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Sales, marketing takes spotlight at Kandooma Maldives

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Holiday Inn Resort Kandooma Maldives has strengthened its Sales & Marketing division with a series of appointments to support the resorts renewed focus on India, Europe/UK, USA, China and Middle East target markets.

“Like many resorts worldwide, following Covid-19, we’ve taken a close look at our business, where it’s coming from and what geographical markets need more focus. We are excited with the changes we have implemented to drive revenue and customer experience,” said Mark Eletr, General Manager Holiday Inn Resort Kandooma Maldives.

“Our team are all hands-on contributors in their field of expertise. We work well collaboratively balancing individual opinions of some strong personalities with strategic decision making. Let me just say our revenue meetings are a lot of fun.” he added.

With the impending departure of Inad Ibrahim who held the role for several years, taking the overall lead is newly appointed, Mike Tan Yan as Director of Sales & Marketing based on the island who will start 1 May.

In April, Dhawal Vyas, joined as Director of Sales – India. Well known in his market, Dhawal is spending time in-market driving leisure business as well as spending time on the island.

With a network of global operators, travel agents and DMC’s Simona Dobre, with 25+ years in senior level Sales & Marketing roles most recently in the UAE, has joined as Director of Sales – Europe/USA. Simona is an expert in the wholesale/leisure space and splits her time between Miami USA and Romania.

Another veteran with 25+ years experience is Sharon Garrett who is remotely leading Marketing from New Zealand. With extensive experience in Asia Pacific and the Middle East with well known brands, she is responsible for Marketing, Communications, Partnerships, PR and product development.

Priyanka Sarkar has been recently appointed as the resort’s Marketing Communications Manager, with a heavy focus on influencer visits and new media. Priyanka is the glue that brings the operation and marketing minds together. This is her first role in the Maldives.

Experienced graphic designer Shaimaa Shebl from Egypt has recently celebrated her one year anniversary with the team providing on-property creative development with a focus on short video reels to support the property’s efforts in the social media landscape.

Maldivian Fahud Ali is a key team member responsible for eCommerce and managing the onsite reservations team. Though not a new appointment, Fahud has worked his way up with IHG over 11+ years and rounds out the team. He is central to achieving the resort’s goals with a keen focus on OTAs and direct bookings.

Keeping this group of passionate minds focused on commercial goals and revenue is Justine Thomas, Director of Revenue based in Bangkok who joined the team at the end of 2022. Justine brings several years experience in revenue with high profile brands to the team.

The property has also appointed additional Sales support team members on the island including Ying Wang a Chinese national who has been appointed Sales Executive with responsibility for the China market, and a soon to be announced island-based Sales Manager to support the leisure sales directors. Specialised agencies providing support in key target markets and niche disciplines have been appointed around the world.

“The world we now live in, enjoys greater acceptance of remote and flexible working. That combined with the technology and tools to make it a success, meant we could look to people with the experience we need without them having to actually live on the island where we have limited accommodation. I think it’s a win-win, but time will tell if the strategy gives us the bottom line we are seeking,” added Mark.

“As a four-star resort serving the mid-market in what is known as a luxury destination, we have exciting plans ahead and are delighted to have assembled a strong and experienced team to drive those plans forward from a Sales & Marketing perspective. Had we tried to attain this level of experience through a normal hiring model our budgets simply wouldn’t stretch. By utilising remote working we can manage payroll and payroll related costs and attract great talent. It is just reframing and looking at things through a different lens.”

General Manager, Mark Eletr will be joined by new Director of Sales & Marketing, Mike Tan Yan on the Visit Maldives stand at the Arabian Travel Market in Dubai 1 – 4 May, 2023. (Stand No. AS6110)

Located in the South Male atoll just 40 mins from the airport by boat, Holiday Inn Resort Kandooma Maldives is a beautiful island paradise. White sandy beaches, swaying coconut palms and turquoise waters form the backdrop for a wide variety of leisure pursuits and some of the best diving in the Maldives. Guests can choose from Garden and Beach Villas, two storey Beach Houses and the popular Overwater Villas for their stay. Families are well catered for with a choice of 2- and 3-bed villas as well as the Kandoo Kids’ Club and its full activities programme. Six food and beverage outlets ensure healthy appetites are satisfied and the flavours of the Maldives are explored. For those guests who desire the ultimate in relaxation, sun loungers and hammocks are located around the island and the Kandooma Spa by COMO Shambhala offers the ultimate in tranquility and escape for body and mind.

For more information, visit www.maldives.holidayinnresorts.com

Celebration

Centara Maldives resorts to mark Songkran with Thai-inspired celebrations

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Centara Hotels & Resorts Maldives has invited guests to celebrate Songkran this April across its resorts in the Maldives, marking the Thai New Year through a series of experiences inspired by the brand’s Thai heritage.

The hotel group said the celebrations would reflect Thai culture and hospitality while adapting traditional Songkran elements to island settings in the Maldives. Across its resorts, the festival is being presented through activities centred on renewal, togetherness and shared experiences.

At Centara Mirage Lagoon Maldives, located within The Atollia by Centara Hotels & Resorts, the celebration is set to take place in a family-focused setting. The resort said guests could take part in water activities, beach games and poolside gatherings, followed by a Songkran carnival by the sea. Evening dining experiences will feature Thai flavours in a setting designed for families and groups.

At Machchafushi Island Resort & Spa Maldives, part of The Centara Collection, the programme will include a beachfront parade and traditional Thai games. The resort said evening events would continue with a Thai-inspired dining experience, cultural performances and entertainment. Activities for younger guests will also be included as part of the celebrations.

Centara Ras Fushi Resort & Spa Maldives, which caters to adults, is also marking Songkran with its own programme. The resort said guests could expect beachside activities, evening dining experiences and entertainment shaped around the festival’s themes of joy and togetherness.

Centara Hotels & Resorts Maldives said the Songkran celebrations across its properties are intended to give guests an opportunity to experience Thai-inspired traditions in the Maldives while creating shared holiday experiences during the festival period.

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Le Méridien Maldives marks Easter with Chef Christian Sturm-Willms residency

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Easter at Le Méridien Maldives Resort & Spa brought together gastronomy and family-focused activities, with Michelin-starred chef Christian Sturm-Willms joining the resort for a culinary residency.

Chef Sturm-Willms, head chef of Michelin-starred restaurant YUNICO in Bonn, is known for a style that combines Japanese technique with Mediterranean and contemporary European influences. He has led the restaurant since 2012, and YUNICO has retained its Michelin star since 2016.

During the week, the chef presented his cuisine through a series of events at the resort. A sunset cocktail on the beach welcomed Marriott Bonvoy Elite members, where guests were introduced to his work through a selection of signature canapés. The main culinary event took place at Tabemasu, where Chef Sturm-Willms partnered with the resort’s executive chef, Muthuraman Subramaniam, for a five-course four-hands dinner.

The menu included dishes such as yellowfin tuna yukke and grilled scallop with avocado cream and mastudo aioli, as well as beef tenderloin served with nut butter foam. Each course was paired with wine. The menu also featured Chef Muthu’s agedashi tofu soup with yuzu kosho sorbet, while dessert was a muscovado kombu tart, described as a signature YUNICO dish.

The Easter programme continued on Easter Sunday with a buffet, a chef’s corner and a live cooking station.

Alongside the culinary events, the resort also organised a week of family activities based on a farm theme. At the Family Kids Hub, children took part in arts and crafts, cooking classes, scavenger hunts, sand golf, kids’ night camping and an Easter egg hunt, along with a visit from the Easter Bunny.

The collaboration also included sessions for the resort’s staff. Chef Sturm-Willms and his sous chef, Jannik Schrack, held a session with the culinary team on their work and the standards involved in achieving Michelin recognition. Melanie Hetzel, food and beverage manager and sommelier at YUNICO, also conducted workshops for service teams covering service standards as well as wine and saké.

Thomas Schult, general manager of Le Méridien Maldives Resort & Spa, said the Easter programme combined gastronomy, family experiences and creativity across the island. He said the residency brought together international culinary talent and the work of the resort’s team across activities and dining experiences.

Chef Sturm-Willms said it had been a pleasure to work with Chef Muthu and the culinary team at the resort. He said the collaboration reflected the importance of sharing knowledge and passion through cooking.

Le Méridien Maldives Resort & Spa is located on Thilamaafushi Island in Lhaviyani Atoll. The resort features 134 villas, including two-bedroom beach and overwater villas designed for families. It said its offering combines marine experiences, dining and family activities aimed at guests of all ages.

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The Standard, Maldives unveils new Premium All-Inclusive package

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The Standard, Maldives has announced the launch of a new Premium All-Inclusive experience from May 2026, introducing an enhanced offering aimed at travellers seeking a seamless island holiday in Raa Atoll.

The resort said the new package was designed to combine dining, experiences and entertainment with the natural setting of the Maldives. It added that the offering had been curated with Indian travellers in mind, as India continues to grow as a source market for Maldivian tourism.

The package begins with champagne on arrival and includes access to dining across the resort’s outlets. Guests will be able to choose from three restaurants for lunch and five restaurants for dinner with prior reservation. The resort said the dining programme would range from Mediterranean dishes at Onda to Maldivian cuisine at Guduguda, offering guests a varied culinary experience throughout their stay.

The package also includes a beverage programme featuring premium spirits, wines, cocktails and beers, as well as a fully stocked minibar in each villa.

The culinary programme is led by Director of Culinary Nandakumar Dharuman. The resort said his Indian background adds familiarity for Indian travellers, with Indian breakfast options available alongside international selections. Vegetarian and Jain meals can also be prepared on request.

The Standard, Maldives said the resort would continue to offer a lively atmosphere through activities held during the week, including DJ nights, fire dance performances, bingo evenings and other social events. Breakfast DJ sessions are also part of the programme. In addition, guests booking the Premium All-Inclusive package will receive one complimentary 30-minute spa treatment and one island excursion.

Sonika Adlakha, commercial director of The Standard, Maldives, said India remained an important and growing market for the resort. She said the new Premium All-Inclusive experience was intended to offer Indian travellers a stay that combined dining, entertainment and the natural appeal of the Maldives.

Alongside its social spaces, the resort said it also offers quieter areas for guests seeking a more relaxed experience. All villas at the property include private pools and spacious living areas, allowing guests to stay close to the resort’s dining and entertainment facilities while also enjoying privacy.

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