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Atmosphere Core reveals new brand to spur growth with 20 hotels in 2 years

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Atmosphere Core, a new identity for the registered company Atmosphere Core Private Limited, unveils its third brand – Atmosphere Hotels & Resorts. Migrating from the actual company name, Atmosphere Hotels & Resorts paves the way for refreshingly different destinations in South Asia while also blending in the company’s footprint in the Maldives.

The Atmosphere Hotels & Resorts brand will always be renowned for its big heart and a vision to create novel and memorable experiences for guests through every property. There will always be something new to unwrap; with an enriching experience awaiting to be discovered every time, while keeping authenticity as the brandʹs North Star, as its compass.

Atmosphere Core has an aggressive pipeline for future development across India. With OZEN MANSION KOLKATA opening in Q1 2024 and key signings to be announced soon as the company paves its way for a strong presence in the region.

Salil Panigrahi, the Managing Director at Atmosphere Core, says, “As a company, we are always evolving and innovating. Within 10 years, we have launched 8 resorts in the Maldives. Our new brand, Atmosphere Hotels & Resorts offers an abundance of choices both for travellers as well as property owners. And I am confident that with this enhanced Power Of Portfolio, we will accelerate our growth with 20 properties opening in the next 2 years.”

Atmosphere Hotels & Resorts brand achieves this rich diversity of experiences through seven well-defined sub-brand options giving property owners maximum flexibility while leveraging world class, turnkey solutions.

  • ATMOSPHERE offers a classic luxury experience highlighting the individuality of each resort. The current portfolio includes Atmosphere Kanifushi.
  • BY ATMOSPHERE offers a charming getaway with heart-warming hospitality. The current portfolio includes VARU By Atmosphere.

The AH&R sub-brand portfolio also includes AN ATMOSPHERE EXPERIENCE that will weave local culture and natural surroundings into the design, A SIGNATURE ATMOSPHERE for an enriching and elegant stay in iconic properties, and ELEMENTS OF NATURE BY ATMOSPHERE for tranquil wellness retreats. A conversion sub-brand, HERITAGE BY ATMOSPHERE will curate historical properties – from ancient havelis to colonial bungalows. AN URBAN ATMOSPHERE will feature authentic hotels and resorts located in the heart of the city.

Atmosphere Core: Bold new corporate identity

Complementing the brand launch is the announcement of the new company name — Atmosphere Core. One of the fastest-growing hospitality companies in South Asia, Atmosphere Core is known for operating with sincerity, while capitalising on its experience and intelligence to always stay ahead of competition through an innovative approach. Atmosphere Core includes three distinct brands, THE OZEN COLLECTION, Atmosphere Hotels & Resorts, and COLOURS OF OBLU.

The company is poised for strong growth in South Asia, with three THE OZEN COLLECTION properties in the pipeline. OZEN MANSION KOLKATA opening in Q1 2024 in India, OZEN PRIVÉ ATHIRI GILI set for Q4 2024 in the Maldives, and OZEN SECLUDED TANGALLE in Sri Lanka.

Atmosphere Core Brand Websites: ATMOSPHERE / THE OZEN COLLECTION / COLOURS OF OBLU

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Amilla Maldives presents ‘Eid in Harmony’ island celebration

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Amilla Maldives is inviting guests to mark Eid al-Fitr with a series of island celebrations under the theme Eid in Harmony, bringing together cultural experiences, family activities and festive dining.

Eid, which marks the end of the holy month of Ramadan, is widely celebrated across the Maldives as a time of gathering and shared moments. At Amilla Maldives, the occasion will be observed through a programme of relaxed events designed to reflect the atmosphere of island life and community.

During the celebrations, guests will be able to take part in cultural performances, family-friendly activities and island gatherings highlighting Maldivian traditions. These will include performances of Bodu Beru, interactive island games and creative workshops that offer visitors insight into local culture.

The resort will also present a range of culinary experiences for the occasion. Chefs will prepare festive dishes inspired by both regional and Maldivian flavours, with dining experiences ranging from relaxed daytime offerings by the beach to evening dinners served under the stars.

Set within the Baa Atoll UNESCO Biosphere Reserve, the celebrations are designed to offer guests an opportunity to experience the traditions and atmosphere of Eid in a natural island setting.

Guests interested in the full programme of celebrations can access the resort’s Eid 2026 brochure online.

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SO/ Maldives unveils three-day Easter celebration

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SO/ Maldives has announced a three-day Easter programme taking place from 3 to 5 April 2026, featuring dining experiences, sunset gatherings, beach cinema and family activities across the island.

Set against the backdrop of the Maldives’ lagoon waters, the programme is designed to combine culinary events, music and leisure activities, offering guests a variety of experiences over the Easter long weekend.

The celebrations begin on Good Friday, 3 April, with the Ocean Harvest & Wine Soirée at Citronelle Club. The event features a five-course seafood dinner inspired by South African cuisine, accompanied by a curated wine pairing hosted by a master sommelier. The experience will be limited to 20 guests.

Later in the evening, entertainment will continue at Lazuli Beach Club, where the Vintage Nights at Lazuli event will feature curated wines and DJ music in a beachfront setting.

On Saturday, 4 April, guests will be invited to a Golden Hour Sundowner at the Pavilion Bar, where cocktails will be served during sunset overlooking the lagoon.

The evening will continue with the Starlit Holy Saturday Feast at Lazuli Beach Club, featuring a three-course dinner served outdoors. The programme will conclude with an open-air beach cinema experience, where guests can watch a film on the beach accompanied by popcorn and refreshments.

The programme concludes on Easter Sunday, 5 April, with a series of events along the island’s shoreline. The evening begins with Easter Bloom Cocktail Hours, offering floral-inspired drinks prepared with fruit and botanical ingredients.

The highlight of the celebrations will be the Easter Grand Beach Barbecue at Citronelle Club, featuring grilled dishes served in a seaside setting. The event will also include live saxophone performances and music.

Throughout the weekend, children will have access to a dedicated programme at The Nest, where activities will include Easter crafts, egg decorating, dance sessions and an Easter egg hunt. Additional activities such as face painting, piñata games and creative workshops will also be available.

Through its Easter programme, SO/ Maldives aims to provide a mix of dining, entertainment and family-friendly activities, offering guests the opportunity to mark the holiday while enjoying the island setting.

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Oaga Art Resort brings back Kula Kula Festival with global influences

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Kula Kula Festival will return for its fourth edition at Oaga Art Resort from 20 to 25 March, bringing together cultural influences from the Maldives, Brazil and India in a programme centred on art, music and community.

The festival combines the traditions of Eid al-Fitr, the vibrant spirit of Brazilian Carnaval, and the colours of Holi, creating a multi-cultural celebration that highlights performance, heritage and shared experiences.

The programme begins with Eid-related traditions, inviting guests to take part in cultural rituals and performances inspired by Maldivian heritage. The festival continues its collaboration with Kiyavahi Culture Studio, which will present workshops, demonstrations and interactive installations showcasing traditional Maldivian crafts and storytelling.

Guests will have opportunities to explore cultural practices such as Fangi Viyun (thatch weaving), Roanu Veshun (coir rope making), Kasabu Gethun (lacquer work) and Thundu Kunaa Viyun (mat weaving). Through these sessions, participants will also learn about the history and cultural significance of these crafts.

The festival begins with Eid Malhi, a bonfire lit by Oaga’s Rahvehin on 19 March to mark the sighting of the new moon. This is followed by Eid prayers and Eid Sai, a traditional breakfast at Kaa Kada. Throughout the day, guests can take part in activities such as Eid Kulhivaru beach games and Fen Kulhi, which combines water and colour play. The Maali Parade, inspired by Maldivian folklore, will lead guests to a high tea gathering at Raa Baa Beach featuring live performances and traditional attire experiences.

Live entertainment forms a central part of the festival programme, with performances from local and international artists. Guests will experience Boduberu fusion performances by Nuff and Ciam, storytelling rhythms by the Harunulaa Boduberu Group, and electronic music performances by Digital Flock during the Kula Kula Rave.

Dhivehi music will also be featured through performances by solo artist Naffah, while storyteller Amney will share Maldivian folklore through music sessions at O’Fire.

Indian classical music will be represented by sitar player Kalyan, who will perform across multiple sessions during the festival. Brazilian performer Alikko will introduce elements of Brazilian culture through fire shows and performances accompanying dining experiences at Kaa Kada.

Dining experiences will also highlight cultural diversity, with lunch and dinner services featuring themed presentations such as Eid Jaafaiy and Indian-inspired cuisine prepared in collaboration with Kalyan.

Evening programmes will include live music, fire performances, communal barbecues and a collaborative live art and music showcase titled Unethical Projection, featuring both resident and guest artists.

For the first time at the festival, Brazilian Carnaval will be incorporated into the programme. The segment will feature a Brazilian-inspired buffet at Kaa Kada, performances by Alikko and a Kula Kula Rave hosted by Digital Flock.

The final days of the festival will bring together Maldivian, Indian and Brazilian cultural influences under the theme Made of Many, Felt as One. Activities will include music sessions, collaborative performances featuring the Rav drum with Nuff, and storytelling by Amney.

The festival will conclude with a Deserted Day Picnic at Hastheem Sandbank, where guests can enjoy watersports, snacks and DJ sets by Afruh.

Through its programme of performances, cultural workshops and shared experiences, the Kula Kula Festival continues to position itself as a platform for artistic expression and cultural exchange, reflecting the creative identity of Oaga Art Resort.

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