News
Taj Hotels and Shangri-La Hotels form Industry-First Alliance
Two iconic Asian hotel companies join forces to broaden their reach and scale across 200 hotels, 27 countries and 131 destinations
Two of Asia’s most iconic luxury hotel groups, Hong Kong-based Shangri-La Hotels and Resorts and Mumbai-based Taj Hotels Resorts and Palaces, announced today they have formed a ground-breaking strategic alliance to broaden their reach and offer more unique experiences to guests across Asia and the world.
The alliance will officially launch in March 2017 with the introduction of the “Warmer Welcomes” programme, which integrates Taj InnerCircle and Shangri-La’s Golden Circle guest loyalty programmes and will provide members reciprocal and seamless benefits at a scale never seen before under a hospitality alliance. Both Taj and Shangri-La are renowned worldwide for their exceptional service philosophy that is deeply rooted in, and inspired by, the cultures and traditions of the markets they operate in.
Recognition is Just the Beginning
The “Warmer Welcomes” programme will offer Shangri-La and Taj’s combined 6 million loyalty programme members the benefits most important to them:
- Recognition: Members will be able to enjoy the perks of their elite status when they stay at any Shangri-La or Taj hotel with top-tier status matching.
- Earn points across 200 hotels, 27 countries and 131 destinations: Members of either program will now be able to earn award points in their preferred programme while staying with Taj or Shangri-La whether in Mumbai, New Delhi, Dubai, Hong Kong, Singapore, Paris, London, New York and other key destinations in the world.
- Seamless redemptions: Members will be able to convert points to redeem awards between both programmes.
Rakesh Sarna, MD and CEO Taj Hotels Resorts and Palaces said: “This is a strategic step in bringing greater synergies amongst two brands known for their legendary hospitality. Over time, our valued guests and loyalty members had shared their desire for a wider selection of world class hotels in key destinations. This alliance will help drive deeper engagement for our most valuable guests and members as they will now be recognized seamlessly at some of the world’s finest hotels across multiple geographies.”
“As hotel owner-operators who share similar values and service philosophies but have minimal overlap of properties, Taj and Shangri-La are in a unique position to establish a seamless alliance that goes beyond a marketing partnership or multi-hotel distribution platform,” said Shangri-La Acting President Madhu Rao. “Our alliance bridges two iconic Asian brands and opens up a world of new experiences for our loyal guests. We will be able to enhance brand awareness and increase market share by providing Golden Circle and Taj InnerCircle members more value and more reasons to stay with us.”
India and China are currently the fastest-growing major economies of the world. They have the fastest-growing outbound travel markets in terms of number of travellers and have witnessed double-digit year-on-year growth for the past few years.
As part of its “Loyalty Is” fifth anniversary celebration this year, Shangri-La’s Golden Circle has rolled out an array of new member benefits and partnerships, the most recent being Infinite Journeys with Singapore Airlines. In addition, Golden Circle has recently introduced programmes such as Event Planner Rewards and The Table by Golden Circle, Shangri-La’s first global dining loyalty programme.
Taj relaunched InnerCircle in 2015 with augmented features and enhancements, applicable globally across all hotels. The revamped programme has no blackout dates, an easy redemption process with myriad opportunities ranging from accommodation, restaurants and spas, and no expiry of points for active members. Most recently, Taj InnerCircle also redesigned its Epicure programme, renewed with offers that extend globally. It now gives its patrons an all-encompassing experience of Dine, Drink, Stay, Spa and Redeem.
News
Ambani family members holiday in Maldives again
Anant Ambani, son of Indian businessman Mukesh Ambani, and his wife Radhika Merchant have arrived in the Maldives for a holiday.
Ambani’s Boeing 737 private jet landed in the Maldives on Saturday. Witnesses at the airport said the couple were accompanied by around 50 security personnel.
Anant and Radhika are currently staying at Waldorf Astoria Maldives Ithaafushi’s private island.
Two seaplanes are on standby at the resort, according to sources. The arrangements are in place to facilitate transport if required.
The Ambani family has previously spent holidays in the Maldives. Last year, other members of the family spent the Christmas and New Year period at Waldorf Astoria Maldives Ithaafushi.
In November 2024, Anant stayed at Soneva Secret and also visited the nearby island of HDh. Makunudhoo. During that visit, he purchased a chicken and a rabbit from the island, which were later taken to a zoo he operates in India.
Featured
The Standard, Maldives unveils romantic Valentine’s Day experiences
This Valentine’s Day, The Standard, Maldives is inviting couples to celebrate love through a curated collection of romantic dining experiences set against the backdrop of the Indian Ocean. Designed to encourage connection and indulgence, each experience combines refined cuisine, intimate settings and signature details that transform shared moments into lasting memories.
For couples seeking privacy and exclusivity, the Romantic Dinner at Baby Island offers a secluded escape on a private island setting. Guests are treated to a bespoke dining experience for two, accompanied by champagne and specially curated Valentine’s touches, all within an atmosphere that is personal, tranquil and understatedly romantic, creating an intimate celebration of love surrounded by nature.
The Private Dinner at Kula Beach provides an equally refined beachfront experience beneath the night sky. Set along the shoreline with the sound of the ocean in the background, the evening is designed to balance elegance and intimacy, creating a warm ambience that allows couples to immerse themselves fully in the moment. Advance reservations ensure exclusivity and a peaceful setting for this special occasion.
Valentine’s Day at The Standard, Maldives may also begin in relaxed island style with a Floating Breakfast served in the privacy of each villa. Carefully prepared and attractively presented, guests may choose from a range of breakfast options, from classic favourites and lighter wellness-inspired selections to a champagne-enhanced start to the day, offering a leisurely and indulgent morning together.
From private island dinners and starlit beachfront evenings to indulgent floating breakfasts, The Standard, Maldives has crafted Valentine’s Day experiences designed to be shared and savoured. Each moment reflects the resort’s signature blend of playful luxury and meaningful connection, inviting couples to celebrate love in a way that feels personal, immersive and memorable.
To further enhance the romantic escape, guests may complement their stay with The Standard, Maldives’ Premium All-Inclusive experience, offering seamless indulgence throughout the visit. With daily dining at selected restaurants, premium beverages, in-villa refreshments and curated resort experiences included, couples are free to focus on one another, enjoying a relaxed and immersive Valentine’s celebration in a tropical setting.
Featured
Pulse Hotels & Resorts unveils eco-chic Eri Maldives in North Malé Atoll
Eri Maldives, an eco-chic lifestyle island resort nestled in the pristine North Malé Atoll, welcomes guests after a comprehensive rebranding and renovation. With a beautiful house reef, turquoise waters, swaying palms, and a philosophy rooted in barefoot simplicity, Eri invites guests to experience a vibrant, unhurried island escape where connection, cultural richness, wellness-focused experiences and eco-conscious island living meet.
Eri is easily reached by a 45-minute scenic speedboat transfer from Velana International Airport, or, for a more elevated arrival, a 15-minute seaplane journey with breathtaking views of the Malé Atoll. A naturally formed island, Eri offers an experience of true Maldivian authenticity. Guests can step from their villas, nestled within lush tropical vegetation, onto pristine, untouched beaches or into the vibrant house reef encircling the island, alive with colourful marine life.

Beyond Travel, Into Meaning – Authentic Cultural Immersion
At Eri, travel becomes nourishment for the soul. Every moment invites immersion in Maldivian rhythms, local art, dance, and cuisine, all seamlessly woven into island life. These experiences reveal a deeper story of place, culture, and care. Eri celebrates hyper-local wisdom through global values of sustainability, wellness, and connection, inviting guests to slow down, feel deeply, and live presently.
Signature Stays
Eri offers a collection of distinctive accommodation options designed for comfort, connection, and island ease. Beach Pool Villas feature private pools embraced by tropical greenery, offering a secluded slice of paradise. Beach Villas provide direct access to the shore and beautiful sunset views over the lagoon. For a more compact escape, Beach Studios are located on the ground floor, just moments from the sand, while Sky Studios on the upper level feature private balconies with sweeping lagoon views.

Flavours of the Island
Dining at Eri celebrates connection and good company. From all-day global and regional dining at Soul Kitchen, to tropical drinks and snacks at the Beach Shack, and handcrafted cocktails at Sip & Dip, the island resort offers both a Full Board Plus and All-Inclusive packages designed for every style of traveller.

Immersive Experiences
Discover the vibrant underwater world with Euro-Divers’ 5-star PADI dive centre, offering guided access to its worldclass house reef and over 30 renowned dive sites teeming with marine life. Whether you’re a seasoned diver or trying it for the first time, explore coral gardens and swim alongside reef sharks, turtles, and rays. Snorkelling adventures and adrenaline-filled watersports also await, making every day a new adventure in the turquoise embrace of the Indian Ocean.
For those seeking stillness, Eskape Spa invites you to slow down and reconnect. Nestled within lush foliage, this serene sanctuary offers holistic island rituals, ocean-inspired treatments, and deeply meditative experiences rooted in Maldivian tradition. Let every breath deepen in rhythm with the sea, as skilled therapists guide you on a sensory journey to rest, renew, and realign.

Celebrating Life’s Moments
Eri is designed for memory-making. From renewing vows with Maldivian Bodu Beru drummers to starlit destination dining on the beach, guests are invited to create moments stitched with the colours, flavours, and heart of the Maldives.
“Eri is a philosophy of authentically and simply experiencing the Maldives and living well,” said Haroon Mohamed, General Manager of Eri Maldives. “Our goal is to create moments that make guests feel cared for, understood, and transformed. We look forward to welcoming travellers from around the world to experience our unique blend of simplicity, connection, and authentic Maldivian spirit.”
Frederic Brohez, Chief Operating Officer of Pulse Hotels & Resorts, adds: “We are thrilled to expand our portfolio with Eri, an eco-chic lifestyle brand designed for the aware and eco-conscious traveller seeking an authentic Maldivian escape. Eri embodies our vision of sustainable island living – where design, community, and well-being come together in harmony.”

Eri invites guests to be among the first to experience its serene island sanctuary with an exclusive opening offer, with exceptional savings along with thoughtful inclusions. Whether you’re seeking a romantic retreat or a tranquil getaway, this limited-time offer is the perfect opportunity to discover the art of island living — reimagined at Eri Maldives.
For more details, please visit www.erimaldives.com.
-
News1 week agoFushifaru Maldives blends cultural experiences with new in-house activities
-
News1 week agoMaldives resort holidays included in Golden Globes gift bags
-
Featured7 days agoYear of the Horse celebrated with island-inspired festivities at InterContinental Maldives Maamunagau Resort
-
Excursions7 days agoDiscover Raa Atoll: Ifuru Island Maldives adds new dive packages for 2026
-
Featured6 days agoSt. Regis Maldives Vommuli Resort sets stage for 2026 with influential Tastemaker residencies
-
Featured7 days agoNew era in reef conservation: Six Senses Kanuhura launches data-led Coral Census
-
News5 days agoCOMO Maalifushi introduces new all-inclusive experience, Simply COMO
-
Featured6 days agoMilaidhoo Maldives introduces high-end wellness residency led by Dr Lim Xiang Jun


