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Lily Hotels strengthens market presence in Middle East

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Lily Hotels has reinforced the brand presence of its resorts in the Middle Eastern markets with the appointment of Claviger (Middle East), a luxury hospitality sales consultant dedicated for the Middle East.

Lily Hotels is dedicated to creating high-value, sophisticated and sustainable holidays, and Claviger offers an individual approach that is seamlessly integrated with this vision.

Representing Lily Beach Resort & Spa, and Hideaway Beach Resort & Spa, the agency will synergise with its professional networks to communicate a truly timeless adventure for potential patrons of the resorts.

Claviger has a team which boasts over 100 years of hospitality experience among them in the market, and is focused on leading hospitality properties through comprehensive planning and creative insights.

With two great properties excelling in different means and valued highly in many markets around the world, Claviger will work to increase the resorts’ recognition in the Middle Eastern market and bring their respective brand identity’s appeal to the masses and increase the reach throughout the market.

“We have selected a new representation company based on their great expertise in hotels, Middle East sales and marketing representation, strategic marketing planning, social media management and strategic marketing, which are highly required to sell/promote our brand portfolio at this business revival period in Middle East region,” Imroz Uddin, Lily Hotel’s Group Director of Sales and Marketing, said.

While the US, and Russia and CIS remain the leading market generator at this juncture, the Middle East has also performed well as a source market since the Maldives reopened its borders in July.

Through the collaboration with Claviger, Lily Hotels aims to highlight the visibility of their award-winning pioneer all-inclusive packages and unique selling points of both properties so that discerning travellers in the market choose Lily Beach or Hideaway Beach for their post-lockdown holidays.

Lily Hotels runs Hideaway Beach Resort & Spa, and Lily Beach Resort & Spa in the Maldives.

Hideaway Beach Resort is located on the crescent-shaped island of Dhonakulhi in the northernmost Haa Alif atoll of the Maldives, 290km from capital Male.

A total of 103 spacious villas in 10 categories are situated at a great distance from each other, either amongst evergreen tropical vegetation or above the turquoise blue lagoon. A personal butler is available in almost all villa categories and fulfils all guest wishes. The resort’s culinary diversity is reflected in four restaurants and bars.

With a paradisiacal house reef to be explored directly from the beach, Hideaway Beach Resort is the only hotel in the Maldives with a fully equipped harbour. It also offers the largest rum and whiskey menu in the Maldives, and is home to The Spa at Hideaway Maldives, diving school Meridis Dive & Relax, and a professionally supervised Kids Club.

The five-star Lily Beach Resort is located on the 600-metre-long and 110-metre-wide island of Huvahendhoo in South Ari Atoll.

With its Platinum Plan, which includes far more than the traditional package of cocktails, premium brands, champagne and international culinary delights, Lily Beach offers luxury all-inclusive holidays at the highest level. These include two excursions, which can be selected from a wide range of activities, including sunset fishing, snorkelling trips or a visit to a local island.

At your disposal are 125 luxurious villas in five categories. Add to this, the Tamara Spa, Prodivers Diving School, a specialty and main restaurant featuring fine dining, three bars, a shisha lounge, Turtles Kids’ Club, and one of South Ari Atoll’s best house reefs. Guests can also enjoy a diverse entertainment programme with live music and DJs, traditional cultural performances, fish feeding and much more.

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Constance Halaveli and Constance Moofushi earn top scores in 2026 Booking.com awards

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Constance Hospitality has been recognised in the 2026 Traveller Review Awards by Booking.com, with its Maldivian resorts achieving some of the highest scores within the group’s portfolio.

In the Maldives, Constance Halaveli Maldives received an outstanding score of 9.8 out of 10, while Constance Moofushi Maldives achieved 9.7. The ratings, based on verified guest reviews, reflect consistently high levels of guest satisfaction and service delivery.

Constance Halaveli Maldives, known for its spacious overwater and beachfront villas, personalised service and refined dining concepts, continues to perform strongly among travellers. Constance Moofushi Maldives, positioned as a barefoot chic resort with an all-inclusive concept, also maintains a high guest approval rating, supported by its diving experiences and relaxed island atmosphere.

While the wider Constance portfolio across the Indian Ocean was recognised, the Maldives properties stand out as the group’s highest-rated resorts in the 2026 awards cycle.

Commenting on the recognition, Jean-Jacques Vallet, Chief Executive Officer of Constance Hospitality, stated that the awards reflect the professionalism and commitment of the teams on the ground. He added that guest feedback remains central to maintaining service standards and delivering consistent experiences across the group’s destinations.

The recognition reinforces the position of Constance Halaveli Maldives and Constance Moofushi Maldives as leading performers within the Maldives’ competitive luxury hospitality sector.

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Year of the Horse celebrations across Sun Siyam’s Luxury, Privé and Lifestyle resorts

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Sun Siyam Resorts is marking the Lunar New Year across its Luxury, Privé and Lifestyle collections with a coordinated programme of cultural experiences, festive dining, music and family-focused activities from 15 to 20 February 2026. Celebrating the Year of the Horse, each resort’s programme reflects its individual character while embracing the spirit of renewal and togetherness associated with the season.

Siyam World – Lifestyle Collection

At Siyam World, Lunar New Year celebrations combine cultural heritage with contemporary island energy. A highlight of the programme is a live showcase featuring Chinese-inspired DJ sets paired with the traditional guzheng, creating a fusion of electronic rhythms and classical melody. Performances by the Chaozhou Shantou lion dance troupe add further cultural depth, with guests invited to observe, participate and learn traditional movements.

Sun Siyam Olhuveli – Lifestyle Collection

Sun Siyam Olhuveli is presenting a relaxed Lunar New Year programme shaped by traditional symbolism and island living. Throughout the week, the resort will host family-friendly cultural activities, traditional performances and live music. Red-themed décor and festive elements will set the tone, while dragon displays and cultural showcases bring movement to the island’s central spaces. The celebrations peak on 16 and 17 February with performances by DJ Slim Belghith, whose international sound will accompany evening festivities.

Sun Siyam Iru Veli – Privé Collection

At Sun Siyam Iru Veli, the Year of the Horse will be marked through a programme that combines cultural traditions with family-oriented experiences. The Kids Club will host themed activities including red envelope crafting, lantern making, zodiac-inspired art and traditional games. The Fire Horse Pool Party at Chemistry will bring families together with music and refreshments. Dining highlights include hot pot lunches and dinners, along with a dedicated Chinese section titled “Flavours of Fortune” at the Aqua Orange buffet. Guests may also enjoy seasonal spa treatments at Ocean Spa designed to promote balance and renewal.

Sun Siyam Vilu Reef – Privé Collection

Sun Siyam Vilu Reef will conclude its celebrations with a Grand Spring Gala Dinner featuring international cuisine alongside Chinese specialities. The evening includes a traditional lion dance performance, filling the island with movement and symbolic gestures intended to welcome prosperity and good fortune.

Sun Siyam Iru Fushi – Luxury Collection

At Sun Siyam Iru Fushi, Lunar New Year celebrations will blend Chinese traditions with Maldivian island experiences. Dining features include beachfront seafood platters, Blue Lobster barbecues and traditional hot pot dinners, complemented by chocolate, cheese and champagne tastings.

Younger guests may take part in dragon dance workshops and lantern painting sessions, while signature resort experiences such as Sunset Jet Car rides, Cinema by Moonlight on a private boat and floating breakfasts add further variety. Evening turndown moments incorporate local Maldivian touches, reflecting the resort’s approach to cultural exchange. With 15 dining venues, family-oriented villas and dedicated adults-only spaces, the resort’s programme is designed to accommodate a broad range of guests.

Commenting on the celebrations, Ahmed Naufal, Group Director of Business Development, noted that China remains an important market for Sun Siyam. He stated that the Lunar New Year celebrations provide an opportunity to honour Chinese traditions while delivering experiences consistent with the group’s standards of hospitality.

Across its Maldivian portfolio, Sun Siyam Resorts presents Lunar New Year as a season of cultural appreciation, shared celebration and renewal by the sea.

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LUX Tennis joins St. Regis Maldives Vommuli to expand active lifestyle programme

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St. Regis Maldives Vommuli Resort has announced a partnership with LUX Tennis, strengthening the resort’s established tennis offering and introducing plans for a new padel court. The collaboration expands the resort’s active lifestyle programme, with a particular focus on families and multi-generational travel.

The St. Regis brand draws on the legacy of the Astor family, founders of the original St. Regis New York, whose Gilded Age lifestyle celebrated refined leisure and sporting pursuits. Tennis, in particular, became a symbol of elegance within the Astor social circle, reflecting a culture shaped by hospitality, recreation and sophistication. This heritage continues across the St. Regis portfolio today, where classic sports remain an integral part of the brand’s identity.

Set within the resort’s private island environment, the enhanced LUX Tennis programme is designed to elevate on-island tennis experiences for guests of all ages and skill levels. The programme features expert-led coaching, bespoke clinics and visiting residencies by internationally recognised professionals, offering guests opportunities to train, play and engage with elite talent in an accessible and inspiring setting.

Confirmed visiting professionals include Angelique Kerber, three-time Grand Slam champion and former world number one, who will visit from 29 to 31 March 2026, and Feliciano López, former Spanish champion with a career-high singles ranking of world number 12, scheduled from 16 to 17 May 2026.

The expanded tennis programme is designed to integrate seamlessly with island life, offering everything from relaxed family matches and junior-friendly coaching to more focused sessions for experienced players. Activities are structured to complement time spent at the beach, spa experiences and family dining.

The St. Regis Maldives Vommuli Resort features 77 beachfront and overwater villas, each with a private pool, alongside facilities such as the John Jacob Astor Estate, the largest overwater three-bedroom villa in the Maldives. Guests also have access to the award-winning Iridium Spa, six dining venues and a private yacht available for charter, reinforcing the resort’s positioning as a destination for both leisure and active pursuits.

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