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Maldives raises destination’s profile at the International French Travel Market, IFTM Top Resa 2016

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Top Resa

Maldives.net.mv – The Maldives Marketing and Public Relations Corporation (MMPRC) together with 12 representatives from the tourism industry of Maldives are taking part at the International French travel Market (IFTM) Top Resa held in Paris, France from 20-23 September 2016. Representatives of MMPRC together with the industry participants will be reaching out to the French speaking market at IFTM Top Resa 2016.

Maldives will be showcased at a 60 Sqm contemporary design setting portraying colourful imagery of the unique aspects of the destination‟s tourism product. Together with the strong destination brand message, “Maldives…the sunny side of life”, the “Visit Maldives Year 2016” are being communicated prominently through branding on Top Resa‟s most prominent spaces such as 10ft Arch at the entrance 5 banners outside the exhibition, sponsorship of floor tiles and advertisements on the cover of the IFTM Top Resa Daily news.

This is the 38 th year of Top Resa and it was first held in Deauville in 1978. It was then targeted for the leisure travellers. In 2008, IFTM Top Resa moved to Paris and became a multi-target show covering all grounds of travel: business, leisure and events. Today, major players in the leisure travel, event management and business travel gather to share and learn through the impressive range of destinations present, and discovering new products and exhibitors of the latest technological solutions sector. A total of 1560 new and returning brands occupying 492 stands took part in IFTM TOP RESA 2015 which is a 30% increase compared to 2015. 160 destinations took part in Top Resa 2015, a trade event attended mainly by French tour operators.

French market has experienced a downfall in the past three years, by taking part in this fair it is aimed to revive and regain the market share. This year‟s marketing plan for the French speaking market have been strategized to strengthen the destination‟s presence in the market and aggressively market Maldives through extensive PR and marketing campaigns targeting the French travel trade and consumers. Whilst positively increasing the arrivals from France, these campaigns will help the destination reach its targets in 2016 and in turn help achieve the target of 1.5 visitors during the Visit Maldives Year 2016.

To boost the number of arrivals from the French market „Interface Tourism‟ was appointed as a PR to overlook the French market and conduct promotional activities. A road show was held from 9-12 May 2016 in Paris, Lille, Lyon and Marseille to showcase Maldives as a tourism destination to the French agents and wholesalers. This was a great platform for the Maldivian resorts, hotels and agents to meet most of the top traders that sell Maldives interact and educate during a uniquely inspired event that took place in all four cities.

42,024 arrivals were recorded from France by the end of 2015. France is among the top 10 generating markets to the Maldives with a 3.9% of the market share, by the end of this period.

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Easter celebrations at NH Maldives Kuda Rah blend island experiences with family activities

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NH Maldives Kuda Rah has announced a line-up of Easter celebrations for guests, featuring a day of activities and dining experiences at its resort in South Ari Atoll.

The programme is designed to cater to families and travellers of all ages, combining interactive sessions, culinary offerings and outdoor activities across the island.

The day will begin at Sea Spray Restaurant with the “Flu y Bunny Breakfast Bash”, which will include live pancake stations and themed breakfast selections. Guests will also have the opportunity to take part in the “Egg Decoration Extravaganza”, an activity focused on creating decorated keepsakes.

Midday activities will continue at Glow Bar with “Bliss Cupcake Creations”, an interactive baking session led by the resort’s culinary team. An “Egg Hunt Adventure” will also be organised, allowing guests to search for hidden items across the resort.

In the evening, the resort will host an Easter Beach Dinner at Sunset Beach, offering a menu of seasonal dishes and international cuisine in a beachfront setting.

The resort team stated that the Easter programme is designed to provide opportunities for connection and shared experiences among guests.

NH Maldives Kuda Rah also noted that the activities align with its “Live Local” initiative under Minor DISCOVERY, which focuses on delivering local and experiential elements within guest stays.

Further details on the Easter programme are available through the resort’s official website.

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Tropical jungle theme to define Easter celebrations at Kuredhivaru Resort & Spa

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This Easter, Kuredhivaru Resort & Spa invites guests to experience a vibrant island celebration inspired by a Tropical Jungle theme from 4–13 April 2026. Set against the stunning natural beauty of the Maldives, the program blends art, gastronomy, entertainment, wellness, and family-friendly experiences for an unforgettable holiday escape.

The festivities include a variety of signature experiences, beginning with a lavish Easter Breakfast at ONU Marché and the cheerful arrival of the Easter Bunny for families and young guests. As the day unfolds, guests can gather for sunset cocktails at Bodumas Beach before enjoying a grand Easter Dinner featuring seasonal favorites and a curated selection of festive dishes.

A highlight of this year’s celebration is the residency of Maldivian watercolor artist Shimha Shakeeb, whose exhibition Stories of the Maldives will showcase vibrant works inspired by island landscapes, architecture, and everyday life. Guests will also can join art workshops and creative sessions led by the artist throughout the Easter week.

The celebrations continue with the energetic Sun & Splash Pool Party at Latitude 5.5, featuring tropical beats from a live DJ, poolside games, refreshing cocktails, and a vibrant lunch buffet. Evenings across the island will come alive with themed dining experiences, live music, dancers, and DJ performances, creating a lively atmosphere throughout the holiday period.

Guests can also unwind with curated wellness experiences at the resort’s spa, enjoy romantic dining moments such as the Secret Garden experience, or take part in family-friendly activities designed for all ages. The Easter festivities conclude with Orthodox Easter celebrations and a final Sun & Splash Pool Party on 13 April, bringing the island-wide celebration to a joyful close.

For any reservations or inquiries: Resort.Kuredhivaru.Reservations@ennismore.com or +960 656 3000.

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Ifuru Island Maldives introduces Easter festivities inspired by Chocolate Factory concept

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This Easter, Ifuru Island Maldives invites guests to experience “The Sweet Side of Wonder,” a playful seasonal celebration inspired by the imaginative spirit of Ifuru’s Chocolate Factory. Designed for travellers of all ages, the Easter programme blends festive traditions, indulgent treats, and joyful island experiences set against the breathtaking backdrop of the Maldives.

Throughout the celebration, guests can enjoy a thoughtfully curated programme that combines colourful festivities with the relaxed luxury of island life. From chocolate-inspired culinary creations crafted by the resort’s talented chefs to vibrant social gatherings and creative activities, the Easter festivities promise memorable moments for families, couples, and groups of friends.

A highlight of the celebration is the lively Sugar Rush Easter Parade, bringing a burst of colour, music, and festive energy to the island as guests gather to celebrate the spirit of Easter together. On Easter Sunday, families can also take part in the much-anticipated Easter Egg Hunt, where young explorers set off across the island in search of hidden treats and sweet surprises.

Families can also look forward to a variety of engaging experiences designed especially for younger guests. From creative workshops and playful island games to interactive activities inspired by the sweet spirit of Ifuru’s Chocolate Factory, children are invited to explore, create, and celebrate in a joyful and imaginative setting.

“Easter is a wonderful opportunity to create joyful moments for our guests,” said Marcel Sawyer, General Manager of Ifuru Island Maldives. “With ‘The Sweet Side of Wonder,’ we wanted to bring together playful imagination, indulgent flavours, and the relaxed beauty of our island to create a celebration that guests of all ages can enjoy.”

With its vibrant atmosphere, Premium All-Inclusive offering, and spectacular island setting in Raa Atoll, Ifuru Island Maldives provides the perfect destination for travellers seeking a unique Easter escape.

Guests can explore the full Easter programme, including festive events, family-friendly activities, and special celebrations, by visiting Easter Programme 2026.

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