News
Charity experiments health benefits of holidaying in Maldives
Maldives Promotion House – A British holidaymaker has returned to the UK after taking part in a holiday health experiment in Maldives.
The trip was part of a unique trial called The Holiday Health Experiment, which seeks to better understand the health impact of different types of holidays on the body and mind.
Sarah Denning was one of 2,845 people across the UK who entered the competition to win one of three holidays to be taken between April and June 2012. She took her friend Sarah Bastida on the trip with her, she said, to make the experiment a “girls’ holiday”.
The two other winning couples went on very different types of holiday – one to Amazonian Peru the other to cultural Thailand.
The competition was organised by UK healthcare charity Nuffield Health and travel company Kuoni, with participants having to undergo a variety of medical and psychological tests before, during and after their trips.
The two Sarahs enjoyed 12 days of rest and relaxation, away from the stresses of work and everyday life.
Ms Denning, 53, said: “My first impression was ‘oh my god, this is paradise’. Turquoise water blending to deep, deep blue on the horizon, tropical green ringed by white sand. It was perfect.
“Days were spent swimming, snorkelling, sunbathing, sleeping, and eating, in no particular order.
“Evenings were spent in the bar, usually making small talk among ourselves, as everyone else seemed to be on planet honeymoon.
“We tried out lots of the activities on offer as well as the obvious draw of the sea, checking out the gym, a first time go at golf and hired a couple of rusty old bicycles. These were in fact massive fun to bomb around the island on.
“The highlight of the trip was a 24-hour cruise on one of the resort boats; we had a three hour sail to Kagi Island, inhabited by just one couple, a fantastic snorkel on the reef and a barbecue on the beach.
“We had a superb time – the most breathtakingly beautiful place I have ever been to, friendly people, lots to do – what more could you ask for?”
The medical data gathered before, during and after their trip in August is now being analysed by Nuffield Health and will be published in the new year.
Featured
From proposals to vow renewals: Alila Kothaifaru Maldives crafts every moment with love

Set amidst the tranquillity and natural splendour of the Maldives, Alila Kothaifaru Maldives presents couples with an idyllic destination for celebrating love. Whether marking the start of a shared journey, renewing vows, or enjoying an intimate retreat, the island provides a haven where cherished moments unfold against a backdrop of blue skies, soft sands, and crystalline waters.
Combining understated elegance with the lush tropical beauty of the island, Alila Kothaifaru Maldives creates a romantic sanctuary defined by thoughtful details, curated experiences, and the effortless allure of nature. With bespoke wedding, proposal, and romantic escape offerings, the resort caters to couples seeking intimacy, connection, and enduring memories.
Every wedding or vow renewal is meticulously crafted to reflect each couple’s story and style. Through the resort’s “A Tale of True Love” package, couples may exchange or renew vows in an island-inspired ceremony, held either along the pristine shoreline or on a secluded private sandbank. Whether a quiet ceremony for two or an intimate gathering with family and friends, every detail is personalised to match the couple’s vision. Guests can walk down a flower-lined aisle to the rhythm of traditional Maldivian Bodu beru drums, surrounded by ocean vistas. Tropical floral arrangements, bespoke bouquets, and a custom wedding cake add to the sense of occasion. As evening falls, a private dinner curated by the executive chef awaits—served either on the beach or in the privacy of a villa. The experience concludes with romantic turndown touches, including a flower petal bath, designed to end the day in serene luxury.
For those taking the first step toward their future together, Alila Kothaifaru Maldives offers a breathtaking setting for proposals. The romantic beach proposal experience sets the stage as the sun dips below the horizon, with “Will you marry me?” displayed in lights or written in the sand within a heart of fresh blooms. The moment is accompanied by chilled champagne and handcrafted canapés, allowing couples to toast to their future as the waves lap gently along the shore.
Couples seeking to celebrate milestones such as honeymoons, anniversaries, or simply time away together may choose the Couple Celebration package, designed to encourage reconnection in tranquil seclusion. Available with a minimum four-night stay, the package includes seaplane transfers, a bottle of champagne upon arrival, exclusive dining experiences—including a floating breakfast and a candlelit beach dinner—and a rejuvenating couple’s treatment at the resort’s treetop Spa Alila.
With its emphasis on time, space, and togetherness, Alila Kothaifaru Maldives offers an exquisite setting for celebrating love in all its forms, transforming each special moment into a lasting memory. The resort has also earned consecutive recognition as the Best Honeymoon Destination at the Travel Trade Maldives Awards, an honour voted by both travel agents and the public. This accolade reaffirms Alila Kothaifaru Maldives’ reputation as one of the nation’s premier destinations for romance and intimate celebrations.
Cooking
Atmosphere Kanifushi concludes Just Veg Festival with media showcase, culinary celebrations

Atmosphere Kanifushi recently wrapped up the fifth edition of its much-anticipated Just Veg Festival, a bold celebration of plant-based gastronomy led by acclaimed Italian Chef Fabrizio Marino. Held from 3rd to 9th October, the week-long festival attracted international media from Spain, India, the GCC, and Italy, who experienced the resort’s unique blend of culinary creativity, wellness, and adventure.

“Plant-based cuisine is not just a trend. It’s a way to create vibrant, memorable experiences that nourish both body and soul. At Atmosphere Kanifushi, we have the perfect canvas to innovate and inspire guests with bold flavours and thoughtful dishes,” said Chef Fabrizio Marino.

The visiting journalists enjoyed a curated experience featuring a plant-based cooking session with Chef Fabrizio, specialty dinners, rejuvenating treatments at ESSENS Wellness and Spa, and exciting island activities, all culminating in a gala dinner at the ‘JUST VEG’ restaurant, the first vegetarian restaurant in the Maldives hosted by Chef Fabrizio. The festival also introduced new plant-based dishes to the menu, which were met with enthusiasm and are poised to become guest favourites.

“At Atmosphere Kanifushi, we believe that true hospitality goes beyond beautiful surroundings. It’s about creating moments of genuine warmth and connection. Events like the Just Veg Festival allow us to showcase not just our culinary creativity, but the heartfelt service that defines every guest experience. Our dedicated team takes pride in delivering world-class hospitality with care and authenticity, ensuring each guest feels truly at home. It’s this spirit that continues to set us apart and keeps our guests returning year after year,” said Sanjay Rajiv, Resort Manager at Atmosphere Kanifushi.


Celebrating its fifth year, the Just Veg Festival has become a standout event on the global culinary calendar, reinforcing Atmosphere Kanifushi’s position as a pioneer of experiential luxury and sustainable dining in the Maldives.
Business
2 decades of culinary excellence: BBM’s founding legacy with Hotel Asia continues in 2025

Hotel Asia Exhibition and International Culinary Challenge is referred to be the hospitality industry event in the Maldives. In this year’s Culinary Challenge (19 to 22 October 2025) comprising competitions over 20 categories, most will take place at the Faculty of Hospitality and Tourism Studies, Maldives National University, and some at the Synthetic Track, Hulhumalé.

A Founding Partnership that Endures
Since the very first edition in 2001, Bestbuy Maldives (BBM) has played a central role in shaping the International Culinary Challenge into the Maldives’ most prestigious culinary platform. The event has become a cornerstone for professional development, bringing together chefs from across the Maldives to compete, learn, and showcase their craft.

BBM and their associated Principals sponsor an overwhelming majority of categories. “From the beginning, our goal has been to create opportunities for Maldivian chefs to rise to global standards. This partnership has grown with the industry itself,” said A.V.S. Subrahmanyam, Chief Operating Officer of BBM.

Nurturing Local Talent
BBM’s contribution extends beyond sponsorship. The company has built a long-term system for recognizing and developing local culinary talent.
- BBM Chairman’s Trophy for the Best Maldivian Competitor.
- Most Promising Young Chef Award for emerging talent.
- Global exposure programs for Maldivian chefs through sponsored participation in international events.
- Pro-bono Masterclasses with world-renowned chefs to encourage learning and innovation.
Investing in the Future of Hospitality
Through initiatives such as Building Young Talent, BBM continues to mentor aspiring professionals and support the next generation of chefs. The company also promotes inclusivity by sponsoring opportunities for female and young chefs to gain international exposure.
BBM’s industry partnerships include its role as Title Sponsor of the Hotelier Maldives Awards, celebrating excellence across the Maldivian hospitality sector.

Proud Sponsors of Culinary Excellence
In 2025, BBM and its partner brands proudly sponsor 14 competition categories and 8 Main Awards, further strengthening their role in the development of culinary arts in the Maldives. Categories include Decorated Cake, Artistic Showpiece, Bread and Pastry Display, Three Desserts (Display), Desserts, Rice Dish, Asian Noodles, Team Challenge, Maldivian Dish, Creative Sandwich, Young Chef, Tea Challenge, tapas/finger food, and Iced Mocktail.
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