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Maldives unleashes video campaign in India with PVR Cinemas

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The Maldives Marketing and Public Relations Corporation (MMPRC) has tied up with PVR Cinemas pan-India for a 2-week video campaign that will run in all major cinema halls of the PVR auditoriums. The promotion had been timed around the beginning of the summer holiday season in India to catch the attention of the holidaymakers; and during the release of the major
blockbusters — PIKU and Bombay Velvet from 8 May to 21 May 2015.

The cinemas where the Maldives clip will be shown are: New Delhi – PVR Anupam Saket, New Delhi, PVR Vikaspuri, New Delhi, PVR Priya, PVR Plaza, Select Citywalk; Gurgaon – PVR Ambience Mall, PVR MGF Mall; Mumbai — PVR Juhu, PVR Mulund, PVR Goregaon, PVR Phoenix Mills Worli, PVR Phoenix Market City Kurla, PVR Andheri Citi Mall; Bangalore – PVR Forum Mall, PVR Phoenix Market City Whitefield, PVR Banagalore MS Regaliaa Elements Mall, Hyderabad — PVR RK Cineplex, PVR Forum Mall Kukkapally; Chennai – PVR Ampa Mall; Kolkata — PVR Avani, Cinemax Mani Square Mall.

Mohamed Adam, Deputy Managing Director, MMPRC said, “India remains one of the largest source markets for us and we are confident that this new video campaign in PVR cinema halls will enable us to reach out to the target audience. Maldives is a destination that offers a complete experience be it gourmet food, water activities, relaxation on the beach or world-class spa experience. So whether it is for a honeymoon, a family holiday or just an extended weekend getaway — there is something for everyone.”

Indians made up 3.8 per cent of the visitors to the Maldives up to December 2014. A total of 45,587 visitors from India visited Maldives last year which is a growth of 19.9% compared to year 2013. Maldives offers free visa on arrival for all nationalities which is a further incentive for the Indian traveler to visit Maldives.

2015 will see a focus from MMPRC to participate in more consumer driven activities designed to reach out to all segments of the Indian traveler and will see a continued focus to jointly working with all other partners to further increase the number of Indians visiting Maldives.

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French winemaker Pascal Jolivet to lead wine-pairing dinner at Milaidhoo Maldives

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Milaidhoo Maldives will welcome French winemaker Pascal Jolivet to the island for an exclusive five-course wine-pairing dinner on 4 December, where guests will have the chance to meet him in person, discover his wines and hear more about his approach to winemaking.

Known for his distinctive wines from France’s Loire Valley, Pascal Jolivet will personally present a selection from his collection throughout the evening. Each wine will be paired with a specially created course, bringing together carefully prepared dishes and wines chosen to complement their flavours.

The selection will include Sancerre Signature 2023, Pouilly-Fumé Indigène 2023, Attitude Pinot Noir 2024 and Sancerre Rosé 2024, giving guests the chance to discover different styles from the winemaker’s collection.

Founded in 1987, Pascal Jolivet’s wine house has become well regarded for its approach to expressing the natural character of the Loire Valley’s vineyards. His wines are particularly recognised for their freshness, precision and elegance.

At Milaidhoo, food and wine are an important part of island life. With a strong focus on quality ingredients, varied culinary experiences and a carefully selected wine collection, the island attracts guests who appreciate good food and fine wines.

Nikhil Bakle, Resident Wine Sommelier at Milaidhoo Maldives, says: “What makes an evening like this special is the chance to go beyond the wine in the glass. Having Pascal with us means guests can hear directly from the winemaker, learn about his approach and discover what goes into each bottle. It is also a lovely opportunity to explore how these wines complement the food.”

Set in the UNESCO Biosphere Reserve of Baa Atoll, the evening will bring together good food, exceptional wines and the chance to meet the man behind the label, making it a special occasion for wine lovers visiting Milaidhoo.

Read more about Milaidhoo’s culinary offering here.

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SO/ Maldives celebrates three years with new island experiences and villa offerings

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Three years of bold expressions, unforgettable moments and unapologetic individuality. SO/ Maldives celebrates its third anniversary, marking an iconic journey of redefining contemporary island luxury with its distinctive style and playful sophistication.

Designed for the stylish individualist, SO/ Maldives commemorated the milestone in collaboration with Rip Curl Maldives, bringing together ocean culture, vibrant entertainment and the resort’s signature barefoot glamour in a celebration of creativity and island living.

To mark this new chapter, the resort introduces SO/ Signature Experiences, a curated collection of playful and elevated island moments. From Lazuli Frequency’s silent disco sessions and energetic Water Drums to Floating Pickleball and board games at Lazuli, Afternoon High Tea and Sunset Rituals at Pavilion Bar, each offering captures the resort’s distinctive personality.

Further elevating its luxury offering, SO/ Maldives unveils Your Villa, Your Way, an exclusive villa escape celebrating personalised indulgence and effortless privacy. Featuring private speedboat transfers, bespoke in-villa dining, flexible check-in and check-out, and curated privileges, the experience also extends to the entire CROSSROADS dining experiences. 

Beyond the resort, guests are invited to discover a world of flavours across CROSSROADS Maldives, home to 17 restaurants and bars offering everything from international favourites to exceptional culinary experiences, including dining recognised by Asia’s 50 Best. With flexible meal plans and an extensive choice of dining destinations, guests can explore the wider culinary scene with ease.

Connecting SO/ Maldives to The Marina and neighbouring resorts, a complimentary premium Maldivian dhoni shuttle offers a seamless and distinctly local way to experience everything CROSSROADS Maldives has to offer.

As SO/ Maldives enters its fourth chapter, the resort continues to push boundaries through bold collaborations, immersive experiences, environmental stewardship and a fresh perspective on contemporary island luxury.

For reservations and further enquiries, please visit the resort’s official website.

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ananea Madivaru Maldives to host international padel player Cornelia Lister

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ananea Madivaru Maldives will welcome Cornelia Lister, international padel player and Captain of the Swedish National Junior Padel Team, from 7 to 14 November 2026. Bringing experience from both professional tennis and international padel, she will host two afternoons of padel sessions, inviting guests to refine their game and enjoy friendly competition in an intimate group setting.

With a tennis career spanning appearances at Wimbledon, the Australian Open, the French Open and the US Open, Lister brings a distinguished sporting background to the experience. A WTA doubles titleholder who reached a career-high world doubles ranking of No. 72, she combines experience at the highest levels of tennis with a passion for developing players on the padel court.

With the growing appeal of padel inspiring new ways to spend time together on holiday, ananea Madivaru offers a setting where a love of sport finds its place within the ease of island life. Its padel and pickleball courts, overwater gym and Kandu Spa allow guests to move between spirited play and quieter moments at their own pace. Lister’s visit lends a distinctive touch to this experience, bringing the insight and warmth of an accomplished player to afternoons shared on court.

Pierre Edlund, General Manager of ananea Madivaru Maldives, says: “Having worked with Cornelia before, I know firsthand the incredible energy and passion she brings, not only to the sport but also to the people around her. Her enthusiasm is contagious, and for me, it was an obvious choice to welcome her to ananea Madivaru Maldives. She brings exactly the kind of personality and spirit we love, adding a little extra sporty glamour, fun and unforgettable moments to our guests’ island experience.”

Padel sessions with Cornelia Lister are exclusively available to in-house guests on a complimentary basis, adding a fun, active and memorable moment to their Slow Glamour holiday.

Opened in July 2025, ananea Madivaru is a luxury twin-island resort set in the heart of the Maldives’ North Ari Atoll. Rooted in the philosophy of slow glamour, the resort invites guests to embrace life’s unhurried rhythms while immersed in timeless beauty and refined simplicity. With 111 elegantly designed villas, nine distinct dining destinations, a private lagoon, serene spa, immersive experiences, and a dedicated kids’ club, ananea Madivaru blends contemporary sophistication with the traditions and natural splendour of its surroundings. Every element has been carefully curated to offer meaningful, memorable escapes that resonate long after departure.

For more information and bookings, please visit the resort’s official website.

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