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Maldives 2019 tourist arrivals cross one million

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Maldives has welcomed over a million tourists this year, as the destination attempts to reach an ambitious target of 1.5 million visitors over the next three months.

Tourism minister Ali Waheed told journalists on Wednesday that the one millionth visitor of the year arrived in the Maldives on August 2.

“Through renewed efforts, we are confident that we will be able to welcome 1.5 million tourists by the first anniversary of our administration (on November 11),” the minister said.

The Maldives marks one millionth visitor milestone this year a month ahead of last year. In 2018, the one millionth mark was reached on September 9 whilst it was celebrated in October the previous year.

Meanwhile, official figures for the month of July released by the tourism ministry show that a total of 132,144 tourists visited the Maldives during the month — an eight per cent increase over July 2018.

According to the July statistics, total arrivals for the past seven months of the year increased by 17.2 per cent to reach 994,733 compared to the same period last year.

The strong performance in the January-July period is mostly due to a significant rise in tourist arrivals from the traditional Europe market, which recorded year-over-year growth of 16 per cent, and the relatively new Asia Pacific market, which recorded year-over-year growth of 17.4 per cent.

Tourist arrivals from Europe stood at 487,165 in the past seven months, accounting to a market share of 49 per cent, whilst Asia Pacific contributed 41.5 per cent of the total tourist arrivals with 413,066 tourists from the region holidaying in the Maldives by the end of July.

Relatively new markets such as the Americas, Africa and the Middle East also maintained their strong performance.

Arrivals from the Americas increased by 26.6 per cent to reach 49,821 in the January-July period compared to the same period last year, accounting to 26.6 per cent of the total tourist arrivals.

Middle East also saw its market share reach 3.5 per cent due to a 16.6 per cent increase in the number of tourist arrivals in the January-July period, whilst Africa, which observed a 24.9 per cent growth in arrivals, contributed one per cent of the total tourist arrivals over the past seven months.

All the top five source markets posted positive growth in arrivals by the end of July.

China maintained its position as the top contributor to Maldives tourism with a marketshare of 17.4 per cent, as arrivals from China increased by 7.6 per cent during the January-July period to reach 172,834.

India, which had overtaken traditional European markets to claim the second spot, maintained its position, as the Maldives’ closest neighbour retained a marketshare of 9.4 per cent with a 99.2 per cent growth in tourist arrivals during the past seven months of the year.

Italy, which had in May lost the second place to India, maintained its position as the third biggest source market with a market share of 8.1 per cent. Arrivals from Italy increased by 32.3 per cent to reach 80,713 in the January-July period.

Germany and the UK, which slid to fourth and fifth position in May, exchanged places, as the UK claimed the fourth position with a marketshare of 7.4 per cent, whilst Germany’s market share dropped to 7.2 per cent by the end of July. Arrivals from Germany grew by 10.4 per cent to reach 71,479 during the past seven months of the year, whilst visitor numbers from the UK saw an increase of 11.1 per cent to reach 73,262 during the period.

Maldives welcomed a record 1.4 million tourists in 2018. It was a 6.8 per cent increase from the 1,389,542 tourists that chose to holiday in the Maldives in 2017.

Meanwhile, government has revised its forecast for the number of tourists visiting the island nation this year, increasing the estimate to a record 1.6 million from 1.5 million.

This positive growth in the tourism industry comes amidst concerns by private organisations representing industry stakeholders such as the Maldives Association of Travel Agents and Tour Operators (MATATO) over the lack of effort and budget to promote the Maldives as a destination.

These concerns come as the world-famous holiday destination struggles to match an increased bed capacity.

Over the past few years, dozens of uninhabited islands have been leased to local and foreign resort developers. Several international brands have entered into the market, increasing the number of resorts to more than 130. That number is set to increase as another 20 resorts are expected to open over the next two years.

Along with the new resort openings come the challenge of increasing demand from budget travellers who choose guesthouses over luxury resorts that the Maldives is known for. The guesthouse sector has rapidly expanded with over 500 guesthouses in operation today.

The previous government announced steps to maintain a structured growth in tourism, including a slowdown in leasing islands for resort development and increased marketing efforts in key markets such as China and the Middle East in order to reach an ambitious target of a record 1.5 million tourist arrivals this year.

Meanwhile, the new government has pledged to ramp up tourism promotion.

Reflecting the new government’s pledge, the state budget for 2019 includes MVR 104,200,000 (USD 6.7 million) for tourism promotion, up from MVR 34,733,333 (USD 2.2 million) this year and the previous year.

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Sun Siyam Olhuveli launches Coral Frame Adoption programme on Earth Day

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To mark Earth Day, Sun Siyam Olhuveli, part of the Lifestyle Collection within the House of Siyam, launched its new marine conservation initiative, the Adopt A Coral Frame experience, during a morning event held on 22 April at Milano Beach on Dream Island.

The initiative forms part of the resort’s wider marine conservation efforts and is designed to give guests a direct way to engage with coral restoration while supporting the protection of the surrounding reef ecosystem.

During the launch, guests were introduced to the coral restoration process through a hands-on experience that explained how new coral growth can be supported through frame-based planting. Under the programme, guests are invited to select and adopt a coral frame, attach healthy coral fragments to it, and take part in placing it within the lagoon to help form a new reef structure.

The process begins with the collection of healthy coral fragments under the guidance of the resort’s marine biologist. These fragments are then secured to specially designed coral frames and placed in selected areas within the resort’s coral garden, where conditions are intended to support growth and marine biodiversity. Guests who adopt a frame will also receive updates on its progress, including photographs shared every six months.

The resort said the programme is intended to make coral conservation more accessible to guests while also highlighting the role of reefs in supporting marine life, protecting coastlines and maintaining ocean ecosystems.

Chaminda Upul, Group Sustainability Manager for Sun Siyam, said the initiative was designed to give guests an opportunity to contribute in a direct way.

“Earth Day is a reminder that even the smallest actions can shape something far greater,” he said. “With Adopt-A-Coral Frame, we wanted to create an experience where our guests can leave a positive mark on the ocean. It’s simple, it’s meaningful, and it stays with you.”

Hassan Adil, General Manager of Sun Siyam Olhuveli, said the resort wanted to create an experience that combines guest participation with long-term environmental value.

“At Olhuveli, we believe the best experiences are the ones that stay with you long after you leave. Adopt-A-Coral is our way of inviting guests to be part of something lasting, while caring for the natural beauty that makes this place so special,” he said.

Part of the proceeds from each coral adoption will go towards Sun Siyam Care, the group’s sustainability platform, supporting marine conservation and reef restoration efforts.

Through the launch of Adopt A Coral Frame, Sun Siyam Olhuveli is combining guest experience with reef restoration, reflecting a wider focus on environmental engagement within its island operations.

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Atmosphere Core reports progress on energy, waste and coral restoration

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Atmosphere Core has released its latest sustainability report, the Core Impact Report 2025, outlining progress across its Maldives operations in areas including energy use, waste management, marine conservation and community engagement.

Published on Earth Day 2026, the report sets out the company’s efforts to integrate sustainability into day-to-day operations and longer-term planning, at a time when tourism businesses face increasing pressure to demonstrate measurable environmental and social performance.

According to the report, Atmosphere Core generated 7.9 million kilowatt-hours of solar power over the past year, with renewable energy accounting for 13 per cent of its total energy demand. The company also reported that waste-to-value systems, including the conversion of 140 tonnes of organic waste into biogas energy, contributed to savings of more than 2.1 million litres of diesel and helped avoid over 5,700 tonnes of carbon emissions.

The report also details progress in reducing single-use plastics across Atmosphere Core’s portfolio of nine resorts. To date, the company said it has eliminated more than 2.1 million plastic bottles and 1.48 million plastic straws. These measures are supported by a centralised sourcing model aimed at improving operational efficiency and reducing waste across the supply chain.

Marine conservation remains a central part of the company’s sustainability programme. According to the report, more than 16,600 coral fragments have been planted across 360 reef frames as part of restoration efforts intended to support reef regeneration around its resorts.

The report also highlights the work of the Atmosphere Foundation, the company’s non-profit corporate social responsibility arm, which is currently supporting 26 projects focused on education, livelihoods and community resilience. Among these is a bamboo-planting initiative that has established more than 3,700 plants across 45 locations in the Maldives.

Atmosphere Core said sustainability is embedded across the business rather than treated as a separate initiative, reflecting a broader shift in the hospitality sector towards operational accountability and measurable outcomes.

Commenting on the report, Salil Panigrahi, Co-Founder and Managing Director of Atmosphere Core, said: “At Atmosphere Core, sustainability is not a parallel initiative; it is fundamental to how we operate and grow. The Core Impact Report reflects our commitment to moving beyond reducing impact to creating lasting value for our communities and ecosystems.”

“As we look ahead, our focus remains on scaling these efforts in a meaningful way, ensuring that each of our resorts contributes to a more resilient and regenerative future,” he added.

Through the report, Atmosphere Core is positioning its sustainability strategy around data-led progress in environmental management and community engagement, while aligning its operations with wider industry expectations on climate and destination stewardship.

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SO/ Maldives introduces ‘Fight Fit’ wellness activation

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On Saturday, 25 April 2026, SO/ Maldives will stage its “Fight Fit” island activation as part of the resort’s ongoing 120 Days Fitness Challenge, bringing together fitness, wellness and local collaboration in a resort-wide programme.

Developed in partnership with Fight Soul Maldives, a local fitness collective focused on combat sports, the activation is designed to offer guests both participation and live viewing experiences while also bringing a local element into the resort’s wellness programming.

A key part of the activation is the Muay Thai Guest Workshop, where guests will have the opportunity to train with fighters from Fight Soul Maldives. Open to different fitness levels, the sessions will introduce the basics of Muay Thai through drills, technique-based training and group activity.

The programme will extend across the island through a series of activities including sunrise yoga, beach combat training, aqua yoga accompanied by DJ music, and sunset fight showcases. According to the resort, the aim is to combine physical activity with the island setting through a range of structured wellness experiences.

The activation will also include a healthy menu developed to support fitness and balanced living, in line with the resort’s wider wellness focus.

Guests will also be invited to take part in a skincare workshop and ritual linked to the launch of products from Comfort Zone. The experience will introduce skincare practices based on science and sustainability as part of the broader wellness programme.

In the evening, the programme will continue with foam parties, fire dance performances, and live Muay Thai and kickboxing exhibitions featuring athletes from Fight Soul Maldives.

Through “Fight Fit”, SO/ Maldives is presenting a wellness-led island activation that combines fitness, lifestyle programming and collaboration with local talent.

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