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LUX* South Ari Atoll launches year-long ‘Beat the Plastic’ campaign

LUX* South Ari Atoll has launched an ambitious year-long plan to combat plastic pollution.
At a ceremony held at the resort’s multi purpose court Friday evening to kick start the initiative, reusable flasks were given to all team members to be used for drinking water. The flasks will replace the plastic water bottles used by the 350 plus employees at the resort.
Speaking at the ceremony, General Manager Jonas Amstad expressed hope that the resort would be completely plastic free within a year. Even achieving 50 percent of that ambitious target would be a huge milestone for the resort as well as to entire the tourism industry of the Maldives, he added.
“We’re here as guests. And as guests, we’ve to take care of the environment and leave it behind as it is for our future generations,” Jonas said.
“This will be a team effort. We can achieve it with the help of each and every member of our team. We’ll also welcome any initiatives that will help us achieve this goal. So, if you’ve any ideas, please do share them with us.”

General Manager Jonas Amstad distributes reusable flasks to team members. PHOTO/ LUX*
As part of the ambitious plan, Executive Housekeeper Amarajith Ranaweersingha unveiled a specially-made reusable garbage bag to be used by housekeeping staff. The bag, sewn in-house, will replace the 22,000 single-use plastic bags used per annum by the room attendants.
“We’re in the process of sewing these bags. Once we’ve enough bags, our housekeeping staff will entirely shift to these bags. Each bag will last five months,” Amarajith said.

Executive Housekeeper Amarajith Ranaweersingha (L) shows a specially-made reusable garbage bag to be used by housekeeping staff. PHOTO/ LUX*
Executive Chef Dave Minten also announced a plan to set up an organic vegetable farm on the island, in partnership with an international company. The hydroponic farming system would be built inside a 40-foot shipping container, and would produce about two to four tonnes of vegetables and herbs per year, he added.
“When we airlift a lot of expensive vegetables and herbs, they come in styrofoam boxes and with plastic wrapping. Our island farm will not only provide our guests with fresh farm-to-table dishes, but we’ll also be able to eliminate a lot of plastic,” Dave said.

Executive Chef Dave Minten announces plans to set up a vegetable farm on the island. PHOTO/ LUX*
Meanwhile, Director of Engineering Paul Smith Rose revealed an upcoming solar power project that aims to provide at least 30 percent of the resort’s energy from renewable sources by 2019. Installation of solar panels is expected to begin in December, with them up and running early next year, he added.
“Our plan is to produce over one megawatts of power from solar panels installed on the island as well from those floating in the sea. In the first phase, at least 500 kilowatts will be produced,” Paul said.

Regional Director of Training, Development and Quality Assurance Hussain Afeef speaks at the ceremony. PHOTO/ LUX*
Under the year-long plan, LUX* South Ari Atoll has also discontinued the use of single-use, plastic drinking straws. Guests are now served drinks without any straws; if they request for a straw, eco-friendly paper straws are provided instead of plastic.
While plastic is one of the most defining inventions of our time, its negative environmental impact is undeniable. Globally, 300 million tons of plastic are produced on an annual basis and around 8.8 million tons are dumped into the oceans.
The problem is found in every known ecosystem and at every level of the food chain. If current marine pollution trends continue, the oceans will contain more plastic than fish by the year 2050.
The latest initiative is amongst a number of green projects undertaken by LUX* South Ari Atoll. The resort teamed up with local telecom giant Dhiraagu last year to launch a campaign aimed at replacing all plastic bags used by staff members with reusable bags.
These green initiatives by LUX* South Ari Atoll are part of a wider commitment by parent company LUX* Resorts and Hotels.
The Mauritius based hotel chain was recently recognised for its voluntary commitment to invest in sustainable tourism projects, with flagship initiatives such as Tread Lightly by LUX* and Ray of Light by LUX* where it goes beyond legal compliance to protect the environment and uplift host communities.
Cutting-edge designer villas and world-class dining can be found only a 30-minute seaplane flight away from the main Velana International Airport, making LUX* South Ari Atoll one of the most exciting resorts in the Maldives.
With 187 private villas dotted at the water’s edge along four kilometres of powder fine beach or perched on stilts above a crystal clear lagoon, these spacious pavilions and villas bring an entirely original vibe of coastal, beach house chic to the Maldives.
Excellent eating and drinking is always a cut above the rest at LUX*, and at LUX* South Ari Atoll, there is authentic South East Asian street food in the Maldives’ only over-the-water gourmet night market and world-class Chinese cuisine at East, along with the Japanese restaurant Umami, which offers live teppanyaki and dazzling selection of sakés.
While the resort has a PADI-certified dive centre, two infinity pools, a floodlit tennis court, a fitness centre and a renowned spa which hosts a wellness concierge and a menu of indulgent treatments, what sets the property apart from its neighbours are surprises, or better known as #ReasonstogoLUX. Designed to create lasting memories for guests, these ‘reasons’ can range from island-roasted coffee in Café LUX* to impromptu movie screenings at cinema paradise and the chance to hang your wishes on the Tree of Wishes.
Featured
Immersed in nature: marine life encounters at Cinnamon Hotels & Resorts

As the world comes together to celebrate World Wildlife Day, there is no better time to explore the turquoise waters surrounding Cinnamon Hotels & Resorts’ four Maldivian properties. These waters, home to some of the most captivating marine creatures, provide a glimpse into a thriving underwater ecosystem brimming with life. Experts from Dive & Sail, the official dive operator at the resorts, share insights into the marine marvels awaiting guests beneath the waves.
“Each of the four resorts in the Maldives by Cinnamon Hotels & Resorts boasts a unique marine ecosystem,” says Adam Ali from the Dive & Sail team. He highlights the vibrant coral gardens of Ellaidhoo, the world-famous surf breaks and manta ray encounters near Dhonveli, and the diverse underwater landscapes that make each location a window into the wonders of the ocean.
At Cinnamon Velifushi Maldives, divers and snorkelers frequently encounter nurse sharks gliding through the waters, while the pristine lagoons of Cinnamon Hakuraa Huraa Maldives offer sightings of stingrays and colourful reef fish. The diversity of species across these resorts underscores the Maldives’ rich marine heritage, providing unforgettable underwater adventures.
One of the most sought-after experiences for divers and snorkelers is encountering manta rays and whale sharks. “The Maldives is one of the best places in the world for manta ray sightings, and they are often spotted in the channels near Cinnamon Velifushi Maldives and Cinnamon Dhonveli Maldives,” explains Ibrahim Shaah, a seasoned instructor at Dive & Sail. Recalling a particularly memorable dive, he describes being surrounded by half a dozen manta rays, their graceful movements almost hypnotic, with one even looping around the divers as if performing a dance.
Ellaidhoo Maldives by Cinnamon, renowned for its house reef, offers some of the best opportunities for close-up shark encounters. “Diving here, especially at night, is a surreal experience,” says diver Mohamad Amjey. He describes a moment of stillness as a school of reef sharks moved past him like shadows in the dark, an exhilarating yet peaceful experience.
Beyond providing exceptional underwater encounters, Cinnamon Hotels & Resorts remains committed to marine conservation. “Sustainable diving and snorkelling practices are essential to protecting these fragile ecosystems,” the team at Dive & Sail emphasises. The dive centres educate guests on responsible marine interactions, encouraging them to maintain a safe distance from marine life and avoid contact with corals.
The resort group also plays a crucial role in reef restoration through coral propagation initiatives. By planting coral frames and monitoring their growth, Cinnamon Hotels & Resorts contributes to preserving the reefs that support an incredible array of species. Guests are invited to take part in these efforts, fostering a deeper connection with marine conservation.
On this World Wildlife Day, the vibrant marine life of the Maldives is celebrated as a dream destination for ocean enthusiasts. Whether experienced divers or first-time snorkelers, guests at Cinnamon Hotels & Resorts in the Maldives are encouraged to discover, appreciate, and safeguard this underwater wonderland. After all, the true beauty of the ocean lies not only in what is witnessed but in the efforts made to protect it for future generations.
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Sun Siyam Olhuveli and Guraidhoo star in High Road, Low Road grand finale

RTÉ One’s High Road, Low Road, in collaboration with Visit Maldives, selected Sun Siyam Olhuveli Maldives and the local island of Guraidhoo as the two locations for the grand finale of Season 4 of the popular Irish series.
As part of the show’s format, two actresses embarked on surprise trips, each experiencing a distinct side of the Maldives. The premise of High Road, Low Road revolves around two celebrity guests exploring a destination in contrasting ways—one enjoying a luxurious ‘high road’ experience, while the other embraces the ‘low road,’ focused on local immersion and cultural exploration.
Actress Neilí Conroy, known for her adventurous spirit, took part in the high road experience, indulging in the luxurious offerings at Sun Siyam Olhuveli. Surrounded by turquoise waters and pristine sandy beaches, she experienced world-class hospitality, exclusive spa treatments, gourmet dining, and the ultimate in luxury travel.
Meanwhile, Denise McCormack, with a passion for cultural exploration, opted for the low road experience on Guraidhoo, one of the Maldives’ vibrant local islands. She immersed herself in the island’s authentic Maldivian charm, engaging with the community, visiting local shops, and experiencing the island’s culture and traditions firsthand.
The collaboration between Visit Maldives, Sun Siyam Olhuveli, and Guraidhoo provided viewers with an exciting opportunity to explore the Maldives’ diverse offerings, ranging from lavish getaways to culturally enriching adventures.
Florante Abuton Jr., Assistant PR and Communications Manager for Sun Siyam Olhuveli, expressed enthusiasm about the collaboration, stating, “We are thrilled to be part of High Road, Low Road and to showcase the Maldives in all its diverse glory. This collaboration highlights how travellers can enjoy both the luxury of Sun Siyam Olhuveli and the authentic beauty of local islands like Guraidhoo. Whether seeking a lavish escape or a deeper cultural connection, the Maldives offers it all.”
The episode recently aired on RTÉ One, providing Irish audiences with a glimpse into the varied experiences available in the Maldives. Both Sun Siyam Olhuveli and Guraidhoo demonstrated the country’s multifaceted appeal, solidifying its status as an ideal destination for all types of travellers.
Featured
The Westin Maldives unveils exclusive ‘Around-The-Clock’ all-Inclusive retreat

The Westin Maldives Miriandhoo Resort has introduced its exclusive ‘Premium All-Inclusive Around-The-Clock’ package, offering a memorable blend of adventure and relaxation on the untouched shores of Baa Atoll, a UNESCO Biosphere Reserve. This thoughtfully designed experience invites travellers to immerse themselves in the natural beauty of the Maldives, seamlessly combining luxury, nature, and culture for a truly unique island retreat.
Guests begin their journey with a scenic 30-minute seaplane flight from Malé, arriving at the resort’s pristine natural island, where turquoise waters meet powder-white sands. This holistic wellness resort features 69 spacious villas, both beachside and overwater, blending modern luxury with the serene beauty of the Maldives.
Mornings start with a nourishing breakfast at Island Kitchen, where fresh, locally sourced ingredients fuel the day ahead. For lunch, guests can explore a variety of vibrant options, from the Asian-inspired street food at Hawker to the eclectic offerings at Island Kitchen, or opt for the privacy and tranquility of in-villa dining. As dusk settles, they can enjoy an exquisite dinner at Island Kitchen, Hawker, or the sophisticated Pearl, renowned for its refined Japanese cuisine and breathtaking ocean views. For a more intimate experience, private beach dinners and in-villa dining are available upon request. Throughout the day, guests can enjoy unlimited beverages at all dining outlets and in their villas, ensuring that every moment feels like a celebration.
The package invites guests to discover the vibrant marine life of Baa Atoll on a private turtle snorkelling excursion, where sea turtles glide through the picturesque underwater world. Guests can explore Brother Island, where thriving coral reefs shelter reef sharks and colourful fish. For those seeking a more leisurely experience, the resort’s dolphin cruise offers a magical opportunity for families to witness these playful creatures in their natural habitat. Watersport enthusiasts can embark on exhilarating rides, while those seeking a more tranquil adventure can enjoy complimentary ocean kayaking through the island’s crystal-clear waters.
Moments of tranquility await at the Heavenly Spa by Westin, perched over the lagoon and inspired by the elements of nature. Guests can indulge in a rejuvenating 60-minute couple’s treatment, combining traditional techniques with modern wellness practices. For those looking to maintain their fitness routine, the WestinWORKOUT Fitness Studio, open 24/7, features state-of-the-art equipment with panoramic ocean views.
The resort warmly welcomes families, offering complimentary stays and dining for children under 12. The Westin Family Kids Club engages young guests aged four to 12 with fun and educational activities that provide an enriching introduction to Maldivian culture.
To elevate the guest experience, the package also includes daily minibar replenishments, high tea with the chef, and the convenience of daily laundry services. Guests can capture lasting memories with a complimentary photoshoot or unleash their creativity in painting classes, inspired by the island’s natural beauty. Marriott Bonvoy members enjoy exclusive rewards, including bonus points, further enhancing their stay and offering perks for future travels.
Whether seeking a romantic escape, an unforgettable family adventure, or a solo retreat, the ‘Premium All-Inclusive Around-The-Clock’ package is designed to fullfill every desire.
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