News

Chinese become world’s biggest travel spenders

Published

12 years ago

October 22, 2013

The second annual Chinese International Travel Monitor reveals significant insights into the changing behaviours of Chinese travellers and how the global hotel industry is adapting.

Surveying more than 3,000 Chinese international travelers and more than 1,500 hoteliers around the world, the Hotels.com report found 75 per cent of hoteliers globally say Chinese travellers now account for up to five per cent of their business and 45 per cent say they have experienced an increase in Chinese guests over last year, with the greatest increases coming in APAC (61 per cent). Hoteliers see China as a positive growth market over the next three years with one in 10 expecting to see an increase of more than 50 per cent and almost half (47 per cent) anticipating an 11-50 per cent rise.

According to the Hotels.com report the majority of overseas Chinese travel (96 per cent) has been for leisure purposes, while just over half (52 per cent) have also visited other countries for business or education.

In a growing trend, nearly two thirds (62 per cent) of Chinese travellers say they prefer to travel independently and not as part of a group. This development has been confirmed by the hoteliers surveyed, who say 70 per cent of Chinese guests now travel independently, compared with a much more even split in 2012.

United Nations World Travel Organisation reflected that Chinese travellers spending US$102 billion on international travel in 2012, an increase of over 40% on 2011*

Johan Svanstrom, Managing Director of Hotels.com Asia Pacific, said, “The 2013 Chinese International Travel Monitor (CITM) shows the move to independent travel identified in the CITM last year is now preferred by the majority of Chinese travellers. While in-roads have been made in this area, governments will have to take this into account when organising their visa application infrastructure and processes.

In addition, the CITM highlights areas for continued improvement for accommodation providers. The ability to accept Chinese payment methods is seen as the single most important offering from hotels and over a quarter (26 per cent) of Chinese travellers feel this is a key area for improvement.

Three quarters (75 per cent) of Chinese travellers say hoteliers need to improve the provision of translated items, such as welcome literature, websites, TV programmes and newspapers, while almost half (42 per cent) say that they would like more Mandarin speaking staff in hotels.

Highlighting a disconnect between the desires of Chinese travellers and provisions made by hoteliers, a quarter (25 per cent) of hoteliers say they offer cultural awareness training to staff but only one in ten (11 per cent) offer welcome materials in Mandarin. Additionally, globally, just over half (56 per cent) of hotels have invested less than $10,000** in developing programmes and products specifically catering to Chinese guests over the past 12 months.

When it comes to researching and booking travel, personal recommendation plays an increasingly vital role, with almost a third (30 per cent) of Chinese travellers saying they rely on advice from family and friends, followed by online travel booking and review sites.

More than a quarter of Chinese travellers (27 per cent) use social media to help them make decisions on holiday destinations, with this figure rising to 33 per cent among younger travellers under 35.

“These insights highlight the need for hoteliers to adapt their marketing strategies, with a particular focus on online and social media channels, to attract Chinese travellers. While the CITM shows hoteliers are making positive steps towards catering to an increasingly mobile and savvy Chinese travel market, it also shows the need for the global hotel industry to adapt facilities and services to more extensively cater to the world’s largest market of travellers.

“In addition, programmes being implemented by many governments and tourism authorities to attract and facilitate for Chinese travellers are a positive step in the right direction, but the pace of growth in the volume of Chinese travellers appears to be outstripping the pace of change in the hotel industry,” Svanstrom concluded.

Awards

Baros Maldives honoured with Agoda Gold Circle Award 2025

Published

2 hours ago

March 8, 2026

m@ldives

Baros Maldives has received the 2025 Agoda Gold Circle Award, recognising outstanding performance, service excellence and strong partnership with Agoda.

Presented annually, the award celebrates properties that consistently deliver exceptional guest experiences while maintaining competitive value and reliable availability. It recognises hotels that continue to adapt and innovate while upholding the highest standards of hospitality.

For Baros, this recognition reflects the dedication of its team, whose commitment to genuine Maldivian hospitality continues to shape memorable stays for guests from around the world.

“This recognition is a testament to the passion and professionalism of our team,” said Ibrahim Shijah, General Manager of Baros Maldives. “We are honoured to be acknowledged by Agoda and remain deeply grateful to our guests and partners whose trust inspires us to continually refine the Baros experience.”

The Agoda Gold Circle Award celebrates excellence in three key areas—superior service, competitive value and responsive availability—qualities that remain central to the Baros philosophy of hospitality.

Among the Maldives’ most iconic island resorts, Baros welcomes travellers seeking an intimate retreat defined by natural beauty, authentic service and timeless elegance.

News

ELE|NA announces second menopause wellness retreat in Maldives

Published

4 hours ago

March 8, 2026

m@ldives

On a day dedicated to celebrating progress, equality and empowerment, ELE|NA is shining a spotlight on one of the most overlooked aspects of women’s health: perimenopause and menopause.

Earlier this year, ELE|NA hosted Wellness on Deck in Dubai, an intimate gathering that brought together influential voices across women’s health, media and hospitality to reframe the menopause narrative from silence to strength.

Held aboard a private yacht in Dubai Marina, the event created space for honest dialogue, expert insight and meaningful connection among women navigating hormonal transitions at different stages of life.

Among the distinguished guests were internationally renowned therapist Marisa Peer, menopause specialist Dr Fiona Rennie, and journalist and filmmaker Punam Verma, creator of Men on Pause, alongside prominent women from the regional media and hospitality industries. Their presence underscored a powerful message. Women’s health conversations must evolve to reflect the realities of every life stage and circumstance.

While International Women’s Day celebrates achievement, it also calls attention to gaps that still exist. One of those gaps is menopause education.

Perimenopause and menopause do not occur only at one defined age. They may arise naturally over time, earlier than expected, or as a result of medical treatments or surgical procedures. Yet despite how common these experiences are, education and structured support remain limited.

By aligning this announcement with International Women’s Day, ELE|NA reinforces a simple belief. Empowerment includes informed health. True equality includes understanding the female body across all stages and situations.

Wellness on Deck introduced ELE|NA’s upcoming retreat, The Art of Graceful Change, taking place from June 4 to 8, 2026 at OBLU XPERIENCE Ailafushi in the Maldives.

The programme focuses on:

Hormonal literacy and metabolic health
Sleep restoration and nervous system regulation
Strength and mobility for longevity
Gut health and sustainable nourishment
Emotional resilience and identity evolution
Confidence, vitality and leadership through change

Set within a calm island environment, the retreat offers more than relaxation. It provides education, practical tools and a supportive community that empowers women to return home informed and confident in their changing physiology.

Perimenopause and menopause are not limited to one age bracket or life phase. They are biological transitions that can occur under varied circumstances. When supported with knowledge and intention, they can mark the beginning of a more powerful and aligned chapter.

As International Women’s Day calls for continued progress, ELE|NA invites women to extend the celebration beyond achievement and into self-understanding.

Retreat Details:

The Art of Graceful Change
June 4 to 8, 2026
OBLU XPERIENCE Ailafushi, Maldives

Limited places available. For retreat information and bookings, please visit ele-na.com/menopause-retreat.

Family

Niva Dhigali Maldives hosts Easter festivities with Pastry Champion Florence Lesage

Published

23 hours ago

March 7, 2026

m@ldives

When it comes to Easter getaways, few destinations promise the perfect blend of relaxation, adventure, and family-friendly fun like Niva Dhigali Maldives. This Indian Ocean, Premium All-Inclusive paradise is a go-to destination for sun-seekers and families looking to unwind in tropical bliss, all while indulging in world-class cuisine and vibrant activities. From 28 March–12 April 2026, the island transforms into an Easter wonderland, offering a mix of festivities that will delight both kids and adults alike.

Niva Dhigali’s Easter celebrations add a layer of indulgence to this already magical setting. At the centre of this year’s event is French pastry sensation Florence Lesage, crowned the World Champion of Sweet Arts in 2022. Renowned for her intricate sugar creations, Florence will lead guests on a culinary adventure, culminating in an Easter brunch featuring her signature desserts that taste as exquisite as they look.

For families travelling with little ones, PLAY Kids Club offers plenty to keep the children entertained. Easter comes alive with a dolphin cruise with the Easter Bunny, a traditional Easter egg hunt along jungle trails, egg painting, and creative arts and crafts. There’s even a“Little Bunny” aromatherapy massage and facial tailored just for kids at the serene Niva Dhigali Spa – a rare treat that lets parents sneak in some much-deserved downtime. To top it off, children under 12 stay for free and families can enjoy complimentary water activities like tube rides.

Adventure seekers will also find plenty to love at Niva Dhigali. Beyond the festive fun, the resort offers guided snorkelling trips, allowing guests to explore the vibrant coral reefs and marine life that make the Maldives a bucket-list destination. Evenings are equally enchanting, with outdoor movie nights under the stars, poolside parties, and gourmet dining experiences that highlight the best of Maldivian and international cuisine.

For those who crave a tropical escape with a side of sophistication, Dhigali Maldives offers a perfect blend of relaxation and adventure. Whether you’re sampling Florence Lesage’s decadent creations, exploring the underwater world, or simply soaking up the sunshine on the island’s idyllic beaches, Easter at Niva Dhigali is about creating cherished moments with loved ones. Add in the natural beauty of the Maldives, and this April getaway becomes more than just a holiday – it’s a memory families will treasure forever.

Niva Dhigali Maldives promises an unforgettable Easter escape. With its warm waters, vibrant celebrations, and indulgent treats, this tropical haven is the perfect place to savour the sweetness of spring.

For more information or reservations email: res.agent@dhigali.com or call +960 662 0100.