Food
BBM launches American Specialty Premium Heavy-Duty Mayonnaise in Maldives

Bestbuy Maldives (BBM), at the forefront of culinary innovation in the Maldives, has announced the launch of American Specialty Premium Heavy-Duty Mayonnaise, a condiment that redefines the benchmarks for taste, consistency, and culinary adaptability. Steering this exciting launch is BBM’s Marketing Head, Praval Kumar, a marketing professional with over a decade of sales and marketing experience within the FMCG and food and beverage sectors. With a storied career that spans across leading brands such as leading multinationals in India and Sri Lanka, Kumar’s expertise is set to position American Specialty Mayonnaise as a leader in the premium condiment market in the Maldives.
We delve into a comprehensive Q&A with Praval Kumar, exploring the vision behind introducing this culinary marvel to the Maldivian market.
Q: What makes American Specialty Premium Heavy-Duty Mayonnaise stand out in the competitive culinary market?
A: American Specialty mayonnaise is not just a condiment; it’s a testament to culinary excellence. Crafted from premium ingredients, including egg yolks, oil, vinegar, and select seasonings, it offers a velvety smooth texture and a luxurious mouthfeel that enhances every dish. What truly sets it apart from the leading competitors in the region is its robust consistency, utility for professional kitchens where durability and flavor are paramount.
Q: How does this mayonnaise benefit chefs and culinary professionals in the Maldives?
A: The Maldives is renowned for its exceptional culinary offerings, and our premium heavy-duty mayonnaise is designed to meet the high standards of this market. In a landscape which is heavily dominated by tourists in resorts, American Specialty Mayo’s superior binding and stability make it perfect for a wide range of culinary applications, from gourmet dressings to exquisite dips. The balance of savory and tangy flavors provides a versatile base that encourages culinary creativity, enabling chefs to elevate their dishes to new heights.
Q: Can you speak to the quality and production standards of American Specialty Mayonnaise?
A: Absolutely. Made in US, the American Specialty mayonnaise is produced in state-of-the-art facilities, adhering to the highest quality control measures. Every step, from sourcing premium ingredients to rigorous production protocols, is meticulously monitored. This ensures consistency, freshness, and the exceptional taste that American Specialty is known for. We take pride in our commitment to excellence, which is reflected in every jar of this premium heavy-duty mayonnaise.
Q: With the diverse culinary landscape of the Maldives, how versatile is the use of this mayonnaise?
A: The culinary landscape in Maldives in hugely diversified due to large number of tourists visiting the country from across the globe. These tourists have varied taste preferences and expectations. American Specialty mayonnaise is incredibly adaptable, seamlessly integrating into various culinary traditions. Whether it’s being used as a base for a delicate salad dressing, a rich spread for sandwiches, or as a dipping sauce for a range of appetizers, its ability to enhance flavor profiles makes it a staple in any kitchen. It’s this versatility that we believe will make American Specialty a favored choice among Maldivian resort chefs as well as hotels and cafes in the mainland.
Q: What are BBM’s expectations with the launch of American Specialty Premium Heavy-Duty Mayonnaise in the Maldives?
A: BBM is excited to bring a product of such high caliber to the Maldives. We anticipate that American Specialty Premium Heavy-Duty Mayonnaise will become an essential ingredient for the chefs across resorts owing to its quality, flavor, and versatility. Our goal is to support the culinary industry by providing products that inspire creativity and excellence in the kitchen.
Q: What sustainability initiatives are in place for the production of American Specialty Premium Heavy-Duty Mayonnaise?
A: Sustainability is at the heart of American Specialty productions. For the production of this premium heavy-duty mayonnaise, the team engages in ethical sourcing of ingredients, ensuring that the eggs come from farms that prioritize animal welfare, and the oils are sourced from sustainable plantations. Additionally, the manufacturing processes are designed to minimize waste and reduce energy consumption, aligning with the commitment to environmental stewardship.
Q: How does American Specialty Mayonnaise cater to the evolving tastes of the Maldivian market?
A: The Maldivian market is unique and blends local flavors with international influences. Recognizing this, the mayonnaise is crafted to be both versatile and adaptable, serving as the perfect base for a multitude of culinary creations. Whether it’s incorporating local seafood delicacies or enhancing international gourmet dishes, our mayonnaise is designed to complement and elevate the diverse palate of the Maldivian cuisine.
Q: How does American Specialty ensure the highest level of food safety in its mayonnaise production?
A: Food safety is paramount in the production process. The team adheres to rigorous international food safety standards and certifications, to ensure that the mayonnaise meets the highest safety and quality criteria. From the selection of ingredients to the final packaging, every step of the process is subject to strict quality control measures, including regular audits and inspections, to guarantee the safety and integrity of our products.
Q: Can you provide some innovative culinary applications for American Specialty Premium Heavy-Duty Mayonnaise in Maldivian cuisine?
A: Absolutely! This mayonnaise is a culinary chameleon, adept at enhancing traditional Maldivian dishes and creating innovative new flavors. For instance, it can be used to create a sumptuous base for traditional Maldivian tuna salads, add a creamy texture to curries without altering their spicy profile, or even as a secret ingredient in tropical fruit-based desserts for a subtle richness. Its robust structure makes it ideal for creating artful presentations, such as stabilized sauces and dressings that maintain their integrity in the tropical heat.
Featured
JEN Maldives celebrates Earth Day with debut of eco-friendly culinary experience

On Tuesday, 22nd April—International Mother Earth Day—JEN Maldives Malé by Shangri-La hosted an exclusive luncheon for its corporate and media partners to mark the launch of its new ‘Rooted in Nature’ menu.
The event underscored the hotel’s ongoing dedication to sustainability and community engagement through the Rooted in Nature culinary program, a global initiative by Shangri-La Hotels & Resorts. This program promotes the use of fresh, locally sourced, and ethically produced ingredients. By collaborating with local farmers and fishermen, JEN Maldives Malé by Shangri-La fosters a strong link between the community and the cuisine featured on its menus.
The newly introduced menu showcases sustainable ingredients procured from local markets, line-caught seafood, and organic produce—including fruits and vegetables grown on the hotel’s own grounds. These efforts reflect the hotel’s commitment to supporting the local community, minimising environmental impact, and delivering an authentic Maldivian dining experience.
Juan Carlos Diago, General Manager of JEN Maldives Malé by Shangri-La, commented, “We are proud to introduce the new Rooted in Nature menu to our guests and partners. This initiative reflects our deep commitment to promoting sustainable dining while celebrating the rich bounty of our local environment.”
Guests at the luncheon were treated to an exclusive preview of the menu, further reinforcing JEN Maldives Malé’s position as a leader in sustainable and innovative cuisine. The ‘Rooted in Nature’ menu is now available at Azur Restaurant and can also be enjoyed at private events hosted in the hotel’s ballroom.
Cooking
Zeen’s Cuisine takes over Mercure Maldives Kooddoo’s Vista restaurant

Mercure Maldives Kooddoo has announced a special culinary collaboration with Zeen’s Cuisine, bringing an exclusive dining experience to the island’s signature Italian restaurant, Vista. Set to take place on 23rd May 2025, this one-night-only takeover event will feature the bold and inventive creations of celebrated Maldivian chef, Zeen.
Renowned for her innovative take on fusion sushi, Zeen has carved a name for herself by blending traditional Japanese techniques with Maldivian flavors, creating dishes that are as visually stunning as they are delicious. Her unique culinary style celebrates her roots while pushing the boundaries of contemporary cuisine.
In the lead-up to the event, Zeen will collaborate closely with the resort’s culinary team through a series of hands-on training sessions. These workshops are designed to share knowledge, introduce new techniques, and inspire creative experimentation, ultimately enriching the skills and perspectives of the Mercure Maldives Kooddoo kitchen team. As part of this collaboration, Zeen will also work with the team to introduce an exclusive new roll to the resort’s culinary offerings: the Kooddoo Kiss. Inspired by the resort’s adults-only concept, this roll features exquisite flavors with a subtle kick. While the ingredients and taste profile remain a closely guarded secret, guests can look forward to its much-anticipated reveal on the day of the event.
Guests at Vista Restaurant will be treated to a thoughtfully curated menu that reflects Zeen’s signature flair, incorporating fresh island ingredients and unexpected pairings. The event will serve as a celebration of creativity, cultural expression, and gourmet artistry, set against the breathtaking backdrop of the Indian Ocean.
This takeover not only highlights Mercure Maldives Kooddoo’s commitment to showcasing local talent and culture through its “Discover Local” initiative but also reaffirms its position as a hub for culinary innovation in the Maldives.
Limited seats are available for this exclusive evening. Guests are encouraged to reserve in advance to experience this rare gastronomic encounter with one of the Maldives’ most exciting and underrated chefs.
Drink
Tacos, tostadas, and tropical vibes: Tex-Mex night at Cinnamon Dhonveli

On a balmy Maldivian evening at Cinnamon Dhonveli Maldives, guests were transported far beyond the turquoise waters and swaying palms to the vibrant heart of Mexico, where bold spices, generous flavours, and festive flair came alive in an unforgettable Tex-Mex dining experience.
Hosted at the resort’s Tex Mex restaurant, this exclusive culinary evening unfolded like a vibrant tapestry of taste, guided by a menu crafted to celebrate both tradition and indulgence. Each dish told a story, a moment of cultural homage wrapped in fresh ingredients and smoky, savoury aromas that floated into the air as guests dined by the ocean’s edge.
The evening commenced with the Chicken Caesar Cutlet—a zesty twist on the classic Caesar—featuring marinated chicken breast, avocado, feta, and a charred lettuce crunch. It set the tone for a menu that was both hearty and refined. Following this, the Taco Salad arrived, layered with fresh seafood, guacamole, and sour cream, offering a vivid medley of texture and freshness.
For those in search of warmth and comfort, the Mexican Chicken Soup brought soul to the table, rich with shredded cheese and tortilla chips. As the evening progressed, the grill’s stars made their appearance: a Sourdough King Beef Burger, dripping with cheese sauce and accompanied by golden fries, and the show-stopping Beef Birria Tacos, delivering a slow-cooked, spicy essence that had guests eagerly reaching for seconds.
Sharing was at the heart of the celebration. The Meaty Platter presented a bold feast—featuring grilled sirloin, ribs, and half chicken, accompanied by flour tortillas, guacamole, garlic mayo, and hot sauce. The seafood counterpart, the Seafood Platito, offered a tropical treasure trove of crispy calamari rings, prawn tostadas, green-lip mussels, and coconut-cut crabs, all enhanced by sides of salsa and creamy dips.
The Grilled Sirloin Steak, brushed with cilantro lime butter and served with shoestring fries, provided a classic finale to the main courses, while the Fajita Plates—offered with chicken, beef, or prawns—invited diners to craft their own flavourful creations for a fun, interactive finish to the evening.
Commenting on the event, Marlon Robert, General Manager at Cinnamon Dhonveli Maldives, stated, “We wanted to create an experience that brings people together through food—flavours that spark conversation, dishes meant to be shared, and moments that stay with our guests long after the last bite. The Tex-Mex night was not just about dining—it was a culinary journey that brought a little heat, a lot of heart, and a dash of fiesta to our island.”
With the sound of the waves providing the evening’s soundtrack and the scent of grilled meats filling the air, this Tex-Mex night served as a vibrant reminder that in the Maldives, paradise isn’t just found in the scenery—it is also savoured on the plate.
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