Featured
Future of travel: How has Covid-19 affected people’s views on travel and what will change?
By Sonu Shivdasani
This crisis that we are all going through now has allowed many people the opportunity to pause and rethink their values and importantly their priorities. I suspect that travellers will become more health-focused, more aware of nature and more sensitive to the challenges of the planet.
“Imaginative and Engaging SLOWLIFE” is our Core Purpose, that we as Soneva Hosts believe in and follow. It is not a consumer-facing concept. Our brand proposition is “Inspiring a Lifetime of Rare Experiences”. This brand proposition is still important but we will bring more SLOWLIFE imagery and examples into our descriptions of Inspiring a Lifetime of Rare Experiences. I strongly believe that more and more, going forward, our guests will find our core purpose and brand proposition increasingly relevant and important.
I suspect, that even though the second quarter of 2020 may be the period of the greatest economic decline in history, and in spite of the fact that we are going into a recession; I still suspect that consumers will be prepared to spend that little bit extra for a unique experience as they will value the precious time with their families more, now than ever.
They will try and recreate the bonds that they created during this crisis when they were locked down at home together, so families will either enjoy more “Staycations” where they will go to their home in the countryside with their closest. Or, they will travel to unique destinations where they can really enjoy special moments with their families.
Corporate travel will most likely shrink dramatically as we have gotten used to a new normal where business and meetings can be conducted very well through the internet. There is a silver lining to this for some of the great capitals in the world such as London, Paris, New York etc. The drop in corporate travellers will leave room in these cities where space is scarce for the leisure traveller. Leisure travellers contribute so much more to the local economy than the corporate traveller. The corporate traveller tends to visit a city, have meetings, and then returns to his hotel room, orders a very simple room service meal and is then on the next flight or train out of the city the next morning. The leisure traveller engages a lot with the city and the people living there. The leisure traveller will tend to consume much more. They will go out to restaurants, museums, the theatre and also go shopping.
We have already seen this trend start in the cities that I have mentioned above. The growth in leisure travel, and the greater spending in the culture and the experiences that the city has to offer has provided much-needed revenues to finance even greater experiences.
The extra revenues have encouraged entrepreneurs to make big investments in theatres, museums, restaurants, shops etc. It is a virtuous circle where the more that is spent by the visitors in the city, leads to more investment in these experiences, which in turn leads to more tourists coming. So, this trend that has started will actually grow further.
Editor’s Note: This op-ed was originally published on Linkedin by Sonu Shivdasani. Sonu is the founder and CEO of Soneva, which owns luxury resorts Soneva Fushi and Soneva Jani in the Maldives, and Soneva Kiri in Thailand.
Featured
Huvafen Fushi partners with Forbes Travel Guide in pursuit of five-star status
Huvafen Fushi, the resort internationally recognised for pioneering signature Maldivian luxury, has announced its official association with Forbes Travel Guide (FTG), the only independent global rating system dedicated to luxury hospitality.
The decision marks a deliberate step for the resort, underscoring its commitment to meeting the gold standard of intuitive service on an international scale. After two decades of setting architectural and experiential milestones—such as unveiling the world’s first underwater spa and introducing the Maldives’ first underground wine cellar, Vinum—Huvafen Fushi is now focused on demonstrating its exceptional service culture against the industry’s most rigorous and objective criteria.
The resort’s ultimate aim is to attain the prestigious Forbes Travel Guide Five-Star rating in 2026.
General Manager Noel Cameron stated, “For Huvafen, luxury is effortless and authenticity shines through. Our brand has always been about trailblazing and crafting moments that transcend the ordinary. Now, we’re putting our confidence to the test by inviting the global authority on luxury to evaluate the very core of our offering: the quality and consistency of how we make our guests feel.”
Unlike rating systems that rely on volume or guest reviews, the FTG evaluation process is entirely independent, with anonymous professional inspectors assessing properties based on up to 900 stringent standards. The criteria place significant weight on emotional connection and anticipatory service—the subtle, intuitive gestures that have long defined Huvafen’s approach.
This partnership marks a new chapter for Huvafen Fushi, reflecting its evolution towards uncompromising, verified excellence. It positions the resort to resonate even more strongly with discerning, forward-thinking travellers seeking authentic connection and meaningful transformation.
Celebration
Sun Siyam Olhuveli kicks off festive season with Charith N. Silva Cake Mixing
Sun Siyam Olhuveli has ushered in the holiday season with a new twist on its much-loved annual Festive Cake Mixing event, held on 23 November. This year, the celebration was led by acclaimed Sri Lankan chef and viral social media personality Charith N. Silva, the creative force behind @wildcookbook and one of South Asia’s most influential culinary storytellers.
Charith, a sensation across YouTube, TikTok, and Instagram with an audience of several million, is widely recognised for his bold fire-cooking techniques, visually striking outdoor food rituals, and distinctive, high-energy narrative style. He recently secured a coveted place on the Forbes 30 Under 30 Asia 2025 list in the Arts (Art & Style, Food & Drink) category, underscoring his growing influence on contemporary food culture in the region. He is one of a new wave of young chefs blending local flavours with global inspiration and is the owner of the restaurant “Wildish” in Colombo.
Bringing his creative flair to Sun Siyam Olhuveli, Charith said, “Bringing my energy to Sun Siyam Olhuveli was surreal; the people, the Maldivian spirit, the flavour play, everything clicked into one unforgettable festive moment.”
This year’s cake mixing unfolded like an island celebration, complete with lively music, bursts of aromatic spices, and an energetic atmosphere. Resort teams and guests layered fruits, nuts, and spirits in a spirited display, with Charith driving the momentum through his trademark spontaneity. The result was a vibrant, social, and playful reimagining of a classic festive tradition.
Festivities continued on 24 November with an exclusive live cooking demonstration by Charith, giving guests the chance to experience his signature “wild” cooking style firsthand against the lagoon backdrop of the resort.
“This celebration reflects the new creative pulse of Sun Siyam Olhuveli. Charith brought an energy that aligns perfectly with our evolving lifestyle identity, making this year’s cake mixing one of our most memorable yet,” said Hassan Adil, General Manager at Sun Siyam Olhuveli.
With the festive season now in full swing, Sun Siyam Olhuveli invites guests to join MYSTIVAL 2025–2026, the resort’s year-end celebration taking place from 21 December 2025 to 8 January 2026, featuring hypnotic beats, immersive dining, playful rituals, and a series of kaleidoscopic island experiences designed to inspire connection and celebration.
Cooking
Cooking with culture: Maldivian Kandu Kukulhu at Sun Siyam Vilu Reef
At Sun Siyam Vilu Reef, Maldivian cuisine is celebrated not simply as nourishment but as an expression of island heritage and identity. Among its most significant traditions is the preparation of Kandu Kukulhu, the Maldives’ signature rolled tuna curry. Rooted in local custom and passed down through generations, the dish forms the centrepiece of the resort’s weekly Maldivian cooking classes, offering guests an intimate introduction to the flavours, techniques, and narratives that shape the islands. As part of the resort’s signature culinary journey, it brings Maldivian culture to life through authentic tastes and thoughtful storytelling.
Deeply embedded in local tradition, Kandu Kukulhu reflects centuries of craftsmanship and care. At Vilu Reef, the cooking class is led by the resort’s Maldivian chefs, who demonstrate each stage with the precision and intuition inherited through long-standing practice. Guests learn how to slice the tuna, layer it with aromatic spices, and bind the rolls with coconut or pandan leaf. As the curry gently simmers in coconut milk, its aroma fills the air, offering a vivid portrayal of everyday island cooking—an experience that resonates long after the final tasting.
Kandu Kukulhu, which translates to “chicken of the sea,” is a quintessential Maldivian tuna curry and a powerful tribute to the nation’s enduring connection to the ocean.
“Sun Siyam Vilu Reef’s culinary story celebrates Maldivian heritage, moving beyond simply serving fresh seafood,” said Chef de Cuisine Mohamed Hameed, known as Chef Printey. “It is a connection to our islands, our people, and the traditions that shaped Maldivian cuisine. By sharing these methods, we bring our cultural narrative to life in the most sincere way.”
The cooking class forms a key part of the Maldivian Roots Signature Experience, which highlights the flavours, crafts, and cultural expressions that define the Maldives. It reflects Sun Siyam’s philosophy of celebrating island life through meaningful encounters and genuine Maldivian spirit. The experience is available to all guests at Sun Siyam Vilu Reef and can be booked in advance during their stay.
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