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Coco Bodu Hithi and Coco Palm Dhuni Kolhu join Preferred Boutique

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Maldives Promotion Hour – In conjunction with the revamp of their corporate identity and the rebrand and re-launch of their five star resort, Coco Bodu Hithi, Coco Collection – one of the leading portfolios of luxury resorts in the Maldives – recently signed a deal with branding, distribution, sales and marketing leaders, Preferred Hotel Group.

The alignment with a likeminded association such as Preferred Hotel Group signifies Coco Collection’s commitment to being a premier ‘luxury holiday lifestyle’ resort brand, with focus on service excellence, quality product, residential design and sustainability. Preferred Hotel Group will represent two of Coco Collection’s luxurious properties, Coco Bodu Hithi and Coco Palm Dhuni Kolhu, whilst also offering sales, marketing and technology support.

“We are very pleased to align the Coco Collection properties with a prestigious organization such as Preferred Hotel Group,” commented Patrick Heuzé, Chief Executive Officer of Coco Collection. “Preferred Hotel Group shares our own brand’s focus on customized service, and its superior distribution technology and sales & marketing expertise are the right fit to support the expanding portfolio of Coco Collection as we introduce the next generation of luxury hospitality into new destinations in the Middle East, Africa and Asian regions.”

The exotic 5 star resorts, Coco Bodu Hithi and Coco Palm Dhuni Kolhu will be marketed under the Preferred Boutique brand. Launched in 2005, Preferred Boutique has rapidly emerged as the brand that defines the boutique hotel experience for travelers. Its members, each of which has 100 rooms or less, are categorized into four inspirational themes – Classic, Design, Adventure and Resort – that celebrate the art of travel and emphasize the palette of personal experiences that await each guest.

As commented by President of Preferred Hotel Group, Lindsey Ueberroth: “this new partnership with Coco Collection further strengthens our presence in Middle East, African & Asian markets, providing Preferred Hotel Group guests with exceptional new choices in leading resort destinations.

We look forward to a long, and mutually beneficial relationship as the companies continue to grow strategically and internationally.”

Coco Collection is a prestigious hotel group, and a subsidiary of Sunland Hotels. Since opening the flagship hotel in July 2007, the company has continued to grow and develop its reputation as a trailblazer in stylish, sophisticated yet sustainable hospitality.

Preferred Hotel Group is a global leader in the hospitality industry, representing the pinnacle of refined travel and gracious hospitality in an era in which travelers embrace the individuality of distinctive hotels and resorts, yet desire a commitment to excellence. Preferred Hotel Group’s family of brands encompasses six renowned brands of the finest hotels and resorts around the world: Preferred Hotels® & Resorts, Preferred Boutique™, Summit Hotels & Resorts™, Sterling Hotels™, Sterling Design, and Summit™ Serviced Residences. Preferred Hotel Group also offers Preferred Residences™, a collection of luxury shared ownership resorts that provides an exceptional level of service and amenities.

Family

W Maldives launches Easter celebration with kayak races and beach feast

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W Maldives unveils Tropical Easter, a one-day island takeover on Sunday, 5 April 2026, that transforms the resort into a vivid playground of colour, creativity, and effortless luxury. Set within the luminous blues of the North Ari Atoll, the celebration reframes the traditional holiday through a distinctly Maldivian perspective, where powder soft beaches replace spring meadows and the rhythm of the day moves from sunlit play to starlit revelry. Crafted or a global audience of discerning travellers, the experience balances polished indulgence with the brand’s signature playful edge, inviting couples, families, and friends to celebrate Easter in a a way that feels both elevated and carefree.

The festivities begin with The Great Little Easter Quest at WET Deck, where younger guests embark on a spirited hunt for hidden treasures before channeling their imagination into an open-air painting session. Designed as a joyful expression of creativity rather than a conventional children’s activity, the experience unfolds within the resort’s social heart, surrounded by vibrant energy, turquoise views, and a sense of occasion that resonates across generations.

As the afternoon unfolds, Race The Blue shifts the tempo with a high-energy kayak challenge across the resort’s crystalline lagoon. Participants paddle through waters so clear they reveal the intricate coral gardens of the celebrated house reef below, transforming the race into a breathtaking encounter with the Maldives’ underwater wonder. The event captures the essence of Tropical Easter’s story, playful adventure grounded in the extraordinary natural beauty, offering guests a rare opportunity to engage with the lagoon as both playground and vista.

At sunset, the celebration culminates at FIRE Beach with The Easter Table, a sophisticated alfresco buffet that elevates the holiday meal into a stylish social ritual. Classic Easter flavours are reinterpreted with contemporary flair across interactive live stations and vibrant culinary displays, while music drifts through the warm evening air and the ocean glows just beyond the shoreline. The setting is at once intimate and electric barefoot yet refined, inviting guests to linger long after the final course as the sky deepens into night.

Beyond the day’s curated experiences, Tropical Easter also highlights the resort’s signature lifestyle allure, from overwater villas poised above luminous lagoons to world class snorkelling accessible directly from the beach. Whether seeking adrenaline, indulgence, or pure escapism, guests can chape the celebration entirely to their own rhythm, embodying the freedom and spontaneity that define the W experience in the Maldives.

Travellers inspired to extend the festivities can unlock the exclusive Stay 5, Pay 4, member offer by enrolling in Marriott Bonvoy, transforming a single extraordinary day into a longer island escape. The package offers a compelling reason to plan ahead and immerse fully in the season’s distinctive tropical celebration.

This April, Tropical Easter at W Maldives promises more than a holiday, it delivers a mood, a sun-drenched fusion of playfulness, style and sensory indulgence set in one of the world’s most captivating destinations. For those seeking an Easter that feels fresh, glamorous, and unforgettable, the answer lies where tradition dissolves into turquoise and every moment unfolds with a touch of irreverent luxury.

For more information, visit www.wmaldives.com or connect with the resort’s team at reservations.wmaldives@whotels.com.

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Culture

Sun Siyam Iru Fushi marks Eid with cultural celebrations and community spirit

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At Sun Siyam Iru Fushi, Eid Al-Fitr is an expression of Ekuverikan —a traditional Maldivian spirit of fellowship where the boundaries between host and visitor dissolve into moments of sharing. The celebrations began on 20 March with a special morning high tea, bringing together our local and international team members to share in the joy of the occasion. By breaking bread following morning prayers, the entire team transformed a religious milestone into a shared human experience where global diversity is encouraged.

While Eid Al-Fitr lunch began with a symbolic cake cutting, the island transformed into a stage for Koadi Jehun at sunset. This traditional procession features locals marching with a koadi, a decorated stake crafted from coconut palm leaves woven into the shapes of birds and fish which is then offered to the children.

During the performance, dancers in traditional attire move in synchrony with Indian pots, a nod to the ancient trade routes that shaped the archipelago. As night fell, the air pulsed with the rhythmic beat of Boduberu. These songs, with roots reaching back to East Africa, serve as a living archive of the Maldivian ancestral journey across the Indian Ocean. The Eid Al- Fitr celebration continued with a DJ party in the newly built leisure hub dedicated to the team. The festivities concluded on Saturday with beach activities, reinforcing the belief that travel is most meaningful when it connects us to both nature and community.

“Eid Al-Fitr is a day to express gratitude through shared kindness,” says Ahmed Waheed, Human Resources Manager at Sun Siyam Iru Fushi. “By bringing guests and team members together, we offer an authentic connection to the Maldivian heritage we hold dear. Ultimately, travel is about these quiet, human moments that leave you feeling as though something new has stirred within.”

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Family

Madifushi Private Island opens Kokko Learning Studio for young guests

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Madifushi Private Island has announced the opening of Kokko Learning Studio, an innovative kids’ club concept designed to spark curiosity, creativity, and confidence in young guests. Guided by the philosophy “Crafting Curiosity Every Day,” Kokko Learning Studio introduces a fresh approach to children’s programming in the Maldives, blending education, creativity, and island discovery into meaningful experiences.

Redefining the Resort Kids Club Experience

Moving beyond the traditional resort kids’ club model, Kokko Learning Studio has been thoughtfully designed as an immersive learning environment where children can explore, experiment, and create. Rather than focusing solely on entertainment, the studio encourages young guests to build, imagine, and discover through hands-on activities inspired by the island environment.

The purpose-built space fosters curiosity and confidence through guided experiences that allow children to learn naturally while enjoying their holiday.

A Space Designed to Inspire

Kokko Learning Studio offers a creative environment where children can:

  • Imagine through storytelling, art, and open-ended creative play
  • Discover through hands-on science experiments, nature projects, and sensory exploration
  • Grow by building confidence, independence, and teamwork through guided activities
  • Express themselves through design challenges, collaborative play, and creative thinking

Each activity is intentionally designed to develop practical skills while nurturing curiosity and creativity.

Experiences Inspired by Island Life

The programs at Kokko Learning Studio connect children to the natural environment and culture of the Maldives through a diverse range of engaging activities. These include hands-on science explorations, creative arts workshops, seaweed education programs, mariculture experiences focused on ocean farming and marine ecosystem preservation, and agriculture activities that introduce sustainable island living. Children also take part in nature discovery sessions, storytelling circles, and design challenges that inspire imagination and problem-solving, while guided activities encourage collaboration, resilience, and critical thinking.

A Family-Centric Island Experience

Kokko Learning Studio complements Madifushi Private Island’s family-friendly luxury offering by providing meaningful and engaging experiences for younger guests while parents enjoy the island’s facilities.

Children participate in supervised, age-appropriate programs designed to inspire curiosity and learning, creating memorable experiences that enrich the family holiday.

“Our vision with Kokko Learning Studio was to create something truly different from the typical resort kids’ club,” said Mohamed Hilmy, General Manager of Madifushi Private Island. “We wanted a space where children could explore, ask questions, experiment, and discover the beauty of the Maldives in a meaningful way. Kokko Learning Studio reflects our commitment to creating enriching experiences for families—where every guest, no matter their age, leaves with unforgettable memories.”

With the opening of Kokko Learning Studio, Madifushi Private Island continues to elevate the family travel experience in the Maldives, offering a destination where relaxation, discovery, and learning come together.

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