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S Hotels’ Maldives resorts begins accepting cryptocurrencies as payment

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S Hotels and Resorts Public Company Limited, the flagship hospitality arm of Thailand’s Singha Estate PCL, constantly strives to drive the hospitality industry forward and cater for a new generation of guests.

This pioneering company has now taken another big stride into the future by becoming one of the first hotel groups in the world to start accepting cryptocurrencies as payment.

S Hotels & Resorts has announced a ground-breaking new partnership with FTX, a leading cryptocurrency trading platform, to enable its customers to book and pay for their stays using virtual online currencies.

Initially, S Hotels & Resorts’ two award-winning properties in the Maldives – SAii Lagoon Maldives and Hard Rock Hotel Maldives – will welcome cryptocurrencies from 1st October 2021, becoming the first resorts in the country to do so.

Nestled in the idyllic Kaafu Atoll, SAii Lagoon Maldives is a tropical lifestyle retreat for millennially-minded guests, and Hard Rock Hotel Maldives is the iconic music-themed brand’s first Maldivian property.

Both resorts were honoured in the Luxury Lifestyle Awards 2021.

They form part of CROSSROADS Maldives, a breath-taking integrated resort that features a wealth of world-class facilities, including diverse dining, wellness, water sports, diving, eco-sensitive excursions, oceanfront events and more.

As the first resorts in the Maldives to accept cryptocurrencies, SAii Lagoon Maldives and Hard Rock Hotel Maldives are creating fresh opportunities for forward-thinking guests to book their festive holidays in the Maldives, which is fully open for international travel.

Vacations at these two world-class resorts can be paid for in USD Coins (USDC) and Tether tokens (USDT), with more cryptocurrencies expected to be added in future.

Bookings must be made directly with each property’s reservations department: rsvn.lagoon@saiiresorts.com for SAii Lagoon Maldives and rsvn@hrhmaldives.com for Hard Rock Hotel Maldives. Payments can be arranged securely, from anywhere in the world.

There benefits of cryptocurrencies are manifold; they will expand the number of payment options offered by S Hotels & Resorts, targeting new and potentially untapped sectors of the market, while helping hotels to drive a greater number of direct bookings.

They will also appeal to a new wave of Gen Y and Gen Z consumers, who operate in the online space and appreciate the convenience of virtual transactions.

“At S Hotels & Resorts, we are constantly seeking new ways to connect with our customers and remove barriers to travel. We fully understand that in today’s world, an increasing number of consumers are turning to cryptocurrencies as a secure and stress-free way of paying for goods and services. As an innovator in the hospitality space, we are excited to start working with FTX and enable virtual currencies at our two resorts in the Maldives. We hope to expand this partnership to even more of our award-winning hotels and resorts around the world in future,” said Dirk De Cuyper, Chief Executive Officer, S Hotels & Resorts.

“Looking ahead, we will continue to roll out new and flexible solutions that enhance all aspects of our guest journey, from planning, payment and booking to in-stay experiences, bespoke services, community activities and more. We want to become the hospitality provider of choice for a new generation of customers.”

Founded in 2018, FTX is a global cryptocurrency exchange that has partnered with a wide range of leading virtual currency firms, including Circle, Sequoia and Paxos, among others.

It is also a responsible company, having donated more than US$10 million to charities in the last three years. This perfectly aligns it with S Hotels & Resorts’ own extensive CSR commitments.

S Hotels & Resorts joins a growing number of cutting-edge companies that now accept cryptocurrencies as a payment option, including Microsoft, Rakuten, AT&T, Twitch and Virgin Galactic.

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Oaga Art Resort brings back Kula Kula Festival with global influences

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Kula Kula Festival will return for its fourth edition at Oaga Art Resort from 20 to 25 March, bringing together cultural influences from the Maldives, Brazil and India in a programme centred on art, music and community.

The festival combines the traditions of Eid al-Fitr, the vibrant spirit of Brazilian Carnaval, and the colours of Holi, creating a multi-cultural celebration that highlights performance, heritage and shared experiences.

The programme begins with Eid-related traditions, inviting guests to take part in cultural rituals and performances inspired by Maldivian heritage. The festival continues its collaboration with Kiyavahi Culture Studio, which will present workshops, demonstrations and interactive installations showcasing traditional Maldivian crafts and storytelling.

Guests will have opportunities to explore cultural practices such as Fangi Viyun (thatch weaving), Roanu Veshun (coir rope making), Kasabu Gethun (lacquer work) and Thundu Kunaa Viyun (mat weaving). Through these sessions, participants will also learn about the history and cultural significance of these crafts.

The festival begins with Eid Malhi, a bonfire lit by Oaga’s Rahvehin on 19 March to mark the sighting of the new moon. This is followed by Eid prayers and Eid Sai, a traditional breakfast at Kaa Kada. Throughout the day, guests can take part in activities such as Eid Kulhivaru beach games and Fen Kulhi, which combines water and colour play. The Maali Parade, inspired by Maldivian folklore, will lead guests to a high tea gathering at Raa Baa Beach featuring live performances and traditional attire experiences.

Live entertainment forms a central part of the festival programme, with performances from local and international artists. Guests will experience Boduberu fusion performances by Nuff and Ciam, storytelling rhythms by the Harunulaa Boduberu Group, and electronic music performances by Digital Flock during the Kula Kula Rave.

Dhivehi music will also be featured through performances by solo artist Naffah, while storyteller Amney will share Maldivian folklore through music sessions at O’Fire.

Indian classical music will be represented by sitar player Kalyan, who will perform across multiple sessions during the festival. Brazilian performer Alikko will introduce elements of Brazilian culture through fire shows and performances accompanying dining experiences at Kaa Kada.

Dining experiences will also highlight cultural diversity, with lunch and dinner services featuring themed presentations such as Eid Jaafaiy and Indian-inspired cuisine prepared in collaboration with Kalyan.

Evening programmes will include live music, fire performances, communal barbecues and a collaborative live art and music showcase titled Unethical Projection, featuring both resident and guest artists.

For the first time at the festival, Brazilian Carnaval will be incorporated into the programme. The segment will feature a Brazilian-inspired buffet at Kaa Kada, performances by Alikko and a Kula Kula Rave hosted by Digital Flock.

The final days of the festival will bring together Maldivian, Indian and Brazilian cultural influences under the theme Made of Many, Felt as One. Activities will include music sessions, collaborative performances featuring the Rav drum with Nuff, and storytelling by Amney.

The festival will conclude with a Deserted Day Picnic at Hastheem Sandbank, where guests can enjoy watersports, snacks and DJ sets by Afruh.

Through its programme of performances, cultural workshops and shared experiences, the Kula Kula Festival continues to position itself as a platform for artistic expression and cultural exchange, reflecting the creative identity of Oaga Art Resort.

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Ayada Maldives presents Easter week of family and wellness activities

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Ayada Maldives has announced a series of experiences to mark the Easter season, inviting guests to celebrate the occasion through a week of activities centred on family time, relaxation and shared island moments.

As the season approaches, the resort will host a programme designed to create a relaxed and welcoming atmosphere for guests. Families are encouraged to spend time together in the island’s natural surroundings, while children take part in a variety of activities and explore the island environment.

Throughout the week, Easter-themed experiences will be integrated into daily island life. At the Zuzuu Kids Club, younger guests will have access to a range of creative and interactive activities designed to encourage imagination and discovery. Meanwhile, adults can take advantage of wellness experiences including sunrise yoga sessions, spa treatments at AySpa, and quiet moments by private pools or along the beach.

Evenings will feature a range of social and culinary experiences, including beachside gatherings, live music and dining events set against the island’s coastal setting. These activities are intended to create a relaxed yet festive environment for guests to come together and enjoy the Easter holiday.

According to the resort, the Easter programme focuses on creating opportunities for guests to reconnect with family and friends while enjoying the island’s surroundings. The celebrations are designed to highlight shared experiences rather than a single event, allowing guests to enjoy the season at their own pace.

Through the programme, Ayada Maldives aims to offer visitors an opportunity to celebrate Easter in a setting defined by natural beauty, hospitality and time spent together.

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Sun Siyam Vilu Reef marks International Women’s Day with beach celebration

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Sun Siyam Vilu Reef, part of the Sun Siyam Resorts Privé Collection, marked International Women’s Day by celebrating the contributions of female team members and guests, recognising their role in shaping the experiences that define the island.

The resort hosted a white-themed sunset cocktail gathering on the beach on 8 March, where guests and female colleagues came together to mark the occasion. The event provided an opportunity to acknowledge the contributions of women across various roles within the resort.

Sun Siyam Vilu Reef highlighted the role of its female team members in delivering guest experiences, from operational support and administrative roles to culinary and guest service positions. The resort noted that these contributions play a significant role in shaping the overall guest journey on the island.

As part of the evening’s programme, the resort’s resident artist conducted a live painting session, reflecting the creativity and energy women bring to the hospitality sector. Guests were also served a selection of specially curated “White Theme” cocktails prepared by the resort’s bartending team to mark the occasion.

Commenting on the celebration, Thoha Yoosuf said the resort’s female colleagues bring intuition and warmth to their roles, helping create memorable experiences for guests. He added that the celebration recognised their dedication, leadership and commitment.

Through the event, Sun Siyam Vilu Reef highlighted the diverse roles played by women within its team, while recognising the culture and individuality that contribute to the resort’s working community.

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