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BML, Amex renew partnership to promote Maldives tourism

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Bank of Maldives (BML) and American Express have renewed their partnership for another year to promote the Maldives as a leading international tourist destination.

At a ceremony held at Kurumba Maldives Thursday evening, planning minister Mohamed Aslam inaugurated the second edition of the Experience Maldives campaign.

The campaign, first launched in 2017, aims to promote the Maldives as an international tourist destination by offering unique, authentic experiences for Amex Cardmembers across the globe.

“We are delighted to partner with Amex for the second time to promote Maldives to Amex Cardmembers across the globe, and we are grateful for the strong support extended by all the stakeholders,” BML CEO Tim Sawyer said, during the launching ceremony.

Through the campaign, Amex Cardmembers can avail special privileges and discount offers at a number of participating resorts, guesthouses and merchants across the country.

At least 26 resorts in the Maldives have participated in the year-long campaign, endorsed by the official tourism promotion body Maldives Marketing and Public Relations Corporation (MMPRC) and the largest industry organisation Maldives Association of Tourism Industry (MATI).

The destination marketing campaign by the Maldives’ largest bank and Amex comes days after the country welcomed the 1.5 millionth tourist of the year — a new record in tourist arrivals.

Following the achievement, government had announced an ambitious target of attracting at least two million tourists to the popular Indian Ocean holiday destination in 2020.

Maldives welcomed a record 1.4 million tourists in 2018. It was a 6.8 per cent increase from the 1,389,542 tourists that chose to holiday in the Maldives in 2017.

The new government aims to attract 2.5 million tourist arrivals per year by the end of its first five-year term in 2023.

To achieve this target, the government had proposed adding MVR 50 million (USD 3.23 million) to the annual marketing budget of the tourism ministry.

In the proposed state budget for 2020, the government had allocated MVR 154.2 million (USD 9.98 million) for tourism promotion — up from the MVR 104.2 million (USD 6.7 million) in 2019, and MVR 34.73 million (USD 2.2 million) each in 2018 and 2017.

The parliament is currently reviewing the budget.

The government, which came to power in 2018, pledged to ramp up tourism promotion.

Reflecting the new government’s pledge, the state budget for 2019 includes MVR 104,200,000 (USD 6.7 million) for tourism promotion, up from MVR 34,733,333 (USD 2.2 million) in 2018 and 2017.

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Trans Maldivian Airways named World’s Leading Seaplane Operator 2025

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Trans Maldivian Airways (TMA), the world’s largest seaplane operator, has once again strengthened its position as a global aviation leader with new accolades at the World Travel Awards 2025. The airline was named the World’s Leading Seaplane Operator 2025 and the Indian Ocean’s Leading Seaplane Operator 2025, acknowledging its continued contribution to air connectivity across the Maldives. The 32nd Annual World Travel Awards ceremony took place at Exhibition World Bahrain and was attended by more than 300 leaders from the international tourism industry.

Established in 1993, TMA has played a central role in shaping the Maldives’ aviation and tourism sectors. Operating the world’s largest seaplane fleet with 65 DHC-6 Twin Otters and serving over 80 resort destinations, the airline provides vital connectivity across the archipelago with a focus on safety, reliability, and operational efficiency. Conducting more than 400 flights daily, TMA remains essential in enabling access to resort islands nationwide.

Commenting on the achievement, A.U.M. Fawzy, CEO of Trans Maldivian Airways, said: “This prestigious recognition from the World Travel Awards, year after year, reflects the trust placed in our team by our partners and guests, and the responsibility we carry as the primary air service provider connecting resort destinations across the Maldives. At TMA, our focus remains on continuous improvement and building on decades of service excellence. As the tourism industry in the Maldives continues to evolve and grow, we will continue strengthening our operations and supporting the long-term development of the Maldives as a world-leading destination.”

TMA continues to enhance its operational capabilities through ongoing investments in fleet upgrades, infrastructure, staff training, and technology-driven improvements, ensuring it meets rising demand while maintaining its hallmark of dependable service.

As the Maldives prepares for further growth in visitor arrivals, Trans Maldivian Airways remains committed to working closely with industry partners, supporting national tourism objectives, and ensuring a seamless and reliable travel experience for guests visiting the country’s island destinations.

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Kuda Villingili Maldives crafts poetic Valentine’s escape ‘Through the Sands of Time’

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Kuda Villingili Resort Maldives, an island celebrated for barefoot luxury and refined romance, has announced its Valentine’s Day 2026 programme, Through the Sands of Time. Designed as a poetic journey honouring love in all its forms, the curated experience invites couples to pause, reconnect, and create memories that linger long after the waves have smoothed away their footprints.

Set amidst turquoise waters and powder-soft sands, the resort is widely regarded as one of the Maldives’ most romantic hideaways, with accommodation that naturally lends itself to intimate moments. The Water Villa with Private Pool, poised elegantly above the lagoon, offers uninterrupted ocean views and complete seclusion — ideal for couples seeking privacy wrapped in Maldivian tranquillity. On land, the Beach Villa with Private Pool is nestled in lush greenery with a private stretch of sand just steps away, creating a serene sanctuary for sunset rituals and gentle, unhurried mornings together. These villas provide the perfect setting for Valentine’s escapes, honeymoons, proposals, anniversaries, and destination celebrations throughout the year.

This year’s Valentine’s programme highlights the resort’s diverse approach to culinary romance. The celebration begins with an indulgent Valentine’s Buffet at The Restaurant, featuring tropical flavours, live cooking displays, and an artisanal dessert selection. For those seeking a more intimate dining experience, Mar-Umi will present two five-course degustation menus — Seafood or Vegetarian — both infused with delicate Nikkei influences and complemented by a glass of Champagne, with the option of a sommelier-curated wine pairing. Couples wishing to start the day with romance may opt for the sought-after Aqua Breakfast, served floating in the privacy of the villa pool with Brut Rosé Champagne.

Beyond 14 February, Kuda Villingili remains one of the Maldives’ most romantic dining destinations year-round, offering a range of beautifully staged destination dining experiences — from candlelit beach dinners and sandbank feasts to secluded in-villa soirées — each designed to turn special moments into unforgettable memories.

For Valentine’s Day 2026, the resort presents a thoughtfully crafted collection of romantic experiences designed to deepen connection. Couples may choose the Pool Escape, an experience beside the Maldives’ largest pool complete with cocktails, Champagne, and a refined multi-course menu, or the Beach Escape, a cinematic candlelit dinner on the sand framed by lanterns and uninterrupted ocean views.

Throughout the day, couples are invited to enjoy shared experiences including sunrise couples’ yoga, a mid-morning painting session, and a soothing sunset yoga flow. For deeper emotional harmony, private sound healing sessions use calming vibrations to align energy between partners, while an open-air Valentine’s Movie Date under the stars sets the tone for a truly enchanting evening.

The highlight of the wellness offerings is the Valentine’s Couples Spa experience — The Coconut Affair. This 2.5-hour ritual includes a warm coconut oil massage, body scrub, facial treatment, steam session, and a floral bath, all within the resort’s private island spa comprising eight standalone treatment villas designed for absolute serenity.

Whether marking an anniversary, renewing vows, or planning a memorable proposal, couples will find the island’s natural beauty, thoughtful architecture, world-class dining, and wellness experiences to be an ever-inspiring canvas for romance.

With its poetic theme, refined experiences, curated culinary journeys, and settings designed for intimacy, Kuda Villingili Resort Maldives invites couples to celebrate Through the Sands of Time — a day where love slows, deepens, and becomes a memory held forever in the heart.

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Luxury that whispers: THE OZEN COLLECTION celebrates five years of refined hospitality

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There is a distinct kind of magic that emerges when island sanctuaries are shaped by a visionary dream. Five years ago, that magic found its name: THE OZEN COLLECTION. What began as two intimate havens in the Maldivian seascape—the profoundly private OZEN RESERVE BOLIFUSHI and the contemporary OZEN LIFE MAADHOO—has since evolved into a refined hospitality philosophy that whispers luxury rather than declares it.

Founded in the heart of the Indian Ocean, THE OZEN COLLECTION established its legacy through two distinct Maldivian retreats: the ultra-exclusive OZEN RESERVE BOLIFUSHI and the bespoke OZEN LIFE MAADHOO. The brand quickly distinguished itself through its pioneering interpretation of all-inclusive luxury, expressed through its signature RESERVE™ Plan and INDULGENCE™ Plan. Far more than pricing models, these concepts serve as guiding philosophies, transforming each holiday into a seamlessly personalised narrative of indulgence shaped entirely around the guest.

This commitment to excellence has been consistently recognised through prestigious international accolades. OZEN RESERVE BOLIFUSHI exemplifies distinction, with its Royal RESERVE named Maldives’ Leading Luxury Hotel Villa at the World Travel Awards. The property’s MICHELIN Key further affirms its exceptional style and service, while its award for Best All-Inclusive Wine List at the 2025 World’s Best Wine Lists Awards highlights its sophisticated culinary identity.

OZEN LIFE MAADHOO has crafted its own celebrated path. A recipient of Tripadvisor’s Travellers’ Choice Awards Best of the Best 2025—an honour reserved for the top one percent of properties worldwide—it stands as a testament to consistently memorable guest experiences. Its recognition as Sustainable Champion at the Hotelier Maldives Awards reinforces the brand’s belief that profound luxury and responsible environmental stewardship are naturally connected.

Building on this foundation of success, THE OZEN COLLECTION is now embarking on an ambitious new chapter of global expansion. The brand is set to extend its signature elegance and personalised service beyond the Maldives with forthcoming openings in India: OZEN VILLAS JAIPUR, OZEN MANSION KOLKATA, and OZEN PRIVADO GOA. Simultaneously, it will deepen its presence in the Maldives with the exclusive OZEN PRIVÉ ATHIRI GILI, promising a new horizon of secluded luxury.

Reflecting on the journey, Stéphane Laguette, Chief Commercial Officer of Atmosphere Core, said: “Our first five years were about listening and refining our guests’ unspoken wishes, guiding us to the quiet verge of luxury. We learned that true excellence is not about being the largest, but the most meaningful. As we turn the page, we carry these lessons to new shores, ready to craft the next chapter of intimate, unforgettable escapes.”

As THE OZEN COLLECTION steps into its next era, its compass remains firmly aligned with its original purpose: the art of crafting sanctuaries where narrative is paramount. Here, architecture blends harmoniously with nature, service flows with intuitive grace, and every curated experience is designed to honour the unique story of each guest. This is more than hospitality; it is the preservation of moments that linger long after the journey ends—a legacy etched not in sand, but in memory.

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