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S Hotels’ Maldives resorts begins accepting cryptocurrencies as payment
S Hotels and Resorts Public Company Limited, the flagship hospitality arm of Thailand’s Singha Estate PCL, constantly strives to drive the hospitality industry forward and cater for a new generation of guests.
This pioneering company has now taken another big stride into the future by becoming one of the first hotel groups in the world to start accepting cryptocurrencies as payment.
S Hotels & Resorts has announced a ground-breaking new partnership with FTX, a leading cryptocurrency trading platform, to enable its customers to book and pay for their stays using virtual online currencies.
Initially, S Hotels & Resorts’ two award-winning properties in the Maldives – SAii Lagoon Maldives and Hard Rock Hotel Maldives – will welcome cryptocurrencies from 1st October 2021, becoming the first resorts in the country to do so.
Nestled in the idyllic Kaafu Atoll, SAii Lagoon Maldives is a tropical lifestyle retreat for millennially-minded guests, and Hard Rock Hotel Maldives is the iconic music-themed brand’s first Maldivian property.
Both resorts were honoured in the Luxury Lifestyle Awards 2021.
They form part of CROSSROADS Maldives, a breath-taking integrated resort that features a wealth of world-class facilities, including diverse dining, wellness, water sports, diving, eco-sensitive excursions, oceanfront events and more.
As the first resorts in the Maldives to accept cryptocurrencies, SAii Lagoon Maldives and Hard Rock Hotel Maldives are creating fresh opportunities for forward-thinking guests to book their festive holidays in the Maldives, which is fully open for international travel.
Vacations at these two world-class resorts can be paid for in USD Coins (USDC) and Tether tokens (USDT), with more cryptocurrencies expected to be added in future.
Bookings must be made directly with each property’s reservations department: rsvn.lagoon@saiiresorts.com for SAii Lagoon Maldives and rsvn@hrhmaldives.com for Hard Rock Hotel Maldives. Payments can be arranged securely, from anywhere in the world.
There benefits of cryptocurrencies are manifold; they will expand the number of payment options offered by S Hotels & Resorts, targeting new and potentially untapped sectors of the market, while helping hotels to drive a greater number of direct bookings.
They will also appeal to a new wave of Gen Y and Gen Z consumers, who operate in the online space and appreciate the convenience of virtual transactions.
“At S Hotels & Resorts, we are constantly seeking new ways to connect with our customers and remove barriers to travel. We fully understand that in today’s world, an increasing number of consumers are turning to cryptocurrencies as a secure and stress-free way of paying for goods and services. As an innovator in the hospitality space, we are excited to start working with FTX and enable virtual currencies at our two resorts in the Maldives. We hope to expand this partnership to even more of our award-winning hotels and resorts around the world in future,” said Dirk De Cuyper, Chief Executive Officer, S Hotels & Resorts.
“Looking ahead, we will continue to roll out new and flexible solutions that enhance all aspects of our guest journey, from planning, payment and booking to in-stay experiences, bespoke services, community activities and more. We want to become the hospitality provider of choice for a new generation of customers.”
Founded in 2018, FTX is a global cryptocurrency exchange that has partnered with a wide range of leading virtual currency firms, including Circle, Sequoia and Paxos, among others.
It is also a responsible company, having donated more than US$10 million to charities in the last three years. This perfectly aligns it with S Hotels & Resorts’ own extensive CSR commitments.
S Hotels & Resorts joins a growing number of cutting-edge companies that now accept cryptocurrencies as a payment option, including Microsoft, Rakuten, AT&T, Twitch and Virgin Galactic.
Easter celebrations have been taking place at Amilla Maldives, centred around the presence of Paddy the Travelling Bear, who has featured in a series of activities designed for families and younger guests.
The programme began on 1 April and continues until 12 April. Throughout this period, Paddy has appeared daily across the island, leading activities such as Easter egg hunts, treasure trails and creative sessions held in various outdoor settings. The character has provided continuity across the programme, with families engaging in scheduled activities over the course of the celebration.
Additional elements, including themed poolside activities and mermaid experiences, have been incorporated into the programme, offering interactive experiences for younger guests.
A key event was held on 5 April, when a character known as Bunny arrived on the island by jet ski and joined Paddy for a series of activities. The event brought together guests for a shared Easter celebration.
The programme has been structured to include a mix of workshops, cultural activities and evening gatherings. Activities will continue until 12 April as part of the resort’s Easter programme.
The Indian Ocean provides consistent surf conditions throughout the year, but each September, Four Seasons Resort Maldives at Kuda Huraa hosts the Surfing Champions Trophy at the Sultans break. The event is scheduled to return from 4 to 11 September 2026, bringing together professional surfers, guests and spectators.
Now in its 14th edition, the Surfing Champions Trophy is an invitation-only event featuring professional surfers competing across three board disciplines: single fin, twin fin and thruster. The competition takes place at Sultans, a reef break in North Malé Atoll, with Four Seasons Resort Maldives at Kuda Huraa serving as the base for participants, officials and attending guests.
The line-up for the 2026 edition will be announced in stages in the coming months.
The event was first held in 2011, with Mark Occhilupo winning all three divisions and the Grand Champions Final. Since then, previous winners have included Damien Hardman (2012), Taylor Knox (2013), Dave Rastovich (2014), Shane Dorian (2015), Taj Burrow (2016, 2017 and 2024), Josh Kerr (2018 and 2019), Kelly Slater (2022), and Joel Parkinson (2023).
Over the years, the competition has also featured a range of international surfers, including Carissa Moore, Maya Gabeira, Tom Curren, Rob Machado, Layne Beachley, Bethany Hamilton, Mikey February, Jeremy Flores and Jadson Andre.
The 2025 edition saw Tahitian surfer Michel Bourez secure victory despite sustaining a hamstring injury during the event. He won both the thruster division and the Grand Champions Final, achieving the only perfect score of the competition in the closing moments of the final. Other participants included Owen Wright, Jesse Mendes, Craig Anderson and Maldivian wildcard Ismail Rasheed.
In parallel with the event, the resort offers the “Surf’s Up” package, which includes coaching sessions with Tropicsurf professionals, guided surf trips, daily yoga sessions, spa treatments, and accommodation with transfers. The package is available to guests seeking to participate in surf-related activities during the event period.
Updates on the 2026 competition, including participant announcements, will be released through official channels of the Surfing Champions Trophy and Four Seasons Resort Maldives at Kuda Huraa.
JOALI has announced a partnership with retired footballer Fara Williams, who will visit JOALI Maldives and JOALI BEING this April to lead a series of football-related activities for guests and the local community.
Fara Williams is among the most capped players in English football history, with 172 international appearances for the England women’s national team. Over the course of her career, she represented clubs including Chelsea and Charlton Athletic, and captained Everton to victory in the Premier League Cup in 2008 and the FA Women’s Cup in 2010.
As part of the initiative, Williams will host a football workshop for girls from Dhuvaafaru Island on 11 April 2026. The session is intended to support the development of women’s football in the Maldives and reflects JOALI’s engagement with communities in Raa Atoll.
In addition, family-focused football sessions will be held for resort guests on 13 April at JOALI Maldives and on 17 April at JOALI BEING. These sessions will provide children and families with the opportunity to participate in football activities guided by Williams.
JOALI Maldives offers villas starting from USD 3,256 per night for two guests sharing a Water Villa with Pool on a bed and breakfast basis. At JOALI BEING, villas start from USD 3,162 per night for two guests sharing an Ocean Pool Villa on a bed and breakfast basis.
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