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Maldives participates at the World Travel Market

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WTM

The Maldives Marketing and Public Relations Corporation (MMPRC) together with 157 representatives from the tourism industry of Maldives are taking part at World Travel Market (WTM) in London, UK from 2 – 5 November 2015. Minister of Tourism, Mr. Moosa Zameer is the head of the Maldives delegation this year.

The event generating more than 2.5 billion tourism industry contracts is held for the 36th year in 2015. World Travel Market this year is expected to be the biggest and best edition till date. This year’s event will host more than 100 conference sessions with total delegate numbers of around 17,000, comprising more than 8,000 unique industry executives international. Noted as a must attend business event in the heart of London and a leading event for the travel industry, WTM presents a diverse range of destinations and industry sectors.

Maldives is being showcased in a 276Sqm contemporary stand designed to portray the uniqueness of the destination and show off the desirable aspects of Maldives. Together with 57 co-exhibitors from the tourism industry, the Maldives’ stand prominently represents “Maldives….the sunny side of life” as a brand while also exposing the “Visit Maldives Year 2016” campaign equivalently.

The UK market has experienced a slight downfall this year due to negative news reports, political situations and the cancellation of the only direct flight British Airways till October. This year’s marketing plan for UK is aimed to maintain and boost the market, by strengthening the destination’s presence and carrying out extensive PR and marketing campaigns. Statistics of the year up to September has shown overall positive figures, with a 2.9% increase of arrival figures from 66,602 last year to 68,519 this year. The UK market holds 7.5% share of the market.

Awards

Ellaidhoo Maldives secures HolidayCheck Gold Award for second consecutive year

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Ellaidhoo Maldives by Cinnamon has been honoured with the HolidayCheck Gold Award 2026 for the second consecutive year, reaffirming its continued popularity among global travellers. The Gold Award is presented exclusively to accommodations that have won a HolidayCheck Award at least five times since 2019 and is reserved for only the 10 most popular hotels within each region.

Located in the North Ari Atoll, Ellaidhoo Maldives by Cinnamon is a resort widely recognised for its exceptional house reef and vibrant marine ecosystem. The island offers direct access to over 50 dive sites, alongside 24-hour diving opportunities, making it a sought-after destination for enthusiasts and seasoned divers alike. Its thriving reef has also earned international recognition from Lonely Planet as a premier diving destination, celebrated for having one of the best house reefs in the Maldives.

Accessible via a scenic 25-minute seaplane journey or a 90-minute speedboat ride from Malé, the resort combines effortless connectivity with an immersive island experience. Beyond diving, Ellaidhoo Maldives by Cinnamon is equally valued for its welcoming, family-friendly atmosphere, offering guests the opportunity to experience both relaxation and adventure within a compact and naturally rich island setting.

Commenting on the achievement, Sanjeeva Perera, Area General Manager for Cinnamon Hotels & Resorts Maldives, stated “Receiving the HolidayCheck Gold Award 2026 for the second consecutive year is a significant milestone for Ellaidhoo Maldives by Cinnamon. This recognition speaks to the consistent dedication of our team and the continued support of our guests. Maintaining strong recommendation rates over several years is built on attentive service, environmental responsibility, and delivering memorable experiences centred around our house reef and diving offerings.”

To discover award-winning diving, vibrant marine life, and an island stay shaped by consistent guest acclaim, make your booking today and take advantage of the resort’s exclusive Book Direct Summer offer, which includes complimentary speedboat transfers for stays until 31st October 2026.

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Awards

Reethi Faru Resort recognised with HolidayCheck Award 2026

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Reethi Faru Resort has been honoured with the HolidayCheck Award 2026, a recognition presented to hotels that consistently earn high levels of guest satisfaction and positive feedback.

HolidayCheck is regarded as a leading global platform for verified guest reviews, and the award reflects sustained performance based on authentic traveller experiences. The recognition highlights the resort’s continued focus on service standards and the delivery of consistent guest experiences.

In a statement, the resort expressed appreciation to its guests for their support and favourable reviews, noting that the award is a direct reflection of guest trust. The management also acknowledged the contribution of its team members, whose efforts underpin the resort’s day-to-day operations and overall guest journey.

The HolidayCheck Award 2026 underscores Reethi Faru Resort’s ongoing commitment to hospitality standards and guest satisfaction within the Maldives tourism sector.

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Awards

The Ritz-Carlton Maldives, Fari Islands secures Forbes Five-Star rating for fourth consecutive year

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Forbes Travel Guide (“FTG”), the only global rating system for luxury hotels, restaurants, spas and cruise ships, has announced its 2026 Star Awards. The Ritz-Carlton Maldives, Fari Islands earned a new Forbes Travel Guide Five-Star award and is showcased with other honourees on ForbesTravelGuide.com.

In addition to this distinguished recognition, The Ritz-Carlton Spa and Summer Pavilion each received Four-Star honours, while IWAU earned a Recommended rating, further underscoring the resort’s commitment to excellence across hospitality, wellness and culinary experiences.

Located in the Fari Islands of the North Malé Atoll and designed by Kerry Hill Architects, The Ritz-Carlton Maldives, Fari Islands is defined by its iconic spherical architecture, inspired by the circular forms of the turquoise lagoon and the movement of ocean breezes. Nestled along white-sand beach coves and set above vibrant azure waters, the resort’s luxury villas seamlessly blend island living with modern design. Each villa features panoramic water views, an infinity pool, a spacious sundeck, and the dedicated attention of an Aris Meeha, island butler. A dynamic culinary scene unfolds across seven restaurants and bars, located on the resort’s dedicated Culinary Island and at Fari Marina Village. Guests may also enjoy a range of curated recreational experiences or unwind at The Ritz- Carlton Spa, which exclusively features Bamford organic products.

“We are deeply honoured to receive this prestigious, globally recognised accolade and to be named a Forbes Travel Guide Five-Star Hotel for the fourth consecutive year,” said Oscar Postma, General Manager of The Ritz-Carlton Maldives, Fari Islands. “This achievement truly belongs to our Ladies and Gentlemen, whose artistry, dedication and quiet mastery bring our island to life each and every day. Since opening in June 2021, their commitment to refined, thoughtful hospitality has defined our journey. Together, they continue to shape meaningful experiences for our guests, guided by our promise to Embrace the Circle of Island Life and deliver service that is both personal and enduring.”

Forbes Travel Guide’s highly anticipated 68th annual Star Awards list covers 100 countries.

“Forbes Travel Guide’s Star Award winners exemplify excellence in hospitality,” said Amanda Frasier, President of Standards & Ratings for Forbes Travel Guide. “This year’s list reflects the changing landscape of luxury with properties setting the standard for authentic experiences while offering unparalleled amenities, enhanced well-being and delivering unforgettable moments. We are thrilled to recognise their dedication to creating truly world-class travel options for today’s discerning guest.”

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