand’s resort in Maldives will be among the first to begin welcoming guests once the destination reopens its borders on July 15.
A 15-minute speedboat ride away from the Maldives’ main Velana International Airport, the Hard Rock Hotel Maldives boasts 178 spacious guest rooms, including family suites, beach villas, and one- and two-bedroom overwater pool villas, exclusively on a beautiful island.
Inspired by local culture, tropical architecture has been infused with contemporary design features, alongside regionally-inspired authentic music memorabilia.
Guests are able to enjoy exclusive brand offerings and amenities, including The Sound of Stay music programme, which offers complimentary use of Fender guitars and Crosley record players for in-room jam sessions, as well as a renowned full-service Rock Spa, a Rock Shop selling all brand merchandise, Roxity Kids Club, and Teen Spirit Club.
Guests can also treat their taste buds to delectable on-site food and beverage options, ranging from a pool bar and all-day dining, to a Latin and Mexican restaurant, and in-villa dining experiences, or to enjoy authentic American cuisine amidst the ultimate rock atmosphere at Hard Rock Cafe Maldives just steps from the hotel.
Hard Rock Hotel Maldives is part of Crossroads Maldives, the Maldives’ first and largest integrated tourist destination owned by Thailand’s leading developer Singha Estate.
Crossroads encompasses nine idyllic islands fringing the Emboodhoo Lagoon in the South Male Atoll, three of which have been used as the first phase of the project.
Phase one of the integrated development opened in September, and features two lifestyle hotels, SAii Lagoon Maldives and Hard Rock Hotel Maldives, both of which have direct access to extensive facilities at The Marina @ Crossroads, an 800-metre lifestyle area and beach walk featuring retail, entertainment and dining outlets. The facilities include a 30-berth marina, the Junior Beach Club and Camp, the Crossroads Event Hall, Maldives Discovery Centre and Marine Discovery Centre – the project’s environmental and educational hub.
The Ritz-Carlton Maldives, Fari Islands, is preparing to welcome guests to a week-long Autumn Festival with Halloween-themed celebrations running from 30 October to 5 November. The programme features a variety of activities designed for families, couples, and individual travellers, with events ranging from treasure hunts and creative workshops to wellness sessions and exclusive dining experiences.
The celebrations begin on 30 October with a beachside Tabata workout followed by a pumpkin carving workshop at La Locanda. Activities for children and teens include the Magic of Mantas virtual reality exploration, Haunted Brick Builders, and the Autumn Costume Fashion Show. Parents are invited to a cocktail gathering on the shore before the evening concludes with a Culinary Maestro dinner by Michelin-starred Chef Max Strohe, as part of the resort’s Masters of Crafts series.
On 31 October, guests may join a morning Dynamic Flow Yoga session in the Mystique Garden or take part in a turtle snorkelling excursion. Children between four and twelve are encouraged to join the Flying Fox Quest, a Halloween-themed nature walk, while older children embark on an Island Treasure Quest. Seasonal workshops such as wreath decoration and creative pumpkin carving are available, and the day concludes with a Trick or Treat Treasure Hunt across the island and a Halloween Feast at La Locanda.
As the week progresses, the festival highlights wellness and creativity. Under the Masters of Crafts programme, mobility coach Anthony Green will host sessions on posture, flexibility, and spinal health. Seasonal crafts for younger guests include galaxy-themed pumpkin art, Halloween decorations, wand-making, and mask workshops. Family activities extend to Autumn Carnival Stalls, Magic Hat bowling, and themed cooking sessions. Evening entertainment includes a magic show, a piñata party, and further culinary experiences led by Chef Max Strohe.
The festival concludes on 5 November with a Vinsaya Flow Yoga session in the Mystique Garden, an art class featuring batfish designs on tote bags, and a children’s treasure hunt. Families are invited to join the Boos and Brews Halloween Dhoni Cruise before the celebrations end with a Luxury Sunset Cruise.
Through this programme, The Ritz-Carlton Maldives, Fari Islands, combines seasonal festivities with wellness, creativity, and gastronomy, offering guests a diverse celebration of autumn and Halloween in the Maldives.
Soneva Fushi, situated within the Maldives’ Baa Atoll UNESCO Biosphere Reserve, has been named winner of the SeiBellissimi Art of Hospitality Award as part of The World’s 50 Best Hotels 2025. The accolade is one of two special awards announced ahead of the official ceremony on 30 October. The award is based on votes from more than 800 members of the Academy, who were asked to identify the hotel where they experienced their single-best hospitality moment within the two-year voting period.
The award recognises the quality of service that ensures guests feel cared for throughout their stay. It celebrates the work of a property and its entire team, acknowledging excellence in areas ranging from reception and housekeeping to amenities and food and beverage services. Voters were asked to consider ambience, unique experiential elements, and the warmth of the hospitality on offer.
Soneva Fushi, the original Soneva resort and regarded as the model for barefoot luxury, is located on one of the Maldives’ largest and least developed islands. The resort comprises 71 private villas, either set amidst dense jungle or positioned above the ocean. Guests are invited to embrace a slower pace of life, with experiences ranging from deserted island picnics and wellness treatments at Soneva Soul to curated events under the Soneva Stars calendar.
Emma Sleight, Head of Content for The World’s 50 Best Hotels, said: “This award celebrates the foundation of hospitality and honours the emotional connection that guests have with a hotel and its team. For three decades, Soneva Fushi has been delivering memorable service at the highest level that puts the guest at the heart of every interaction. A mainstay of The World’s 50 Best Hotels list since the awards’ inception, Soneva Fushi is a worthy winner of the SeiBellissimi Art of Hospitality Award, setting a benchmark of all-encompassing excellence one stay at a time.”
Each villa offers extensive indoor and outdoor living space, private pools and ocean views. A distinctive feature of the resort is its Barefoot Guardians – dedicated butlers assigned to each villa to provide personalised service. Available at all times, they arrange every aspect of the guest experience, from zipline adventures and snorkelling at Hanifaru Bay to stargazing at the observatory or dining in one of 14 restaurants. The Barefoot Guardians also manage the Soneva Stars calendar, which hosts international chefs, wellness specialists and sporting figures.
Antony Paton, General Manager of Soneva Fushi, said: “This award belongs to the entire team at Soneva Fushi. It is a reflection of our shared purpose to create moments of joy, connection and wonder every single day. Being recognised by The World’s 50 Best Hotels affirms that the quiet magic we strive for is not only felt by our guests, but remembered. And that, to us, is the greatest reward.”
Giancarlo Mancino, Chief Executive Officer of SeiBellissimi, added: “At Soneva Fushi, hospitality is a seamless extension of a lifestyle deeply rooted in sustainability, wellness and mindful luxury. Founded with a slow life philosophy, every experience here is a tribute to living in harmony with nature, honouring health-conscious principles, and crafting each moment with genuine care. This devotion to sustainable elegance and the art of well-being is the perfect mirror of SeiBellissimi’s own values: Italian craftsmanship, conviviality, and a respect for quality that goes beyond the ordinary.”
The World’s 50 Best Hotels 2025 ceremony will take place at Old Billingsgate in London on Thursday 30 October, where Soneva Fushi will formally receive the SeiBellissimi Art of Hospitality Award.
Minor Hotels, a global hospitality group operating nine resorts in the Maldives, has announced that three of its properties were recognised at the Travel Trade Maldives (TTM) Awards 2025. The annual awards celebrate achievements across 28 categories, with winners selected through votes cast by guests and travel partners.
Niyama Private Islands Maldives received the award for Best Family Resort. The property is known for offering experiences for all ages, with facilities including a playground, splash park, and gourmet kitchen at its children’s club, alongside an extensive schedule of activities. Young guests are provided with age-appropriate experiences such as snorkelling safaris, cooking classes, surf lessons, and outdoor cinema evenings.
Accommodation includes a variety of spacious villas and pavilions, such as the newly renovated Deluxe Family Beach Pool Villa. Combined with diverse dining options, recreational activities, and personalised service, the resort seeks to provide both adventure and relaxation for families.
Avani+ Fares Maldives Resort was named Best Beach Resort, reflecting its setting of white sands, turquoise lagoons, and coconut groves within Baa Atoll, a UNESCO Biosphere Reserve. The resort offers contemporary villas, including Beach Pool Villas and Two-Bedroom Beach Pool Villas, with direct beach access.
Since opening in 2023, Avani+ Fares has aimed to introduce a laid-back approach to Maldivian holidays, combining modern design with the natural environment. Guests can participate in activities ranging from water sports and wellness to dining and cultural programmes.
NH Collection Maldives Havodda Resort was awarded Best Dive Resort, recognised for its accessible house reef and marine biodiversity. Located close to the shoreline, the reef offers opportunities for snorkellers and divers of all levels, with frequent encounters with species such as reef sharks, turtles, rays, and tropical fish.
The resort also provides access to the dive sites of Gaafu Dhaalu Atoll, where PADI-certified instructors guide guests through channels, thilas, and reef walls.
In addition to these three awards, Minor Hotels’ properties received 12 finalist nominations across seven categories. These included its newest addition, NH Maldives Kuda Rah Resort, which was shortlisted in three categories.
The group’s nominations at the TTM Awards 2025 were:
- Best Beach Resort: Avani+ Fares and NH Collection Maldives Havodda
- Best Family Resort: Niyama, Avani+ Fares, and NH Maldives Kuda Rah
- Best Boutique Resort: NH Maldives Kuda Rah
- Best Culinary Resort: Niyama
- Most Picturesque Resort: NH Collection Maldives Havodda
- Best Surf Resort: Niyama
- Best Dive Resort: Avani+ Fares, NH Collection Maldives Havodda, and NH Maldives Kuda Rah
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