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Maldives raises destination’s profile at the International French Travel Market, IFTM Top Resa 2016

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Top Resa

Maldives.net.mv – The Maldives Marketing and Public Relations Corporation (MMPRC) together with 12 representatives from the tourism industry of Maldives are taking part at the International French travel Market (IFTM) Top Resa held in Paris, France from 20-23 September 2016. Representatives of MMPRC together with the industry participants will be reaching out to the French speaking market at IFTM Top Resa 2016.

Maldives will be showcased at a 60 Sqm contemporary design setting portraying colourful imagery of the unique aspects of the destination‟s tourism product. Together with the strong destination brand message, “Maldives…the sunny side of life”, the “Visit Maldives Year 2016” are being communicated prominently through branding on Top Resa‟s most prominent spaces such as 10ft Arch at the entrance 5 banners outside the exhibition, sponsorship of floor tiles and advertisements on the cover of the IFTM Top Resa Daily news.

This is the 38 th year of Top Resa and it was first held in Deauville in 1978. It was then targeted for the leisure travellers. In 2008, IFTM Top Resa moved to Paris and became a multi-target show covering all grounds of travel: business, leisure and events. Today, major players in the leisure travel, event management and business travel gather to share and learn through the impressive range of destinations present, and discovering new products and exhibitors of the latest technological solutions sector. A total of 1560 new and returning brands occupying 492 stands took part in IFTM TOP RESA 2015 which is a 30% increase compared to 2015. 160 destinations took part in Top Resa 2015, a trade event attended mainly by French tour operators.

French market has experienced a downfall in the past three years, by taking part in this fair it is aimed to revive and regain the market share. This year‟s marketing plan for the French speaking market have been strategized to strengthen the destination‟s presence in the market and aggressively market Maldives through extensive PR and marketing campaigns targeting the French travel trade and consumers. Whilst positively increasing the arrivals from France, these campaigns will help the destination reach its targets in 2016 and in turn help achieve the target of 1.5 visitors during the Visit Maldives Year 2016.

To boost the number of arrivals from the French market „Interface Tourism‟ was appointed as a PR to overlook the French market and conduct promotional activities. A road show was held from 9-12 May 2016 in Paris, Lille, Lyon and Marseille to showcase Maldives as a tourism destination to the French agents and wholesalers. This was a great platform for the Maldivian resorts, hotels and agents to meet most of the top traders that sell Maldives interact and educate during a uniquely inspired event that took place in all four cities.

42,024 arrivals were recorded from France by the end of 2015. France is among the top 10 generating markets to the Maldives with a 3.9% of the market share, by the end of this period.

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Kuredhivaru Resort & Spa introduces Secret Garden private dining concept

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Kuredhivaru Resort & Spa presents a new chapter in destination dining with the launch of its Secret Garden concept, a thoughtfully designed experience that brings guests into a secluded setting surrounded by nature, soft lighting, and carefully curated details.

Tucked away in a quiet corner of the island, Secret Garden is created for those moments that deserve more than a traditional dinner. The space is styled with flowing drapes, warm candlelight, and natural greenery, creating a calm and intimate atmosphere that feels both personal and special. It is a setting that invites guests to slow down, connect, and enjoy the evening at their own pace.

At the centre of the experience is a seven-course menu, crafted to guide guests through a balanced journey of flavours. Each course is presented with care, with live cooking moments adding a sense of theatre and interaction throughout the evening. The service remains attentive yet discreet, allowing the experience to feel seamless and uninterrupted.

Guests can choose between two tailored offerings. The Romantic Escape focuses on the dining experience itself, complemented by a beautifully arranged setup and personalised service. For those looking to extend the evening, the Ultimate Romance Experience adds thoughtful touches such as a welcome glass of champagne, a private cinema moment under the open sky, in-villa breakfast the next day, and special bed decoration to complete the occasion.

The concept also allows for additional customisation, from floral arrangements to bespoke messages and decorative details, giving guests the flexibility to shape the evening around their celebration, whether it is a birthday, proposal, or simply a meaningful time together.

With Secret Garden, Kuredhivaru continues to expand its dining experiences beyond traditional venues, offering guests something more personal and immersive. It reflects the resort’s approach to hospitality, where every detail is considered, and each experience is designed to feel natural, effortless, and quietly memorable.

For any reservations or inquiries, guests are encouraged to contact the resort at Resort.Kuredhivaru.Reservations@ennismore.com or +960 6563000. 

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Sun Siyam Iru Fushi hosts Michelin-starred Chef Robin Pietsch

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Modern travellers increasingly view a destination as a collection of flavours to be explored, often reserving their dining experiences at the same moment they book their stay to ensure a true sense of discovery.

Sun Siyam Iru Fushi has embraced this trend, aligning its “Premium Island Experience” with exclusive chef residencies that transform an island stay into a sophisticated, curated sensory adventure. This approach reflects the resort’s core philosophy in reimagining the guest experience in its 15 dining venues and bars.

Central to this refined vision, the resort’s Easter programme debuted with a bespoke four-course residency masterminded by Michelin-starred Chef Robin Pietsch. Collaborating closely with Executive Chef Putu Wijana and Beverage Manager & Sommelier Sunil Kumar, Pietsch ensured every ingredient achieved a sensual harmony with its chosen vintage pairing—a true study in the art of culinary chemistry.

The residency was hosted at Islander’s Grill, the resort’s beachfront destination, where the “Land & Sea” menu showcased technical precision through signatures such as Hand-Cut Beef Tartare finished with a silken yolk and garden botanicals; Lightly Cured Cod jewelled with Beluga Caviar; and a succulent Beef Cheek with Seared Foie Gras and winter truffle.

The experience concluded with a Topfen Dumpling accented by papaya, yogurt, and almond. The menu featured curated pairings, including French Champagne and a selection of prestigious French and Italian wines.

“We strive for a synergy between Michelin-standard precision and the evocative pulse of local and regional provenance. This marriage of world-class craft enables us to elevate our flavour profile, establishing a new lineage of bespoke dishes that honour our heritage while setting a sophisticated benchmark for the Sun Siyam Iru Fushi dining experience,” highlighted Abdulla Atham, Sun Siyam Iru Fushi Resort Manager.

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The Standard Maldives targets Chinese market with new all-inclusive programme

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The Standard, Maldives, part of the globally respected Hyatt portfolio, has announced an elevated lifestyle-led luxury retreat tailored for Chinese travellers in search of a truly memorable Maldives escape. By harmoniously combining Hyatt’s world-class hospitality standards with The Standard’s dynamic and social lifestyle ethos, the resort introduces a new benchmark for premium island living in the Indian Ocean.

Reached via a scenic seaplane journey from Velana International Airport in Male’, The Standard, Maldives features 115 beautifully designed villas, set either overwater or along the beachfront. Each villa includes a private plunge pool and lounge deck, offering generous space and privacy for families or groups of up to ‘2 adults + 2 children’. Designed to complement the Maldives’ natural surroundings, these stylish accommodations provide direct access to clear lagoons or untouched beaches, ideal for relaxation, play, and exploration.

Enhancing the overall stay, The Standard has recently elevated its Food & Beverage offerings and introduced a Premium All-Inclusive programme, allowing guests to enjoy unlimited access to curated dining, signature cocktails, and bold flavours across its lively culinary venues. From casual beachfront BBQs to all-day dining and sunset bars, indulgence is effortless and uninterrupted throughout the stay.

With the preferences of Chinese guests in mind, the resort offers Mandarin-speaking hosts and personalised services, ensuring seamless communication and thoughtfully tailored hospitality from arrival to departure. Feedback from Chinese visitors consistently praises the warm, attentive service, with particular appreciation for Chinese-speaking hosts who make each experience smooth, welcoming, and stress-free.

Completing the island experience, The Standard, Maldives offers a thoughtfully curated selection of excursions that invite guests to explore both the natural wonders and cultural heritage of the Maldives. From traditional sunset fishing and guided manta ray and sea turtle expeditions in the surrounding atoll waters, to world-class scuba diving across vibrant coral reefs, each experience is designed to connect guests with the beauty of the Indian Ocean. For those seeking cultural discovery, the resort also organises visits to nearby heritage islands such as Kendhoo Island, an 800-year-old living community where guests can gain rare insight into Maldivian traditions, craftsmanship, and local way of life. These immersive experiences add depth and meaning to every stay, creating unforgettable memories beyond the shoreline.

Blending Hyatt’s trusted service excellence, The Standard’s lifestyle-driven spirit, premium all-inclusive offerings, and villa designs created with family comfort in mind, The Standard, Maldives stands out as a leading choice for Chinese travellers seeking a Maldivian holiday that is luxurious, playful, and genuinely distinctive.

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