News
Maldives raises destination’s profile at the International French Travel Market, IFTM Top Resa 2016

Maldives.net.mv – The Maldives Marketing and Public Relations Corporation (MMPRC) together with 12 representatives from the tourism industry of Maldives are taking part at the International French travel Market (IFTM) Top Resa held in Paris, France from 20-23 September 2016. Representatives of MMPRC together with the industry participants will be reaching out to the French speaking market at IFTM Top Resa 2016.
Maldives will be showcased at a 60 Sqm contemporary design setting portraying colourful imagery of the unique aspects of the destination‟s tourism product. Together with the strong destination brand message, “Maldives…the sunny side of life”, the “Visit Maldives Year 2016” are being communicated prominently through branding on Top Resa‟s most prominent spaces such as 10ft Arch at the entrance 5 banners outside the exhibition, sponsorship of floor tiles and advertisements on the cover of the IFTM Top Resa Daily news.
This is the 38 th year of Top Resa and it was first held in Deauville in 1978. It was then targeted for the leisure travellers. In 2008, IFTM Top Resa moved to Paris and became a multi-target show covering all grounds of travel: business, leisure and events. Today, major players in the leisure travel, event management and business travel gather to share and learn through the impressive range of destinations present, and discovering new products and exhibitors of the latest technological solutions sector. A total of 1560 new and returning brands occupying 492 stands took part in IFTM TOP RESA 2015 which is a 30% increase compared to 2015. 160 destinations took part in Top Resa 2015, a trade event attended mainly by French tour operators.
French market has experienced a downfall in the past three years, by taking part in this fair it is aimed to revive and regain the market share. This year‟s marketing plan for the French speaking market have been strategized to strengthen the destination‟s presence in the market and aggressively market Maldives through extensive PR and marketing campaigns targeting the French travel trade and consumers. Whilst positively increasing the arrivals from France, these campaigns will help the destination reach its targets in 2016 and in turn help achieve the target of 1.5 visitors during the Visit Maldives Year 2016.
To boost the number of arrivals from the French market „Interface Tourism‟ was appointed as a PR to overlook the French market and conduct promotional activities. A road show was held from 9-12 May 2016 in Paris, Lille, Lyon and Marseille to showcase Maldives as a tourism destination to the French agents and wholesalers. This was a great platform for the Maldivian resorts, hotels and agents to meet most of the top traders that sell Maldives interact and educate during a uniquely inspired event that took place in all four cities.
42,024 arrivals were recorded from France by the end of 2015. France is among the top 10 generating markets to the Maldives with a 3.9% of the market share, by the end of this period.
News
Patina Maldives announces Orthodox Christmas celebrations with Russian cuisine and live entertainment
From 4 to 7 January 2027, Patina Maldives, Fari Islands, embraces the spirit of Orthodox Christmas through a celebration of Russian culinary traditions, live music and shared experiences for all generations. Set against the natural beauty of the Indian Ocean, the occasion brings together cherished customs and contemporary island living, creating meaningful opportunities for connection and discovery.

On 4 and 5 January, Fari Beach Club presents special dining experiences with Guest Chef Maxim Artyukhov, Brand Chef and Executive Chef of SATEEN GROUP. Drawing inspiration from the culinary heritage of the Don region, Maxim Artyukhov brings his interpretation of European and Russian cuisine to the island, combining locally sourced farm produce with contemporary culinary techniques and the rich flavours of regional gastronomy.

On 6 January, Helios Pavilion becomes the setting for an evening of culinary discovery and live entertainment. Christmas cocktails and refined canapés welcome guests before a specially curated menu brings together international delicacies and much-loved Russian specialities by Chef Maxim Artyukhov. The evening unfolds to the sounds of Anton Belyaev, founder and frontman of Therr Maitz. Blending indie, electronic, soul and pop influences, his live performance fills the evening with energy and festive spirit, while a spectacular fireworks display illuminates the skies above the Indian Ocean.

Younger guests discover the island through a programme designed to inspire curiosity, creativity and a sense of adventure. On 6 January, a Mindful Walk, Kids Yoga, Wildflower Challenge, Green Creations, outdoor games and an introduction to snorkelling invite children to explore their surroundings in new ways. The Padel Tennis Tournament brings guests together through friendly competition and shared sporting experiences. While parents enjoy the Christmas dinner, younger guests have their own dedicated space for play and entertainment.
On 7 January, Russian winter folklore comes to life with a special appearance by Ded Moroz and his granddaughter, Snegurochka. Beloved figures of the Russian Christmas tradition, they bring festive cheer to the island and delight younger guests with special gifts.

At Patina Maldives, Orthodox Christmas brings cherished traditions into a setting defined by natural beauty, thoughtful experiences and meaningful connections. From Russian culinary heritage and live music to moments of discovery for younger guests, the celebration offers an opportunity to come together, share the spirit of the occasion and create lasting memories by the Indian Ocean.

For more information, please visit the resort’s website or contact reservations.maldives@patinahotels.com.
Cooking
Belgian Chef Wout Bru to bring exclusive dining experiences to Meyyafushi, Fushifaru Maldives
Acclaimed Belgian chef Wout Bru will bring his distinctive culinary vision to the Maldives for an exclusive residency across Meyyafushi and Fushifaru Maldives from 31 October to 7 November 2026, featuring two special dining experiences in celebration of Meyyafushi’s first anniversary.
Renowned for his modern-classical culinary philosophy, Chef Wout combines contemporary techniques with Mediterranean influences, placing quality ingredients and their natural flavours at the heart of his cuisine. His distinguished career includes international recognition in France and Belgium, with Le Grand Verre receiving its first Michelin star in 2023.
Chef Wout will personally host an exclusive dinner at Bubble Underwater Restaurant at Meyyafushi Maldives on 2 November 2026, followed by a second dining experience at Raakani Restaurant at Fushifaru Maldives on 5 November 2026. Each dinner will take place on one evening only, featuring a specially curated menu by the chef. Both experiences will be open to in-house guests and outside visitors, including guests staying at the sister resort and those visiting from surrounding islands, subject to availability and advance reservations.
The residency will begin at Meyyafushi, a premium all-inclusive resort featuring 94 private-pool villas and suites and distinctive dining concepts, before continuing at Fushifaru, an award-winning boutique resort celebrated for its authentic Maldivian character, pristine beaches and vibrant marine life.
“Food has a unique way of bringing people together and creating memories that stay with us long after a journey ends. Welcoming Chef Wout Bru to our islands is a wonderful opportunity to celebrate Meyyafushi’s first anniversary while further elevating the culinary experiences we offer across both resorts. We look forward to sharing these special occasions with our guests and creating memorable moments that reflect our commitment to exceptional hospitality,” said Ahmed Siaar, Cluster General Manager of Meyyafushi and Fushifaru Maldives.
Through this collaboration, both resorts aim to elevate their culinary offerings, create memorable guest experiences and celebrate the connection between exceptional gastronomy and the natural beauty of the Maldives.
Meyyafushi Maldives:
- Dinner date: 2 November 2026
- Venue: Bubble Underwater Restaurant
- Price: USD 450 net per person – 4 course wine pairing dinner
- Reservations: reservations@meyyafushi.com
- Website: www.meyyafushi.com
Fushifaru Maldives:
- Dinner date: 5 November 2026
- Venue: Raakani Restaurant
- Price: USD 300++ per person – 5 course Michelin dinner
- Reservations: reservations@fushifaru.com
- Website: www.fushifaru.com
Both dinners are available to in-house guests and outside visitors, including guests staying at the sister resort and those visiting from surrounding islands, subject to availability and advance reservations.
Action
Adaaran Select Hudhuranfushi brings together local, international female surfers
Adaaran Select Hudhuranfushi with its renowned wave Lohis, recently welcomed an all-female surf group for a week of surfing, wellness, and meaningful connections. Beyond experiencing the Maldives’ world-class waves, the visit created an opportunity to bring together international surfers from Surferelle, a women-focused female surf KOL, and members of Surf Her Story, a local female surfing community, for an inspiring exchange of experiences, perspectives, and stories.

Connecting Women Through Surfing
The gathering brought together women from different countries, cultures, and backgrounds, united by their shared passion for the ocean.

Through conversations and shared experiences, participants exchanged perspectives on surfing, personal growth, confidence, and the challenges women face in pursuing their passions.
What began as a meeting of surfers became a reminder that, despite cultural differences, women often share similar aspirations and challenges. The exchange offered an opportunity for mutual encouragement, new friendships, and inspiration that extended well beyond the water.

Surf Her Story: Empowering the Next Generation
Founded by former professional surfer Maju Freitas, with the support of local surfers Aya Naseem and Rishtha Suja, Surf Her Story is a community-driven initiative dedicated to introducing more girls across the Maldives to surfing.

The idea began four years ago when Freitas first visited the Maldives and noticed something missing from its incredible surf scene.
“I remember thinking, ‘Oh my God! This place has amazing waves… but WHERE ARE ALL THE GIRLS?'” she recalls.
Determined to make a difference, Maju created Surf Her Story to help more Maldivian girls discover the physical, mental, and social benefits of surfing.

Beyond developing surfing skills, the initiative aims to build confidence, encourage self-expression, and create a supportive sisterhood where girls can grow together, both in and out of the ocean.
“My biggest dream is for every girl to have the opportunity to experience the freedom, happiness, and empowerment that surfing has given me throughout my life,” says Maju. “I truly believe surfing can change lives, and through Surf Her Story, I hope to share that feeling with as many girls as possible.”

Giving Back to the Community That Makes Surfing Possible
As a surf destination, the Maldives offers extraordinary experiences to visitors from around the world. Lohis Maldives believes that the benefits of surf tourism should also extend to the local communities that call these islands home.
Welcoming Surf Her Story was a small but meaningful step toward that vision: creating space for local female surfers to connect with an international community, share their voices, and gain encouragement from women with different life experiences.

By facilitating these connections, the resort hopes to contribute to a future where more Maldivian girls feel welcome in the water, confident in their abilities, and supported in pursuing their ambitions.
At Lohis, the true value of surf travel lies not only in the waves we enjoy, but also in the positive connections and opportunities we leave behind.
The resort looks forward to continuing to support community engagement, celebrate women in surfing, and create experiences that bring lasting value to both visitors and the local community.
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