News
Maldives raises destination’s profile at the International French Travel Market, IFTM Top Resa 2016

Maldives.net.mv – The Maldives Marketing and Public Relations Corporation (MMPRC) together with 12 representatives from the tourism industry of Maldives are taking part at the International French travel Market (IFTM) Top Resa held in Paris, France from 20-23 September 2016. Representatives of MMPRC together with the industry participants will be reaching out to the French speaking market at IFTM Top Resa 2016.
Maldives will be showcased at a 60 Sqm contemporary design setting portraying colourful imagery of the unique aspects of the destination‟s tourism product. Together with the strong destination brand message, “Maldives…the sunny side of life”, the “Visit Maldives Year 2016” are being communicated prominently through branding on Top Resa‟s most prominent spaces such as 10ft Arch at the entrance 5 banners outside the exhibition, sponsorship of floor tiles and advertisements on the cover of the IFTM Top Resa Daily news.
This is the 38 th year of Top Resa and it was first held in Deauville in 1978. It was then targeted for the leisure travellers. In 2008, IFTM Top Resa moved to Paris and became a multi-target show covering all grounds of travel: business, leisure and events. Today, major players in the leisure travel, event management and business travel gather to share and learn through the impressive range of destinations present, and discovering new products and exhibitors of the latest technological solutions sector. A total of 1560 new and returning brands occupying 492 stands took part in IFTM TOP RESA 2015 which is a 30% increase compared to 2015. 160 destinations took part in Top Resa 2015, a trade event attended mainly by French tour operators.
French market has experienced a downfall in the past three years, by taking part in this fair it is aimed to revive and regain the market share. This year‟s marketing plan for the French speaking market have been strategized to strengthen the destination‟s presence in the market and aggressively market Maldives through extensive PR and marketing campaigns targeting the French travel trade and consumers. Whilst positively increasing the arrivals from France, these campaigns will help the destination reach its targets in 2016 and in turn help achieve the target of 1.5 visitors during the Visit Maldives Year 2016.
To boost the number of arrivals from the French market „Interface Tourism‟ was appointed as a PR to overlook the French market and conduct promotional activities. A road show was held from 9-12 May 2016 in Paris, Lille, Lyon and Marseille to showcase Maldives as a tourism destination to the French agents and wholesalers. This was a great platform for the Maldivian resorts, hotels and agents to meet most of the top traders that sell Maldives interact and educate during a uniquely inspired event that took place in all four cities.
42,024 arrivals were recorded from France by the end of 2015. France is among the top 10 generating markets to the Maldives with a 3.9% of the market share, by the end of this period.
Awards
JOALI Maldives named among world’s top three hotels in Travel + Leisure Awards
JOALI Maldives has announced its recognition as the No. 2 Resort in Asia and No. 3 in the World’s Top 100 Hotels in the prestigious Travel + Leisure World’s Best Awards 2026.
Celebrating the world’s most exceptional hotels, resorts, cities, islands, airlines, and travel experiences, the Travel + Leisure World’s Best Awards are among the most respected recognitions in global hospitality, determined by the votes and experiences of the publication’s international readership.
This remarkable achievement reflects JOALI Maldives’ continued commitment to redefining contemporary luxury through its philosophy of Joy of Creative Living – a unique approach where art, nature, wellbeing, and heartfelt hospitality come together to create deeply meaningful experiences.

Since opening as the Maldives’ first art-immersive luxury resort, JOALI Maldives has introduced a new expression of island living, inviting guests to discover a destination where creativity and connection are woven into every detail. From immersive art installations and bespoke culinary journeys to transformative wellbeing experiences and intuitive service, every element of the resort is thoughtfully designed to inspire curiosity, imagination, and joy.
A Destination Where Art, Nature and Hospitality Intertwine
Located on Muravandhoo Island in the pristine Raa Atoll, just 45 minutes by seaplane from Malé, JOALI Maldives offers a sanctuary where guests can reconnect with nature while experiencing a world shaped by creativity and craftsmanship.
The resort’s philosophy of Creative Living is brought to life through collaborations with renowned artists and artisans, immersive installations across the island, and experiences that encourage guests to engage with art beyond traditional boundaries. From exploring the island’s living galleries to participating in curated creative journeys, every stay becomes an opportunity for discovery and self-expression.
Villas & Residences: Private Worlds of Creative Living
Set among lush tropical landscapes and the turquoise waters of the Indian Ocean, JOALI Maldives features 73 beach and overwater villas and residences, each designed as a private sanctuary blending refined luxury, natural beauty, and artistic expression.
Inspired by the rhythm of island life, the villas showcase contemporary architecture complemented by natural materials, handcrafted details, and bespoke artworks. Floor-to-ceiling windows frame uninterrupted ocean views, while private pools and expansive outdoor spaces create a seamless connection between indoor and outdoor living.
Each residence reflects JOALI Maldives’ belief that luxury should be personal and meaningful, with every space thoughtfully curated to tell its own story. Guests may choose from elegant Beach Villas, iconic Water Villas, and expansive multi-bedroom Residences, each offering exceptional privacy and tailored experiences.

Every villa is accompanied by a dedicated Jadugar, meaning “magician” in Dhivehi. More than a traditional butler, the Jadugar provides intuitive and personalised hospitality, anticipating guests’ needs and creating memorable moments throughout their stay – from private dining experiences and island adventures to celebrations crafted around individual preferences.
Guests are also invited to explore the island at their own pace with complimentary bicycles, discovering hidden pathways, tropical gardens, and serene viewpoints that reveal the natural beauty of Muravandhoo.
Celebrating a Shared Vision of Excellence
This recognition is a testament to the passion and dedication of the entire JOALI Maldives team, whose commitment brings the spirit of Creative Living to life every day. It also celebrates the trust and support of guests, partners, and the wider JOALI community, whose appreciation continues to inspire the resort’s pursuit of excellence.
As JOALI Maldives continues its journey, the resort remains devoted to creating transformative experiences that celebrate imagination, wellbeing, and meaningful connection.
For those seeking more than a holiday, JOALI Maldives offers a destination where every stay becomes a story, every moment inspires, and every experience embodies the Joy of Creative Living.
Awards
JW Marriott Maldives Resort & Spa earns triple recognition at Travel + Leisure Asia Pacific Awards
JW Marriott Maldives Resort & Spa has announced its multi-category triumph at the Travel + Leisure Southeast Asia, Hong Kong & Macau Luxury Awards Asia Pacific 2026. Voted on by discerning global travellers who value meaningful travel experiences, the prestigious annual awards have recognised the resort across three highly competitive categories:
- The Maldives’ Best Resort for Families – Ranked #3
- The Maldives’ Best Pool – Ranked #3
- The Maldives’ Best Resort Spas – Ranked #9 (Spa by JW)
This year’s stellar performance marks the third consecutive year that JW Marriott Maldives Resort & Spa has been named among the elite properties in the region, solidifying its reputation as a sanctuary for guests to foster deeper connections and focus on what matters most.
“We are incredibly honored to receive this multi-category recognition from Travel + Leisure Asia Pacific,” said Mohit Dembla, General Manager. “To be celebrated for three years in a row is a direct reflection of our associates’ dedication to delivering the legendary ‘JW Treatment.’ At JW Marriott, we believe true luxury is an environment where guests can feel fulfilled, present, and wholly nourished. Whether it is a multi-generational family discovering the joy of togetherness or a solo traveler finding a mindful retreat at our spa, we remain committed to fostering experiences that feed the soul.”
A Haven for Mindful Togetherness
Nestled on a pristine natural island in the Shaviyani Atoll, JW Marriott Maldives Resort & Spa continues to elevate the multi-generational vacation by seamlessly blending family connection, tranquil recreation, and holistic wellness.
The resort’s award-winning approach to family travel is anchored by the FAMILY by JW™ Little Griffins Kids’ Club—one of the largest in the Maldives, which offers over 100 engaging, nature-inspired activities designed to keep younger guests inspired while allowing parents the space to breathe and be present.
Leisure is beautifully redefined by the resort’s iconic swim hubs, including the expansive Horizon Pool, which invites families to gather against dramatic, panoramic views of the turquoise Indian Ocean, alongside Pool 18, an exclusive overwater infinity pool designed as a peaceful, adults-only sanctuary.
Completing this well-rounded journey of well-being is the overwater Spa by JW, a holistic haven delivering deep physical and spiritual renewal through bespoke wellness treatments inspired by the calm of the surrounding waters, ensuring that every guest leaves feeling entirely revitalised.
Building on this multi-year recognition, the resort continues to curate spaces that encourage well-being and connection. From the nourishing, farm-to-table ingredients sourced directly from the JW Garden to newly enhanced multi-bedroom family villas, the island sanctuary ensures that every generation finds its perfect balance of activity and rest.
For more information, visit the website at jwmarriottmaldives.com.
Action
Five turtle nests mark rare conservation milestone at Niva Kuramathi
Since May 2026, a single female green turtle has returned to the beaches of Niva Kuramathi on five separate occasions—on 8, 18, and 29 May, and again on 9 and 20 June—choosing these shores to lay her eggs.
Kuramathi Island is not a regular nesting ground for turtles, which makes each return, and each nest, a rare and significant event. The nesting turtle hauls herself ashore to dig a hollow chamber in the warm sand before laying a clutch of up to 100 eggs. She then draws the sand back over the eggs to camouflage them, smoothing the surface until the nest disappears beneath her. Slowly, she makes her way back to the sea.
This labour-intensive journey usually takes place under the cover of darkness. Green sea turtles can weigh between 150 and 250 kg, with their heart-shaped shells stretching up to 140 cm in length. In the water, their paddle-like flippers sweep through the currents.
Every nest at Niva Kuramathi has been carefully marked and protected, giving it the best chance of success. On 7 July, the first hatchlings emerged from the warm sand at night and instinctively made their way towards the sea.

The nest hatched after 59 days of incubation. It contained 107 eggs, producing 59 hatchlings that made it to the sea. There were 46 unfertilised eggs and only two fertilised eggs that did not hatch. This represents a fantastic hatching rate for the fertilised eggs. The nest was excavated with permission from the Environmental Regulatory Authority (ERA).

Throughout, guests have been given the opportunity to witness both nesting and hatching events – always at a respectful distance. These are the moments that reveal the wildlife that calls the island home, watched not as just a rare spectacle but as something shared.
“We are excited to have a green turtle choose our island to nest on,” said Tom Osborne, Sustainability Manager at Niva Kuramathi. “This isn’t a regular nesting ground for turtles, so to have five nests is truly special.”
For more inspiration, visit www.nivakuramathi.com.
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