News
New openings set to bring fresh approach to luxury tourism in Maldives
Maldives.net.mv – As a gaggle of glitzy Maldives newcomers clamour for attention, vying to outdo each other for ostentation, one company is setting itself apart with a refreshingly different approach – creating an outstanding, authentic Maldives experience that gives guests more of what they want. With over 60 years’ experience in the destination between them, the three founding directors of The Small Maldives Island Company have looked beyond tired norms and attention-seeking fads to put what guests really want at the heart of everything they do.
Their vision will be turned into reality with the launch of two exemplary new island resorts, Amilla Fushi (opening November 2014) and Finolhu (opening Q4 2015). An intimate island home that doesn’t take itself too seriously, Amilla Fushi will offer laid-back luxury and more purpose-designed houses of two or more bedrooms than any other Maldives resort – perfect for families and groups of friends. Amilla’s hot, fun-loving younger sister Finolhu meanwhile will offer an affordable beach club-style take on nu-luxury. Located in the pristine UNESCO biosphere reserve of Baa Atoll, both are easily reached via scheduled flights to the new Baa Atoll airport, or a scenic 30-minute seaplane ride from Malé.
Amilla Fushi and Finolhu will turn the established Maldives model on its head. No more thinking of guests as a captive audience, to be corralled into the same couple of pricey restaurants for every meal. No more stinging them with extras every time they do anything, then waving them off with a serious case of ‘bill shock’. And no more lumping in charges for things they don’t need or want.
Says co-founder Tom McLoughlin, “We want our Spa experience to be accessible, indulgent and worry free, so guests can enjoy it without worrying that they can’t afford to have treatments. So – just as it’s a given that breakfast is included – we’re including a 50 minute spa treatment for every guest, every day”.
There will be no ‘paywall’ deterring guests from making the most of the magical Maldivian ocean either: All water sports – non-motorised and motorised – will be complimentary too. No need for parents to cost-control by parking their kids in front of the resort PlayStation for hours on end; instead they will be free to splash around to their hearts’ content, with a host of supervised fun and games ensuring an unforgettable, authentically aquatic Maldivian adventure. What’s more, Amilla’s house reef even boasts its very own renowned ‘Blue Hole’ dive site within snorkeling distance of the beach.
Budding island hoppers with a taste for adventure will also welcome a refreshing, relaxed ‘open island’ philosophy: a first for the Maldives. Far from being marooned on a single island for the duration of their stay, guests at Amilla and Finolhu will be encouraged to explore Baa Atoll’s other resorts, and their bars and restaurants – and vice versa. This pioneering and liberating approach puts guests’ experience first, while simultaneously demonstrating the resorts’ supreme confidence in their own offering.
Amilla Fushi – which literally translates from the local Dhivehi language as ‘my island home’ – ignores fleeting trends in favour of timeless pleasures: delicious, unpretentious food; superb wines; and relaxed yet flawless service. The vision of ‘Island Restaurateur’, acclaimed Aussie Chef Luke Mangan (described by food legend Anthony Bourdain as ‘the Michael Corleone of Sydney’s restaurant scene’) is to prepare the kind of food people really want to eat on holiday. Out goes starched-shirt service, lobster and linen, and in come barefoot cocktails, barbecue flavours, zingy ceviches and tropical ingredients – realised to perfection at relaxed pier-side restaurant Lonu. Curling around the Maldives’ biggest swimming pool, Baazaar serves upthe freshest line-caught local fish with an international twist, and serious sundowners (or uppers!).
Guests are also free to grab some groceries and self-cater in style: The island’s Emperor General Store and Cellar Door wine shop are stocked with handpicked fresh ingredients, from fresh fruit and vegetables and fine cuts of meat to fresh-baked breads. A true ‘home from home’ experience for foodies who love to cook for their families and friends.
A range of purpose-designed Island Homes – one- and two-bed Beach and Lagoon Houses; 12-metre high, two-bed Tree Houses; and Ocean Reef Houses right on the house reef, with rates starting from approx. US$1,800 per night – are complemented by 12 stunning bespoke Beach Residences of three, four, five and six bedrooms.
Also in Baa Atoll, Finolhu, opening in 2015, is a buzzy, informal haven for sociable singles, fun loving travellers and Millennial families. Offering 126 rooms – 88 overwater – as well as 40 villa suites cocooned on the secluded sanctuary of Finolhu Private Island, Finolhu is all about simple things, done well. Think sandspit-hopping picnics, swim-up cocktails at the Baa Bar and stand-up snacks from the colourful shabby chic Fish & Crab Shack.
Conceived and managed by The Small Maldives Island Company, Amilla Fushi and Finolhu’s light-hearted, unpretentious approach and contemporary architecture and design will bring a new way of doing things to a destination that has found itself in a coupley conceptual cul-de-sac.
News
Heritance Aarah invites guests to ‘Unwrap Incredible’ this festive season
This December, Heritance Aarah invites guests to experience Christmas in the Maldives through a season built around anticipation, discovery and wonder. Under the theme Unwrap Incredible, the island becomes the gift itself, wrapped in ocean light, white and gold, festive flavours, family moments, wellness rituals and celebrations that unfold one beautiful surprise at a time.
From the first glow of the season, the island begins to transform. The Great Glow-Up Tree-Lighting Ceremony sets the tone on Ranba Beach, where Heritance Aarah’s white and gold Christmas tree comes alive against the Maldivian evening sky. Across the island, the festive spirit continues through sparkling gatherings, elegant dinners, beachside celebrations and moments designed to make every day feel newly unwrapped.

Highlights to look forward to:
- The Great Glow-Up Tree-Lighting Ceremony – a magical white and gold beginning to the festive season.
- Christmas Eve at Aarah – pre-dinner cocktails, gala dinners at Ranba and Ralu, an exclusive eight-course set dinner at Baani, and a midnight celebration with DJ beats, live band entertainment and Santa’s arrival.
- Brunch & Bliss – a joyful Christmas Day champagne brunch flowing from morning to afternoon.
- Lobster Feast by the Sea and Seaside Sizzle – refined beachside seafood experiences beneath the evening sky.
- Midnight Mirage – a glittering New Year’s Eve celebration with music, dancing, entertainment and island energy until late.
- Koka Kids Club – festive crafts, cookie decorating, treasure hunts, colour runs, movie nights and Christmas parties for younger guests.

The season also brings a rich programme of dining and beverage experiences. Guests can explore interactive tasting stations at Sweet Flavours of Aarah, discover tea-inspired creations, join cocktail and tiki workshops, savour rum and wine tastings, or enjoy a global street food festival on Ranba Beach.
For those seeking adventure, the lagoon becomes part of the celebration with guided snorkelling at the house reef, sunset cruises, dolphin journeys, canoe races, banana rides and sunrise fishing. Culture also takes centre stage at the Maldivian Village, where guests can discover island traditions, crafts and stories that reveal the Maldives beyond the view.

Wellness seekers can pause between celebrations with oceanfront yoga, mindfulness sessions and personalised face scan experiences at IASO Medi Spa.
This festive season, Heritance Aarah is not simply a place to celebrate. It is a place to discover. To taste, explore, gather, pause and be surprised.

At Heritance Aarah, Christmas is waiting to be unwrapped.
Action
Maldives’ Dhigurah ranked among world’s 10 most valuable beaches
Dhigurah in Alifu Dhaalu Atoll has been ranked among the world’s 10 most valuable holiday beaches, with its stretch of sand assigned an estimated value of MVR 2.9 billion (€162.7 million) in a study by luxury villa holiday specialist CV Villas.
The island placed eighth in the global ranking, ahead of Seven Mile Beach in the Cayman Islands and Copacabana in Rio de Janeiro, Brazil.
The study calculated the hypothetical cost of owning some of the world’s best-known beaches by valuing the sand as coastal land. The figures do not represent sale prices or suggest that the beaches are available for private purchase.
Dhigurah was the only Maldivian beach included in the global top 15. Known for its long sandbank and proximity to whale shark habitats in South Ari Atoll, the inhabited island has become a destination for guesthouse tourism, diving and marine excursions.
Florida’s Siesta Beach topped the global ranking with an estimated value of €1.08 billion, followed by Pampelonne Beach in France at €843 million and Praia da Falésia in Portugal at €573.2 million.
Grace Bay in the Turks and Caicos Islands was ranked fourth at €376.4 million, while Bondi Beach in Sydney completed the top five with an estimated value of €365 million.
Hannah Marshall, luxury travel destination expert and marketing manager at CV Villas, said the research highlighted the role of location in determining coastal land values.
“Everyone has a beach that means something to them, so there’s something fun about seeing what those stretches of sand might be ‘worth’ if you valued them like the land behind them,” Marshall said.
“What comes through is how much location drives the figure: a beach in St-Tropez or on Siesta Key carries a value that a quieter shore — even just as beautiful — simply won’t.”
While Siesta Beach had the highest total estimated value, The Baths on Virgin Gorda in the British Virgin Islands recorded the highest value per square metre, at €8,846. Princess Diana Beach in Barbuda was the most affordable beach assessed, at approximately €199 per square metre.
News
Reiki Master Nikki begins August residency at Amilla Maldives’ Javvu Spa
Amilla Maldives is hosting holistic wellness practitioner Nongluck Chuaychuang, known as Nikki, for a month-long residency at the resort’s Javvu Spa.
Running from 2 to 30 August 2026, the residency offers guests a collection of treatments focused on physical relaxation, energy alignment and mental wellbeing.
A Reiki Master and sound healing specialist, Nikki has practised at luxury wellness destinations around the world. During her residency at Amilla, she is offering treatments tailored to guests’ individual needs, with sessions designed to release physical tension, support energy flow and encourage relaxation.
“True healing begins when we give ourselves the space to slow down, listen within, and return to our natural rhythm,” Nikki said.
The programme includes The Nikki Essence, her signature holistic massage, as well as Reiki Energy Healing, which focuses on subtle body alignment.
Guests can also take part in sound bath journeys using Tibetan and crystal bowls, or book intuitive bodywork sessions designed to provide restorative release.
The residency forms part of Javvu Spa’s wellness programme, which incorporates treatments and practices intended to support physical and emotional balance.
Sessions are available at Javvu Spa throughout the residency, with advance reservations recommended.
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