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Tech, social, collaboration: Hideaway Beach Resort adopts modern approach to marketing

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In this post-Covid era, it has become essential for all hospitality providers to embrace and harness the power of technology in order to supercharge their marketing efforts.

Hideaway Beach Resort & Spa has just released a slew of new technology adoptions right in time for the busy festive season. These include a new page to make it easier for the resort to communicate with potential key opinion leader collaborations, a brand-new app update that makes the resort app much more useful for the guests to use during and even before their stay, and releasing their TikTok channel on the popular platform to keep with the times.

The new page is one in their website where influencers and key opinion leaders who wants to partner with the resort to do a marketing campaign can go on and fill up.

If you are an influencer who think that their brand is congruent with the brand of the resort and have some great ideas to market the resort to their respective followers in their respective markets, do check out the page and fill it up and the resort will contact you shortly.

This new page will streamline the process so that the resort can work together the best influencers that can add value to the brand and run some great marketing campaigns together.

The Hideaway Beach App has always been a great way to discover more about the resort and the exciting experiences you can enjoy during your dream Maldives’ holiday.

The app is the perfect holiday companion, allowing you to discover what’s on and plan your perfect stay in paradise. Booking excursions, arranging special dinners, finding out what’s on in the evening all can be done through the app… before you have even left home!

You can also now check-in with the app, saving you valuable time at the resort for what’s important, looking after you!

To get started, download the app using these links (Apple App Store, Google Play Store) or by searching for Hideaway Beach Maldives in your app store.

Once installed on your phone, you will be able to use your booking details to log into your own personal app experience. This will allow you to start planning your itinerary and experiences and give you the opportunity to check-in before you travel, saving you time at the resort and provide you information on the cornucopia of activities available to you. Simply go to the Check-in Screen, accessed from the menu, and enter the details requested.

With all of the experiences and excursions on offer at Hideaway Beach available through the App, you can start planning your dream holiday from the moment you book. Set out your perfect itinerary so you don’t miss out on any of what Hideaway has to offer.

Arrive on the island and start taking advantage of everything Hideaway has to offer from minute one. You can continue to use your App whilst on the island to change and update your plans, but by planning before you arrive you don’t need to waste a second of your holiday on deciding what to do next, instead, you can jump straight into island life.

Not only that, the app comes with tons of new updates. Login with your booking confirmation or room number to access your personal trip concierge section in the app where you can:

  • Check your booking details
  • Countdown until arrival
  • Access to information on all resort activities
  • Can book and cancel activities and view itinerary of booked activities
  • Check the menu of all restaurants at the resort instead of having to touch physical menus

This makes the Hideaway Beach App the quintessential travel companion that enhances your stay at the resort. The app also helps Hideaway Beach reduce the use of paper for uses such as feedback forms, helping to minimize waste and making the resort keep in step trying the utmost best to stick to better sustainability ideals.

Stay tuned for more announcements about new features coming to the app soon in this year too.

Not one to shy away from the hype, the resort has launched an official TikTok account, enabling travellers to experience the sights and sounds of the exciting life that awaits at this incredible resort.

The content on TikTok will show the essence of what makes Hideaway Beach Resort one of the best resorts in the Maldives that provide and intimate experience with an emphasis on privacy due to its naturally socially distancing villas.

If you want to know the feel of the resort just to enjoy, or to experience some sensations you will get if you book a stay at the resort before booking, do have a look and follow for more content.

The resort has joined the platform in order to connect with this trend and engage with the travellers. The resort will make use of their TikTok account to showcase locations around the property, including the unique experiences to do.

Travellers will also get to see what Hideaway has to offer; wellness activities, relaxation spots, and great food and dining options, and they will also be sharing the behind-the-scenes fun moments, with their friendly staff at work, their opinions on what do they recommend doing at the resort.

To enjoy some of our wholesome good tropical content showcasing the best experiences at our resort on the TikTok platform search for the resort’s account, @hideawaybeachmaldives.

All in all, Hideaway is going all in to utilise technology, venturing into new social media platforms, and creating better tools to help collaborate with interesting key opinion leaders to market the resort to the right audience and make guests stay even better with the use of the resort app.

We are all in a brave new world and the resort is taking a proactive approach to keep being in the forefront of the competition by not being afraid to try new things to get things done.

Set on a crescent-shaped private island in the northern Haa Alif Atoll, this incredible resort offers a choice of private beach and overwater villas — many with pools — for guests to unwind and enjoy a home away from home. The privacy levels offered are the hallmark of this award-winning destination, which boasts some of the largest beachfront villas in Maldives.

Gourmands and foodies alike can indulge in award-winning culinary experiences.

Wellbeing is a core part of the Hideaway experience, with the Hideaway Spa offering a range of treatments for rejuvenation and relaxation.

The abundance of fish life around this Maldivian resort is second to none, making it a prime location for snorkelling and scuba diving.

The perfect Maldives retreat, Hideaway offers the utmost in romance and is one of the preferred destinations for those celebrating their honeymoon.

Families are also very welcome at Hideaway, with an extensive Kids Club available to help keep young travellers entertained during their stay.

To book your hideaway, check out their current offers here.

Entertainment

Game on! Kandima unveils Maldives’ most exciting all-ages entertainment hub

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Kandima Maldives, the bold lifestyle resort known for redefining island getaways, has once again raised the bar with the launch of PlaySpace – an all-ages entertainment destination transforming the leisure landscape of the Maldives.

Centrally located within the island resort, PlaySpace blends nostalgic retro flair with cutting-edge fun, offering a dynamic mix of activities for families, thrill-seekers, and social guests alike. From action-packed bowling and immersive virtual reality to escape room challenges and private karaoke sessions, the venue strengthens Kandima’s position as the Maldives’ leading active lifestyle destination.

According to Dermot Birchall, General Manager at Kandima Maldives, “At Kandima, we’re constantly evolving the island experience. PlaySpace adds a new dimension – it’s immersive, social, and above all, wildly entertaining.”

Key Highlights of PlaySpace Include:

  • Bowling Lanes with a Twist: Themed experiences such as Team Challenge, Date Night Deluxe, and Family Blitz, complemented by snacks, drinks, and curated playlists.
  • Karaoke & Cocktails: Private singing rooms paired with wine, beer, or bubbly under the Karaoke & Cocktails Package.
  • VR & Arcade Zone: Thrilling VR adventures, air hockey, billiards, and timeless arcade classics.
  • Escape Rooms: Brain-teasing challenges for up to three guests – ideal for team bonding or friendly competition.
  • Eats & Treats: A variety of gourmet snacks including paninis and mini pizzas, plus refreshing beverages like Tropical Dreamscape and Lychee Breeze – all alcohol-free.

With its vibrant 80s-inspired design and bold approach to leisure, PlaySpace perfectly reflects Kandima’s playful luxury ethos. Open daily from 10 am to 10 pm, it promises guests a unique and energetic addition to their island stay.

Adding to the excitement, Kandima has also introduced Fast Track, the Maldives’ first and only oceanfront e-go-kart circuit. Spanning 500 metres with 10 turns and speeds reaching up to 80 km/h, this professional-grade asphalt track brings a high-octane edge to island adventure.

As Kandima continues to innovate and launch new experiences, guests can expect even more surprises in the near future – with fun, flair, and freedom at the heart of it all.

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Awards

Equator Village wins Indian Ocean’s Leading Airport Hotel 2025 at World Travel Awards

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Equator Village has once again been honoured as the Indian Ocean’s Leading Airport Hotel at the World Travel Awards 2025, held on 28 June in Dar es Salaam, Tanzania. This marks the third consecutive year the resort has received this prestigious accolade, following earlier wins in 2023 and 2024, underscoring its commitment to service excellence and consistent guest satisfaction.

Mohamed Waheed, Resort Manager at Equator Village, expressed pride in the achievement, stating that the recognition reflects the dedication, creativity, and hard work of the entire team. He highlighted their commitment to delivering warm, personalised service and creating welcoming spaces that resonate with the charm and hospitality of the south. Waheed also extended gratitude to the resort’s guests and partners for their continued support and trust.

Celebrating over three decades of recognising hospitality excellence, the World Travel Awards is regarded as one of the most esteemed honours in global tourism. Winners are selected through a rigorous international voting process involving both travel professionals and the public.

Located just a five-minute drive from Gan International Airport, Equator Village offers exceptional convenience along with the relaxed charm of the southern Maldives. The resort features 78 spacious bungalows surrounded by lush flower gardens, alongside facilities including a beachfront restaurant, bar, pool, gym, and meeting spaces – all infused with tropical flair and heartfelt southern hospitality.

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Awards

Dhawa Ihuru recognised among Maldives’ Best House Reefs by Travel + Leisure Asia

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Dhawa Ihuru has been named one of the Best House Reefs in the Maldives by Travel + Leisure Asia in its esteemed Luxury Awards 2025. Renowned as a stylish retreat for diving enthusiasts, the resort’s house reef—home to reef sharks, turtles, eagle rays, and vibrant coral ecosystems—continues to attract and inspire travellers from across the globe.

This accolade goes beyond recognition, reflecting over two decades of steadfast dedication to marine conservation, scientific research, and coral restoration. These efforts have transformed the house reef into a living testament to sustainable tourism.

Since the establishment of the Banyan Group’s Marine Lab in 2004—the first resort-based conservation and research facility in the Maldives—Dhawa Ihuru has been at the forefront of environmental responsibility. Through long-term coral preservation projects and guest-focused educational initiatives, the resort has consistently promoted biodiversity and sustainability.

Guests at Dhawa Ihuru are invited to participate in a range of conservation efforts, including:

  • Coral planting and reef regeneration
  • Reef monitoring alongside marine biologists
  • Turtle identification and tracking
  • Sustainability workshops and marine talks
  • Community engagement programmes

These hands-on experiences not only aid in ecosystem restoration but also nurture awareness and a sense of shared responsibility among travellers.

“This recognition is a reflection of our long-standing commitment to marine protection,” said Elias Pertoft, General Manager of Dhawa Ihuru and Banyan Tree Vabbinfaru. “What began as a vision nearly three decades ago has evolved into a living legacy of conservation. We are proud to continue nurturing one of the Maldives’ most biodiverse reefs—not only for our guests, but for future generations.”

Nick, Marine Lab Manager at the resort, added, “Over the past 20 years, our immersive marine biodiversity programmes, including hands-on conservation activities, have provided both educational and inspiring experiences. By involving our guests, we are enriching their stay and fostering a global community of marine stewards.”

To commemorate this achievement and celebrate the resort’s flourishing marine environment, Dhawa Ihuru will host the Rannamaari Dive Fest on 24 July 2025—a full-day celebration running from 10 AM to 10 PM. Inspired by the legendary Rannamaari shipwreck, the event will showcase the vibrancy of island life both above and below the waterline.

Event highlights include:

  • Underwater treasure hunts for divers and non-divers
  • Marine conservation talks and activities with the resort’s Marine Lab team
  • Cultural and creative island experiences, such as Maldivian arts & crafts with local artists, a Maldivian cooking class, a DIY wellbeing workshop, and family-friendly activities
  • A sunset cocktail celebration at Velavani Bar, followed by a beachfront DJ night

Travellers are invited to take part in this unique celebration that blends adventure, culture, and conservation—honouring one of the Maldives’ most iconic house reefs and contributing to its protection for generations to come.

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