Business
Sirru Fen Fushi officially opens as Fairmont Maldives Sirru Fen Fushi
Sirru Fen Fushi has rebranded under AccorHotels’ Fairmont brand, two months after opening the shores of the brand new luxury resort to guests.
Located on the Shaviyani atoll, the stunning new Fairmont Maldives Sirru Fen Fushi offers 112 luxury villas, each with a private pool. Sirru Fen Fushi, which means ‘secret water island’ in the local Dhivehi language, is set on an exceptionally lush island bursting with flora and fauna. The picturesque locale is also surrounded by powder white sand beaches, peppered with thatched-roofed villas overlooking an endless turquoise sea.
The all-villa resort is ideal for couples or families, and features 200 metres of infinity pools as well as luxury safari-style tented villas nestled in the island’s lush interior jungle.
Homage to the abundant sea life and pristine coral house reef surrounding this world-class resort, Maldives’ first coral regeneration project in the form of an Underwater Art Installation is created by celebrated underwater naturalist and artist Jason deCaires Taylor. Its May 2018 launch is highly anticipated by international media and guests alike.
“We are thrilled to introduce the first Fairmont and our third development in the Maldives since our entry into this region in 2017. Fairmont guests feel like they are in the heart of the destination; and at our first Fairmont property in the Maldives, we are delighted to offer them the full Maldivian immersion with locally inspired design and indigenous cultural experiences, enhanced by Fairmont’s welcoming service and the destination’s fabled natural beauty,” Patrick Basset, Chief Operating Officer for Upper Southeast and Northeast Asia at AccorHotels, was quoted in a statement, a saying.
Fairmont Maldives Sirru Fen Fushi is the sole hotel on the pristine atoll, and its previously untouched location has allowed marine life to flourish, with manta rays, turtles, large pods of bottlenose dolphins and spinner dolphins regular visitors in the crystal-clear waters of the 600-hectare lagoon. The nine-kilometre-long house reef, directly accessible from the beach, is home to vibrant corals and a thriving ecosystem teeming with life. Uniquely, a manta ray cleaning station at the house reef, offers guests a rare close and extended glimpse of one of the world’s most majestic marine creatures, many of which drop by in a beautiful display of aquatic symbiosis with smaller sea life.
The 112 villas are categorised based on the island’s stunning topography, and include Beach Villas, Water Villas, and Tented Jungle Villas. Copper bathroom fittings and carved wood detailing on furniture lend the villas a bohemian rustic chic vibe. Specially adapted to the Maldives, the unique tented jungle villas offer privacy and a romantic castaway vibe; other guests can also experience the verdant island interiors with glamping BBQs or jungle cinema.
A strong connection to nature guides guests throughout their stay, even at the resort’s contemporary dining outlets. These include an international all-day dining spot called Raha Market; an overwater Japanese restaurant, sushi bar and sea lounge named Kata, where Chef Dharmen brings creative flair to add modern and Maldivian twists to Japanese dishes; and the overwater fine dining destination, Azure, where fresh seafood and fish-market displays of daily local catches are complemented by fantastic wines and Champagnes.
Throughout the resort, still and sparkling water produced by the resort’s desalinisation process are served in the Fairmont-branded glass bottles for guests’ ease of consumption.
Adjacent to the main all-day dining restaurant, the intimate Raha Market Bar is a relaxed space for aperitifs or digestifs to round off a meal at the water’s edge. At the all-bamboo Onu Onu, loungers and fire pits add to the laid-back poolside atmosphere, while sunsets are best enjoyed with a sundowner at the Kata Roof Top Bar and lounge which overlooks the entire western side of the island. Destination dining experiences draw guests further into nature with private meals enjoyed under the stars and powder-soft sand beneath the toes.
It’s the same tranquil natural surroundings from which the Willow Stream Spa at the Fairmont Maldives draws its energy and vitality. The 2,000 sqm wellness area has been adapted to Maldivian island chic in its concepts with the use of endemic herbs and Indian Ocean-inspired treatments. The architectural design features hand-carved wooden doors, with sea breeze passages designed to draw fresh sea air into the treatment rooms. A dedicated Olympic size Jacuzzi pool is provided for spa guests for pre or post treatment immersion.
Both AccorHotels and the Fairmont brand have a strong reputation globally for sustainable tourism and are committed to improving the well-being of local communities and ecosystems wherever they operate and addressing the environmental impacts of their operations.
Fairmont is renowned for capturing the heart of a destination through community engagement and memorable guest experiences. At Sirru Fen Fushi these include cooking classes with a Maldivian master chef, local island adventures, and sunset fishing aboard an authentic Maldivian dhoni while learning traditional line fishing methods to give guests a taste of the Maldivian way of life. The surrounding idyll is showcased with castaway picnics and overnight cruises to enjoy the stunning night sky of the Maldives from the luxury of the resort yacht.
When the mood takes them – and it will – the resort’s on-site art studio offers guests all the tools and materials required to be inspired and express their creative spirit with the guidance of resident and visiting artists.
With a tailored selection of units suitable for families and children at the resort, a variety of daytime activities including coconut painting, canvas creations, jewelry and making dreamcatchers are available. Families are well-catered with a Kid’s Club, Toddler’s play garden, and the dedicated Teen Town, offering a wealth of exciting experiences for young adults.
Fairmont Maldives Sirru Fen Fushi is also poised to bring the essence of its secret water island location to life with experiences that bring guests closer to nature. A sunset dolphin tour offers guests the chance to watch dolphins playing in the light of the setting sun.
Guests can also give back to nature by planting coconut trees on the island, or by participating in coral restoration efforts and turtle release programmes.
“Our resort and the destination itself are inextricably linked. As the location for the Maldives’ first Underwater Art installation we hope to raise awareness that encourages long-term reef protection and sustainable tourism,” Denis Dupart, General Manager of Fairmont Maldives Sirru Fen Fushi, said.
A newcomer to the Maldives booming tourism industry, AccorHotels is on a major expansion drive, with three existing properties and two under development in the island nation.
The French multinational hotel group took over the management of Dhevanafushi from Dubai-based hospitality group Jumeirah in September, with plans to reposition the luxury resort under the iconic Raffles Hotels and Resorts brand.
Mercure Maldives Kooddoo Resort, the only resort in the Maldives with direct access to an airport, welcomed the first group of tourists in August. The resort, located in the southern Gaafu Alif atoll, was officially inaugurated in late September.
AccorHotels has also signed up to manage another resort being developed in Gaafu Alif atoll.
Set to open next year, the Pullman Maldives Maamutaa resort is a traditional ‘one island, one resort’ property located a 10-minute speedboat ride away from its sister property, the Mercure Maldives Kooddoo Resort. The five star resort will offer upscale modern facilities such as two swimming pools, a sunset bar overlooking the lagoon, a luxury spa, a state-of-the-art fitness centre, a kids club, beach playground, tennis courts, gourmet restaurants, organic gardens, a dive centre and a water sports centre.
Alongside Raffles, Pullman, Sofitel, Swissôtel and MGallery, Fairmont Hotels and Resorts is part of the luxury brands portfolio of AccorHotels. With 75 properties in 24 countries, hotels under the Fairmont banner offer guests an extraordinary place that is created by combining unique architecture and structure, expressive decor and artistry, magnificent features and exceptional service all in one great location.
Business
Atmosphere Core appoints Maurice Van Den Bosch as GM of RAAYA by Atmosphere, Milan Mookerjee as VP of Human Resources
International hospitality company Atmosphere Core has announced the appointment of Milan Mookerjee as Vice President of Human Resources.
This appointment reflects Atmosphere Core’s ongoing commitment to enhancing guest experiences and fostering a people-centric culture across its portfolio of three brands and nine resorts.
Veteran Human Resources leader, Milan Mookerjee will oversee talent management and employee growth initiatives across the Atmosphere Core’s resorts in the Maldives. With over 15 years of industry experience, Milan is a seasoned professional known for aligning HR initiatives with business goals and fostering a human-centric culture.
Reflecting on his approach to human resources, Milan said, “Leadership is a privilege that we owe to our team. Intentionality with direction and purpose drives results, and I am committed to fostering a culture that empowers our people to grow and succeed. In hospitality, success begins with a motivated, engaged workforce, and I believe in creating an environment where employees feel valued, supported, and inspired to deliver exceptional guest experiences. This includes investing in continuous learning, nurturing talent, and promoting a strong sense of belonging within the team.”
Before joining Atmosphere Core, Milan served as Head of Human Resources and Training at Encalm Hospitality Pvt. Ltd., where he led HR and training functions to drive business growth. He has also held several HR leadership roles at prominent companies in India, with a proven ability to develop talent and design learning programmes tailored to business needs.
Meanwhile, Maurice Lucien Van Den Bosch recently returned to the Atmosphere Core family as General Manager of RAAYA by Atmosphere.
Born in Australia, Maurice Lucien Van Den Bosch draws from the country’s renowned laid-back yet dynamic culture in his leadership style, fostering a spirit of inclusivity, adventure, and warm hospitality. He brings over 24 years of expertise in resort management, with a demonstrated ability to exceed profit targets, cost-effectively develop new projects, and lead culturally diverse teams with motivation and efficiency.
Maurice’s extensive experience includes leadership roles at some of the world’s top hospitality brands in the Maldives, Sri Lanka and the Caribbean. A familiar face within the Atmosphere Core family, Maurice has served as General Manager at both OZEN LIFE MAADHOO and Atmosphere Kanifushi.
As the General Manager of RAAYA by Atmosphere, Maurice will leverage his deep understanding of the brand to lead the resort with a focus on anticipating, crafting, and elevating guest experiences. “The culture and hospitality inspired by the Joy of Giving resonate deeply with me, and this shared value brings me back to the Atmosphere family”, Maurice said. “At RAAYA by Atmosphere, we are creating a castaway island experience of choice, a guest experience like no other, with a fine balance of escapism and energy. And I look forward to foster a collaborative working environment so that we create unforgettable moments for our guests.”
Ashwin Handa, Senior Vice President of Operations at Atmosphere Core, emphasised the importance of a strong leadership team. “At Atmosphere Core, we foster a people-first culture built on trust, collaboration, and mutual respect, ensuring that every employee takes pride in their work. This dedication extends to curating experiences that guests cherish and return for. Maurice’s deep industry expertise and understanding of our brand, combined with Milan’s people-centric approach, will significantly enhance our operations and guest satisfaction across our resorts”.
Atmosphere Core is a dynamic international hospitality company with three distinctive lifestyle brands, THE OZEN COLLECTION, COLOURS OF OBLU, and Atmosphere Hotels & Resorts. The company operates nine resorts in the Maldives and has a strong pipeline of one resort in the Maldives, one resort in Sri Lanka, and fourteen hotels and resorts across India – all set to open within the next three years. Distinctive design, an authentic sense of place, inspiring service styles, and the freshest and finest cuisine lend a unique flavour to every Atmosphere Core property.
Business
Maldives makes export of baled PET waste for recycling with support from The Coca-Cola Foundation
The Coca-Cola Foundation and partners have announced that a container of baled post-consumer Polyethylene Terephthalate (PET) plastic was exported from Male as a part of Sustainable Island Waste Management and Plastic Recycling Initiative.
Completed on World Cleanup Day 2024, the event also marked the handover of The Coca-Cola Foundation (TCCF)-funded infrastructure, which includes pickups and balers, to the government-owned Waste Management Corporation (WAMCO).
The TCCF-funded initiative is a collaboration between the Maldives Ocean Plastics Alliance (MOPA), and WAMCO, and represents an important development to strengthen the PET collection process and address the issue of plastic waste in the Maldives.
This initiative will export baled PET to Malaysia and China for recycling. While PET bottles have been exported in the past, baling the waste significantly improves the efficiency of storage and transport, marking an advancement in the process.
The overall objective of the TCCF-funded Island PET Collection Project is to help provide a countrywide solution for plastic waste recycling in Maldives by establishing both the infrastructure and systems required.
Currently, much of the waste in Maldives is disposed of or incinerated in K. Thilafushi industrial island, and this project represents a shift toward better waste management practices.
The project focuses on expanding PET collection systems beyond Greater Male’, improving collection efficiency across the nation until local recycling capacity is developed.
“This project is a turning point for the Maldives in our fight against plastic waste,” said MOPA President Ahmed Maumoon. “By educating communities and aligning with national partners like WAMCO, we are not only improving how waste is managed today but also setting the stage for long-term sustainability and environmental health.”
By collaborating with WAMCO, MOPA has supported the roll-out of community education programs and has worked to ensure the infrastructure deployed with funding from TCCF, such as compactors and pickups are used effectively across Greater Male’ and across other islands.
“This initiative represents a crucial step toward improving plastic waste management and enhancing recycling efforts in the Maldives,” said WAMCO Managing Director Mujthaba Jaleel. “By equipping islands with the tools and infrastructure needed to collect and process PET waste, we are not only helping address the immediate challenge of plastic pollution but also building a foundation for a more sustainable future.”
WAMCO’s role is pivotal in overseeing the operational aspects of PET waste collection, ensuring that baling and export processes run efficiently.
“Our commitment to this project extends beyond waste collection,” said Carlos Pagoaga, President, The Coca-Cola Foundation. “By funding work of MOPA and WAMCO, we aim to foster a culture of sustainability in the Maldives and help support a circular economy.”
Events
Italian and Spanish media experience Maldivian paradise on exclusive journey with Atmosphere Core
From September 28th to October 4th, 2024, Atmosphere Core hosted an exclusive media trip to the Maldives for ten prominent journalists and PR professionals from Spain and Italy. The group experienced the serene and captivating lifestyle of two stunning private islands—OBLU XPERIENCE Ailafushi and RAAYA by Atmosphere—both renowned for their distinctive hospitality, thoughtfully curated holiday plans, and the unique “Joy of Giving” philosophy.
“At Atmosphere Core, we believe in a more creative approach to media trips,” said Euan Blake, Assistant Vice President of Communications. “The Italian and Spanish markets have been expanding for the Maldives, with a notable increase in room nights and revenue compared to last year. Over the past two years, we’ve been building strong relationships in these regions, and this journey through our islands aims to leave journalists with not only cherished memories but also lifelong friendships.”
The trip began at OBLU XPERIENCE Ailafushi, a lively four-star resort just 15 minutes by speedboat from Velana International Airport. Journalists were welcomed with breathtaking lagoon views and vibrant social gatherings at the X360 Bar. A standout experience was the customised Martín Códax Wine Masterclass at the Element X restaurant, led by Ms. Celina, a representative of Bodegas Martín Códax, and Nicolas Laguette, Director of Wines at Atmosphere Core. Representing 600 winemaking families from northern Spain, Ms. Celina guided the group through an exquisite multi-course wine tasting, featuring a selection of wines perfectly suited for the tropical climate and fresh seafood.
This was followed by an unforgettable underwater dining experience at the Only BLU restaurant and a visit to the neighbouring “island of love,” OBLU SELECT Lobigili, where they enjoyed a chic lunch at Ylang Ylang. The island’s lively, party atmosphere provided the journalists with a full immersion into the vibrant and relaxing resort lifestyle.
Next, a scenic seaplane journey transported the group to RAAYA by Atmosphere—a picturesque escape offering a blend of fairytale island charm and authentic Maldivian experiences. The 45-minute flight over the stunning atolls’ turquoise waters set the stage for their arrival in paradise, presenting the perfect introduction to the Maldives’ breathtaking beauty.
At RAAYA, the journalists experienced an ideal mix of energy and tranquility. A private dinner atop a secluded watchtower, inspired by the legendary sailor Seb, captured the essence of the resort’s castaway theme. The group explored the island’s natural wonders, took part in customised activities, and dined at RAAYA’s signature restaurants, including Seb’s Shack, Ampers&nd, and the Italian-inspired The Village.
Throughout their stay at both islands, the media guests were treated to rejuvenating spa therapies and wellness sessions at ELE|NA Ayur, Atmosphere Core’s signature spa and wellness brand. This immersive journey offered the journalists a true taste of tropical luxury, intertwining indulgence and adventure into every experience. Their stories are sure to inspire countless Spanish and Italian travellers to discover the hidden treasures of OBLU XPERIENCE Ailafushi and RAAYA by Atmosphere firsthand.
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