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Seaside Finolhu Baa Atoll Maldives and EnChroma partner to enhance colorful experiences for color blind guests
In honor of International Colour Blindness Awareness Month, Seaside Finolhu Baa Atoll Maldives, renowned for its vivid and captivating surroundings, has teamed up with EnChroma to offer color blind guests a groundbreaking opportunity to witness the Maldives’ dazzling landscapes in all their vibrant glory. This pioneering initiative includes the use of specialized glasses designed for color blindness, innovative snorkel masks, and EnChroma sunglasses, allowing visitors to experience the world in an entirely new light.
EnChroma, known for its patented lens technology, has developed these cutting-edge solutions, which are exclusively available at Seaside Finolhu.
A World First: Seeing the Maldives in Full Color
Among the groundbreaking innovations, EnChroma’s color blind glasses stand out, granting individuals with color blindness the ability to perceive the world in its true spectrum of colors. Additionally, snorkel masks have been crafted to enhance underwater adventures, enabling color blind guests to appreciate the Maldives’ vibrant marine life more vividly than ever before.
This remarkable offering is a world-first and can only be experienced at Seaside Finolhu.
Unlocking a World of Color
Color blindness affects approximately 350 million people globally, with 30 million residing in Europe alone. This condition predominantly affects men, with one in 12 individuals impacted. While those with normal color vision can perceive over one million shades and hues, color blind individuals typically see only about 10 percent of this range.
For red-green color blind individuals, colors may appear muted and indistinguishable from one another. Common color confusions include green and yellow, grey and pink, purple and blue, and red and brown. This limitation can hinder color-blind individuals from fully immersing themselves in vibrant experiences during their travels, affecting both work environments and social interactions.
A Colorful Paradise Beckons
At Seaside Finolhu Baa Atoll Maldives, color blind guests not only have the opportunity to witness the myriad blues of the Baa Atoll but also to explore one of the most visually captivating hotels in the Maldives, with its kaleidoscope-inspired interiors.
Steven Phillips, General Manager at Finolhu Baa Atoll Maldives, shared his excitement about the partnership: “We’re thrilled to be partnering with EnChroma on this exciting new initiative. Travelling the world is one of life’s greatest pleasures, but imagine doing so and only experiencing ten percent of color. That’s like only seeing two colors of the rainbow. Or not witnessing the true blue of the ocean or the hundreds of hues of a sunset.”
“As someone who is color blind myself, I know all too well the realities and impact this can have, so I’m delighted to see this collaboration come to life. We can’t wait to welcome color blind guests – both adults and children alike – to experience this unique technology and see our piece of paradise in all its glory!”
Erik Ritchie, CEO of EnChroma, expressed his enthusiasm about the project: “The Maldives, and Seaside Finolhu, are arguably two of the most breathtakingly beautiful and colorful places on earth. I’m a divemaster and have been SCUBA diving for most of my life, so I can appreciate how much more spectacular and special it will be for color blind divers to experience the amazing array of vibrant colors the ocean has to offer. We are also thrilled that color blind guests will be able to experience more color when they are not diving by borrowing our glasses at the resort.”
Seaside Finolhu Baa Atoll Maldives and EnChroma are poised to make the Maldives’ vibrant beauty accessible to all, transcending the boundaries of color blindness and offering a life-changing experience for those who embark on this captivating journey.
JEN Maldives Malé has introduced the Shangri-La Circle (SLC) loyalty programme, offering dining benefits for guests from 1 April to 31 December 2026.
The programme provides free and instant membership, allowing guests to access discounts and earn reward points on dining experiences at the property. Members receive a 15 per cent discount on their first dining purchase upon joining, along with ongoing 15 per cent savings on food and beverage.
Guests can enrol in the programme through the Shangri-La Circle mobile application. Membership benefits include reward points on eligible spending, which can be redeemed for future dining and hotel experiences.
The offer applies to regular dining experiences and excludes tobacco, special theme buffet nights, and other ongoing promotions.
JEN Maldives Malé stated that the programme is designed to provide value to guests while enhancing dining experiences at the hotel. The initiative also reflects Shangri-La’s focus on strengthening guest engagement through loyalty-based offerings.
Members are required to present their digital membership card at the time of billing to access the benefits.
The hotel is promoting the programme through its social media channels, in-house displays, and digital platforms. Guests can download the Shangri-La Circle application or sign up at the hotel to begin using the programme.
Kuda Villingili Resort Maldives has been nominated in the Resorts category for the Condé Nast Traveller Readers’ Choice Awards 2026 (UK) and the Condé Nast Traveler Readers’ Choice Awards 2026 (US), marking a further development in the resort’s international recognition.
The Readers’ Choice Awards are based on traveller feedback and are considered a key benchmark within the global travel industry. The dual nomination reflects the resort’s presence across international markets and its engagement with guests from different regions.
The nomination follows a series of recognitions for the resort. In 2025, Kuda Villingili was ranked among the Top 5 Overseas Leisure Resorts Worldwide in the Condé Nast Traveller Middle East Readers’ Choice Awards, placing fifth globally. It was also listed among the Top Resorts in the Indian Ocean in the Condé Nast Traveler Readers’ Choice Awards 2025 (US). The resort was similarly recognised in the 2024 edition of the awards.
Located in North Malé Atoll, approximately 30 minutes by speedboat from Velana International Airport, Kuda Villingili Resort Maldives offers 75 villas and residences, each with private pools and views of the surrounding ocean.
The resort features eight restaurants and three bars, including Japanese-Peruvian dining at Mar-Umi and Teppanyaki by Mar-Umi. Other dining options include Asian cuisine at East and grill offerings at Fire. Additional facilities include a cigar lounge, a large swimming pool, a spa with overwater treatment villas, and a range of wellness and recreational activities such as yoga, sound therapy and surfing.
Amjad Thaufeeg, Commercial Director at Kuda Villingili Resort Maldives, stated that the nominations reflect feedback from guests across international markets and noted the importance of maintaining consistent service standards.
Voting for the Readers’ Choice Awards 2026 is open until 30 June 2026, with results scheduled to be announced in November 2026.
Baros Maldives is set to host a curated Earth Day experience titled Earth Day in Bloom on 22 April 2026, offering guests an evening programme centred on sustainability, nature and locally sourced ingredients.
The event will begin at 6:30pm at the resort’s Chef’s Garden, where guests will be welcomed with a Garden Spritz before taking part in a guided tour of the garden. The tour will introduce participants to local herbs and island-grown produce cultivated on the property.
As part of the programme, guests will be invited to plant their own herb, contributing to the garden while engaging in an activity aligned with environmental awareness. The experience will continue with a garden dinner starting at 7pm, featuring a menu designed around fresh, seasonal ingredients sourced from the island.
An optional pairing of organic wines will also be available, providing an additional element to the dining experience.
The event is priced at USD 175 per person, excluding applicable service charge and taxes. Reservations can be made through the resort’s butler service.
The initiative reflects Baros Maldives’ focus on sustainability-led guest experiences, integrating environmental awareness with culinary offerings and on-island activities.
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