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Soneva names Aisha Ali as sales director for Maldives DMCs and Gulf market
Soneva, the award-winning luxury resort operator, has appointed Aisha Ali as Director of Sales – Maldives DMCs and GCC Market.
Aisha will be based in Maldivian capital Male.
Aisha’s career in the hospitality industry began in 2006 when she was hired in a reservations position for Soneva Gili (now Gili Lankanfushi).
In 2009, she joined the Six Senses Resorts & Spas team as a Sales and Marketing Executive, working on sales for Soneva Fushi, Soneva Gili, and Six Senses Laamu until June 2012 when Six Senses was sold.
Aisha continued working in the roles of Sales & Marketing Executive and Sales Manager for Soneva Resorts until 2016.
Aisha went on to work for Anantara as the Assistant Director of Sales for Anantara Kihavah in the Maldives. There she spent the next two years developing the resort in the Middle Eastern, Chinese and Indian markets, while also supporting three other Anantara resorts.
In 2017, she left the resort life and moved back to Male to spend more time with her daughter.
Later, Aisha joined a new B2C travel company called Premier Destination, where she was responsible for launching the brand and establishing it as a high-end, luxury B2C travel company in the Maldives. She also led the overall operation of the company for over three years.
Nationally, only four per cent of the workforce in resorts in the Maldives is female, compared to women constituting 45 per cent of the workforce in industries such as education, healthcare and the civil service.
The ‘Women in Soneva’ initiative is a recruitment drive aimed at achieving a more balanced representation of female hosts at Soneva in the Maldives and Thailand.
At Soneva Fushi, female hosts currently make up 14.3 per cent of the workforce, while the target is 30 per cent. Soneva Jani is at 18.26 per cent, with a target of 30 per cent.
For Soneva to meet its target of being the best employer of women in the Maldives, the resorts have been implementing several measures:
- Aim to improve conditions in the workplace for women and beat the trend of low ratios of female employees in Maldivian resorts.
- Make Soneva Jani and Soneva Fushi feel as secure and safe as possible for women Hosts.
- Offering secure women-only accommodation, sitting room and washing areas
- Ensuring appropriate structures and processes to deal with issues surrounding sexually inappropriate behaviour and sexual harassment.
- Offer gender awareness training for all Hosts to understand the responsibility they have to their fellow men and women, and act accordingly.
- Ensuring at least one women’s activity a month in the Host Activity Calendar.
- Providing a wide selection of women’s products at resort canteens
Soneva currently runs two resorts in the Maldives, Soneva Fushi and Soneva Jani, and luxury yacht, Soneva in Aqua. The world-leading luxury resort operator also operates Soneva Kiri resort in Thailand.
Soneva Fushi inspires the imagination with 63 spacious beachfront villas, ranging in size from one- to nine-bedrooms, hidden among dense foliage and located within the Baa Atoll UNESCO Biosphere Reserve.
Watch classic movies at the resort’s outdoor Cinema Paradiso. Choose from nine different dining options, five hundred wines and 11 types of pillow. Unwind at the on-site Six Senses Spa. Nature’s resources are transformed into art at the Glass Studio, while The Den gives children the freedom to live their island dream. Glorious days are spent star-gazing at the Observatory, sampling organic delicacies and exploring the coral reef.
Inspired by a word that means ‘wisdom’ in Sanskrit, Soneva Jani is located on a collection of five islands, and a beautiful, 5.6km lagoon.
The resort currently comprises 24 overwater villas and three island villas, with additional villas to be built in Chapter 2. Each Water Villa opens to its own stretch of sparkling lagoon and is complete with a private pool and a retractable roof to stargaze from the master bedroom, while many villas also have slides from the top deck into the water below.
Explore the glimmering galaxies from the resort’s state-of-the-art observatory or spend time indulging in a range of activities including water sports, scuba diving, wellness therapies, dolphin cruises and bicycling along the island’s many trails.
Coco Bodu Hithi, a renowned boutique resort in the Maldives celebrated for its Maldivian-inspired elegance, has received recognition at the 2025 Condé Nast Johansens Awards for Excellence.
This prestigious accolade honours outstanding quality across recommended properties worldwide and serves as a trusted benchmark for travellers and industry professionals alike. Coco Bodu Hithi was awarded the title of ‘Best Service’ by Condé Nast Johansens for its exceptional hospitality, which seamlessly blends serene surroundings with meticulous, personalised service.
Additionally, the resort was recently recognised in the 2024 Condé Nast Traveler Readers’ Choice Awards as one of the top resorts in the Indian Ocean, cementing its position as a leader in luxury travel. Offering a thoughtfully curated guest experience, Coco Bodu Hithi continues to set itself apart within the industry.
The resort also excels in culinary innovation, boasting four exceptional restaurants. Renowned Michelin-starred chefs frequently collaborate with Group Culinary Director and Michelin-starred chef Martin Cahill to craft exquisite dining experiences, reflecting Coco Bodu Hithi’s unwavering commitment to service excellence and world-class gastronomy.
Oaga Art Resort has transformed its Sobi Bar into a Mixology Garden, showcasing a collaboration with internationally acclaimed Beverage Artist and Netflix’s ‘Drink Masters’ finalist, Tao Zrafi.
Far from the typical poolside bar, the revamped Sobi Bar offers a unique experience where artistic cocktails take centre stage. Standard drinks are replaced with Tao Zrafi’s creations, which expertly blend local Maldivian flavours with surprising twists, providing a sensory journey for visitors.
Each cocktail at Sobi Bar is a testament to Tao Zrafi’s creativity. His exclusive menu combines stunning visual presentation with complex, delightful flavours, elevating the drink experience into an art form.
The Mixology Garden caters to diverse tastes. In addition to Tao Zrafi’s signature creations, Sobi Bar offers a curated selection of international gins and artisanal beers, ensuring every guest finds the perfect beverage to suit their preferences.
To commemorate the launch of the Mixology Garden, Oaga Art Resort is hosting several special events:
- Cocktail Masterclasses (November 29 and December 6): Guests can learn from Tao Zrafi himself, discovering the secrets behind his innovative cocktails.
- The Grand Unveiling (December 5): This evening celebration features Tao’s signature cocktails, a buffet, live music, interactive mural painting, and spectacular fire shows. Guests can enjoy a sunset soiree combining art, music, and unforgettable flavours.
Sneak peeks of Tao Zrafi’s creations are available on Oaga Art Resort’s social media platforms, offering a teaser of the enchanting cocktails awaiting guests at Sobi Bar.
Whether seeking relaxation, artistic inspiration, or an elevated cocktail experience, the Mixology Garden at Sobi Bar promises something extraordinary. With its blend of stunning flavors, unique atmosphere, and unforgettable events, Oaga Art Resort ensures every visitor leaves with cherished memories of paradise.
Hideaway Beach Resort & Spa, a luxury destination located in the pristine Haa Alifu Atoll of the Maldives, has announced its exclusive partnership with Maldivian, the national airline of the Maldives, for all seaplane and domestic flight transfers. Starting from November 1st, 2024, this collaboration aims to provide guests with unparalleled convenience and seamless travel to the resort, ensuring daily service, with additional transfers available depending on the season.
The resort is known for its spacious villas, exceptional privacy, a wide array of experiences, world-class amenities, and personalised service, all set in a lush, natural island paradise. With Maldivian as its exclusive seaplane transfer partner, guests can enjoy a direct, swift, and scenic journey from Velana International Airport to the resort’s doorstep.
Ahmed Hafeez, Managing Director of Lily Hotels, expressed excitement about the partnership, stating, “We are thrilled to partner with Maldivian to elevate our guests’ arrival and departure experience. This collaboration ensures a smooth and luxurious transition, allowing guests to begin their unforgettable holiday the moment they step off the plane.”
Upon arrival at Velana International Airport, guests are welcomed by the resort’s dedicated airport representatives, who escort them to the exclusive Lily Hotels Lounge at the Noovilu Seaplane Terminal. Here, they can relax and enjoy panoramic views, complimentary refreshments, and Wi-Fi while awaiting their transfer.
In addition to seaplane transfers, Maldivian will also manage domestic flight transfers for guests who prefer this alternative. This comprehensive approach highlights Hideaway Beach Resort & Spa’s commitment to providing flexible and convenient travel solutions.
The partnership with Maldivian also positions the resort for future growth, particularly with the upcoming upgrade of Hanimaadhoo International Airport. This development is expected to enhance accessibility and offer more travel options for the resort’s clientele. The collaboration is anticipated to generate increased interest in the less-explored northern Maldives, an area known for its untouched natural beauty and more tranquil, underwater experiences.
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