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New openings set to bring fresh approach to luxury tourism in Maldives

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Maldives.net.mv – As a gaggle of glitzy Maldives newcomers clamour for attention, vying to outdo each other for ostentation, one company is setting itself apart with a refreshingly different approach – creating an outstanding, authentic Maldives experience that gives guests more of what they want. With over 60 years’ experience in the destination between them, the three founding directors of The Small Maldives Island Company have looked beyond tired norms and attention-seeking fads to put what guests really want at the heart of everything they do.

Their vision will be turned into reality with the launch of two exemplary new island resorts, Amilla Fushi (opening November 2014) and Finolhu (opening Q4 2015). An intimate island home that doesn’t take itself too seriously, Amilla Fushi will offer laid-back luxury and more purpose-designed houses of two or more bedrooms than any other Maldives resort – perfect for families and groups of friends. Amilla’s hot, fun-loving younger sister Finolhu meanwhile will offer an affordable beach club-style take on nu-luxury. Located in the pristine UNESCO biosphere reserve of Baa Atoll, both are easily reached via scheduled flights to the new Baa Atoll airport, or a scenic 30-minute seaplane ride from Malé.

Amilla Fushi and Finolhu will turn the established Maldives model on its head. No more thinking of guests as a captive audience, to be corralled into the same couple of pricey restaurants for every meal. No more stinging them with extras every time they do anything, then waving them off with a serious case of ‘bill shock’. And no more lumping in charges for things they don’t need or want.

Says co-founder Tom McLoughlin, “We want our Spa experience to be accessible, indulgent and worry free, so guests can enjoy it without worrying that they can’t afford to have treatments. So – just as it’s a given that breakfast is included – we’re including a 50 minute spa treatment for every guest, every day”.

There will be no ‘paywall’ deterring guests from making the most of the magical Maldivian ocean either: All water sports – non-motorised and motorised – will be complimentary too. No need for parents to cost-control by parking their kids in front of the resort PlayStation for hours on end; instead they will be free to splash around to their hearts’ content, with a host of supervised fun and games ensuring an unforgettable, authentically aquatic Maldivian adventure. What’s more, Amilla’s house reef even boasts its very own renowned ‘Blue Hole’ dive site within snorkeling distance of the beach.

Budding island hoppers with a taste for adventure will also welcome a refreshing, relaxed ‘open island’ philosophy: a first for the Maldives.   Far from being marooned on a single island for the duration of their stay, guests at Amilla and Finolhu will be encouraged to explore Baa Atoll’s other resorts, and their bars and restaurants – and vice versa.  This pioneering and liberating approach puts guests’ experience first, while simultaneously demonstrating the resorts’ supreme confidence in their own offering.

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Amilla Fushi – which literally translates from the local Dhivehi language as ‘my island home’ – ignores fleeting trends in favour of timeless pleasures:  delicious, unpretentious food; superb wines; and relaxed yet flawless service. The vision of ‘Island Restaurateur’, acclaimed Aussie Chef Luke Mangan (described by food legend Anthony Bourdain as ‘the Michael Corleone of Sydney’s restaurant scene’) is to prepare the kind of food people really want to eat on holiday. Out goes starched-shirt service, lobster and linen, and in come barefoot cocktails, barbecue flavours, zingy ceviches and tropical ingredients – realised to perfection at relaxed pier-side restaurant Lonu. Curling around the Maldives’ biggest swimming pool, Baazaar serves upthe freshest line-caught local fish with an international twist, and serious sundowners (or uppers!).

Guests are also free to grab some groceries and self-cater in style: The island’s Emperor General Store and Cellar Door wine shop are stocked with handpicked fresh ingredients, from fresh fruit and vegetables and fine cuts of meat to fresh-baked breads. A true ‘home from home’ experience for foodies who love to cook for their families and friends.

A range of purpose-designed Island Homes – one- and two-bed Beach and Lagoon Houses; 12-metre high, two-bed Tree Houses; and Ocean Reef Houses right on the house reef, with rates starting from approx. US$1,800 per night – are complemented by 12 stunning bespoke Beach Residences of three, four, five and six bedrooms.

Also in Baa Atoll, Finolhu, opening in 2015, is a buzzy, informal haven for sociable singles, fun loving travellers and Millennial families. Offering 126 rooms – 88 overwater – as well as 40 villa suites cocooned on the secluded sanctuary of Finolhu Private Island, Finolhu is all about simple things, done well. Think sandspit-hopping picnics, swim-up cocktails at the Baa Bar and stand-up snacks from the colourful shabby chic Fish & Crab Shack.

Conceived and managed by The Small Maldives Island Company, Amilla Fushi and Finolhu’s light-hearted, unpretentious approach and contemporary architecture and design will bring a new way of doing things to a destination that has found itself in a coupley conceptual cul-de-sac.

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SO/ Maldives earns full Green Globe recertification, strengthening position in sustainable luxury

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SO/ Maldives has announced a significant sustainability milestone with its perfect 100% Green Globe recertification score, reaffirming the resort’s unwavering commitment to environmental stewardship and innovative green practices. This achievement continues a journey that began well before the resort welcomed its first guests. In November 2024, SO/ Maldives earned the prestigious Green Globe certification in its very first year of operation, demonstrating an exceptional dedication to integrating sustainable principles into the core of its fashion-forward and design-led identity. Guided by Ennismore’s ESG mission, the resort has consistently showcased how bold eco-conscious innovation can elevate the luxury hospitality experience.

From the outset, SO/ Maldives has implemented thoughtful and forward-thinking initiatives that minimise its carbon footprint, reduce waste, support the local ecosystem and empower both its team and surrounding communities. The flawless 2025 recertification score reflects excellence across all sustainability indicators, supported by impactful measures such as the installation of solar panels across villas, restaurants and operational areas, generating up to 45% of the resort’s total energy. Intelligent GRMS technology further optimizes energy consumption by regulating air-conditioning, lighting and occupancy-based usage.

As SO/ Maldives continues to redefine luxury through purpose and innovation, the resort is also proud to be recognised as part of the Other Effective Area-Based Conservation Measures (OECMs) a global framework dedicated to safeguarding biodiversity beyond traditional protected areas. This milestone underscores the resort’s deep commitment to environmental stewardship, championing long-term sustainability practices that preserve both the island’s natural beauty and its ecological integrity.

Through ongoing marine protection initiatives, habitat monitoring, and low-impact operational strategies, SO/ Maldives is actively contributing to the protection of local wildlife while fostering the natural regeneration of coral ecosystems. These efforts support thriving marine life, encourage healthy reef development, and reinforce the resort’s mission to protect the environment for future generations.

By aligning luxury hospitality with meaningful conservation, SO/ Maldives continues to lead with purpose where indulgence, innovation, and environmental responsibility coexist in perfect island harmony.

Waste management has been another cornerstone of the resort’s success. SO/ Maldives enforces comprehensive waste segregation and has partnered with Parley to upcycle plastic waste into high-performance materials used by Adidas in footwear and apparel. Additionally, collaborations with Secure Maldives ensure responsible recycling of metal waste. The resort also champions eco-conscious product choices: CODAGE bathroom amenities feature vegan, sustainably sourced formulas packaged in recyclable materials, while Palatino supplies 100% compostable bamboo and FSC-certified wooden in-villa amenities, including slippers and personal care items.

Food sustainability is deeply embedded into the resort’s culinary philosophy. SO/ Maldives utilises advanced digesters to liquefy food waste for responsible disposal, implements dedicated composting systems, and leverages Orbisk technology to monitor consumption and reduce waste. By sourcing ingredients locally from seafood to fresh produce the resort supports Maldivian communities and reduces carbon emissions. Its buffet-free approach promotes curated à la carte experiences that minimise food waste while enhancing guest satisfaction.

In true SO/ fashion, the resort merges sustainability with style. Each villa features bespoke artworks by Thai artist Ploenchan Vinyaratn, crafted from surplus yarn and recycled materials, blending elevated design with eco-friendly practices. The resort has also fully eliminated single-use plastics, further solidifying its position as a leader in sustainable hospitality.

The perfect Green Globe recertification is a tribute to the passionate SO/ Maldives team whose creativity, commitment and innovation ensure that environmental responsibility and guest happiness go hand in hand. SO/ Maldives extends its gratitude to its partners and guests for choosing to support its sustainability journey. As the resort continues to push boundaries and redefine island luxury, it remains steadfast in harmonizing bold design, exceptional service and meaningful environmental impact, celebrating the artistry of hospitality through green living.

For more information or to book your perfect getaway, please visit SO-Maldives.com or contact SO.Maldives.Reservations@so-hotels.com.

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Milaidhoo Maldives introduces tranquil 3-day detox experience for New Year

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Milaidhoo Maldives invites guests to begin the year feeling grounded and attuned to what truly matters, blending barefoot informality with a mindful approach to living. As the festive season draws to a close, the island encourages visitors to slow down, reconnect with the essentials and embrace a sense of calm through its New Year Renewal – 3-Day Detox Journey.

Curated for those seeking balance and inner harmony after the holidays, the programme nurtures both body and mind through gentle, restorative treatments featuring the acclaimed Aromatherapy Associates range. At Milaidhoo, wellbeing unfolds with intention, inviting guests to adopt the island’s unhurried rhythm and rediscover serenity.

Day 1 – Grounding & Harmonising

The experience begins with a personalised 15-minute holistic wellbeing consultation, ensuring each ritual aligns with individual needs. This is followed by a welcome ritual combining aromatherapy inhalations and cocoon meditation to ease the body and mind into a peaceful state.

Day 2 – Detox & Revitalise

Guests continue their journey with a private eucalyptus-infused steam ritual designed to invigorate and support immunity. An Aromatherapy Associates Detox Body Mud Wrap follows, offering purification and toning benefits, while a Wellbeing Facial restores both skin and spirit, leaving guests refreshed.

Day 3 – Renewed Energy & Inner Calm

The final day includes a Detox & Drainage Massage to enhance circulation and lymphatic flow, releasing tension and heaviness. A 30-minute sound healing session further promotes deep relaxation and renewed lightness. Guests depart with personalised stretching and mindful breathing exercises to maintain balance long after their stay.

Priced at USD 550++ per guest (240 minutes), the New Year Renewal reflects Milaidhoo’s philosophy of slow, meaningful living—a tranquil pause from everyday life. Each experience is thoughtfully designed to reconnect guests with themselves, their surroundings and the natural rhythm of life in the Maldives.

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Awards

Marriott Maldives resorts secure top rankings in Condé Nast Traveller Middle East 2025

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Marriott International has announced that three Luxury Group resorts within the Marriott Bonvoy portfolio in the Maldives have been recognised in the inaugural Condé Nast Traveller Middle East Readers’ Choice Awards 2025. The Ritz-Carlton Maldives, Fari Islands, JW Marriott Maldives Resort & Spa, and W Maldives were honoured in key categories across this first regional edition.

Voted by discerning and adventure loving readers throughout the region, these accolades celebrate the commitment of hospitality professionals who deliver thoughtful service and memorable moments. In the Favourite Overseas Leisure Hotels category, The Ritz-Carlton Maldives, Fari Islands secured the number two ranking, while JW Marriott Maldives Resort & Spa earned the number four ranking. Both resorts continue to welcome guests with refined design, private villa accommodations, inventive culinary journeys, and signature programming that reflects the rhythm and spirit of the Maldives. Designed by Kerry Hill Architects, The Ritz-Carlton Maldives, Fari Islands is shaped by the ocean forces, wind, and waves, with contemporary villas that blend intuitive luxury with the essence of island living. JW Marriott Maldives Resort & Spa is distinguished by its spacious overwater and beach pool villas, celebrated dining, and the warm, genuine service that defines the JW Marriott brand.

Ranked number five in the Favourite Destination Spas category, The Ritz-Carlton Spa at The Ritz-Carlton Maldives, Fari Islands is recognized for its distinctive ring-shaped design set above a tranquil lagoon and for wellness experiences inspired by the elemental power of water and the natural harmony of its surroundings. AWAY Spa at W Maldives, ranked tenth in this category, is recognized for its vibrant approach to wellness, panoramic lagoon views, and personalised treatments that encourage guests to relax, recharge, and experience the playful spirit that defines the resort.

The awards also named the Maldives the number one Favourite Overseas Leisure Destination, reaffirming the islands as a preferred choice for travellers seeking natural beauty, peaceful surroundings, and immersive experiences across the Indian Ocean.

Marriott Bonvoy portfolio of resorts in the Maldives comprises of The Ritz-Carlton Maldives Fari Islands, The St. Regis Maldives Vommuli Resort, JW Marriott Maldives Resort & Spa, W Maldives, JW Marriott Maldives Kaafu Atoll Island Resort, The Westin Maldives Miriandhoo Resort, Le Méridien Maldives Resort & Spa and Sheraton Maldives Full Moon Resort & Spa. Each resort is located on its own private island and offering the ultimate dream getaway. For further information, visit the website here.

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