Travel
Brexit and terror will never undermine UK’s thirst for travel – Kuoni
Neither the weak pound nor security threats will be enough to turn Brits away from international adventures, the marketing director of premium travel company Kuoni told Campaign, as it prepares the launch a visually distinctive TV campaign on Christmas Day.
“We did feel the effect of a nervous public” following terrorist attacks such as the bombings in Paris last November, said Dean Harvey, “but the British public are quite resilient.”
And since the referendum in June, after which the pound plummeted against the dollar, Kuoni had not seen a downturn in bookings, he added. “The holiday is one of the last things to go.”
The challenge for travel companies, Harvey said, was to demonstrate the ability to provide holidays that catered to consumer needs that might be changed by the economic or political climate. Travellers whose budgets have been squeezed by the falling pound present an opportunity for all-inclusive trips which can make it easier for them to budget, he said.
The new campaign, “Out of the ordinary”, created by Brighton-based agency Designate, aims to profile the breadth of trips offered by Kuoni.
It features a swimmer moving through a series of backdrops – including an island in the Maldives, African plains and an Italian piazza – which are created by manipulating still photographs. The ad was directed by Luke Losey and features an original track by Paul Hartnoll from electronic act Orbital.
Harvey said that Kuoni was primarily known for the Maldives, an association that was holding back its ability to increase business with existing consumers by getting them to consider it for other types of holidays – especially short haul trips.
“Kuoni owns more stores than Apple – over 50,” said Harvey. “The brand has some traction, but our research has shown that people only know us for special occasions or long haul. We’re able to sell quite a wide range of products, from Europe to the Maldives to cruises. We wanted to have our customers come back on a more frequent basis.”
The TV spot will be supported by digital, social and press, with a sale booklet going out in The Times and The Daily Telegraph in January.
Harvey predicted that after two decades in which low-cost airlines have driven the growth of the travel industry, package holidays would start to make a comeback as consumers reevaluate their priorities.
“We think the novelty of planning your own holiday is fading,” he said. “It’s become such a protracted process, and you’re never quite sure you’ve made the right choice.”
He acknowledged that package holidays suffered from “image problems”, but said that travel providers were working to shift the emphasis of their offer from merely convenience, to expertise and recommendation.
“We’re investing significantly in our retail store networks and partnerships with the trade. We encourage people to get off our website and speak to us – that recommendation aspect of what we do differentiates us from a number of players.”
Awards
Centara Mirage Lagoon Maldives named Luxury Family Friendly Resort of the Year
Centara Mirage Lagoon Maldives has been named Luxury Family Friendly Resort of the Year – Maldives by Travel & Hospitality Awards, recognising its dedication to creating meaningful experiences for families in the Maldives.
Located within The Atollia by Centara Hotels & Resorts, the resort is designed specifically for multi-generational travel, offering spaces where parents, children, and grandparents can share time together in a setting that feels home in a private island and thoughtfully arranged.
A defining feature of the resort is its dedicated water attraction, centred around the Octo Splash water playground. Inspired by an underwater world, this vibrant space invites families to gather throughout the day as children explore slides wrapped around marine-themed structures and splash zones designed for safe, supervised adventure. At the heart of the experience is Uncle Octopus, the friendly resident character who adds a sense of familiarity for younger guests. Nearby, the Maldives’ first lazy river offers a slower pace, allowing families to drift together and enjoy unhurried moments under the open sky.
The resort offers a diverse selection of accommodation designed to meet the unique needs of every guest. This includes overwater and beachfront villas suited to families of all sizes, with a range of amenities such as open-air baths, generous outdoor terraces, Jacuzzis, or private pools. The signature Mirage category villas feature options with bunk beds for younger travellers, as well as interconnecting rooms ideal for families seeking both togetherness and privacy. Across all 145 villas and rooms, guests enjoy stunning views of the lagoon or pristine beachfront, providing the perfect setting to relax and connect with the natural beauty of the Maldives.
A journey of flavour and culinary delights awaits across six culinary outlets, offering a variety of dining experiences to suit every palate. Begin the day with an array of international favourites, indulgent buffets, and bespoke creations that tantalise the taste buds. Savour the charm of freshly prepared seafood and Italian-inspired sharing dishes or embrace the essence of Thai cuisine with innovative, flavourful creations.
Younger guests are welcomed at the Kids’ Club, where a variety of recreational activities are offered in a supervised and engaging environment. Teenagers can spend time at the E-Zone, a dedicated space designed specifically for them, featuring interactive gaming experiences and social entertainment areas. These thoughtfully designed spaces ensure that every age group feels included, while still encouraging families to come together and share moments across the island.
For a more tranquil escape, the award-winning SPA Cenvaree offers a sanctuary of wellness and serenity. Guests can indulge in a variety of traditional and contemporary treatments thoughtfully designed to soothe the mind and rejuvenate the body. For younger guests, the dedicated candy-themed Cand Spa provides a unique wellness experience, where children can enjoy edible treatments as well as fun manicures and pedicures, all designed to delight and pamper little explorers in a safe and engaging environment.
“At Centara Mirage Lagoon Maldives, we wanted to create a resort where families could truly connect and celebrate time together, while enjoying experiences tailored for all ages,” stated Jorge Fernandez, Cluster General Manager of Centara Mirage Lagoon Maldives and Centara Grand Lagoon Maldives. “This award recognises our commitment to redefining family travel in the Maldives with thoughtful design, innovative facilities, and heartfelt hospitality.
This latest recognition highlights Centara Mirage Lagoon Maldives as a leading family-friendly resort in the Maldives, where thoughtfully designed facilities and warm hospitality create the perfect setting for families to connect, relax, and make lasting memories together.
Cooking
Ifuru Island Maldives positions itself as leading culinary destination
Ifuru Island Maldives is positioning itself as one of the Maldives’ emerging culinary destinations, with dining experiences spread across six restaurants and four bars, all included under its Premium All Inclusive offering. The resort presents dining as a central part of the guest experience, encouraging exploration of flavours, textures, aromas and settings, complemented by ocean views and an open-air island atmosphere.
At the centre of the island’s dining offering is Social House, the all-day dining restaurant serving breakfast, lunch and dinner in a lively and welcoming environment. Designed in line with the resort’s lifestyle concept, Social House encourages guests to interact, share tables and connect with one another while enjoying 12 rotating theme nights, globally inspired menus and interactive live cooking stations, making it a focal point of island life.

Palm Grill continues the culinary journey as a rustic steakhouse specialising in flame-grilled meats and fresh, locally sourced seafood. The open-grill concept allows guests to experience the sights, sounds and aromas of the kitchen, combining bold flavours with an intimate setting. Meanwhile, The Waterfront offers an overwater dining experience, where chefs prepare personalised dishes in front of guests, turning the cooking process itself into part of the dining experience.
The island’s relaxed and social atmosphere extends to Hubba Hubba and The Beach Club. During the day, Hubba Hubba serves as a poolside venue for cocktails and relaxation, while evenings feature DJs, music and social gatherings. The Beach Club is set along a prime stretch of shoreline, offering handcrafted cocktails and beachside music in a casual setting where guests can unwind with their feet in the sand.

More informal dining options are available at Poolside Pizza, the Ice Cream Tower and Ifuru Eats. Poolside Pizza serves freshly baked pizzas from a beachside oven, while the Ice Cream Tower by the main pool offers a range of ice cream selections throughout the day. For guests seeking late-night dining, Ifuru Eats provides in-villa delivery from 10:30 pm to 7:30 am, offering comfort food without leaving the privacy of their accommodation.
“Dining at Ifuru is meant to be easy, fun, and full of surprises,” says General Manager Marcel Sawyer. “With six restaurants and four bars under Premium All Inclusive, guests can explore different flavours, enjoy relaxed or elevated moments, and make every meal a memory. That’s the freedom we love to offer.”
For guests looking for a more elevated dining experience, Kai offers teppanyaki dining, where chefs prepare seafood, meats and vegetables in a live cooking performance. Through its range of dining venues and concepts, Ifuru Island Maldives aims to position itself not only as a resort destination, but as a location recognised for its evolving and experience-driven food culture.
Island Goers
Island life at your own pace at Cocomo Maldives
Set on the serene island of K. Himmafushi, just 15 minutes by speedboat from Velana International Airport, Cocomo Maldives is a tropical retreat where the rhythm of the waves guides your days. Whether you’re sharing sunsets as a couple, creating memories with family, or simply unwinding on your own, this laid-back beachfront haven invites you to relax, recharge, and embrace island life at your own pace.
Your Island Hideaway Awaits
At Cocomo Maldives, comfort meets simplicity across 27 thoughtfully designed rooms, each offering a calming blend of modern touches and tropical charm. Surrounded by palm-lined paths and just steps from the beach, every room features air conditioning, a private balcony or terrace, and all the essentials you need to unwind.
Choose the space that suits your journey:
- Deluxe Double Room – Compact and cozy, perfect for couples
- Superior Deluxe Room – A little more room for small families or close friends
- Premium Family Suite – Spacious and refined, ideal for those who want extra comfort
All rooms come with complimentary high-speed Wi-Fi, a flat-screen TV, tea and coffee facilities, and a sleek ensuite bathroom.
And there’s more to look forward to – Cocomo will be expanding its accommodation inventory in the coming months, adding new rooms to welcome even more guests to this island.

World on a Plate
Rukuraa invites you on a flavourful journey with its carefully curated menu inspired by Pan-Asian and international cuisines. Dine indoors in a relaxed setting, or take your seat by the shore, where the breeze is soft, the waves provide the soundtrack, and every meal feels like a moment to savour.
Adventures at Cocomo
Adventure is always within reach at Cocomo. With its ideal spot on Himmafushi, the island offers direct access to some of the Maldives’ best marine experiences – from colourful coral reefs to the world-class Jailbreaks surf break just offshore. Whether you’re diving in for the first time or chasing your next thrill, our team is ready to help you plan every splash, paddle, and wave.

Conveniences That Make a Difference
Offering a range of thoughtful amenities to make your stay as comfortable and carefree as possible, including:
- Direct beach access with sun loungers
- A refreshing outdoor swimming pool
- 24/7 front desk and concierge support
- High-speed Wi-Fi throughout the hotel
- Reliable airport transfers and daily housekeeping
Everything is designed to ensure a relaxed, hassle-free island experience from arrival to departure.
Exciting Additions Just Around the Corner
Cocomo Maldives is gearing up to introduce a vibrant new chapter in the Himmafushi experience, with expanded facilities set to open in the coming months. Guests can look forward to the island’s very first full-scale recreation hub, featuring:
- A tranquil spa offering relaxing massages and rejuvenating treatments
- A fun and inviting karaoke lounge
- A cozy shisha bar perfect for winding down
- A dynamic games arcade with billiards and classic favorites
- And the highlight – Cocomo Beach Club, a lively beachfront spot for music, cocktails, and golden hour vibes
These exciting additions are designed to make Cocomo more than just a stay – it’s a place to connect, celebrate, and create memories that last long after your footprints fade from the sand.
Whether you’re chasing serene escapes, weekend getaways, or fun-filled family adventures, Cocomo Maldives is your lively playground in paradise. Dive into crystal-clear waters, take a refreshing swim in the pool, ride the breathtaking surf, indulge in delicious cuisine, and soak up the genuine warmth of island hospitality – your island home, Cocomo Maldives.
Discover more and plan your stay!
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