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S Hotels celebrates ground-breaking of SO/ Maldives

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Created in partnership with Accor and Wai Eco World Developer (WEWD), this exclusive 80-villa beach resort will become the third property at CROSSROADS Maldives, the Indian Ocean’s first and only multi-island integrated lifestyle and leisure complex

S Hotels and Resorts Public Company Limited, the flagship hospitality arm of Thailand’s Singha Estate PCL, has celebrated the official launch of SO/ Maldives, with a ground-breaking ceremony for this vibrant new beachfront resort on the third island of CROSSROADS Maldives, the Indian Ocean’s first fully-integrated leisure and lifestyle destination.

This important milestone was marked with an event attended by senior representatives from S Hotels & Resorts.

Set to be opened in 2023, this exciting new project is being created by S Hotels & Resorts, Wai Eco World Developer (WEWD), the leading business and real estate conglomerate in Myanmar, in partnership with Accor, whose luxurious and rebellious SO/ Hotels & Resorts brand will be introduced to the Maldives for the very first time.

“This is a momentous day as we officially launch SO/ Maldives, the latest jewel in the Maldivian tourism crown. With SO/ Hotels & Resorts, Accor has created one of the hotel industry’s most expressive and individual luxury brands, catering to style-conscious travellers in some of the world’s most sought-after destinations,” said Dirk De Cuyper, Chief Executive Officer, S Hotels & Resorts.

“This makes it a great fit for CROSSROADS Maldives, our game-changing multi-island leisure complex. SO/ Maldives will complement our two other five-star resorts and further raise the standard of hospitality in this idyllic archipelago.”

SO/ Maldives will offer a unique collection of beachfront and over-water villas crafted by renowned designers, as well as an audacious array of dining and entertainment offerings.

Nestled on its own island overlooking the azure Emboodhoo Lagoon, the resort is set to become a hotspot for adventurous and free-spirited socialisers who can easily jet in from regional centres for a weekend or longer, thanks to its convenient location close to Malé’s Velana International Airport.

The colourful beach club is set to become one of the coolest places to hang out in the Maldives.

The private island of SO/ Maldives will become a playground for those seeking unconventional yet stylish spaces to eat, drink, work or kick back and relax.

The speciality restaurant will serve up Levantine cuisine exuding the aromatic fragrances and flavours of an Arabian night, with panoramic views across the ocean from its location above the arrival pavilion.

Over at the poolside, guests will discover an art deco-inspired beach club with serious Miami South Beach vibes and an innovative plant-based menu.

The vivid colour scheme is set to make it one of the coolest places to hang out in the archipelago, and is sure to impress those attending the brand’s pool parties – a popular event at SO/ addresses across the world.

The resort has ousted the traditional all-day buffet concept and will introduce a central cooking suite with various culinary theatre concepts.

A chef’s table will be discreetly tucked away for those seeking an exclusive dining experience, while outdoor areas will be blessed with warm and fresh Maldivian air.

The pan-Asian design will feature neutral terracotta palettes, elevated with accents of polished brass and rattan.

Unforgettable events can be brought to life at the oceanfront wedding venue and meeting spaces.

The globe-trotting guests at SO/ Maldives will also be able to take advantage of the world-class facilities at CROSSROADS Maldives.

The Marina @ CROSSROADS is an 800-metre beach walk lined with cool cafés, refined restaurants, a chilled-out beach club, upmarket boutiques, a spa, the Marine Discovery Centre and a 30-berth yacht marina. Just 15 minutes by speedboat from the international airport, this breath-taking integrated resort has redefined tourism and hospitality in the Maldives since it launched in 2019.

“It gives us great pleasure to join hands with S Hotels & Resorts and Accor as we break ground on such a prestigious project. CROSSROADS Maldives is one of the most significant developments in the history of the country – and the entire Indian Ocean region – so we are honoured to have been tasked with the wonderful transformation of its third island,” said Zaw Win Maung, Managing Director, WEWD.

“SO/ Maldives will attract trend-setters from all around the world and I look forward to bringing this remarkable resort to life in the coming months.”

Scheduled to open in 2023, SO/ Maldives will appear to float above the turquoise lagoon.

Chadi Farhat, Brand Chief Operating Officer at Ennismore, said: “We are delighted to see development kick-off for the audacious SO/ Maldives, a resort which will be the place to see and be seen for travellers that live vibrant lives and are seeking something truly avant-garde on their journeys around the world. We look forward to seeing this high-energy resort come to life and working alongside S Hotels & Resorts and WEWD.”

SO/ Maldives will become the third accommodation option at CROSSROADS Maldives, joining SAii Lagoon Maldives and Hard Rock Hotel Maldives, both of which were recently named as the “Best Luxury Beachfront Resorts” in the Maldives at the Luxury Lifestyle Awards 2021.

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Oaga Art Resort brings back Kula Kula Festival with global influences

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Kula Kula Festival will return for its fourth edition at Oaga Art Resort from 20 to 25 March, bringing together cultural influences from the Maldives, Brazil and India in a programme centred on art, music and community.

The festival combines the traditions of Eid al-Fitr, the vibrant spirit of Brazilian Carnaval, and the colours of Holi, creating a multi-cultural celebration that highlights performance, heritage and shared experiences.

The programme begins with Eid-related traditions, inviting guests to take part in cultural rituals and performances inspired by Maldivian heritage. The festival continues its collaboration with Kiyavahi Culture Studio, which will present workshops, demonstrations and interactive installations showcasing traditional Maldivian crafts and storytelling.

Guests will have opportunities to explore cultural practices such as Fangi Viyun (thatch weaving), Roanu Veshun (coir rope making), Kasabu Gethun (lacquer work) and Thundu Kunaa Viyun (mat weaving). Through these sessions, participants will also learn about the history and cultural significance of these crafts.

The festival begins with Eid Malhi, a bonfire lit by Oaga’s Rahvehin on 19 March to mark the sighting of the new moon. This is followed by Eid prayers and Eid Sai, a traditional breakfast at Kaa Kada. Throughout the day, guests can take part in activities such as Eid Kulhivaru beach games and Fen Kulhi, which combines water and colour play. The Maali Parade, inspired by Maldivian folklore, will lead guests to a high tea gathering at Raa Baa Beach featuring live performances and traditional attire experiences.

Live entertainment forms a central part of the festival programme, with performances from local and international artists. Guests will experience Boduberu fusion performances by Nuff and Ciam, storytelling rhythms by the Harunulaa Boduberu Group, and electronic music performances by Digital Flock during the Kula Kula Rave.

Dhivehi music will also be featured through performances by solo artist Naffah, while storyteller Amney will share Maldivian folklore through music sessions at O’Fire.

Indian classical music will be represented by sitar player Kalyan, who will perform across multiple sessions during the festival. Brazilian performer Alikko will introduce elements of Brazilian culture through fire shows and performances accompanying dining experiences at Kaa Kada.

Dining experiences will also highlight cultural diversity, with lunch and dinner services featuring themed presentations such as Eid Jaafaiy and Indian-inspired cuisine prepared in collaboration with Kalyan.

Evening programmes will include live music, fire performances, communal barbecues and a collaborative live art and music showcase titled Unethical Projection, featuring both resident and guest artists.

For the first time at the festival, Brazilian Carnaval will be incorporated into the programme. The segment will feature a Brazilian-inspired buffet at Kaa Kada, performances by Alikko and a Kula Kula Rave hosted by Digital Flock.

The final days of the festival will bring together Maldivian, Indian and Brazilian cultural influences under the theme Made of Many, Felt as One. Activities will include music sessions, collaborative performances featuring the Rav drum with Nuff, and storytelling by Amney.

The festival will conclude with a Deserted Day Picnic at Hastheem Sandbank, where guests can enjoy watersports, snacks and DJ sets by Afruh.

Through its programme of performances, cultural workshops and shared experiences, the Kula Kula Festival continues to position itself as a platform for artistic expression and cultural exchange, reflecting the creative identity of Oaga Art Resort.

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Ayada Maldives presents Easter week of family and wellness activities

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Ayada Maldives has announced a series of experiences to mark the Easter season, inviting guests to celebrate the occasion through a week of activities centred on family time, relaxation and shared island moments.

As the season approaches, the resort will host a programme designed to create a relaxed and welcoming atmosphere for guests. Families are encouraged to spend time together in the island’s natural surroundings, while children take part in a variety of activities and explore the island environment.

Throughout the week, Easter-themed experiences will be integrated into daily island life. At the Zuzuu Kids Club, younger guests will have access to a range of creative and interactive activities designed to encourage imagination and discovery. Meanwhile, adults can take advantage of wellness experiences including sunrise yoga sessions, spa treatments at AySpa, and quiet moments by private pools or along the beach.

Evenings will feature a range of social and culinary experiences, including beachside gatherings, live music and dining events set against the island’s coastal setting. These activities are intended to create a relaxed yet festive environment for guests to come together and enjoy the Easter holiday.

According to the resort, the Easter programme focuses on creating opportunities for guests to reconnect with family and friends while enjoying the island’s surroundings. The celebrations are designed to highlight shared experiences rather than a single event, allowing guests to enjoy the season at their own pace.

Through the programme, Ayada Maldives aims to offer visitors an opportunity to celebrate Easter in a setting defined by natural beauty, hospitality and time spent together.

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Sun Siyam Vilu Reef marks International Women’s Day with beach celebration

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Sun Siyam Vilu Reef, part of the Sun Siyam Resorts Privé Collection, marked International Women’s Day by celebrating the contributions of female team members and guests, recognising their role in shaping the experiences that define the island.

The resort hosted a white-themed sunset cocktail gathering on the beach on 8 March, where guests and female colleagues came together to mark the occasion. The event provided an opportunity to acknowledge the contributions of women across various roles within the resort.

Sun Siyam Vilu Reef highlighted the role of its female team members in delivering guest experiences, from operational support and administrative roles to culinary and guest service positions. The resort noted that these contributions play a significant role in shaping the overall guest journey on the island.

As part of the evening’s programme, the resort’s resident artist conducted a live painting session, reflecting the creativity and energy women bring to the hospitality sector. Guests were also served a selection of specially curated “White Theme” cocktails prepared by the resort’s bartending team to mark the occasion.

Commenting on the celebration, Thoha Yoosuf said the resort’s female colleagues bring intuition and warmth to their roles, helping create memorable experiences for guests. He added that the celebration recognised their dedication, leadership and commitment.

Through the event, Sun Siyam Vilu Reef highlighted the diverse roles played by women within its team, while recognising the culture and individuality that contribute to the resort’s working community.

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