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Chinese become world’s biggest travel spenders

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The second annual Chinese International Travel Monitor reveals significant insights into the changing behaviours of Chinese travellers and how the global hotel industry is adapting.

Surveying more than 3,000 Chinese international travelers and more than 1,500 hoteliers around the world, the Hotels.com report found 75 per cent of hoteliers globally say Chinese travellers now account for up to five per cent of their business and 45 per cent say they have experienced an increase in Chinese guests over last year, with the greatest increases coming in APAC (61 per cent).  Hoteliers see China as a positive growth market over the next three years with one in 10 expecting to see an increase of more than 50 per cent and almost half (47 per cent) anticipating an 11-50 per cent rise.

According to the Hotels.com report the majority of overseas Chinese travel (96 per cent) has been for leisure purposes, while just over half (52 per cent) have also visited other countries for business or education.

In a growing trend, nearly two thirds (62 per cent) of Chinese travellers say they prefer to travel independently and not as part of a group. This development has been confirmed by the hoteliers surveyed, who say 70 per cent of Chinese guests now travel independently, compared with a much more even split in 2012.

United Nations World Travel Organisation reflected that Chinese travellers spending US$102 billion on international travel in 2012, an increase of over 40% on 2011*

Johan Svanstrom, Managing Director of Hotels.com Asia Pacific, said, “The 2013 Chinese International Travel Monitor (CITM) shows the move to independent travel identified in the CITM last year is now preferred by the majority of Chinese travellers. While in-roads have been made in this area, governments will have to take this into account when organising their visa application infrastructure and processes.

In addition, the CITM highlights areas for continued improvement for accommodation providers. The ability to accept Chinese payment methods is seen as the single most important offering from hotels and over a quarter (26 per cent) of Chinese travellers feel this is a key area for improvement.

Three quarters (75 per cent) of Chinese travellers say hoteliers need to improve the provision of translated items, such as welcome literature, websites, TV programmes and newspapers, while almost half (42 per cent) say that they would like more Mandarin speaking staff in hotels.

Highlighting a disconnect between the desires of Chinese travellers and provisions made by hoteliers, a quarter (25 per cent) of hoteliers say they offer cultural awareness training to staff but only one in ten (11 per cent) offer welcome materials in Mandarin. Additionally, globally, just over half (56 per cent) of hotels have invested less than $10,000** in developing programmes and products specifically catering to Chinese guests over the past 12 months.

When it comes to researching and booking travel, personal recommendation plays an increasingly vital role, with almost a third (30 per cent) of Chinese travellers saying they rely on advice from family and friends, followed by online travel booking and review sites.

More than a quarter of Chinese travellers (27 per cent) use social media to help them make decisions on holiday destinations, with this figure rising to 33 per cent among younger travellers under 35.

“These insights highlight the need for hoteliers to adapt their marketing strategies, with a particular focus on online and social media channels, to attract Chinese travellers. While the CITM shows hoteliers are making positive steps towards catering to an increasingly mobile and savvy Chinese travel market, it also shows the need for the global hotel industry to adapt facilities and services to more extensively cater to the world’s largest market of travellers.

“In addition, programmes being implemented by many governments and tourism authorities to attract and facilitate for Chinese travellers are a positive step in the right direction, but the pace of growth in the volume of Chinese travellers appears to be outstripping the pace of change in the hotel industry,” Svanstrom concluded.

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Grand Park Kodhipparu transforms into an Easter island wonderland

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This Easter, retreat to award-nominated island luxury resort just 20 minutes by speedboat from Velana International Airport.

With direct international flights into Malé from Europe and Asia, access to the Maldives is refreshingly straightforward—and at Grand Park Kodhipparu, the transition from runway to lagoon takes just 20 effortless minutes. No domestic flights. No lengthy transfers. Simply step off the plane and into turquoise waters.

Recently honoured with four nominations in the Travel + Leisure Luxury Awards Asia Pacific 2026, the Grand Park Kodhipparu continues to receive international recognition for its rejuvenating Spa treatments, unique dining experiences and immersive lagoon adventures along the vibrant house reef—reinforcing its position as one of the Maldives’ most compelling boutique resorts.

A Playful Island Wonderland

Throughout the Easter period, the island transforms into a playful natural wonderland. Children and parents alike can explore island-wide treasure trails, take part in hands-on creative workshops, and dive beneath the lagoon for underwater egg hunts, before gathering under the stars for family movie nights on the beach. At the heart of the celebrations is the resort’s signature Kodhipparu Island Discovery Quest–a gentle, story-led journey across seven themed stations designed to encourage families to slow down, explore together and reconnect with the island’s natural beauty.

Stay Longer, Reconnect More

To enhance the Easter escape, guests booking directly are invited to take advantage of the resort’s Stay Longer Offer, with villa rates from USD 349 and 30% savings on all villas for stays of four nights or more, complemented by added value across dining, wellbeing and marine experiences throughout the stay.

“Easter at Grand Park Kodhipparu is a beautiful expression of what we call Connected Island Luxury,” said Raffaele Solferino, General Manager of Grand Park Kodhipparu, Maldives.“It’s about creating space for families to truly reconnect—with each other, with nature, and with the rhythm of island life. From exploring our vibrant house reef to slowing down together on the Island Discovery Quest, every experience is designed to feel effortless, meaningful and shared.”

Guests can enjoy daily buffet breakfast at The Edge restaurant, savings across all dining outlets, the spa and selected marine activities, as well as a dedicated Lifestyle Host service ensuring a seamless, personalised stay. Wellbeing and discovery are central to the experience, with sunrise and sunset yoga sessions offering moments of calm and curiosity in equal measure. Complimentary Wi-Fi is available across the island, from private villas to outdoor spaces.

Members of Park Rewards, the group’s complimentary loyalty programme, can enjoy up to an additional 15% off villa rates while earning points to redeem on future stays.

With its spacious villas, vibrant house reef and thoughtfully curated family experiences, Grand Park Kodhipparu offers an Easter holiday that balances play, relaxation and connection—all in one unforgettable island setting.

This spring, swap chocolate for coral reefs, treasure maps for turquoise lagoons, and everyday routines for barefoot moments beneath the Maldivian sun.

Collect moments, not just eggs.

For more information or to book directly, visit www.parkhotelgroup.com/grand-park-kodhipparu-maldives.

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Chef Giorgio Servetto brings Michelin-starred dining to Atmosphere Core’s underwater restaurants

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A rare culinary moment will unfold in the Maldives as double MICHELIN-Starred Chef Giorgio Servetto brings his distinctive approach to creative, environmentally grounded dining beneath the surface of the Indian Ocean, in an exclusive underwater collaboration with Atmosphere Core.

Chef Giorgio Servetto will introduce a Garden-to-Sea Immersion concept rooted in circular cuisine and zero-waste precision. He will take over two of the region’s most celebrated underwater restaurants, for exclusive lunch and dinner experiences: Only BLU at OBLU SELECT Lobigili from 7th to 9th May 2026, followed by M6m (Minus Six Metres) at OZEN LIFE MAADHOO from 12th to 14th May 2026. The culinary extravaganza will also include a signature Crab Dinner Experience at the HUDHU BAY, also at OZEN LIFE MAADHOO.

Presented as a five-course menu at both Only BLU and M6m, each dish will trace Chef Servetto’s culinary journey, translating his philosophy into refined and sophisticated expressions. Developed in partnership with Atmosphere Core culinary team, the menus will prioritise island-grown produce. Hydroponic greens cultivated on Maadhoo Island, fresh vegetables sourced from local farms, and sustainable catch from the Indian Ocean will reinforce a transparent and measurable commitment to environmental accountability.

“Creativity begins with listening—to the land, the sea, and what they give you,” says Chef Giorgio Servetto. “My cuisine is about simplifying. When you respect ingredients fully, every element finds its purpose and flavour becomes clearer. You are a guest in nature’s elegant dining room. It is especially exciting to bring this experience to the Maldives for the first time with Atmosphere Core, where serving food in this underwater realm makes the journey feel even more special.”

Born and professionally shaped in Liguria, Italy, Chef Giorgio Servetto is known for an approach to cooking that is both disciplined and deeply curious. He is a great wine enthusiast and a dynamic presence in the kitchen, driven by an openness to learning, cultural exchange, and continuous research. This passionate pursuit of excellence has earned him rare distinction: he remains the only chef in Liguria to hold both a MICHELIN Red Star and a MICHELIN Green Star, and the only one to be awarded Red Stars at two different restaurants.

Bringing together MICHELIN-level gastronomy and tangible island sustainability leadership, this collaboration extends beyond a single culinary moment. It reflects Atmosphere Core’s broader commitment to embedding conscious dining principles across its portfolio.

Anupam Banerjee, Vice President Food & Beverage, Atmosphere Core, expands, “This kind of culinary experience feels very natural to us. We are focused on bringing conscious dining into everything we do. Our approach to circular cuisine comes from working closely with what’s grown on our islands and what the sea provides responsibly. Collaborating with Chef Servetto has been inspiring. His way of thinking aligns instinctively with ours, and together we’ve designed something enriching, grounded and memorable, a new experience that our guests can genuinely enjoy and take with them.”

The venues themselves complete the immersion. One of the Maldives’ largest under ocean restaurants, Only BLU offers a cobalt-washed dining room framed by drifting marine life, while M6M delivers a sophisticated, limited-seat experience six metres below the surface, where ocean panoramas replace traditional décor. In both settings, dining becomes a sensory experience, focused and deliberately unhurried.

Easily accessible from Velana International Airport, OBLU SELECT Lobigili and OZEN LIFE MAADHOO offer seamless entry points for travellers seeking meaningful travel. Whether for a fleeting escape or an extended stay, the collaboration positions Atmosphere Core at the forefront of a new gastronomic language where creativity, sustainability and sense of place are inseparable.

In an age where luxury dining is being redefined, this underwater takeover makes a compelling statement, the future of fine dining isn’t louder, it’s deeper.

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InterContinental Maldives celebrates Women’s Day through creative expression

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As travellers increasingly seek experiences that go beyond indulgence, blending creativity with personal enrichment, InterContinental Maldives Maamunagau Resort presents a distinctive celebration of International Women’s Day, where art becomes a form of empowerment.

On 8 March 2026, the resort unveils Ocean Muse: A Women’s Day Atelier, an intimate, atelier-style jewellery art workshop designed exclusively for women. Led by the resort’s Resident Artist, Anastasia Medvedeva, this immersive experience invites participants to design their own 925 silver jewellery piece, incorporating authentic Maldivian sand, delicate shells, and ocean-toned pigments, a wearable reflection of island beauty and personal expression.

Set within The Collective’s Art Studio, the experience elevates Women’s Day beyond celebration, offering a rare opportunity for creative ownership. Each piece is handcrafted in collaboration with a jewellery couturier, transforming raw island elements into a timeless keepsake shaped by the hands and story of its creator.

Complementing the atelier is a thoughtfully curated selection of wellness rituals at AVI Spa, including a Ladies’ Glow Facial Experience and a woman-only Sound Healing Session, gentle offerings designed to restore radiance and emotional balance.

Together, these experiences reflect a growing global movement toward artful travel, where creativity, mindfulness, and meaningful connection define luxury.

At InterContinental Maldives, International Women’s Day becomes not only a celebration of strength, but an invitation to create, to pause, and to honour one’s own evolving narrative.

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