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SIX & SIX PRIVATE ISLANDS introduces Edhurun: New philosophy of personal hosting rooted in Maldivian culture

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Marking International Butler’s Day, SIX & SIX PRIVATE ISLANDS unveils Edhurun, a guest philosophy that reimagines the butler tradition through a culturally grounded, psychologically attuned lens. While many luxury resorts in the Maldives reference local heritage, few have embedded it so intentionally into the heart of their service ethos. Edhurun signals a deeper shift—one that translates cultural insight into a refined Maldivian expression of hosting, quiet in tone yet elevated in execution.

Derived from the Maldivian word for “mentor,” Edhurun is not a job title but a principle: the art of knowing—without being asked. It forms a foundation of the brand’s people philosophy, Rayyithun, ‘The People of the Islands,’ and will debut at RAH GILI MALDIVES in early 2026, followed by DHON MAAGA MALDIVES in late 2026, with a portfolio-wide rollout to follow.

“This isn’t about adding another luxury label to service,” says Laith Pharaon, CEO and Co-Founder of SIX & SIX PRIVATE ISLANDS. “It’s about removing what gets in the way—and honouring a kind of attention that feels instinctive, not rehearsed. Edhurun reflects that belief.

Why Edhurun

In Maldivian culture, the Edhurun is a mentor—respected not for instruction, but for presence. They guide through example, listen more than they speak, and possess a quiet authority grounded in trust. This is the spirit that defines the new hosting model at SIX & SIX. Hosts aren’t assigned to serve; they’re aligned with intention. Hospitality here is not transactional—it’s a choreography of rhythm, ease, and emotional awareness.

Attention is not announced. It’s simply felt.

More Than a Butler: A Translator of Place

Unlike traditional butler systems that prioritise efficiency and task execution, Edhurun is shaped by emotional intelligence, refined sensitivity, and narrative memory. Guests are not matched by villa category or booking tier, but by intention—whether seeking solitude, celebration, restoration, or creative clarity.

There are no scripts. Instead, subtle gestures signal understanding: a villa layout adjusted to mirror how a guest moved the day before. A note in the guest’s native language—brief, unsigned. A bottle of vintage wine uncorked quietly, timed to the hour it was enjoyed the night before. Even discreet safety arrangements are managed seamlessly. It’s hospitality pared back to its essence—where the rarest gesture isn’t attention, but understanding.

“Edhurun isn’t a role you train into, it’s a mindset you cultivate,” said Marc Gussing, Director of Operations for SIX & SIX PRIVATE ISLANDS. “Our guests arrive with high expectations—and rightly so. They notice what’s off before it’s said. What we offer isn’t less service, it’s sharper and more personal. It takes a different kind of awareness to get that right.”

RAH GILI MALDIVES

Recruitment Beyond Credentials

This new model challenges traditional ideas of what qualifies someone to host at the highest level. While many will come from leading global brands, the programme also welcomes those with natural emotional depth, cultural fluency, and humility—qualities rarely listed on a CV. Training blends guest psychology, local heritage, and the quiet art of observation. Hosts learn how to hold space rather than fill it. How to recognise when silence carries more meaning than words. How to respond without overtaking.

This approach also informs inclusive recruitment. Alongside seasoned professionals, the programme seeks women, elders, and individuals with intuitive, interpersonal strengths. Their lived experience doesn’t lower standards—it deepens them. Their inclusion isn’t symbolic—it’s strategic.

A Cultural Anchor

Rayyithun—The People of the Islands—anchors the SIX & SIX people philosophy. It reframes hospitality not as performance, but presence. Roles like healer, builder, poet, or guide are treated not as tasks but as expressions of identity and care.

Seasonal apprenticeships, community-based learning, and co-created curriculums with island elders ensure that traditional knowledge systems remain living, not preserved. Through oral traditions, rituals of welcome, and intergenerational exchange, hosting becomes cultural stewardship. For the global traveller who has seen it all, this offers something quietly different—where culture isn’t displayed, but felt.

For the Traveller Who Has Seen It All

In today’s luxury landscape, privacy and comfort are givens. What sets an experience apart is how it makes you feel— without ever needing to announce itself. Here, Edhurun finds its quiet power.

It doesn’t deliver excitement—it reflects intention. The host becomes an extension of the guest’s rhythm, responding to energy and mood in subtle, almost unspoken ways, yet deeply profound. The luxury lies not in what is offered, but in how it’s received. In presence, not performance. In listening, not leading. In a sense of ease that doesn’t feel curated—it simply is.

DHON MAAGA MALDIVES

A Signature of the Brand

As SIX & SIX PRIVATE ISLANDS evolves as a lifestyle-led luxury brand, Edhurun will become a defining signature across all six islands. Following its debut at RAH GILI, the model will be implemented at DHON MAAGA, with future resorts adapting the principle to reflect their own narrative while upholding the same commitment to intention- led hospitality. A structured mentorship and performance framework will guide its consistency and growth.

“This isn’t just a reinterpretation of butler service. It’s a return to something older—and in many ways, more refined,” says Laith Pharaon. “The kind of hosting where nothing is announced, but everything is understood. Where stillness carries weight. And where true luxury doesn’t need to be seen to be felt.”

Edhurun is just one expression of Rayyithun, the brand’s people philosophy that will continue to take shape through other roles rooted in Maldivian life—from the Masverin (Fishermen) and Raaverin (Toddy Tappers), to the Beruverin (Drummers) and Beysverin (Healers). Each reflects a different way of being—and a different way of caring, with more to come as the story unfolds.

This is the way of the Edhurun. And they walk it quietly—beside you.

Headquartered in Malé, SIX & SIX PRIVATE ISLANDS operates luxury and ultra-luxury resorts in the Maldives. By taking a fresh approach to hospitality—one rooted in simplicity, artistry, intuitive service, and honest, natural connections—SIX & SIX gives guests complete freedom to curate their own, unique journeys. The company will open six independently branded resorts in its first phase of development, with openings scheduled from 2025 through 2029.

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Unforgettable sunsets of Cinnamon Hakuraa Huraa Maldives

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The Maldives has been recognised among the world’s finest places to watch the sunset, securing a place in the global top ten in a recent study. It’s no surprise to those who have stood on the shores of Cinnamon Hakuraa Huraa Maldives as day turns to night. Here, the evening sky is never the same twice—sometimes ablaze in fiery gold and crimson, sometimes washed in gentle pinks and violets, thus making each sunset a one-of-a-kind masterpiece painted across the horizon.

At Cinnamon Hakuraa Huraa Maldives, guests can join a sunset dolphin cruise, where the boat moves across calm waters as the horizon changes from gold to deep orange. Dolphins often appear in playful pods, leaping and spinning beside the dhoni. “It was like they knew they were part of the show,” one guest remarked, recalling a dolphin twirling mid-air as the sun touched the water. For those who prefer a quieter setting, a private dolphin-watching trip offers the same breathtaking display, but with the added privacy of having the experience all to yourself.

For those drawn to the water, two unforgettable experiences include shark watching and fishing. Out at sea, big game and sunset fishing bring a different kind of thrill. Time passes in quiet anticipation until the sudden burst of energy when a fish takes the bait, testing both skill and patience. Whether it’s the awe of spotting sharks or the satisfaction of a well-earned catch, these moments create a connection to the ocean that stays with you long after you return to shore.

As the evening transitions, sunset becomes part of the dining experience. Golden Hour by the Beach sets a private table at the shoreline, pairing the view with wine, a curated cheese platter, and a five-course menu. Dishes may include Maldivian reef fish with tropical salsa, grilled seafood, and a dark chocolate mousse with passionfruit coulis. “It felt like the meal and the sunset were choreographed together,” a couple shared, describing how dessert arrived just as the first stars appeared overhead.

The Luxury Sandbank Date takes the idea of sunset dining even further, where a six-course fine dining menu is served by a dedicated butler. Menu highlights include seared scallops, lobster thermidor, and vanilla panna cotta, all enjoyed with uninterrupted 360-degree views of the horizon as it shifts from vibrant hues to starlit skies.

When the sun finally sets, the setting remains magical. The overwater walkways are softly lit, the lagoon reflects the moonlight like a sheet of silver, and the night sky reveals an endless display of constellations. So breathtaking it feels unreal, yet every sound, colour, and moment is yours to experience – book now and reserve your stay today.

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JW Marriott Maldives Resort & Spa presents world-class Omakase experience with Chef Fumio Yonezawa

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An unparalleled gastronomic experience is set to unfold in the heart of the Indian Ocean as the luxurious JW Marriott Maldives Resort & Spa announces a spectacular collaboration with celebrated Japanese Chef Fumio Yonezawa. On October 28, 2025, guests will be invited to A Taste of No Code, an intimate one-night-only dining experience that brings his artistry to the Maldives for the first time. This event marks the debut of the TARO Japanese Chef Series with JW Marriott Maldives, curated by TARO – a Japan-based luxury travel media partner renowned for showcasing Japan’s most exclusive cultural, culinary, and creative experiences to global audiences.

Chef Yonezawa, the visionary behind Tokyo’s acclaimed No Code, is known for reimagining Japanese cuisine through a deeply personal and instinctive lens. He began his career at Ebisu’s pioneering Trattoria Il Boccalone before becoming the first Japanese sous chef at the Michelin-starred Jean-Georges in New York, where he trained under the eponymous master. In 2014, he returned to Japan as chef de cuisine for Jean-Georges Tokyo, and in 2022 launched No Code, a genre-defying Tokyo restaurant with no fixed menu, offering poetic, ever-evolving dining experiences rooted in seasonality and minimalism. With quiet confidence and bold creativity, Chef Yonezawa continues to shape the evolution of Japan’s fine dining scene. His signature Omakase style blends precision, innovation and sustainability, presenting gourmands a rare opportunity to savor his craft in the serene elegance of JW Marriott Maldives Resort & Spa.

On October 28, guests are invited to experience his signature Omakase style in an intimate five-course wine pairing dinner at the resort’s Wine Room, located in the heart of Aailaa. Home to more than 300 labels and 1,620 bottles, the Wine Room features a meticulously curated selection of Old and New World wines. Here, Chef Yonezawa will personally orchestrate a symphony of flavors, showcasing dishes that features fresh, locally sourced tuna and premium Wagyu. Each thoughtfully crafted plate will serve as a chapter in his culinary story—a masterful testament to his worldly perspective and creative skill.

As part of this collaboration, Marriott Bonvoy members will also have the chance to bid for an exclusive Marriott Bonvoy Moments: a Two-Night Culinary Experience with Chef Fumio Yonezawa and a Four-Night Stay at JW Marriott Maldives Resort & Spa from October 26 to 30, 2025, for the bid winner and their guest. The experience begins with a JW Garden to Glass cocktail evening and an island-inspired welcome dinner with Chef Yonezawa. The journey’s highlight is his signature Omakase wine pairing dinner on October 27, personally presented by Chef Yonezawa in the Wine Room. The stay also includes two nights in an Overwater Pool Villa and two nights in a Beach Pool Villa, daily breakfast at Aailaa, a 50-minute Aromatherapy Ritual at the Spa by JW, and shared seaplane transfers from Velana International Airport—combining culinary discovery with indulgent relaxation in the Maldives.

“During my training years in New York, I was captivated by the artistry of weaving Eastern essence into Western cuisine. From that moment, I knew I wanted to create dishes that told such a story,” says Chef Fumio Yonezawa. “I am incredibly excited to bring No Code philosophy to the JW Marriott Maldives, presenting imaginative creations infused with local ingredients, crafted to surprise and delight, in a location that is truly paradise.”

“This collaboration with the masterfully creative Chef Yonezawa and TARO reflects our commitment to mindful luxury and culinary excellence,” says Mohit Dembla, General Manager. “We are thrilled to invite our guests to be wholly present for this journey, to connect with the story behind each dish, and to experience the thoughtful hospitality that defines our brand.”

Tucked away in the tranquil Shaviyani Atoll, JW Marriott Maldives Resort & Spa is a multigenerational sanctuary where comfort, creativity, and exceptional service come together seamlessly. From curated experiences to thoughtful touches throughout, every stay is designed to inspire connection and lasting memories.

Members can bid for the once-in-a-lifetime Marriott Bonvoy Moments package from now until September 15, 2025 to discover modern Japanese gastronomy, world-class hospitality, and barefoot luxury, all in one extraordinary island escape.

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Family

The Nautilus Maldives launches children’s sustainability workshops in partnership with ecoBirdy

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On 29 October 2025, as the world celebrates conscious living, The Nautilus Maldives, an ultra-luxury bohemian private island hideaway, invites families to embark on a journey of transformation, creativity, and renewal. Debuting on World Sustainability Day, The Nautilus introduces a new series of monthly sustainability workshops for families, developed by ecoBirdy, a like-minded innovator in circular design.

Earlier this year, The Nautilus introduced its sustainability partnership with ecoBirdy—an award-winning, family-run design brand renowned for its imaginative approach to socially and environmentally responsible design. Curated for Young Wonderers, this collaboration now deepens with immersive, hands-on workshops designed to blend creativity, learning, and environmental awareness.

Each workshop invites children and their families to discover the hidden potential in plastic waste. Through the guided storytelling of ecoBirdy’s “Journey to a New Life” based on real-world research, young minds trace the path of discarded toys—where they drift, how they degrade, and how they can be reimagined through the art of upcycling.

The storytelling soon turns into meaningful action. Children take part in a gentle beach clean-up, gathering plastic fragments from the island’s shores. Back at Young Wonderers, they sort, shred, and reshape reclaimed materials using the first recycling injection machine of its kind in the Maldives to craft a nautilus shell with a colourful swirl effect—created by ecoBirdy exclusively for The Nautilus. The final creation is The Nautilus Pendant, finished with locally-sourced Banyan Tree rope—a quiet, elegant symbol of transformation and mindful intent.

More than a creative activity, this experience is an invitation to rethink value, explore circularity, and return home with a keepsake that embodies care, consciousness, and creativity. Through this ongoing partnership with ecoBirdy, The Nautilus reaffirms its commitment to a more sustainable future and conscious living—where even the smallest hands and gestures can leave a meaningful mark.

To book, contact The Nautilus at hello@thenautilusmaldives.com or visit the resort’s website here.

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