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#StopSucking: Soneva’s myriad sustainable practices from banning plastic straws in 1998

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Soneva has been at the forefront of the sustainable luxury hospitality movement for over two decades. From banning single-use plastic at its resorts, becoming 100 percent carbon neutral including guest air travel, to waste management and recycling initiatives, Soneva is always trying to find new ways to improve its impact on the environment and help local communities in the process.

When it comes to plastic, Soneva banned the use of plastic straws at its resorts in 1998. All of its resorts only use paper straws sourced from the United States. Recently, Soneva has been testing out locally sourced bamboo straws at Soneva Kiri in Thailand as an alternative to its standard paper ones.

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In 2008, Soneva banned the import of branded bottled water, making it one of the first resort companies in the world to do so. Each resort filters, mineralises and bottles its own Soneva Drinking Water in reusable glass bottles — an initiative that has so far averted the production of 1,500,000 plastic bottles.

Soneva also raises around USD 90,000 every year from the Soneva Drinking Water proceeds and has funded over 500 clean water projects in more than 50 countries via charities such as Water Charity and Thirst Aid — enabling over 750,000 people around the world to have access to clean and safe water.

More recently, the Soneva Drinking Water initiative was rolled out on one of Soneva Fushi’s neighbouring islands, Maalhos, reducing the island’s dependence on unreliable rainwater and increasing the local population’s access to pure, filtered water in reusable glass bottles.

Soneva is one of the first resort companies in the world to ban the import of branded bottled water. PHOTO/ SONEVA

At each resort, Soneva has its own Waste-to-Wealth facility, which in 2017 generated USD 340,000 in revenue.

Soneva Fushi recycles 90 percent of its waste on-site through an innovative waste management strategy. Food left over from the resort’s restaurants is composted to make nutritious soil for the island’s vegetable and herb gardens, all of which are organic and provide much of the produce used at Soneva Fushi. Styrofoam packing is used to make lightweight construction blocks. The remainder of the plastic waste is transformed by the Soneva Maker Programme into Easter eggs and other items.

Another aspect of the Waste to Wealth initiative is Soneva Fushi’s Art and Glass Studio, the only hot glass studio in the Maldives. Here, used glass bottles from Soneva and neighbouring resorts in the Baa atoll are crushed and melted down. Then, using techniques such as glass blowing, casting and slumping, the Soneva glass team creates functional pieces as well as one-of-a-kind glass sculptures, which can be bought from the Art and Glass Studio.

Soneva has also created the Soneva Foundation to organise and initiate projects that have a positive environmental, social and economic impact. Whenever possible, the foundation uses impact investing principles to recover outlays through carbon finance, which is then fed back into projects to further extend their reach and benefits to more people.

The Soneva Foundation’s flagship project supplies clean cookstoves to people in rural Myanmar, as human development and energy use are intrinsically linked. In Darfur, the foundation distributed 26,000 fuel-efficient stoves, reaching 130,000 people. The Soneva Forest Restoration project saw over 500,000 trees planted in Chiang Mai in northern Thailand. There is a Soneva wind turbine in the Indian state of Tamil Nadu that will provide 80,000 MWh of clean energy over a 20-year period, mitigating 70,000 tonnes of CO2.

Soneva Foundation’s flagship project supplies clean cookstoves to people in rural Myanmar. PHOTO/ SONEVA

In the Maldives, Soneva works with local school children and their mothers to teach them how to swim. For a small island nation, the number of people who do not know how to swim, is alarmingly low. The Soneva Ocean Stewards (SOS) programme also involves teaching the children environmental awareness about the oceans and how important it is to safeguard them.

Since its launch in 2014, the programme has successfully taught 313 people, including 258 children, in the Maldives’ Baa atoll to swim. The programme is led by local instructors and, in an effort to ensure that the initiative is sustainable in the long term, 38 instructors have now been trained at Soneva Fushi.

Soneva works with local school children in Maldives and their mothers to teach them how to swim. PHOTO/ SONEVA

Soneva is a pioneering family of hospitality properties and products, offering holistic encounters in luxurious and inspiring environments – from world class hotels to outstanding natural locations. Combining luxury with a conscientious approach to sustainability and the environment, and proactively changing the nature of hospitality, it delivers intuitive service and meaningful experiences to the guests.

Soneva currently owns and operates Soneva Fushi, Soneva Jani and Soneva in Aqua in the Maldives, and Soneva Kiri in Thailand.

Established in 1995, Soneva Fushi is the original Soneva. The No News, No Shoes blueprint for all desert island barefoot luxury hideaways is located within the Baa Atoll UNESCO Biosphere Reserve in the Maldives. Soneva Fushi inspires the imagination with 65 spacious beachfront villas, ranging in size from one to nine bedrooms, hidden amongst dense foliage.

The iconic resort has bagged several international awards for eco-friendly tourism and green initiatives, including the 2017 Green Hotelier Award for the Asia Pacific region and the Sustainable Hotel Award by the Hotel Investment Conference Asia Pacific (HICAP) as well as a spot in the Gold List compiled by Condé Nast Traveler China as the Best Hotel in the Maldives and amongst the best resorts in the world in the Condé Nast Traveler Readers’ Choice Awards 2017.

Opened in December 2016, Soneva Jani is Soneva’s newest property and its second resort in the Maldives.

Soneva Jani encompasses a collection of 24 overwater villas and one island villa set in a 5.6 kilometre private lagoon located in the northern Noonu atoll. The resort spans five islands surrounded by pure white beaches, covered in rich tropical vegetation, offering the ultimate in privacy and luxury.

Each of the resort’s multilevel water villas has its own private pool and a retractable roof that allows guests to sleep beneath the stars. Many villas also have slides that transport guests directly from the top level into the lagoon below. Other hotel highlights include a spa, an observatory — home to the largest telescope in the Indian Ocean — and an outdoor cinema.

Since its opening, Soneva Jani has created a lot of buzz amongst luxury travellers with its exciting features such as the retractable roofs and the water slides. It has been named the Best Over-the-Top Luxury hotel of the year by Jetsetter.com, the best new resort in the world by CNN, and the Leading Luxury Hotel/Resort in South Asia and Leading Luxury Hotel/Resort in Maldives.

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Villa Nautica’s festive glow: Yoga at sunrise, fireworks at midnight

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Villa Nautica will embrace the festive spirit from 20 December 2025 to 6 January 2026, offering guests an easy island rhythm that flows from bright mornings by the water to music-filled evenings on the sand. The season begins with illuminated beaches and relaxed barbecues, gradually building through creative afternoons and live performances. Christmas Eve will feature a gala dinner, followed by Santa’s arrival on 25 December. The celebrations will culminate in a vibrant New Year’s Eve countdown with fireworks, before settling into a calm reset on New Year’s Day and concluding with Orthodox Christmas.

The programme balances practicality with a relaxed, unpretentious atmosphere. Mornings will bring sunrise yoga, family pool activities, and interactive cooking sessions, while evenings will feature poolside soirées, wine-paired dinners, and sunset cruises. With simple yet photogenic settings, the lagoon and sky take centre stage in shaping the mood. Guests—whether couples, friends, or families—can participate freely without losing the island’s easy pace.

For younger visitors, the festivities will centre around the kids’ club, where cookie and cupcake decorating, beach games, origami and craft sessions, storytelling, and cosy movie nights will take place. Small groups and attentive care ensure that creativity and play remain the focus, allowing parents to enjoy uninterrupted moments around the island.

A highlight of the season will be the Champagne Lucky Draw & Disco. From 1 to 31 December, each bottle of champagne purchased at resort bars or restaurants will serve as an entry to the draw. Guests are advised to keep their entry stubs for the live draw, held at 01:00 during the New Year’s celebration, where the prize will be a seven-night stay in a Water Villa for two.

Throughout the festive period, private experiences will feel as memorable as the larger celebrations. Guests may enjoy candlelit dinners on the sand, floating breakfasts, or early morning snorkelling sessions to begin the year anew. Whether seeking a lively shoreline celebration or a quiet evening stroll beneath lanterns and palms, Villa Nautica offers an atmosphere where every festive moment can glow in its own way.

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JOALI BEING launches global campaign ‘Joyful Journeys of Well-Living’

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JOALI BEING, the world’s first well-being island, has announced the launch of its new global brand campaign titled “Joyful Journeys of Well-Living.” The campaign celebrates the art of self-discovery, inviting travellers to reconnect with their inner selves through bespoke and transformative experiences.

Building upon JOALI BEING’s core philosophy of the “Joy of Weightlessness,” the campaign embodies the essence of harmony between mind, body, and spirit. It encourages guests to explore holistic pathways designed to restore balance and inspire personal growth.

Joyful Journeys of Well-Living serves as an invitation to travellers seeking meaningful change and renewal. The campaign narrates stories of individuals discovering joy through purposeful living, mindful connection, and immersive well-being experiences at JOALI BEING.

The visuals capture the island’s tranquil landscapes and nurturing spaces — from oceanfront sanctuaries to treetop villas and transformative healing sessions led by resident experts. The campaign presents JOALI BEING as more than a destination; it is a journey towards well-being, creativity, and self-transformation.

Each guest journey at JOALI BEING is founded on the resort’s Four Pillars of Well-Being — Mind, Skin, Microbiome, and Energy. Through tailored programmes, guests can embark on integrative wellness experiences encompassing sound therapy, movement and fitness, hydrotherapy, nutritional guidance, and energy-healing sessions curated by specialists.

The island features a series of advanced well-being spaces, including:

  • CORE: a movement and fitness zone
  • AREKA: a transformative treatment centre
  • KAASHI: a hydrotherapy hall
  • SEDA: a sound-healing room
  • Ocean Sala: an open-air meditation and relaxation deck

Each space is designed to nurture a profound connection with nature and the self.

The Joyful Journeys of Well-Living campaign has been conceptualised and produced by JOALI BEING’s in-house team in collaboration with creative partners and visual storytellers from across the globe. The multi-platform campaign integrates film, digital, and print media to convey JOALI BEING’s ethos — a celebration of joy, transformation, and harmony.

The visual narrative draws inspiration from the natural beauty of the Maldives, reflecting JOALI BEING’s immersive design philosophy. The imagery captures the rhythm of the ocean, the play of light, and the flow of energy that define the spirit of the island.

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Awards

Coco Bodu Hithi wins Best Waterside Hotel at Condé Nast Johansens Awards 2026

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Coco Bodu Hithi has been recognised on the global stage, winning Best Waterside Hotel (Riverside, Lakeside, Seaside) at the Condé Nast Johansens Awards for Excellence 2026, held on 3 November 2025 in the UK. It is the second consecutive year the resort has been honoured by the publication, following last year’s win for Best Service, reaffirming its focus on heartfelt Maldivian hospitality and refined island living.

Described by Condé Nast Johansens as an “over-water, over-indulgent Maldivian island outpost,” Coco Bodu Hithi offers an intimate retreat of comfort and calm. The resort’s 32 Water Villas and 24 Coco Residences, each measuring 184 square metres and featuring private pools, provide secluded spaces set above the lagoon, where nature, design, and comfort come together to reflect the island’s romantic ambience.

Known for contemporary design infused with Maldivian heritage, the resort continues to welcome travellers seeking time by the sea, complemented by culinary collaborations with celebrity and Michelin-starred chefs. The experience balances privacy and comfort throughout a guest’s stay. With turquoise waters, quiet spaces, and experiences designed for connection and shared discovery, the resort presents a considered take on island living.

Located 35 minutes by speedboat from Velana International Airport, the island combines accessibility with seclusion—close enough for convenience, yet removed for privacy and serenity. As part of Coco Collection, the resort offers bespoke experiences, attentive service, and sustainable practices, shaping stays that feel personal and reflective of relaxed, authentic island life.

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